What Craft Beer Insights does

Craft Beer Insights is a privately held advisory firm founded in 2008 by Curtis C. Battles and headquartered in Stamford, Connecticut. The company provides consulting, marketing, merchandising, due diligence and finance, and speaking services to craft brewery owners, operators, prospective entrepreneurs, and investors. Service offerings target breweries across the life cycle — from de novo planning and capital sourcing through operational optimization and turnaround engagements for underperforming accounts.

The company's flagship technology asset is the Brewery Adventure Tour App (BAT App), launched in 2023 and distributed via the Google Play Store. It is a geotargeted mobile application that indexes over 9,000 U.S. craft breweries and surfaces events, food offerings, music, and beer launches; users can build custom tour itineraries, plan pub crawls, and save favorite venues. The firm also publishes the book 'Occupation Fermentation: The Secrets to Building A Successful Craft Brewery' on Amazon and produces craft beer podcast content.

Craft Beer Insights monetizes primarily through professional-services engagements (consulting, marketing, merchandising, due diligence), supplemented by keynote speaking fees and book royalties. GTM is sales-led with a free 30-minute consultation as the entry point and thought-leadership content (blog, podcasts, social, speaking) feeding top-of-funnel awareness. The firm has 1-10 employees, no disclosed funding, and operates as a founder-centric boutique with no public customer logos or revenue figures.

Name

Craft Beer Insights

Legal name

Craft Beer Insights

Website

https://craftbeerinsights.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Craft Beer Insights is a privately held craft beer advisory firm founded in 2008 by Curtis C. Battles in Stamford, Connecticut, providing consulting, marketing, merchandising, and due diligence services to brewery owners, operators, and investors, and operating the Brewery Adventure Tour App covering 9,000+ U.S. breweries.

Ownership category

akta.pro rank

Headquarters

HQ city

Stamford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Consulting Services: Professional advisory services for craft breweries including operational optimization, branding, merchandising strategy, and capital raising assistance. Delivered through direct consulting engagements.
2. Speaking Engagements: Curt Battles speaks at events, generating revenue from keynote presentations on craft beer industry topics, transformational leadership, and entrepreneurship.
3. Book Sales: Sale of 'Occupation Fermentation: The Secrets to Building A Successful Craft Brewery' published book available on Amazon.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Craft Beer Insights is an advisory business that sells strategic consulting, marketing, merchandising, and financial due diligence services to craft brewery owners, operators, and investors across the United States. The firm supplements its advisory work with a proprietary geotargeted mobile application (the Brewery Adventure Tour App / BAT App) covering over 9,000 U.S. craft breweries, and earns ancillary revenue from speaking engagements and the published book 'Occupation Fermentation'.

Product overview

Craft Beer Insights operates as a strategic advisory firm offering a portfolio of services centered around the craft beer industry. The core product is the Brewery Adventure Tour App (BAT App), a geotargeted mobile application covering over 9,000 craft breweries nationwide. The company supplements this with a suite of consulting services including operational assessments, marketing support, merchandising programs, financial due diligence, and speaking engagements. Additional offerings include craft beer podcasts and the book 'Occupation Fermentation' by CEO Curtis Battles.

Differentiator

Problem solved

Functional benefit

Brands

• Brewery Adventure Tour App (BAT App): A geotargeted mobile app that helps users discover craft breweries, create tour itineraries, and find information on over 9,000 breweries nationwide including events, food offerings, and music.

