Camp Fire Walla Walla

What Camp Fire Walla Walla does

Camp Fire Walla Walla is a 501(c)(3) nonprofit youth development organization headquartered in Walla Walla, Washington, founded in 1924 as a scouting organization for girls and now operating as a licensed childcare provider. The organization delivers two core programs: After School Camp at five Walla Walla Public Schools elementary sites (Berney, Edison, Green Park, Prospect Point, Sharpstein) running from school dismissal until 5:30pm on regular school days for K-5 students, and Super Summer Day Camp at Sharpstein Elementary for children entering 1st-6th grade. Programming focuses on supervised care, homework time, social-emotional learning, outdoor play, swimming at the YMCA, and structured activities, with all programs meeting Washington DCYF licensing standards at a 1:15 staff-to-child ratio.

The business model combines tuition revenue, government subsidies, and charitable fundraising. Tuition is structured as Full-Time Enrollment at $382.80/month (10-month subscription), As-Needed Enrollment at $25/day, and Super Summer at $220/week, with a $25 family registration fee. The organization participates in Washington State's DSHS Working Connections Child Care subsidy program and offers partial scholarships funded through community donations accepted via Square, cash, or check. Registration and attendance are managed through the third-party Playground platform, with no proprietary technology stack. Distribution is entirely direct-to-consumer with on-site service delivery, and marketing relies on community channels — Instagram, Facebook, school PTA partnerships, and local fundraising events.

Leadership comprises Executive Director Ruben Hernandez (joined July 2023), Program Director Morgan Sucharda, and Office Manager/Registrar Carly Kemp, supported by a 9-member Board of Directors. Camp Fire Walla Walla operates as a local affiliate of Camp Fire National HQ, drawing on national programming frameworks and third-party annual evaluations (94% of youth report feeling happy, heard, and supported per Hatchuel Tabernik & Associates). Revenue is not publicly disclosed. The organization has 11-50 employees including site directors and substitute staff, with the Edison site at capacity for the 2026-2027 school year, signaling demand saturation in a constrained single-city geography.

Name

Camp Fire Walla Walla

Legal name

Camp Fire Walla Walla

Website

https://wwcampfire.org

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

11–50 employees

Short description

Camp Fire Walla Walla is a 501(c)(3) nonprofit founded in 1924 that operates licensed after-school programs at five Walla Walla, Washington elementary schools and a summer day camp, serving K-5 children and families through tuition, state subsidies, and community donations.

Ownership category

akta.pro rank

Product category

Youth Development Services

NAICS

Educational Services (61), Sports and Recreation Instruction (61162)

SIC

Services-Child Day Care Services (8351), Services-Educational Services (8200)

akta.pro primary industry

Community & Nonprofit Before/After Care Programs (Early Years) (EDACAHAD)

akta.pro secondary industries

Academic Enrichment Camps (General Studies) (EDAMALAB), Life Skills & SEL Camps (Confidence, Executive Function, Social Skills) (EDAMALAO)

Keywords

• Youth development programs
• After-school childcare
• Summer day camp
• Licensed childcare services
• Nonprofit youth services

Headquarters

HQ city

Walla Walla

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Childcare Tuition: Primary revenue stream from tuition fees for after-school camp programs ($382.80/month for full-time enrollment, $25/day for as-needed) and summer day camp ($220/week). A $25 registration fee applies per family.
2. Donations and Fundraising: Community donations support the scholarship fund for families in need, staff training, program materials, field trips, and guest speakers. Donations are accepted online via Square checkout, cash, or check.
3. Government Subsidies (DSHS): Partnership with Washington State Department of Social and Health Services (DSHS) Working Connections Child Care program. DSHS pays qualifying low-income families' childcare costs directly to Camp Fire for after-school programming (not summer).

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Camp Fire Walla Walla operates licensed after-school camp programs at five elementary schools in the Walla Walla Public Schools district, serving K-5 children from school dismissal until 5:30pm on regular school days. The organization also runs Super Summer Day Camp for children entering 1st through 6th grade at Sharpstein Elementary during summer break. Programs include supervised care, structured activities, homework support, healthy snacks, and social-emotional learning experiences.

Product overview

Camp Fire Walla Walla is a community-based 501(c)(3) nonprofit organization that has been providing youth development services since 1924. The organization offers two core childcare programs: After School Programs at multiple elementary schools (Berney, Green Park, Edison, Prospect Point, and Sharpstein) serving K-5 students, and Super Summer Day Camp serving children entering 1st through 6th grade. The After School Programs operate on regular school days with activities including table games, circle time, snacks, homework help, crafts, and gym/outdoor play. Super Summer runs Monday-Friday during summer vacation with swimming, water play, themed activities, and field trips. The organization supplements its programs with financial assistance options including partial scholarships and DSHS Working Connections childcare subsidies for eligible Washington state families.

