EcoShield
EcoShield is a private consumer retail company based in Oldsmar, Florida, founded and owned by David Fago, operating a branded website (killscoronavirus.com) that suggests sales of antimicrobial or disinfection products.
- Company typePrivate
- Founded-
- HeadquartersOldsmar, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What EcoShield does
EcoShield is a private, for-profit retail company headquartered in Oldsmar, Florida, United States. The company is self-classified as a "shopping and retail" business and operates a consumer-facing website at killscoronavirus.com. The combination of the "EcoShield" brand name with the coronavirus-killing domain strongly implies the company sells antimicrobial, disinfection, or surface-protection consumer products, though no specific product catalog, SKUs, or technical specifications are disclosed in available data.
The company is founder-led: David Fago is identified as the founder and owner. No additional management, employees, or operating team members are disclosed, and no headcount is on record. There is no public information about the company's founding date, legal entity name, funding history, ownership structure beyond the single founder/owner designation, board composition, or parent/subsidiary relationships.
No technology stack, proprietary features, integrations, AI/ML capabilities, apps, APIs, patents, certifications, partnerships, awards, or distribution channels are disclosed. Revenue, pricing, customer segments, customer logos, and geographic markets served are also unavailable. The company's business model, pricing mechanics, and go-to-market cannot be characterized beyond "consumer retail via a branded website." The overall information footprint is extremely thin, limiting any deeper assessment of operating mechanics or commercial traction.
EcoShield firmographics
Firmographics- Name
- EcoShield
- Website
- https://killscoronavirus.com
- Company type
- Private
- Headcount range
- 1–10 employees
- Short description
- EcoShield is a private consumer retail company based in Oldsmar, Florida, founded and owned by David Fago, operating a branded website (killscoronavirus.com) that suggests sales of antimicrobial or disinfection products.
- Ownership category
- akta.pro rank
EcoShield industry classification
Industry- Product category
- Consumer Cleaning & Disinfection Products
- NAICS
- Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)
- SIC
- Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)
- akta.pro primary industry
- Eco Allergy-Safe Cleaning (HEPA, low-VOC, fragrance-free) (HSAEAGAL)
- akta.pro secondary industry
- Eco Window & Glass Cleaning (Ammonia-free) (HSAEAGAI)
Keywords
Where EcoShield is headquartered
LocationHeadquarters
- HQ city
- Oldsmar
- HQ country
- United States
- HQ region
- North America
Markets served
EcoShield business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales
EcoShield product offering
Product offeringCore offering
EcoShield is a private shopping and retail company based in Oldsmar, United States, operating under the domain killscoronavirus.com, suggesting it sells consumer-facing cleaning, disinfection, or sanitization products targeting coronavirus and related hygiene use cases.
Differentiator
Problem solved
Functional benefit
Products and services
- EcoShield Coronavirus-Killing Consumer Products Retail offering of consumer cleaning or disinfecting products sold under the EcoShield brand via killscoronavirus.com, intended for individual consumer use to address coronavirus and related sanitization needs.
Companies that use EcoShield
Customer profileIdeal customer profiles1 record
EcoShield technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EcoShield partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
EcoShield competitors and assessment
Company assessmentDirect peers
- Branch Basics: Small DTC eco-friendly cleaning brand with a focus on human-safe, fragrance-free formulations sold online. Closely comparable in scale, channel, and eco+efficacy brand story.
- Puracy: DTC natural cleaning and personal care brand selling plant-based, non-toxic household products. Comparable as a small private retailer competing in eco-friendly cleaning with a direct online channel.
- Ecover: European eco-cleaning brand (now part of SC Johnson) selling plant-based, biodegradable household and personal care cleaners. Closely comparable on eco-positioning and product mix, with broader international retail presence.
- CleanWell: Botanical-based disinfectant brand that built its identity around botanical efficacy against germs. Comparable as a small eco-positioned brand that makes explicit disinfectant/cleaning claims, similar to EcoShield's COVID-era positioning.
Broad incumbents
- Dr. Bronner's: Established organic and fair-trade personal and household care brand selling castile soap-based cleaners. Comparable on eco/organic positioning and DTC-plus-natural-channel distribution.
- Method Products: Design-led, eco-friendly cleaning brand under S.C. Johnson selling through mass retail and DTC. Comparable product category (green cleaning) and channel mix, with much broader SKU and distribution footprint.
- Seventh Generation: Long-established eco-friendly household cleaning brand owned by Unilever. Directly comparable as an eco-positioned cleaning products retailer, but operates at massive scale across grocery, mass, and DTC channels.
- Clorox Green Works: Clorox's eco-positioned cleaning line, offering an incumbent analog that combines sustainability messaging with established disinfectant credibility — a positioning benchmark for EcoShield.
- Mrs. Meyer's Clean Day: Eco- and aromatherapy-positioned household cleaning brand under S.C. Johnson. Comparable as a sustainability-positioned cleaning retailer with mainstream retail distribution.
Emerging players
- Force of Nature: Small DTC brand selling an on-site electrolyzed water disinfectant system marketed as an eco-friendly alternative to conventional disinfectants. Comparable as a small emerging eco-disinfection brand with a strong efficacy narrative.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights3 records
Customer concentration
EcoShield social profiles
Digital presenceEcoShield financial estimates
Financial estimateRevenue estimate
Valuation estimate
EcoShield leadership team
Management profileNumber of profiles
Profiles1 record
EcoShield funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EcoShield M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EcoShield
What does EcoShield do?
EcoShield is a private shopping and retail company based in Oldsmar, United States, operating under the domain killscoronavirus.com, suggesting it sells consumer-facing cleaning, disinfection, or sanitization products targeting coronavirus and related hygiene use cases.
When was EcoShield founded?
EcoShield was founded in -1. It employs 1 to 10 people.
Where is EcoShield based?
EcoShield is headquartered in Oldsmar, United States, in the North America region.
Who are EcoShield's main competitors?
Direct peers on record are Branch Basics, Puracy, Ecover and CleanWell. Broad incumbents are Dr. Bronner's, Method Products, Seventh Generation, Clorox Green Works and Mrs. Meyer's Clean Day. Force of Nature is listed as an emerging player.
Does EcoShield have an API?
No public API is recorded for EcoShield.
What industry is EcoShield in?
EcoShield's product category is Consumer Cleaning & Disinfection Products. Its primary akta.pro industry code is HSAEAGAL, Eco Allergy-Safe Cleaning (HEPA, low-VOC, fragrance-free), with a secondary code of HSAEAGAI, Eco Window & Glass Cleaning (Ammonia-free). Its NAICS code is 449 and its SIC code is 2840.