Tim Adams Wines

What Tim Adams Wines does

Tim Adams Wines is a family-owned boutique winery founded in 1987 and headquartered on Warenda Road in the Clare Valley wine region of South Australia, 130km north of Adelaide and adjacent to the Riesling Trail. The company produces premium Australian wines from Clare Valley fruit, with a portfolio spanning two umbrella brands — the flagship Tim Adams range (including single-vineyard expressions such as 'The Aberfeldy' Shiraz, Skilly Ridge Riesling, Ladera Tempranillo, Watervale Cabernet Malbec and The Fergus blend, plus classic Riesling, Shiraz, Pinot Gris, Semillon, Cabernet Malbec and Botrytis Riesling) and the Mr. Mick sub-brand of approachable everyday wines across roughly 11 varietals including alternative varieties such as Fiano, Vermentino, Sangiovese and Tempranillo. Winemaking assets include owned single-vineyard sites (Skilly Ridge, planted 1994 and acquired 2014; Ladera Tempranillo, planted 2004), specialized techniques such as 24-month lees contact for Riesling, and a cellar door offering tastings, wine-and-cheese experiences, deck seating and fire-side platters.

The business generates revenue through four interlocking channels: (i) cellar door direct sales at the Clare Valley site; (ii) e-commerce sales of individual wines, curated packs (Museum Tasting Pack A$290, Variety SA Pack A$220, Christmas and mixed-dozen packs A$120-A$186) and premium magnum gift boxes via timadamswines.com.au; (iii) the Platinum Club wine club subscription delivering 6 or 12 bottles twice or four times per year with free freight and member pricing; and (iv) wholesale through 11 named distributors covering every Australian state (NSW/ACT via Nelson Wine Co., Queensland via Cuttings Wine, Victoria via Vintage Wine Co., Western Australia via David Mullen) and 7 international markets (New Zealand via Hancocks, UK via Australian Wine Agencies, Netherlands & Belgium via New World Wineries, Sweden via Johan Lidby Vinhandel Ab, China via Pacific Vintners, Singapore via Benchmark Wines, Taiwan via Autis Ltd. Co). Tiered pricing spans entry-level Mr. Mick wines at A$17-19, mid-range Tim Adams core wines at A$26-45, and premium single-vineyard and flagship offerings at A$35-70, with fortified wines, late-harvest Riesling and magnums extending the upper end.

Company strategy emphasizes single-vineyard provenance, family ownership and brand credibility — the Aberfeldy Shiraz has Langtons Classification 'Excellent' and is referred to as 'Clare Valley's Grange' — while the cellar door adjacent to the Riesling Trail functions as both a direct-revenue venue and a tourism-driven brand experience. The firm also runs a per-bottle charitable contribution to Variety SA – The Children's Charity, under which co-owners Tim Adams and Pam Goldsack received Variety life membership in 2016. Operations are managed by founder Tim Adams (Founder & Winemaker), Pam Goldsack (Co-owner) and Brett Schutz (Winemaker). The company is privately held with no disclosed funding, parent entity, or pending structural changes.

Name

Tim Adams Wines

Legal name

Tim Adams Wines

Website

https://timadamswines.com.au

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1–10 employees

Short description

Tim Adams Wines is a family-owned Clare Valley winery producing premium Australian wines — including the flagship Aberfeldy Shiraz — across its core range and the affordable Mr. Mick sub-brand, selling direct-to-consumer via cellar door, e-commerce and the Platinum Club, and wholesale through 11 distributors across Australia and 7 international markets.

Ownership category

akta.pro rank

Product category

Premium Australian Wines

NAICS

Wineries (312130), Beer, Wine, and Liquor Retailers (445320), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro industry

PRIMARYCRADAIAB

Wine & Sparkling Wine Wineries & Brands

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Alcoholic Beverages (Beer, Wine, Spirits) Manufacturing & Brands

SECONDARYTHAFALAE

Wineries & Vineyards (Tasting Rooms)

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Breweries, Wineries & Distilleries (Taprooms/Tasting Rooms)

SECONDARYCRANABAF

Alcohol Subscription & Wine Clubs (Retail)

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/Beer, Wine & Spirits Specialty Retail

SECONDARYTHAJAGAD

Wine Tastings & Vineyard/Winery Tours

Travel & Hospitality/Tours, Attractions & Experiences/Food & Drink Experiences (Culinary Tours, Tastings, Cooking Classes)

