What Apsis does

Apsis is a boutique creative agency founded in 2004 in Buenos Aires, Argentina, by Ileana Pietragalli and Claudio Uccello. The company delivers bespoke branding, event production, stand design and construction, interactive and immersive experiences, video and photography content, and advertising and marketing services to multinational corporations, government and trade-promotion bodies, and SMEs. Its interdisciplinary team blends designers, architects, engineers, and strategists to integrate physical spatial design with digital and interactive technology, including advanced 3D modelling, AI-driven prototyping, LED and Arduino-controlled installations, and custom web applications.

The agency's technology stack centres on two proprietary platforms: a general-purpose Client Portal for secure asset delivery with role-based access control and auditability, and the Apsis Mission Portal — a compliance-grade hub built specifically for trade missions and B2B matchmaking programs, deployed in engagements with Thailand's Department of International Trade Promotion (DITP) for the 2023-2025 Argentina business-matching campaigns. Apsis also operates a B2B Business Matching Platform supporting outreach, qualification, and auditable meeting management, and has deployed hardware-software products such as the nationwide retail multimedia totem platform built for Pirelli Argentina.

Apsis operates a professional-services, project-based revenue model with bespoke quote-based pricing. Go-to-market is direct enterprise sales, with named engagements spanning automotive (Toyota, Ferrari, Honda, Renault, Pirelli), financial services (Banco Patagonia), technology (Google, Sony, Strix), energy (Petrobras), real estate (Tina Hyde), logistics (Gefco, Lo Jack), and government trade promotion (DITP Thailand). The company operates with 1-10 employees from Buenos Aires, serves clients across Argentina, Latin America, and globally, and is privately held by its co-founders with no disclosed institutional funding, parent company, or acquisition activity.

Name

Apsis

Legal name

Apsis

Website

https://apsis.com.ar

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Apsis is a Buenos Aires-based boutique creative agency founded in 2004 that delivers bespoke branding, event production, immersive interactive experiences, and trade-facilitation platforms to multinational corporations and government clients across Latin America and globally.

Ownership category

akta.pro rank

Product category

Creative Agency Services

NAICS

Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

akta.pro secondary industries

Brand Strategy & Identity Systems (MPAAAEAA), Brand Activations & Experiential Campaign Design (MPAAAGAA), Product & Brand PR (Consumer & B2B) (BPAFADAH)

Keywords

• Brand experience design
• Event production services
• Corporate identity design
• Immersive interactive design
• Trade show stand design

Headquarters

HQ city

Pampa Del Infierno

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Creative Agency Services: Professional services revenue from branding and corporate identity, event production and activation, stand design and construction, interactive design and activations, audiovisual content production, and advertising and marketing campaigns. Projects are bespoke and tailored to client needs.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Apsis is a boutique creative agency that designs and delivers tailored brand experiences for global brands, enterprises, and government clients. Its services span branding and corporate identity, event production and activation, bespoke trade show stand design and construction, immersive interactive design, video and photography content production, and strategic advertising and marketing campaigns. The agency also operates proprietary secure client portals (Client Portal and Apsis Mission Portal) for role-based asset delivery and auditability.

Product overview

Apsis is a boutique creative agency founded in 2004 in Buenos Aires, offering a comprehensive suite of brand experience services including branding & corporate identity, event production & activation, stand design & construction, interactive design & activations, video/photography content, and advertising & marketing. The agency operates two proprietary digital platforms: the Client Portal for secure file delivery and asset management with full auditability, and the Apsis Mission Portal for trade mission coordination with role-based access control. These platforms support the agency's core service offerings and enable secure client collaboration.

Differentiator

Problem solved

Functional benefit

Brands

• Apsis Mission Portal: A secure, role-based digital hub centralising mission assets with auditability features, download logs, and compliance-grade security for government clients.