Products and services

• Brewery Adventure Tour App (BAT App) A geotargeted mobile application that helps craft beer enthusiasts discover and create tour itineraries at craft breweries locally and nationwide. It indexes over 9,000 U.S. breweries with information on events, food offerings, music, beer launches, and festivals, and supports brewery discovery within a 25-mile radius, custom itinerary planning, pub crawls, and saving favorite breweries.
• Consulting Services Strategic consulting services for craft breweries including performance assessments, operational improvements, demand forecasting, and cost management, with stated potential savings of $50,000-$125,000 annually through operational optimization.
• Marketing Services Marketing services for craft brewers including brand development, product design, promotional materials, community engagement, and special events, aimed at helping breweries build recognizable brands and engage local craft beer enthusiasts.
• Merchandising Services Logo merchandise program design and implementation for craft breweries, including innovative merchandise designs, tasting room setup, online store development, and pricing strategy, with claimed potential to generate $100,000-$250,000 annually.
• Due Diligence and Finance Services Financial advisory and due diligence services for craft brewery businesses, including capital infusion assistance and funding evaluation for investors and operators.
• Speaking Services Keynote and speaking engagements delivered by Curtis C. Battles on the craft beer industry, transformational leadership, and entrepreneurship, available to events, conferences, and organizations.
• Occupation Fermentation: The Secrets to Building A Successful Craft Brewery A book written by CEO Curtis Battles and sold on Amazon, providing a practical guide for craft beer enthusiasts looking to build profitable brewery businesses, covering the beer making process, branding, capital requirements, and funding sources.

Quantifiable outcome

• Breweries can save between $50,000 and $125,000 each year by optimizing operations
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators8 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• BeerAdvocate: BeerAdvocate is a long-standing craft beer review and community platform that overlaps with the BAT App on brewery discovery, ratings, and craft beer enthusiast engagement. Both serve as gateways for consumers to explore breweries locally and nationally.
• Park Street Companies: Park Street provides back-office services, distribution, and consulting for alcoholic beverage brands, including craft brewers. Like Craft Beer Insights, it serves craft brewery operators with operational, financial, and go-to-market advisory services, although Park Street operates at significantly larger scale.
• Untappd: Untappd is the leading consumer-facing beer discovery and social-check-in app with millions of users. It directly competes with the BAT App for craft beer enthusiast mindshare, location-based brewery discovery, and social features around brewery visits.

Broad incumbents

• IRI: IRI provides market measurement, consumer insights, and advisory services across the beverage alcohol industry. Its scale and data assets overlap with the kind of demand forecasting, due diligence, and operational benchmarking Craft Beer Insights offers to craft breweries and investors.
• NielsenIQ: NielsenIQ is a global market research and consumer data firm with deep coverage of the alcoholic beverage and craft beer categories. It competes for the analytical and due-diligence advisory work Craft Beer Insights performs for brewery investors and operators, but at much broader industry scope.

Others

• Brewers Association: The Brewers Association is the national trade association for small and independent U.S. craft brewers, providing industry data, education, and policy advocacy. It overlaps with Craft Beer Insights' market data and educational content (the firm cites Brewers Association statistics) but is a non-profit trade body rather than a commercial advisor.
• Brewbound: Brewbound is a B2B beverage industry news and events platform serving craft brewers, distributors, and investors. It is thematically adjacent to Craft Beer Insights' consulting audience — the same craft brewery operators and financiers — though Brewbound is a media business rather than a paid advisor.
• VinePair: VinePair is a beverage media company covering beer, wine, and spirits. It competes indirectly with Craft Beer Insights' thought-leadership content and podcast efforts for craft beer enthusiast attention, but does not offer consulting or brewery-discovery tools.
• SevenFifty Daily: SevenFifty Daily is a beverage alcohol trade publication covering beer, wine, and spirits industry trends, business strategy, and operators. It competes indirectly for craft brewery audience attention and addresses similar operator pain points, though without consulting services or discovery tooling.

Emerging players

• Hop Culture: Hop Culture is a craft beer media and events platform that combines journalism, consumer-facing content, and brewery discovery. It overlaps with Craft Beer Insights' content/podcast and BAT App functions and reaches the same craft beer enthusiast audience, though with a media-led business model rather than consulting.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/craftbeerinsights
• LinkedInlinkedin.com/company/craft-beer-insights

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Craft Beer Insights