Keywords

• Clare Valley wines
• Australian winery
• Single vineyard wines
• Wine club subscription
• Cellar door experiences

Headquarters

HQ city

Ault

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct Wine Sales: The company generates revenue through direct sales of wines at cellar door, via e-commerce website, and through wine club memberships offering 6 or 12 bottles delivered quarterly with member pricing and freight free benefits.
2. E-commerce Wine Sales: One-time purchases of individual wines and curated packs (Museum Tasting Pack, Variety SA Pack, Christmas packs) through the company website.
3. Wine Experiences: Revenue from wine and cheese tasting experiences, deck seating, and cellar door activities at their Clare Valley location.

Pricing tiers

Go-to-market motion1 record

Distribution channels13 records

Marketing channels5 records

Core offering

Tim Adams Wines is a family-owned and operated Clare Valley winery that produces and sells premium Australian wines under two brands: the Tim Adams core range (single vineyard and classic wines such as The Aberfeldy Shiraz, Skilly Ridge Riesling, Watervale Cabernet Malbec, Ladera Tempranillo, and The Fergus blend) and the Mr. Mick sub-brand (entry-level, approachable everyday wines). The company also offers bundled tasting packs, fortified wines, premium magnum gift boxes, and a Platinum Club wine club subscription, complemented by cellar door wine and cheese experiences at their Clare Valley location.

Product overview

Tim Adams Wines is a family-owned Clare Valley winery offering a portfolio of wines under two main brands. The Tim Adams core range includes premium single vineyard wines (The Aberfeldy flagship Shiraz, Skilly Ridge Riesling, Watervale Cabernet Malbec, Ladera Tempranillo, The Fergus blend) alongside classic expressions (Riesling, Shiraz, Semillon, Pinot Gris, Cabernet Malbec) and specialty Botrytis Riesling. The Mr. Mick sub-brand provides approachable, affordable everyday wines across varieties including Riesling, Pinot Grigio, Rosé, Sangiovese, Tempranillo, Fiano, Vermentino, Grenache, Shiraz, Malbec, and Cabernet Merlot. The portfolio also includes fortified wines (NV 20 Year Fine Old Tawny, Mr. Mick Red Muscat), bundled tasting packs, premium magnum gift boxes, and a wine club subscription service. The company operates a cellar door cellar door experiences and supports a community charity initiative with Variety SA.

Differentiator

Problem solved

Functional benefit

Brands

• Mr. Mick: An affordable wine range allowing experimentation with innovative and alternative varieties, honouring the philosophy of Mick Knappstein about providing drinking that is real value-for-money.
• Platinum Club

