Name

Marinello

Legal name

MARINELLO + CO AG

Website

https://marinello.ch

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wholesale Produce Sales: Marinello generates revenue through wholesale distribution of fresh produce (fruits, vegetables, specialties, dairy, frozen products) directly to restaurants and hospitality businesses in Switzerland. They source products from various producers and the Zürich wholesale market.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Marinello + Co AG is a wholesale distributor supplying fresh fruits and vegetables, specialty gourmet items, dairy, and frozen products to restaurants, hotels, and catering businesses in Switzerland. Operations are anchored at the Zürich Markthalle, with produce sourced from the Zürich Engrosmarkt and a curated producer network (Marinello FARM) that connects local farms to professional kitchens. Customers can order through a B2B e-commerce shop and receive ongoing market intelligence through weekly Marktberichte (market reports).

Product overview

Marinello + Co AG is a Swiss B2B produce and specialty foods supplier serving the gastronomy (restaurant and hospitality) sector, operating from the Markthalle in Zürich. The core offering centers on fresh fruits and vegetables, complemented by specialty gourmet items, dairy, and frozen products. Marinello positions itself around product excellence and service quality, operating a supplier network called Marinello FARM that connects professional kitchens with local and international specialty producers. Additional services include a weekly market report newsletter, an online ordering shop, and a seasonal pesto production line. The portfolio is organized as a unified offering unified by the Marinello brand, serving professional buyers in the Swiss hospitality industry.

Differentiator

Problem solved

Functional benefit

Brands

• Marinello FARM: Farm network initiative connecting local producers with the company, featuring partner farms like Enikerhof and Stuckis Hof for regional produce sourcing.

Products and services

• Früchte und Gemüse (Fruits and Vegetables) Fresh fruits and vegetables supplied to the gastronomy and hospitality sector, sourced from Swiss and international producers and including specialty seasonal varieties.
• Spezialitäten (Specialties) Specialty and gourmet food products including rare produce varieties, specialty fermented goods such as miso from das Pure, and other hard-to-find ingredients for professional kitchens.
• Molkerei (Dairy) Dairy products offered as part of Marinello's full-range produce assortment for the hospitality sector.
• Tiefgekühltes (Frozen Products) Frozen food products for the gastronomy sector, including frozen vegetables, frozen berries, and frozen ready products such as frozen cauliflower and frozen Brussels sprouts.
• Marinello-Pesto (House-Brand Pesto) House-brand pesto produced in Zürich Unterstrass by Rolf Hunziker, including classic Genovese pesto and seasonal Bärlauch (wild garlic) pesto, available in 1kg containers.
• Marinello FARM Producer Network Marinello's farm partnership network connecting local and regional producers with gastronomy customers, featuring partner farms such as Enikerhof (Dani Rüttimann), Kämpf, Stuckis Hof (Ralf Stucki), and Keltenhof.
• Marktberichte (Weekly Market Reports) Weekly newsletter distributed to gastronomy customers providing current market information, seasonal availability updates, and product recommendations from the Zürich wholesale market.
• Online-Shop (B2B Ordering Platform) E-commerce platform enabling gastronomy customers to browse and order Marinello's produce range online.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Enikerhof (Dani Rüttimann)coreStrategic or Co-development PartnerMarinello's FARM network partner producing specialty items including Grumolo, Löwenzahn, and seasonal produce. Dani Rüttimann operates the Enikerhof farm supplying fresh produce to Marinello customers.
• Stuckis Hof (Ralf Stucki)coreStrategic or Co-development PartnerOrganic farm in Oberwil providing Stachis and other specialty produce in Bio/organic quality to Marinello's FARM network.
• Kämpf (Ernst Kämpf)coreStrategic or Co-development PartnerProducer of specialty Asia Mix lettuces and salad greens. First Swiss salad of the season from Ernst Kämpf.
• KeltenhofminorStrategic or Co-development PartnerProducer of specialty mushrooms including Frisée-Pilz (Ästiger Stachelbart) and specialty vegetables like colored cauliflower.
• das Pure (Patrick Marxer)minorStrategic or Co-development PartnerFermentation specialist producing miso pastes (Ackerbohne, Erbse, Linsen, Sonnenblumen varieties) for Marinello's product range.

Scale indicators1 record

Broad incumbents

• Saviva AG: Migros-owned Swiss food service wholesaler serving gastronomy, hotels and care institutions. Comparable B2B wholesale channel into Swiss gastronomy, with a broader assortment and national footprint versus Marinello's regional specialty focus.
• Bell Food Group AG: Listed Swiss food manufacturer and broadline distributor covering fresh produce, meat, convenience and seafood for retail and food service. Comparable as a Swiss B2B supplier into gastronomy channels, though Bell is significantly larger and more diversified than Marinello.
• Transgourmet Schweiz AG: One of the two large Swiss food service wholesalers (Coop-owned), serving gastronomy, hotels and communal catering nationwide. Comparable to Marinello as a B2B food distributor to Swiss gastronomy, but operating at much greater scale and category breadth.

Direct peers

• Pronatec AG: Swiss B2B specialist in organic fruits, vegetables and gastro produce for the Swiss hospitality industry. Directly comparable niche organic/specialty produce wholesaler serving the same gastronomy customers as Marinello.
• Pistor AG: Swiss B2B wholesaler serving bakeries, confectioners, gastronomy and the food service industry. Closely comparable to Marinello as a domestic Swiss wholesale partner to hospitality and food professionals, though Pistor operates at materially larger scale and broader category breadth.

Emerging players

• Natoora: London-founded specialty produce supplier sourcing direct from growers for top chefs and hospitality across Europe. Comparable to Marinello in its chef-focused, farm-direct specialty positioning and curated-produce ethos, though operating across multiple European cities rather than a single region.
• Baldor Specialty Foods: US specialty produce and foodservice distributor serving restaurants and chefs with curated, high-quality fresh and specialty items. Comparable to Marinello in chef-targeted specialty assortment and B2B foodservice delivery model, though operating at much larger scale in the US Northeast.

Market position

Strengths4 records

Weaknesses4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/marinellopicobello
• Instagraminstagram.com/marinello_picobello

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marinello