Inega

Name

Inega

Legal name

Inega Group

Website

https://inega.in

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Inega Group is a Mumbai-based talent management and production firm that represents directors, photographers, stylists, actors, models, and creators for India's fashion brands and cultural institutions, with production services delivered through Inega Prodn and ShootWiz.

Ownership category

akta.pro rank

Product category

Talent Management and Production Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114), Motion Picture and Video Production (512110)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Full-Service Artist Management (MPAIAGAA)

akta.pro secondary industries

Talent Agency & Representation Services (HSACAHAK), Creative Talent Booking (Photographers, Videographers, Content Creators) (HSACAHAI), Photography & Still Production (Stills, Product, Lifestyle) (MPAAAMAI), Video/Film Creative Agencies (Concept-to-Creative) (MPAAAAAG), Creator Talent Management & Representation (MPAAAHAB)

Keywords

• Talent management services
• Talent representation
• Fashion photography production
• Creative talent agency
• Production services

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Talent Management Services: Inega represents creative professionals (directors, photographers, videographers, stylists, hair and makeup artists, actors, models, creators) and connects them with commercial opportunities. Revenue is generated through commission or service fees from representing talent for fashion campaigns, brand activations, and cultural projects.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Inega is a talent management and production group that represents directors, photographers, videographers, stylists, hair and makeup artists, actors, models, and creators for commercial projects in India's fashion and cultural landscape. Through its sub-brands—The Artists Project (TAP), Times Talent, and Inega Talent—it manages creative careers, while Inega Prodn and ShootWiz deliver photography, film production, and digital-first content execution for brand and cultural clients.

Differentiator

Problem solved

Functional benefit

Brands

• The Artists Project (TAP): Talent management entity representing creative professionals in the fashion and cultural industry.
• Times Talent
• Inega Prodn
• ShootWiz

Products and services

• The Artists Project (TAP) Talent management brand representing directors, photographers, videographers, stylists, hair and makeup artists, actors, models, and creators for fashion and commercial projects in India.
• Times Talent Talent management brand forming part of Inega's management portfolio, representing creative professionals for commercial opportunities.
• Inega Talent Talent platform representing directors, photographers, videographers, stylists, hair and makeup artists, actors, models, and creators, serving as Inega's primary talent portal.
• Inega Prodn Production and content execution service spanning photography, film production, and digital-first content creation for brand and cultural clients.
• ShootWiz Production and content creation platform delivering photography, film production, and digital content services for commercial clients.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Direct peers

• DNA Entertainment Networks: Indian artist management and live entertainment company representing musicians and performers. Comparable to Inega's artist representation business, particularly around talent booking for branded and cultural events.
• Wizcraft International Entertainment: Indian event management, artist management, and entertainment production company. Comparable to Inega for its combined talent representation, production services, and live-event execution serving Indian brands and cultural institutions.
• Only Much Louder (OML): Indian talent management and live entertainment company representing artists, comedians, and creators. Directly comparable to Inega as a domestic talent representation platform serving brands and creative professionals across India.
• Kwan Entertainment and Marketing Solutions: Indian talent management and entertainment marketing agency representing actors, performers, and creators for brand and entertainment projects. Closely comparable to Inega's talent representation and brand activation focus.
• Fountainhead Entertainment: Indian entertainment talent management and event company representing artists and producing live experiences. Comparable to Inega in combining talent representation with production and event execution for brands.
• Ensemble (Talent Management): Indian talent management agency representing actors and creative professionals across film, television, and advertising. Comparable to Inega as a domestic talent agency serving the intersection of entertainment and brand work.

Broad incumbents

• CAA (Creative Artists Agency): Global talent and sports agency representing actors, directors, creators, and brands. Comparable to Inega's multi-discipline talent representation and brand-content work, though operating globally with significantly broader capabilities.
• Endeavor (WME): Global talent agency and entertainment company representing artists, creators, and brands at scale. Comparable as a broader incumbent offering the full-stack representation and production services that Inega provides, but at global scale.
• IMG Models: Global talent and modelling agency representing fashion models and creative talent for international fashion and brand campaigns. Comparable to Inega's fashion-focused model and creative talent representation, though at much larger global scale.

Emerging players

• Poplive (formerly Plixxo / POPxo): India-based creator and influencer platform monetising digital creators for brand campaigns. Comparable to Inega as an emerging player in the same Indian creator-economy category, but focused on digital-native creators rather than traditional talent.

Market position

Customer concentration

• Xx.com/inegaindia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inega