Differentiator

Problem solved

Functional benefit

Products and services

• After School Programs Licensed after-school camp programs for elementary-age children (K-5) operating on regular school days from dismissal until 5:30pm. Programs are offered at multiple elementary schools including Berney, Edison (waitlist only for 2026-2027), Green Park, Prospect Point, and Sharpstein. Includes healthy snacks, homework time, and structured activities such as circle time, table games, crafts, and gym/outdoor play.
• Super Summer Day Camp Full-day summer day camp for children entering 1st through 6th grade, running Monday-Friday from 7:30am to 5:30pm at Sharpstein Elementary. Weekly activities include swimming at YMCA pool, water play, themed projects, group games, sports, guest presenters, and field trips. Includes morning snack, lunch, and afternoon snack.
• Camp Fire Scholarships Partial scholarship program for families unable to afford full tuition for after school or summer programs. Limited resources are available each school, and families are encouraged to contribute any amount they can toward tuition.
• Working Connections Childcare (DSHS) Partnership with Washington State Department of Social and Health Services to help low-income families pay for after school programming through state subsidy payments. Eligible families meeting income guidelines and work requirements receive subsidized childcare payments.

Quantifiable outcome

• 94% of youth feel happy, heard, and supported in Camp Fire
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and secondary.

• Washington State DSHS Working Connections Child CarecoreStrategic or Co-development PartnerCamp Fire Walla Walla is a licensed childcare provider participating in the Washington State Department of Social and Health Services Working Connections Child Care program. This partnership allows low-income families meeting eligibility guidelines to receive state subsidies for after-school childcare payments. Each camp site has assigned provider numbers for billing purposes.
• Walla Walla Public SchoolscoreStrategic or Co-development PartnerCamp Fire operates after-school and summer camp programs at multiple Walla Walla Public Schools elementary buildings. The organization works cooperatively with the school district, including receiving support for snack programs and operating on the school calendar. Programs run at Berney, Edison, Green Park, Prospect Point, and Sharpstein elementary schools.
• YMCA of Walla WallasecondaryStrategic or Co-development PartnerCamp Fire partners with the local YMCA for summer camp swimming activities. Children attend weekly pool sessions at the YMCA during Super Summer Day Camp. Children must pass the YMCA swim test to swim in the deep end.
• Walla Walla School District Food ServicessecondaryStrategic or Co-development PartnerCamp Fire receives healthy snacks in cooperation with the Walla Walla School District's food services program for both after-school and summer camp programs.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Boys & Girls Clubs of America: National nonprofit youth development organization operating after-school and summer programming through local affiliates. Closest national incumbent to Camp Fire's mission and service model.
• YMCA of the USA: National federation of local YMCAs offering after-school childcare, summer day camps, and youth recreation. Comparable in delivering licensed childcare with similar pricing models and DCYF/state-equivalent compliance.
• Kindercare Learning Companies: National for-profit licensed childcare and before/after-school provider. Comparable in delivering licensed childcare to school-age children at premium pricing, though operating a for-profit model rather than community nonprofit.
• 4-H (National 4-H Council): National youth development organization affiliated with the USDA Cooperative Extension, offering after-school enrichment and camp programming for school-age children. Comparable as a long-established nonprofit in the youth development space.

Direct peers

• Camp Fire National Headquarters: National parent organization of Camp Fire Walla Walla, providing youth development programming, curriculum, and brand standards across affiliated councils. Directly comparable as the umbrella organization governing the subject company's programming framework.
• Boys & Girls Club of Walla Walla: Local Walla Walla youth development nonprofit offering after-school and summer programming for school-age children. Directly comparable to Camp Fire Walla Walla in mission, target population, and service mix within the same geography.
• Walla Walla YMCA: Local YMCA branch delivering youth programming including after-school care, summer day camp, and swim activities. Directly competes for the same Walla Walla families and is already a Camp Fire Walla Walla summer partner.

Regional players

• Girl Scouts of Eastern Washington and Northern Idaho: Regional Girl Scouts council serving the same geographic area as Camp Fire Walla Walla. Comparable as a parallel youth development nonprofit with similar historic roots as Camp Fire's predecessor scouting organization.
• Walla Walla Parks and Recreation Department: Municipal recreation provider in Walla Walla offering summer camps and youth programming. Comparable in delivering local day-camp and youth enrichment experiences competing for the same families.

Emerging players

• After-School All-Stars: National nonprofit providing comprehensive after-school programs at Title I schools. Comparable mission and target population (low-income, school-age children), though serving larger urban districts rather than a single valley.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CampFireNHQ
• Instagraminstagram.com/campfire_wallawalla
• Xx.com/wwcampfire
• LinkedInlinkedin.com/company/camp-fire-walla-walla

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camp Fire Walla Walla