Fab Food Co
Fab Food Co is a Dubai, UAE-based restaurant founded in 2022 by Nadine Benchaffai, serving local diners and operating as an early partner of the Mezza hospitality financing platform.
- Company typePrivate
- Founded2022
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Fab Food Co does
Fab Food Co is a Dubai-based restaurant founded in 2022, operating in the United Arab Emirates with a headcount of 11-50 employees. The company is led by founder Nadine Benchaffai and operates as a single-concept food service business serving dine-in customers in Dubai. No further operational details — including cuisine type, menu, location specifics, pricing, or unit count — are disclosed in the available source material.
The company's primary public-facing strategic relationship is with Mezza, a UAE-based hospitality financing platform that launched in March 2026. Mezza provides non-dilutive capital to restaurants in exchange for prepaid dining credit distributed to its app members over approximately 12 months, with funding tiers ranging from AED 20,000 (~$5,300) to AED 10,000,000 (~$2.7M). Fab Food Co is identified as an early partner of Mezza alongside other UAE hospitality groups including Gates Hospitality, Rosy Hospitality, and Chic Nonna. This partnership functions as both a potential customer acquisition channel and a source of growth capital.
The business model is that of a conventional restaurant operation — selling food and beverage to end consumers — augmented by participation in Mezza's prepaid-credit distribution program. No pricing model, revenue mechanics, customer segmentation, marketing channels, distribution channels, technology stack, or AI capabilities are disclosed in the source data. The company has no disclosed funding rounds, no disclosed revenue, no parent company, and no subsidiaries.
Fab Food Co firmographics
Firmographics- Name
- Fab Food Co
- Website
- https://fabfoodco.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fab Food Co is a Dubai, UAE-based restaurant founded in 2022 by Nadine Benchaffai, serving local diners and operating as an early partner of the Mezza hospitality financing platform.
- Ownership category
- akta.pro rank
Fab Food Co industry classification
Industry- Product category
- Casual Dining Restaurant
- NAICS
- Limited-Service Restaurants (722513)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Middle Eastern & Mediterranean QSR (Kebab, Shawarma, Falafel) (THAFAAAG)
Keywords
Where Fab Food Co is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Markets served
Fab Food Co business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Fab Food Co product offering
Product offeringCore offering
Fab Food Co is a Dubai-based restaurant operating in the UAE casual dining segment. Founded in 2022, the business serves individual consumers food and beverage offerings at its physical location. The company has positioned itself as an early partner of Mezza, a UAE hospitality funding platform that distributes prepaid dining credit to app members for redemption at partner restaurants.
Differentiator
Problem solved
Functional benefit
Products and services
- Restaurant Dining Service
Companies that use Fab Food Co
Customer profileIdeal customer profiles1 record
Fab Food Co technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Fab Food Co partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights2 records
Fab Food Co competitors and assessment
Company assessmentBroad incumbents
- Americana Group: Large MENA food and restaurant conglomerate with a wide portfolio of quick-service and casual dining brands across the region. Relevant as the dominant regional incumbent that defines the competitive context for UAE F&B operators.
Direct peers
- Gates Hospitality: UAE-based hospitality group operating multiple restaurant concepts in Dubai. Directly comparable as a co-listed early partner of Mezza, sharing the same non-dilutive funding channel and Dubai F&B market exposure.
- Rosy Hospitality: UAE hospitality operator also named as an early Mezza partner. Comparable as a fellow Mezza-funded UAE hospitality group at a similar growth-stage profile, competing for the same Dubai diners.
- Chic Nonna: UAE Italian restaurant concept named alongside Fab Food Co as a Mezza early partner. Comparable as a UAE-based, Mezza-funded restaurant targeting a similar premium-casual Dubai diner segment.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat1 record
Key risks4 records
Key highlights4 records
Customer concentration
Fab Food Co financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fab Food Co leadership team
Management profileNumber of profiles
Profiles1 record
Fab Food Co funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fab Food Co M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fab Food Co
What does Fab Food Co do?
Fab Food Co is a Dubai-based restaurant operating in the UAE casual dining segment. Founded in 2022, the business serves individual consumers food and beverage offerings at its physical location. The company has positioned itself as an early partner of Mezza, a UAE hospitality funding platform that distributes prepaid dining credit to app members for redemption at partner restaurants.
When was Fab Food Co founded?
Fab Food Co was founded in 2022. It employs 11 to 50 people.
Where is Fab Food Co based?
Fab Food Co is headquartered in Dubai, United Arab Emirates, in the Middle East region.
Who are Fab Food Co's main competitors?
Americana Group is listed as a broad incumbent. Direct peers are Gates Hospitality, Rosy Hospitality and Chic Nonna.
Does Fab Food Co have an API?
No public API is recorded for Fab Food Co.
What industry is Fab Food Co in?
Fab Food Co's product category is Casual Dining Restaurant. Its primary akta.pro industry code is THAFAAAG, Middle Eastern & Mediterranean QSR (Kebab, Shawarma, Falafel). Its NAICS code is 722513 and its SIC code is 5812.