Jester Strategy

What Jester Strategy does

Jester Strategy is a privately held boutique strategy consulting firm headquartered in Amersfoort, Netherlands, with a regional office in Perth, Australia. The firm advises enterprise, government, and educational organizations on strategy creation, execution, and challenge, serving clients across sectors including insurance, energy, education, food/dairy, travel, automotive, environmental conservation, and housing. Notable named clients include Sunweb Group, RMIT University, Universiteit Twente, NV Schadeverzekering, Qlip, Great Barrier Reef Marine Park Authority, and Energy Safe Victoria.

The firm's core technology is Strategy Cube©, a registered, proprietary six-step methodology for strategy development that provides structure, coherence, and critical evaluation. This is complemented by the OGSM (Objectives, Goals, Strategies, Measures) framework and a digital OGSM-tool for tracking, a Scenario Planning framework centered on uncertainties, Contingency Planning, Trendscan, and ESG advisory services. The methodology is codified in a published book authored by partner Michiel de Vries. Service delivery is direct and consultative, led by a team of approximately 15 named partners, strategists, and associate partners.

Jester Strategy operates a sales-led, quote-based go-to-market model. Revenue streams consist of professional services for strategy consulting engagements and a recurring 'Strategy as a Service' (SaaS) model providing continuous strategic advisory. Marketing is driven by content marketing (blog, newsletter, knowledge base), conference presentations, and customer testimonials. The firm is privately held with no external investors, parent company, or publicly disclosed revenue.

Name

Jester Strategy

Legal name

Jester Strategy

Website

https://jester.nl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Jester Strategy is a privately held Dutch boutique consultancy advising enterprise, government, and education clients on strategy creation, execution, scenario planning, and ESG via its proprietary Strategy Cube© six-step methodology, with ~15 strategists across the Netherlands and Australia.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Performance Management & Productivity Consulting (BPAHAGAL)

Keywords

• Strategy consulting
• Scenario planning
• Strategic advisory
• OGSM methodology
• Corporate strategy

Headquarters

HQ city

Amersfoort

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Strategy Consulting Services: Professional consulting services for strategy development, including strategy creation, control, and challenge frameworks. Services include scenario planning, OGSM implementation, ESG advisory, contingency planning, and trends analysis.
2. Strategy as a Service (SaaS): Ongoing strategic advisory service model providing continuous support for strategy execution and monitoring.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Jester Strategy is a strategy consulting firm that helps enterprises, governments, and educational institutions design, control, and challenge their strategies using its proprietary Strategy Cube© six-step methodology and OGSM planning framework. Offerings include scenario planning, contingency planning, trend scanning, ESG advisory, and an ongoing Strategy as a Service (SaaS) model for continuous strategic support.

Product overview

Jester Strategy is a strategy consulting firm offering a unified portfolio centered around their proprietary Strategy Cube© methodology and OGSM framework. The core offering consists of consulting services including strategy creation, control, and challenge methodologies, complemented by scenario planning, contingency planning, trendscan, and ESG services. Supporting tools include the OGSM-tool for strategic planning tracking. The firm also offers Strategy as a Service (SaaS) for ongoing strategic support and has published a book documenting their six-step CUBE approach.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Cube© (Create)
• Strategy Control
• Strategy Challenge
• Scenario Planning (Scenarioplanning)
• Contingency Planning
• Trendscan
• OGSM Consulting Engagement
• OGSM-tool
• Strategy as a Service (SaaS)
• ESG Services

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Jester Strategy AustraliacoreOthersInternational expansion through partnership in Australia, led by Sander van Amelsvoort as Partner & Strateeg. Serves Australian market from Perth office at Level 14, Parmelia House, 191 St Georges Terrace, Perth WA 6000.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Boston Consulting Group (BCG): Global strategy consultancy. Overlaps with Jester in enterprise strategy and scenario planning, but operates at vastly larger scale across all major geographies.
• Oliver Wyman: Global management consultancy with strong strategy practice. Comparable to Jester in targeting enterprise and public-sector clients for strategic advisory and scenario-based work.
• Strategy& (PwC): Strategy consulting arm of a Big 4 firm. Competes for the same enterprise and government strategy mandates as Jester, with significantly more global delivery capacity and brand recognition.
• Roland Berger: European-headquartered strategy and management consultancy. Closest geographic and cultural analogue to Jester, with similar mid-to-large enterprise and public-sector client focus across continental Europe.
• McKinsey & Company: Global strategy consulting incumbent. Competes with Jester for enterprise and government strategy mandates at the top end of the market where Jester does not typically play.
• Kearney: Global management and strategy consultancy. Overlaps with Jester on enterprise strategy, operating-model design, and transformation mandates.
• Bain & Company: Global strategy firm. Competes for the same enterprise and government strategic-transformation mandates that Jester services, particularly where scenario planning and execution are required.

Direct peers

• Simon-Kucher & Partners: Boutique-to-mid-sized strategy consultancy with European roots and a top-tier brand in commercial strategy and pricing. Closest scale and positioning analogue to Jester among privately held strategy boutiques.
• Arthur D. Little: Boutique-to-mid-sized strategy consultancy with European heritage. Directly comparable to Jester in offering strategy, scenario planning, and transformation advisory to enterprises and governments, often at the mid-market tier.

Regional players

• Inverto: European mid-market strategy and transformation consultancy. Comparable in size and boutique positioning to Jester, serving similar enterprise clients in continental Europe.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/JesterStrategy
• LinkedInlinkedin.com/company/jester-strategy

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jester Strategy