Products and services

• Tim Adams 'The Aberfeldy' Shiraz Flagship premium Shiraz from Clare Valley, aged 24 months in American and French oak hogsheads, with potential to age up to 25 years. Carries Langtons Classification of 'Excellent' and is referred to as 'Clare Valley's Grange'.
• Tim Adams 'Skilly Ridge' Riesling Single vineyard Riesling from the Skilly Ridge vineyard, aged 24 months on fine lees, showing citrus, white flowers and perfumed notes, with capacity to develop gracefully for up to 15 years.
• Tim Adams Pinot Gris Clare Valley Pinot Gris showing corella pear, stone fruits, honeydew melon and lychee with refreshing acidity. Made from vines planted after inspiration from Alsace, France.
• Tim Adams Semillon Alternative Clare Valley expression showing textural character and complexity. Fermented in new French oak barrels with extended lees contact.
• Tim Adams Shiraz Clare Valley Shiraz from carefully selected best blocks across the region, matured in American and French oak for 24 months. Offers black cherry, blackcurrant and dark chocolate notes.
• Tim Adams Cabernet Malbec Blend of 82% Cabernet Sauvignon and 18% Malbec from dry-grown parcels. Aged 24 months in French oak, showing black plum, blackcurrant and blackberry with chalky tannins.
• Tim Adams 'Watervale' Cabernet Malbec Premium single vineyard expression from Watervale, co-fermented dry-grown Cabernet Sauvignon with Malbec. Two years in French oak with extended barrel-to-bottle ageing.
• Tim Adams 'Ladera' Tempranillo Single vineyard Tempranillo from the Ladera ('slope') dry-grown site planted in 2004. Aged 18 months in new French oak hogsheads, showing strawberry, cherry and spice characters.
• Tim Adams 'The Fergus' Named blend of Grenache, Tempranillo and Malbec honouring neighbour Fergus Mahon who supplied grapes in 1993. Medium-bodied, juicy style with spiciness, strawberry character and violet notes from Malbec.
• Tim Adams Botrytis Riesling Late harvest Riesling with 'Noble Rot' infection producing concentrated sweetness. Shows lemon, mandarin, dried apricots and marmalade balanced by refreshing acidity. 500mL bottle format.
• Mr. Mick Riesling Entry-level Riesling reflecting Clare Valley's 'Bin 5' style with generous lemon and lime, jasmine perfume and a touch of residual sweetness. Priced at $17-19 per bottle.
• Mr. Mick Pinot Grigio Easy-going Pinot Grigio with lifted aromas of green mango, nashi pear and pineapple with fresh sage. Classic Italian style from South Australian fruit.
• Mr. Mick Rosé Lighter-coloured rosé from Sangiovese, Tempranillo and Grenache with concentrated strawberries and cream, lychee and white peach and a clean, crisp finish.
• Mr. Mick Sangiovese Unoaked easy-going Sangiovese with juicy cherry and raspberry fruit, savoury thyme and refreshing crunchy acidity. Italian variety suited to Clare Valley.
• Mr. Mick Tempranillo Clare Valley Tempranillo with juicy fresh cherries and red plums, subtle toasty French oak and roasted coffee beans with smooth tannins.
• Mr. Mick Fiano Italian Fiano variety showing passionfruit pulp, stone fruits, ripe citrus and fresh sage with generous body, texture and precise acidity.
• Mr. Mick Vermentino Small-production Vermentino with lifted grapefruit, pear, white peach and chamomile flower aromas. Made in classic Italian style with crushed rock minerality and spritely natural acidity.
• Mr. Mick Grenache Entry-level Grenache showing bright, juicy character with jubey raspberries and anise, dry orange-flecked spice with tense, dry tannins.
• Mr. Mick Shiraz Affordable Clare Valley Shiraz with lifted fresh red and black fruits, violet flower notes and creamy vanilla oak. Rounded, medium-bodied with smooth tannins.
• Mr. Mick Malbec Clare Valley Malbec showing plum and violet characters with balanced tannins and good structure.
• Mr. Mick Cabernet Merlot Traditional blend of Clare Valley Cabernet Sauvignon and Merlot, with Merlot adding mid-palate texture and softening Cabernet's tannins. Shows dark fruits, coffee and dark chocolate.
• NV 20 Year Fine Old Tawny Fortified tawny port style blend of Grenache, Ximenez and Shiraz with only 4° Baume sweetness. Oldest component dates from 1988. 500mL bottle.
• Mr. Mick Red Muscat Nouveau-style fortified Red Muscat inspired by Muscat de Beaumes-de-Venise. Shows rosehip, redcurrant, cherries and strawberry with lifted floral notes. Fortified to 17% alcohol.
• Platinum Club Wine Subscription (Cellar Door Selection Plan) Wine club subscription offering quarterly or biannual delivery of 6 or 12 bottles. Members choose their own wines (Riesling, Pinot Gris, Cabernet Malbec, Shiraz etc.) with free freight and member pricing on additional purchases.
• Cellar Door Wine and Cheese Experiences Booked wine tasting, wine and cheese tasting experiences, deck seating and fire-side wine and cheese platters at the Clare Valley cellar door, bookable via FareHarbor.
• Tim Adams Museum Tasting Pack Exclusive museum tasting pack featuring 6 bottles including Riesling (2016, 2025 x2) and Aberfeldy Shiraz (2014, 2019 x2). Available for guests of RESERVED wine at the SA Museum. Priced at $290.
• Tim Adams Variety SA Pack Limited release 5-wine pack featuring The Fergus, Aberfeldy Shiraz, Cabernet Malbec, Semillon and Skilly Ridge Riesling from 2015-2017 vintages. Priced at $220, with proceeds supporting Variety SA.
• Tim Adams Eagles Xmas Pack Christmas 6-pack containing 2023 Riesling, 2023 Pinot Gris (x2), 2018 Fergus, 2018 Cabernet Malbec, and 2020 Shiraz with free shipping.
• G'day Mixed Dozen Mixed 12-pack with 6 bottles of The Fergus plus Mr. Mick Riesling, Fiano, Rosé, Sangiovese, Shiraz and Cabernet Merlot. Promotional price of $150 (RRP $258).
• Tim Adams 'The Aberfeldy' Magnum and Gift Box Magnum (1.5L) format of the flagship Aberfeldy Shiraz presented in gift box. Available in multiple vintages (2003, 2009, 2015, 2016, 2018, 2019).

