The Elliott

What The Elliott does

The Elliott Group is a privately held, full-service marketing, advertising, and public relations agency founded in 2014 and headquartered at 111 Foxbury Lane, Winchester, VA. The firm is led by principal Michele Elliott, who brings 25+ years of marketing, PR, and advertising experience, and operates as a boutique provider serving small businesses as its primary segment, with additional work for non-profit organizations and select corporate clients. Named customers span healthcare (The Bodhi Clinic), industrial/chemical (NCM Odor Control), real estate (Jimmy Stafford Realty), environmental consulting, film/entertainment (Film Club 3.0), and enterprise publishing (Wolters Kluwer Health, Lippincott Solutions), indicating a horizontally diversified SMB base with limited enterprise penetration.

The company's core offering is an integrated suite of 11 professional services including website design and SEO, content marketing (blog posts, e-newsletters), social media management across Facebook/Twitter/LinkedIn/Pinterest/Tumblr, print and online advertising, direct mail, email marketing, public relations and press releases, copywriting, logo design, and event planning. There is no proprietary technology platform; the agency itself runs on WordPress with the Genesis Framework and Enterprise Pro Theme, and its capabilities are delivered through human creative talent — artists, graphic designers, web designers, writers, and PR professionals. No AI/ML tooling, APIs, or integrations are disclosed.

The business model is professional services revenue generated through project-based work and ongoing service engagements, priced via custom quotes following a free consultation. The go-to-market motion is sales-led and direct, relying on the company website (contact form, phone), organic social media, content marketing through the agency blog, public speaking engagements at events like the Lord Fairfax Small Business Development Center, and referrals. The firm positions on "affordable rates" for clients with limited marketing budgets, competing on price-value rather than premium positioning. No funding rounds, M&A activity, parent company, or institutional investors are indicated; the firm is founder-owned and self-funded.

Name

The Elliott

Legal name

The Elliott Group

Website

https://elliottgroup.biz

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

The Elliott Group is a privately held, full-service marketing, advertising, and public relations agency in Winchester, VA, founded in 2014, serving primarily small businesses with secondary non-profit and select corporate clients through website design, content marketing, social media, advertising, PR, and related services.

Ownership category

akta.pro rank

Headquarters

HQ city

Winchester

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing Services Revenue: The Elliott Group generates revenue through providing professional marketing, advertising, and public relations services to clients. Services include website design, content marketing, SEO, social media management, copywriting, direct mail, email marketing, advertising, promotions, event planning, and press releases. Revenue is generated through project-based work and ongoing service engagements.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

The Elliott Group is a full-service marketing, advertising, and public relations agency that helps businesses increase sales, drive web traffic, build brands, and boost name recognition. It delivers integrated marketing campaigns spanning website design and SEO, content marketing, social media management, copywriting, advertising (print and online), direct mail, email marketing, public relations with press releases, logo design, and event planning. Services are sold as project-based and ongoing engagements to small businesses, non-profits, and select corporate clients, primarily in the United States.

Product overview

The Elliott Group is a full-service marketing agency providing integrated marketing, advertising, and public relations services. The company offers a comprehensive suite of services including website design and SEO optimization, content marketing (blog posts and e-newsletters), social media management, copywriting, advertising (print and online), direct mail marketing, email marketing, public relations with press release development, logo design, and event planning. These services are designed to work together as a comprehensive marketing strategy to help small businesses increase sales, drive web traffic, boost brands, and improve name recognition.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design Services
• Content Marketing
• Social Media Management
• Advertising Services
• Public Relations
• Direct Mail Marketing
• Email Marketing
• Copywriting Services
• Logo Design
• Promotions and Event Planning
• Website SEO Services

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• HughesLePore: Independent creative and marketing agency serving small to mid-sized businesses with branding, web, content, and advertising. Similar boutique agency economics and SMB focus.
• Brown Bag Marketing: Full-service digital marketing agency focused on small to mid-sized businesses, offering web, SEO, content, social media, and paid media. Similar SMB-centric GTM and integrated service stack make it a close comparable.
• BLD Marketing: Mid-sized full-service agency providing branding, web, content, social, and PR services to SMB and mid-market clients. Overlapping service portfolio and comparable scale.
• Lewis Communications: Regional full-service marketing and advertising agency offering integrated creative, digital, and PR services to a similar mix of SMB, non-profit, and mid-market clients. Comparable in scope of services (web, content, social, PR, branding) and boutique-agency positioning.
• Concrete Interactive: Mid-sized digital marketing and creative agency offering web, content, SEO, social, and paid media services. Overlapping service stack for SMB and mid-market clients.
• Adept Creative: Small full-service creative agency providing web design, branding, content, and digital marketing to SMB clients. Comparable size, service breadth, and direct-sales motion.
• Risdall Marketing Group: Full-service marketing and advertising agency with web, SEO, social, content, and PR capabilities, serving SMB and mid-market clients in a regional footprint. Similar integrated offering and boutique positioning.
• Firestarter Studios: Boutique full-service agency focused on branding, web, video, social, and content for small to mid-sized businesses. Comparable scope and SMB-first customer profile.
• Kuno Creative: Inbound and content marketing agency providing web, SEO, content, social, and PR to small and mid-sized B2B clients. Comparable integrated offering and SMB-centric model.

Broad incumbents

• Hinge Marketing: Established B2B marketing agency specializing in professional services firms, with deeper research, branding, and content capabilities. Larger and more specialized, but comparable in serving professional/SMB buyers with full-service marketing.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/ElliottGroupBiz
• Facebookfacebook.com/theelliottgroup
• LinkedInlinkedin.com/pub/michele-elliott/a/a26/b34

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Elliott