Ferienwohnungen
Ferienwohnungen.de is a German-language vacation rental marketplace operated by Holidu GmbH, connecting European travelers with holiday homes, apartments, and villas listed by individual owners and agencies, earning commissions on bookings through self-serve online booking.
- Company typePrivate
- Founded1998
- HeadquartersWees, Germany
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Ferienwohnungen does
Ferienwohnungen.de is a vacation rental marketplace operated as a brand of Holidu GmbH, headquartered in Munich, Germany. The platform connects individual travelers and families across Europe with holiday homes, apartments, villas, and fincas listed by individual property owners and professional agencies, offering search, filtering by amenities (pool, pet-friendly, WiFi, beach proximity), verified guest reviews on a 10-point scale, and direct online booking with flexible cancellation options.
The underlying technology is a self-serve digital marketplace with per-night property listings ranging from approximately €31 to €360, integrated into Holidu's broader network of more than 20 vacation rental brands and 25+ distribution channels. Hosts are acquired through the 'Erfolgreich vermieten' (Successfully rent out) proposition, which provides professional photography and multi-channel visibility, while a dedicated agency portal serves property managers handling 30+ listings. The Star-Gastgeber (Star Host) program certifies experienced, high-rated hosts to reinforce supply quality.
The business model is a commission-based transaction-fee structure on completed bookings, supplemented by premium listing visibility for hosts. Travelers face no subscription cost and receive up to 10% savings as registered account holders. The go-to-market is product-led growth via organic search, content marketing through the Holidu Magazine, and affiliate partnerships, with no disclosed AI/ML, patents, awards, or independent funding rounds — the brand operates fully within Holidu GmbH's corporate group structure.
Ferienwohnungen firmographics
Firmographics- Name
- Ferienwohnungen
- Legal name
- Holidu GmbH
- Website
- https://ferienwohnungen.de
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ferienwohnungen.de is a German-language vacation rental marketplace operated by Holidu GmbH, connecting European travelers with holiday homes, apartments, and villas listed by individual owners and agencies, earning commissions on bookings through self-serve online booking.
- Ownership category
- akta.pro rank
Ferienwohnungen industry classification
Industry- Product category
- Vacation Rental Marketplace
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Professional/Managed Inventory Vacation Rental Marketplaces (THAMALAB)
- akta.pro secondary industry
- Direct Booking Platforms & Booking Engines for Hosts/Managers (THAMALAE)
Keywords
Where Ferienwohnungen is headquartered
LocationHeadquarters
- HQ city
- Wees
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Ferienwohnungen business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations
Revenue model
- Commission on bookings: The platform charges a commission on bookings made through ferienwohnungen.de. Property owners list their vacation rentals and the platform earns a transaction fee when bookings are completed. The platform also monetizes through premium listing visibility for hosts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Nightly rental rates for vacation properties |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Ferienwohnungen product offering
Product offeringCore offering
Ferienwohnungen.de operates an online vacation rental marketplace that connects travelers searching for holiday accommodations with property owners and managers across Europe. The platform aggregates listings of apartments, houses, villas, and fincas which guests can search, compare, and book directly through the website, with verified reviews, flexible cancellation options, and account-based discounts. Hosts receive listing management, professional photography, and distribution across 25+ booking channels via the Holidu network.
Product overview
Ferienwohnungen.de is a vacation rental marketplace operated by Holidu GmbH. The platform serves as an online aggregator and booking platform for holiday accommodations across Europe, featuring vacation apartments, holiday homes, villas, fincas, and other rental properties. The service is targeted at both travelers seeking accommodations and property owners looking to list their rentals.
Differentiator
Problem solved
Functional benefit
Products and services
- ferienwohnungen.de Marketplace An online vacation rental marketplace where travelers can search, filter, compare, and book holiday apartments, houses, villas, and fincas across 25+ European countries. Listings include verified guest reviews, amenity filters, flexible cancellation options, and per-night pricing. The platform is targeted at travelers seeking short-term holiday accommodations and at property owners and agencies seeking distribution for their listings.
Quantifiable outcome
- Up to 5× more bookings for hosts through professional photos and 25+ channel visibility
- +1 more outcomes
Companies that use Ferienwohnungen
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Ferienwohnungen technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ferienwohnungen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Holidu GmbHparentferienwohnungen.de is a brand owned and operated by Holidu GmbH, a vacation rental marketplace connecting more than 20 brands and offering properties across 25+ distribution channels. Holidu provides the technology platform, brand infrastructure, and multi-channel distribution network for ferienwohnungen.de.
