Basel West Corporate Communications

What Basel West Corporate Communications does

Basel West Corporate Communications, now operating as comm-unity, is a Basel-based creative collective providing integrated branding, storytelling, content marketing, digital solutions, and print publication services. The firm serves both startups and established enterprises, offering services that span corporate design and brand strategy through to website development and physical publications such as its multiple award-winning goMagazin. Named client projects include the ZüriPerlen book and platform for Zürcher Kantonalbank, brand identity work for Theatre Commons LA, and the Hotel ODELYA repositioning.

The business operates on a project-based professional services model with pricing scaled to client size, ranging from several thousand Swiss francs for smaller engagements to five- and six-figure sums for large enterprise implementations. Go-to-market is sales-led and direct, relying on a logo wall of enterprise clients (UBS, Coop, ZKB, NZZ, LGT, Apple, REWE and others), a content-marketing journal, and a Virtual Creative Coffee booking funnel to convert prospects. Distribution is regional, primarily Switzerland and broader Europe, with select international work such as the Los Angeles theatre project.

Operationally, the firm positions itself as a collective of entrepreneurial-minded specialists rather than a traditional agency, emphasizing direct eye-level client engagement across strategy through execution. The organization is private, employs 1-10 people, has no disclosed funding rounds, and has not published revenue. Recent strategic activity centers on a corporate rebrand from Basel West to comm-unity, the delivery of three named flagship projects, and the build-out of a content-led inbound funnel.

Name

Basel West Corporate Communications

Legal name

comm-unity

Website

https://baselwest.ch

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Basel-based creative collective (formerly Basel West Corporate Communications) providing branding, storytelling, content marketing, websites, and print publications for Swiss enterprise clients and growth-stage startups via project-based engagements.

Ownership category

akta.pro rank

Headquarters

HQ city

Basel

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Services - Branding and Communication: The agency generates revenue through project-based professional services including brand development, corporate design, content marketing, communication strategy, and digital solutions. Pricing is based on project scope and complexity, with branding projects ranging from several thousand francs for smaller companies to tens of thousands for larger enterprises.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

comm-unity (formerly Basel West Corporate Communications) is a Swiss creative collective that provides integrated corporate communication services. The firm delivers branding and corporate design, storytelling and content marketing, digital solutions and websites, print publications, and communication strategy consulting for companies ranging from ambitious startups to large enterprises. Services are sold on a project basis, with branding projects ranging from several thousand Swiss francs for smaller clients to tens of thousands for larger enterprises.

Product overview

comm-unity operates as a creative collective providing integrated marketing communication services rather than a traditional software platform. The offering consists of four interconnected service pillars: Branding & Corporate Design (strategic brand development), Storytelling & Content Marketing (content aligned with company DNA), Digital Solutions & Websites (web development from simple to complex), and Print Publications (magazines and books). The company also delivers named client projects like ZüriPerlen (book and platform for ZKB), Theatre Commons LA (branding and digital stage), and Hotel ODELYA (design hotel branding), which serve as case studies demonstrating their capabilities across these service areas.

Differentiator

Problem solved

Functional benefit

Brands

• comm-unity creative collective: The company's self-described identity as a creative collective providing branding, storytelling, and technology services.

Products and services

• Branding & Corporate Design

Quantifiable outcome

• Good branding demonstrably improves image and leads to significant additional sales

Named customers22 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Atelier Bundi: Swiss design and branding studio specializing in brand identity, corporate communication, and visual systems for enterprise clients. Comparable as a similarly positioned Swiss design-led agency targeting the same institutional client segment.
• MetaDesign: International branding and corporate design agency with offices across Europe including Switzerland. Comparable for brand strategy, corporate identity, and storytelling engagements targeting enterprise transformation mandates.
• Ruf Lanz: Iconic independent Swiss creative agency renowned for award-winning advertising and branding work with a similarly small senior-team structure. Directly comparable as a Swiss boutique competing on creative excellence and senior-led client engagement.
• Rod Kommunikation AG: Swiss independent creative agency based in Bern offering branding, corporate communication, and integrated campaigns to enterprise clients. Comparable as a like-sized Swiss creative collective competing for the same enterprise client budgets (banks, insurers, public sector).
• Scholz & Volkmer: Independent German creative agency specializing in brand communication, content, and digital with a comparable boutique-to-mid-size scale. Comparable as a fellow independent creative agency competing for DACH enterprise branding and storytelling budgets.

Broad incumbents

• Wirz Group: One of Switzerland's largest independent communications groups, offering advertising, branding, and digital services. Comparable across service categories and enterprise client targeting, though at significantly larger scale and with broader digital/media capabilities.
• Jung von Matt: Major European creative agency network with strong Swiss presence (jvmt), offering branding, content, and digital services to enterprise clients. Comparable across service mix and target market, though at significantly larger scale than comm-unity.
• Publicis Communications: Global advertising and communications holding company with strong Swiss operations (Publicis Zürich). Comparable as a competitor offering integrated brand communications and content at enterprise scale, but with vastly greater resources and media-buying breadth.
• Y&R (Young & Rubicam) Switzerland / VMLY&R: Global agency network with Swiss presence offering branding, content, and integrated communications to enterprise clients. Comparable across service categories, though competing as a holding-company-owned full-service alternative to the boutique creative collective model.
• Serviceplan Group: Europe's largest owner-managed agency group offering integrated communications, branding, and digital across DACH markets. Comparable across enterprise branding service lines, though at much broader portfolio scale than a boutique creative collective.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/basel-west-unternehmenskommunikation
• Instagraminstagram.com/comm_unity_ch

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Basel West Corporate Communications