House of Design

What House of Design does

House of Design is a Netherlands-based private for-profit company, founded in 1996 and headquartered in Groningen. According to its firmographic profile, the company operates a design platform whose stated purpose is to stimulate innovative designs and present them to two distinct customer segments: small and medium enterprises (SMEs) and government entities. The platform appears to function as an intermediary or curation layer connecting design outputs to these end users, though specific product mechanics, technology stack, and platform architecture are not disclosed in the available source data.

The company operates with a lean team of 1-10 employees as of the most recent firmographic snapshot. Beyond the firmographic fields and the short product description, public information on the business is limited: the company website (houseofdesign.nl) returned only a loading/verification page in the source scrape, and no management team, funding history, partnership disclosures, technology stack, integrations, certifications, or product launches are recorded. There is no app, no API, and no disclosed social-media footprint in the source data.

The company's revenue model, pricing mechanics, contract structures, distribution channels, and unit economics are not disclosed in the available input. Given the small headcount and stated dual focus on SMEs and government, plausible monetization would be project-based design services, platform-mediated commissions, or contracted public-sector design work, but none of these are confirmed. The firm's nearly three-decade operating history suggests a stable, modestly scaled operation rather than a venture-backed growth company, but no quantitative performance signals (revenue, growth rate, customer count, churn) are available to validate this inference.

Name

House of Design

Website

https://houseofdesign.nl

Company type

Private

Founded year

1996

Headcount range

1–10 employees

Short description

House of Design is a Netherlands-based design platform, founded in 1996 in Groningen, that presents innovative designs to SME and government clients. The company operates as a private for-profit entity with a small team of 1-10 employees.

Ownership category

akta.pro rank

Product category

Design Services

NAICS

Interior Design Services (54141)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industry

Industrial/Product & Furniture Design (BPAHAKAM)

Keywords

• Design platform
• Creative design services
• Innovative design
• SME design solutions
• Government design services

Headquarters

HQ city

Groningen

HQ country

Netherlands

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel

Core offering

House of Design operates as a design platform that stimulates innovative design work and presents design outputs to two customer groups: small and medium-sized enterprises (SMEs) and government organizations. The company is headquartered in Groningen, the Netherlands, was founded in 1996, and operates with 1–10 employees. Specific deliverables, methodologies, or named service lines are not described in the available source material.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Platform / Design Services

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Expansion highlights1 record

Direct peers

• VBAT: Dutch design and branding agency headquartered in Rotterdam with a B2B and government-adjacent client base. Comparable as a Netherlands-based multi-disciplinary design studio operating in the same professional services category as House of Design.
• Total Design: Amsterdam-based independent design agency offering branding, interior, and communication design. Comparable as a long-established Dutch design services firm serving mixed public/private clients, similar in scale range and category to House of Design.
• Studio Dumbar: Rotterdam-based independent design studio working across identity, motion, and digital for public and private clients. Comparable as a Dutch design firm with a strong public-sector and SME client profile, similar category and geography to House of Design.
• Concrete Architectural Associates: Amsterdam-based design and branding studio with work spanning brand identity, digital, and spatial design. Comparable as an independent Dutch design firm in the same professional services category with mixed public/private clients.

Broad incumbents

• Pentagram: Large global independent design partnership offering branding, product, and digital design to public and private clients. Comparable as an independent-design-firm model serving both commercial and government clients, though at significantly larger scale than House of Design.
• IDEO: Global design and innovation consultancy providing product, service, and organizational design. Comparable as a multi-disciplinary design services firm serving both private and public-sector clients, though operating at much larger scale and broader scope.
• Wolff Olins: Global brand and design consultancy with public-sector and SME-relevant work. Comparable as a design services firm serving mixed private/public clients, but at substantially larger scale and broader geographic footprint than House of Design.

Regional players

• Cartils: Dutch-origin branding and design firm with European reach serving consumer-facing brands and institutions. Comparable as a Netherlands-rooted design services firm, though with a more commercially-oriented client mix than House of Design's stated SME + government focus.
• Fabrique: Dutch design and strategy agency working in branding, digital, and product design for public and private clients. Comparable as a Netherlands-based multi-disciplinary design firm with overlapping SME and government exposure, though materially larger than House of Design.

Emerging players

• Droog Design: Amsterdam-rooted design platform curating and presenting designs from independent makers and studios. Closely comparable to House of Design's stated "platform that presents innovative designs" positioning, though focused more on product/interior than pure services.

Market position

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/hodnl
• Facebookfacebook.com/hodnl
• LinkedInlinkedin.com/company/house-of-design

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House of Design