Scale indicators3 records
Recent moves1 record
Expansion highlights5 records
Ferienwohnungen competitors and assessment
Company assessmentBroad incumbents
- Tripadvisor / Tripadvisor Vacation Rentals: Tripadvisor operates a vacation rental marketplace alongside its broader travel review and metasearch business. It competes for European travelers researching and booking accommodations, though vacation rentals are part of a wider portfolio that includes hotels, restaurants, and attractions.
- Airbnb: Airbnb is the dominant global short-term rental platform, offering direct booking of vacation homes alongside experiences. It competes with ferienwohnungen.de across all 25+ European countries but operates at vastly larger scale with a global brand and broader category.
- Booking.com: Booking.com is the largest European OTA and a major distributor of vacation rental inventory alongside hotels. It overlaps with ferienwohnungen.de on traveler demand across Europe but operates as a broad incumbent with a much larger marketing budget and direct traffic base.
- Expedia: Expedia Group is the parent of Vrbo and FeWo-direkt and a broad incumbent OTA. It overlaps with ferienwohnungen.de in vacation rental distribution globally and competes through multiple consumer brands serving the same European traveler base.
Direct peers
- Casamundo: Casamundo is a European vacation rental marketplace specializing in holiday homes and apartments, with strong presence in Germany and surrounding markets. It directly competes with ferienwohnungen.de for the same family and couple traveler segments seeking European short-term rentals.
- Traum-Ferienwohnungen: Traum-Ferienwohnungen is a German-focused vacation rental marketplace specializing in curated holiday homes and apartments. It directly overlaps with ferienwohnungen.de on target geography, traveler persona, and core offering of commission-based short-term rental bookings.
- HomeToGo: HomeToGo is a metasearch and aggregator platform for vacation rentals across Europe, operating a marketplace model comparable to ferienwohnungen.de. Both compete for the same European traveler demand and rely on similar SEO-driven acquisition strategies to capture booking intent.
- Vrbo: Vrbo is one of the largest dedicated vacation rental marketplaces globally, connecting travelers with whole-home vacation properties via direct booking. Like ferienwohnungen.de, it operates a commission-based marketplace model focused on short-term rentals rather than hotels, making it the closest direct competitor in category and business model.
- FeWo-direkt: FeWo-direkt is the German-market vacation rental marketplace operated by Expedia Group, directly competing with ferienwohnungen.de in German-speaking countries. It offers a comparable self-serve marketplace model with commission-based bookings and overlapping inventory across European destinations.
Others
- Holidu: Holidu is the parent company operating ferienwohnungen.de as one of 20+ vacation rental brands. While not a direct competitor, the Holidu brand network offers comparable services in some markets and shares the same technology, host inventory, and distribution channels, making it a structurally adjacent peer for strategic and operational benchmarking.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ferienwohnungen social profiles
Digital presenceFerienwohnungen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ferienwohnungen leadership team
Management profileNumber of profiles
Ferienwohnungen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ferienwohnungen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ferienwohnungen
What does Ferienwohnungen do?
Ferienwohnungen.de operates an online vacation rental marketplace that connects travelers searching for holiday accommodations with property owners and managers across Europe. The platform aggregates listings of apartments, houses, villas, and fincas which guests can search, compare, and book directly through the website, with verified reviews, flexible cancellation options, and account-based discounts. Hosts receive listing management, professional photography, and distribution across 25+ booking channels via the Holidu network.
Is Ferienwohnungen a public or private company?
Ferienwohnungen is a private company. It is classified as corporate owned and is currently operating.
When was Ferienwohnungen founded?
Ferienwohnungen was founded in 1998. It employs 11 to 50 people.
Where is Ferienwohnungen based?
Ferienwohnungen is headquartered in Wees, Germany, in the Europe region.
How does Ferienwohnungen make money?
One revenue line is on record: commission on bookings.
Who are Ferienwohnungen's main competitors?
Broad incumbents on record are Tripadvisor / Tripadvisor Vacation Rentals, Airbnb, Booking.com and Expedia. Direct peers are Casamundo, Traum-Ferienwohnungen, HomeToGo, Vrbo and FeWo-direkt. Holidu is listed as an others.
Does Ferienwohnungen have an API?
No public API is recorded for Ferienwohnungen.
What industry is Ferienwohnungen in?
Ferienwohnungen's product category is Vacation Rental Marketplace. Its primary akta.pro industry code is THAMALAB, Professional/Managed Inventory Vacation Rental Marketplaces, with a secondary code of THAMALAE, Direct Booking Platforms & Booking Engines for Hosts/Managers. Its SIC code is 6531.