Peter Kaiser

What Peter Kaiser does

Peter Kaiser is a German women's footwear and accessories brand founded in 1838 and headquartered in Pirmasens, Germany, operating as a brand within the CAPRICE family of footwear companies. The company sells premium women's shoes and handbags directly to consumers through its own e-commerce storefront (peter-kaiser.com), with localized German and English language sites serving customers across European markets. The product catalog spans pumps, slingpumps/peeptoes, sandals, ankle boots, ballerinas, lace-up shoes, sneakers, slippers and moccasins, full-length boots, and a complementary handbag line, with a "silent luxury" positioning built around handcrafted production, premium materials, and timeless design heritage.

The business model is direct-to-consumer e-commerce, generating revenue through online sales of footwear and accessories. Marketing is executed through owned channels including Instagram, Facebook, Pinterest, and LinkedIn, an email newsletter with a €10 voucher acquisition incentive, and content-driven inspiration features on the website. The merchandise calendar follows a seasonal collection rhythm anchored by flagship drops such as the Spring/Summer 2026 collection, supported by a permanent category range and a sale section for prior-season inventory. Pricing is not publicly disclosed, and all pricing is handled at the product level within the online shop; no wholesale, marketplace, or physical retail distribution is described in available source data.

There is no disclosed information on technology stack, AI/ML capabilities, headcount, or revenue. The brand's principal commercial differentiator is its nearly two-century heritage as one of Europe's oldest women's shoe labels, and its affiliation with the CAPRICE group provides strategic backing and shared scale within the German-speaking European footwear market.

Name

Peter Kaiser

Legal name

Peter Kaiser

Website

https://peter-kaiser.de

Company type

Private

Founded year

1838

Operating status

Operating

Short description

Peter Kaiser is a 1838-founded German women's footwear and accessories brand, headquartered in Pirmasens and part of the CAPRICE group, selling premium handcrafted shoes and handbags directly to consumers across European markets via its own e-commerce storefront.

Ownership category

akta.pro rank

Headquarters

HQ city

Pirmasens

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Women's footwear and accessories sales: Peter Kaiser generates revenue through the direct sale of women's shoes and accessories via their e-commerce platform. The product range includes pumps, slingpumps, sandals, ankle boots, ballerinas, lace-up shoes, sneakers, slippers, moccasins, boots, and bags. Sales are made directly to consumers through their online store.

Distribution channels1 record

Marketing channels6 records

Core offering

Peter Kaiser manufactures and sells premium women's footwear and accessories directly to consumers. Its product range includes pumps, slingpumps, sandals, ankle boots, ballerinas, lace-up shoes, sneakers, slippers, moccasins, boots, and handbags, complemented by seasonal collections and a sale line. Distribution is handled primarily through its own e-commerce shop at peter-kaiser.com, with handmade production based in Pirmasens, Germany.

Product overview

PETER KAISER is a traditional German women's footwear brand founded in 1838, based in Pirmasens, Germany. The company operates as part of the CAPRICE family and offers a comprehensive portfolio of women's shoes across multiple categories: Pumps, Slingpumps/Peeptoes, Sandaletten (Sandals), Stiefeletten (Ankle Boots), Ballerina (Ballet Flats), Schnürschuhe (Lace-up Shoes), Sneaker, Slipper & Mokassin (Slippers & Moccasins), and Stiefel (Boots). The brand also extends into accessories, particularly Taschen (Bags). The product architecture is a unified platform of women's fashion footwear and accessories united under the PETER KAISER heritage brand, with new seasonal collections (Neuheiten) and promotional sale items (Angebote) complementing the core permanent range. The brand emphasizes silent luxury, premium materials, and first-class craftsmanship from cutting to finishing.

Differentiator

Problem solved

Functional benefit

Products and services

• Pumps Classic women's pumps forming a signature offering of the brand, representing timeless elegance in women's footwear. Sold direct-to-consumer via the Peter Kaiser online shop.
• Slingpumps / Peeptoes Open-toe slingback pumps combining feminine design with comfort for various occasions; sold direct-to-consumer via the Peter Kaiser online shop.
• Sandaletten (Sandals) Women's sandals offering seasonal style with the brand's quality craftsmanship; sold direct-to-consumer via the Peter Kaiser online shop.
• Stiefeletten (Ankle Boots) Ankle-length women's boots combining modern design with traditional shoemaking expertise; sold direct-to-consumer via the Peter Kaiser online shop.
• Ballerina Ballet flats offering classic feminine style with comfort for everyday wear; sold direct-to-consumer via the Peter Kaiser online shop.
• Schnürschuhe (Lace-up Shoes) Lace-up women's shoes providing structured support with elegant aesthetics; sold direct-to-consumer via the Peter Kaiser online shop.
• Sneaker Casual women's sneakers blending contemporary style with the brand's heritage of quality craftsmanship; sold direct-to-consumer via the Peter Kaiser online shop.
• Slipper & Mokassin (Slippers & Moccasins) Comfortable slip-on shoes combining casual elegance with premium materials; sold direct-to-consumer via the Peter Kaiser online shop.
• Stiefel (Boots) Full-length women's boots representing the brand's commitment to timeless design and superior craftsmanship; sold direct-to-consumer via the Peter Kaiser online shop.
• Taschen (Bags) Women's handbags and accessories (e.g., the Lanelle bag) complementing the footwear collection; sold direct-to-consumer via the Peter Kaiser online shop.
• Frühjahr/Sommer 2026 Kollektion (Spring/Summer 2026 Collection) Seasonal Spring/Summer 2026 women's footwear and accessories collection emphasizing timeless modern design and masterful craftsmanship; sold direct-to-consumer via the Peter Kaiser online shop.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• CAPRICEparentOthersPeter Kaiser is part of the CAPRICE family. The brand is revitalizing its proven heritage values with a contemporary vision as part of this larger fashion footwear group. CAPRICE is identified as a parent/family company providing strategic direction and support for the traditional Peter Kaiser brand.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Market position

Weaknesses4 records

Competitive moat3 records

Customer concentration

• Facebookfacebook.com/peterkaiser.international
• LinkedInlinkedin.com/showcase/peter-kaiser
• Instagraminstagram.com/peterkaiser_official
• Pinterestpinterest.de/peterkaiser

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Peter Kaiser