Products and services

• Branding & Corporate Identity Holistic brand building and refinement of visual capital for companies worldwide, positioning brands for long-term recognition and measurable growth. Service is delivered to enterprise and SME clients seeking integrated brand strategy.
• Event Production & Activation End-to-end planning and execution of corporate launches, product reveals and activations across Argentina and Latin America, fostering authentic connections through immersive experiences. Service includes venue selection, decoration, catering, hosting, and visual content production.
• Stand Design & Construction Bespoke architectural stands for expos and trade shows, blending 3D modelling, interactive features, and strategic spatial design for standout brand impact. Delivered to enterprise clients exhibiting at major expos such as Expo Logisti-k and Expo Real Estate.
• Interactive Design & Activations Immersive interactive experiences powered by advanced 3D modelling and AI-driven prototyping, crafting interactive models and virtual simulations for global delivery. Includes giant LED screens, synchronised interactive displays, ambient LED lighting, and Arduino-controlled digital elements.
• Video, Photography & Screens Content Tailored video and photography capturing brand essence for global audiences, combining classic craft with AI-accelerated editing for faster delivery. Includes content for LED screens, 50" LED TVs, and 360° property tour videos for Oculus headsets.
• Advertising & Marketing Strategic campaigns across digital and traditional channels worldwide, including precise targeting, real-time tracking, and powerful messaging designed to grow brands. Includes influencer management for trade promotion campaigns.
• Client Portal A secure, private digital hub where clients access and download all project deliverables including logos, presentations, videos, and photos. Features role-based access control, permanent asset availability, and full auditability through download logs.
• Apsis Mission Portal A secure, role-based digital hub for trade missions and B2B matchmaking programs, providing government clients with full auditability through download logs, permanent asset availability, and compliance-grade security for sensitive documents. Used by the DITP Commercial Attaché for trade facilitation.
• B2B Business Matching Platform Trade facilitation and commercial intelligence service for international B2B matchmaking, managing outreach, prospecting, qualification, and auditable business meetings between exporters and importers. Delivered 489 auditable B2B meetings across three editions (2023–2025) for 68 Thai companies with 100% auditable agenda effectiveness.

Quantifiable outcome

• 489 auditable B2B meetings delivered across three consecutive editions for DITP Thailand-Argentina trade mission
• +2 more outcomes

Named customers18 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Serviceplan Group: Serviceplan is Europe's largest independent creative agency network, offering integrated brand, digital, and media services. It is a broad incumbent comparable to Apsis as an example of how an independent agency can scale to multi-region, full-service status.
• Innocean Worldwide: Innocean is a global creative network affiliated with Hyundai Motor Group. It is a broad incumbent comparable to Apsis given its deep specialisation in automotive brand experience and motorsport sponsorship activation, areas where Apsis has demonstrable Toyota, Renault, Honda, Ferrari and Banco Patagonia credentials.
• R/GA: R/GA is a global digital and innovation consultancy within IPG. It is a broad incumbent comparable to Apsis on the technology-driven, AI/immersive experience design dimension of Apsis's portfolio.
• Landor & Fitch: Landor & Fitch is a global branding and design consultancy. It is a broad incumbent comparable to Apsis on the branding, corporate identity, and brand strategy dimensions of Apsis's service offering.
• Droga5: Droga5 is a New York-based creative agency, now part of Accenture Song, working with global brands on integrated campaigns. It is a broad incumbent comparable to Apsis as an aspirational peer for premium full-service creative work.
• Wieden+Kennedy: Wieden+Kennedy is a globally recognised independent creative network known for work with Nike, Coca-Cola, and KFC. It is a broad incumbent comparable to Apsis in that it sets the premium independent-agency benchmark Apsis aspires to compete with.

Direct peers

• David (The Agency): David is an independent creative agency with offices in Miami and Buenos Aires. It is directly comparable to Apsis in that it serves global brands with culturally resonant creative out of Latin America, and competes for similar premium independent mandates.
• Madre: Madre is an independent creative agency headquartered in Buenos Aires. It is a direct peer to Apsis given the shared geography, boutique positioning, and focus on creative work for global brands.
• GUT: GUT is an independent, award-winning creative agency founded in Buenos Aires in 2018. It is directly comparable to Apsis as a Latin American independent agency competing for global brand mandates with a boutique, founder-led culture.
• FutureBrand: FutureBrand is a global branding consultancy within the Interpublic Group. It is comparable to Apsis on the corporate identity and brand strategy components of Apsis's offering, and competes for similar multinational branding mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Apsis_CyD
• Facebookfacebook.com/APSIScomunicacion
• LinkedInlinkedin.com/company/apsis-comunicaci-n-y-dise-o

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Apsis