Quantifiable outcome

• Aberfeldy Shiraz can be cellared for up to 25 years
• +2 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Nelson Wine Co.coreChannel Partner/ Reseller/ DistributorState distributor for NSW & ACT region. Contact: Davide Luzio (Sales Manager), Jonathan Molini (Area Sales Manager), Samantha Ford (Area Sales Manager).
• Cuttings WinecoreChannel Partner/ Reseller/ DistributorState distributor for Queensland. Contact: David Bone.
• Vintage Wine Co.coreChannel Partner/ Reseller/ DistributorState distributor for Victoria. Located at Suite 8, 8 Bromham Place Richmond VIC 3121.
• David MullencoreChannel Partner/ Reseller/ DistributorState distributor for Western Australia.
• HancockscoreChannel Partner/ Reseller/ DistributorInternational distributor for New Zealand. Located at 318 Richmond Rd, Grey Lynn, Ponsonby.
• Australian Wine AgenciescoreChannel Partner/ Reseller/ DistributorInternational distributor for United Kingdom.
• New World WineriescoreChannel Partner/ Reseller/ DistributorInternational distributor for Netherlands and Belgium. Located at Viertorenstraat 7 6212 GR Maastricht.
• Johan Lidby Vinhandel AbminorChannel Partner/ Reseller/ DistributorInternational distributor for Sweden. Located at Polhemsgatan 20 A 112 36 Stockholm.
• Pacific Vintners Pty LtdcoreChannel Partner/ Reseller/ DistributorInternational distributor for China. Located at 109 Greenhill Road, Unley, SA 5061.
• Benchmark WinesminorChannel Partner/ Reseller/ DistributorInternational distributor for Singapore. Contact: Rob Lockett.
• Autis Ltd. CominorChannel Partner/ Reseller/ DistributorInternational distributor for Taiwan. Located at No.17, Ln 515, Sec 3 Yangping Rd, Hsinchu City 300, Taiwan.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Yalumba: Family-owned premium Australian wine producer founded in 1849, with significant operations in Barossa Valley and Eden Valley alongside broader portfolio. Comparable in family-owned ethos, premium positioning, and multi-regional Australian wine production.
• Seppeltsfield: Heritage Barossa Valley winery with premium wine and fortified portfolio, plus cellar door experiences. Comparable in family-led heritage positioning, premium pricing, and tourism-led DTC experiences.
• Jim Barry Wines: Clare Valley-based family winery producing premium Riesling, Shiraz, and Cabernet. Direct competitor operating in the same Clare Valley terroir with overlapping varietal focus and similar DTC cellar door model.
• Petaluma: Premium Australian wine producer with significant Clare Valley estate and broader portfolio across regions. Comparable in premium positioning, distributed through similar trade channels, with single-vineyard focus.
• Taylors Wines: Third-generation family-owned Clare Valley winery with extensive wine portfolio, cellar door, and wine club. Direct competitor with similar family-owned positioning, regional focus, and DTC infrastructure.
• Wirra Wirra: Premium Australian wine producer with McLaren Vale roots and broad varietal portfolio. Comparable in premium-to-mid-premium positioning, family ownership style, and DTC cellar door emphasis.
• Kilikanoon: Clare Valley premium wine producer with strong single-vineyard Shiraz and Riesling programs. Comparable mid-sized premium winery profile with similar international distribution and award pedigree.
• Mount Horrocks: Clare Valley single-vineyard premium wine producer specializing in Riesling and Cabernet. Comparable small-batch, terroir-driven producer with overlapping product positioning and premium pricing.

Broad incumbents

• Hardys: Major Australian wine brand with broad portfolio across varietals and price points. Comparable in Australian origin and broad distribution, but operates at significantly larger scale with no single-region terroir focus.
• Penfolds: Australia's most prestigious wine brand owned by Treasury Wine Estates, including Grange Shiraz. Comparable in flagship Shiraz positioning and Langtons classification, but operates at vastly larger scale with global distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/timadamswines
• Xx.com/timadamswines
• LinkedInlinkedin.com/company/tim-adams

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tim Adams Wines