Stadtwerke Haldensleben

What Stadtwerke Haldensleben does

Stadtwerke Haldensleben GmbH is a municipally owned utility company headquartered in Haldensleben, Sachsen-Anhalt, Germany, with 11-50 employees. It provides regulated electricity, gas, and water supply and operates distribution network infrastructure within its regional concession in the Börde district, serving residential households, tenants, and small commercial customers as its primary customer base. A subsidiary branch in Oschersleben extends service reach within the broader concession area.

The company's commercial offering has expanded beyond traditional utility supply into the energy transition stack: it offers a heat pump rental program ("Mietheizung") in partnership with Viessmann with contract terms up to 15 years, solar PV packages, and EV charging wallboxes (Stromat-Wallbox). Electricity products span multiple tariffs including SWH-Klassik, SWH-Komfort, SWH Strom PLUS, a dynamic tariff, and Mieterstrom for tenant-supplied electricity. A EUR 250 bonus promotion bundling the heat pump rental with SWH-Strom is active through end-2026. The company also operates the Rolli-Bad leisure swimming facility, which recorded 82,065 visitors in 2025 (approximately 4% year-on-year growth) and serves 42 contracted schools for swimming instruction.

The business model is a hybrid of regulated network operations (the structural core of revenue and earnings stability), competitive energy resale on standard tariff products, and emerging hardware-as-a-service revenue from heat pump rentals and EV charging. Go-to-market is conducted through local customer service centers, the company website, and in-person sales. Strategic positioning is that of a small regional municipal utility pursuing defensive customer retention in the core supply business while opportunistically extending into the heat transition and e-mobility adjacencies.

Name

Stadtwerke Haldensleben

Legal name

Stadtwerke Haldensleben GmbH

Website

https://swhdl.de

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Stadtwerke Haldensleben GmbH is a municipally owned German utility providing electricity, gas, water, and network infrastructure to residential and commercial customers in the Haldensleben/Börde region, with growing heat pump rental, solar, and EV charging offerings and an on-site leisure swimming facility.

Ownership category

akta.pro rank

Product category

Municipal Utility Services (Electricity, Gas, Water, Heat)

NAICS

Steam and Air-Conditioning Supply (221330), Utilities (221)

SIC

Steam & Air-Conditioning Supply (4961), Water Supply (4941)

akta.pro industry

PRIMARYEUAMAJAE

Distributed Storage (Behind-the-Meter Batteries)

Energy, Utilities & Environment/Renewable Energy (Solar, Wind, Hydro & Geothermal)/Distributed Energy Resources & Community Renewables (Community Solar, Microgrids)

Keywords

• Municipal utility services
• Electricity supply
• Natural gas distribution
• Drinking water supply
• Heat pump rental

Headquarters

HQ city

Haldensleben

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Supply Chain, Operations, Personnel, Others

Revenue model

1. Electricity Supply: Retail electricity supply to residential and commercial customers in the region. Products include SWH-Strom, SWH-Komfort, SWH-Klassik, and dynamic tariffs.
2. Gas Supply: Natural gas retail supply including SWH-Gas, SWH-Komfort, SWH-Klassik, and combination products.
3. Water Supply: Drinking water distribution to residential and commercial properties in the service area.
4. Heat Pump Rental (Mietheizung): Managed service model: monthly rental fees for Viessmann heat pumps including full maintenance, repairs, and 24/7 support. Contract terms up to 15 years. Includes up to 70% state subsidies.
5. Rolli-Bad Leisure Facility: Public swimming pool and sauna facility generating revenue from admission tickets, courses, and memberships.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Stadtwerke Haldensleben is a municipal utility that supplies electricity, natural gas, and drinking water to households, businesses, schools, and clubs in the Börde region of Sachsen-Anhalt, Germany. In addition to regulated energy and water distribution, the company rents heat pumps (SWH-Wärmepumpe) to residential customers, offers a tenant electricity product (SWH Mieterstrom), a solar package, e-mobility Wallbox charging, and operates the Rolli-Bad leisure facility.

Product overview

Stadtwerke Haldensleben operates as a regional multi-utility provider offering an integrated portfolio of energy products (electricity and gas supply), water services, and heat pump rental solutions. The product portfolio centers on core utility supply products (SWH Strom, SWH Gas, Wasser) complemented by renewable energy offerings (SWH-Solarpaket, SWH Mieterstrom), electromobility solutions (Stromat-Wallbox), and the SWH-Wärmepumpe rental program in partnership with Viessmann. Additional services include network infrastructure (Netz) for grid connections and the Rolli-Bad leisure facility. Customers access services through the Kundenportal online platform, which supports contract management, consumption tracking, and price calculations.

Differentiator

Problem solved

Functional benefit

Brands

• Rolli-Bad: Freizeitbad (leisure/swimming facility) operated by Stadtwerke Haldensleben offering bathing, sauna, and wellness services.

Products and services

• SWH Strom (electricity supply) Retail electricity supply for private households, businesses, schools, and clubs in the Börde region, offered in multiple tariff tiers and a dynamic time-of-use variant.
• SWH Gas (natural gas supply) Retail natural gas supply for households and businesses in the Börde region, distributed through the SWH gas grid.
• Drinking water supply (Trinkwasserversorgung) Drinking water distribution and supply to households and businesses in the Börde region through the SWH water network.
• SWH-Wärmepumpe (heat pump rental) Subscription-based rental of Viessmann heat pumps with installation and servicing for residential customers who want to switch to electric heating without a large upfront investment.
• SWH Mieterstrom (tenant electricity) On-site solar electricity product for landlords and tenants in multi-family buildings, supplied by SWH within the building.
• SWH-Solarpaket (solar package) Solar package for residential customers in the Börde region, supporting customer-side solar generation.
• Stromat-Wallbox (e-mobility charging) E-mobility Wallbox charging solution for residential and commercial customers in the Börde region.
• Rolli-Bad Public leisure facility (swimming/wellness) operated by Stadtwerke Haldensleben, open to residents and visitors of the region.
• Hausanschluss (grid connection) Grid connection service for new and existing buildings in the Börde region, covering electricity, gas, and water connections by Stadtwerke Haldensleben.

Quantifiable outcome

• 4% increase in leisure facility visitors (82,065 in 2025)
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Viessmann Climate Solutions SEcoreTechnology or IntegrationPartnership with Viessmann for heat pump rental service. Viessmann provides heat pump equipment while SWH handles customer acquisition, consultation, and coordination. Customers contract directly with Viessmann for the heat pump rental. Regional SWH-certified installers perform installation.
• Regional Installation Partners (SWH-Fachpartner)coreImplementation/ SI/ Consulting PartnerNetwork of regional heating installers who perform heat pump installation for SWH customers under the rental program. Part of the 'Rundum-sorglos-Paket' (complete care package).

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Pfalzwerke AG: Municipal-affiliated utility serving the Palatinate region with electricity, gas, water, and renewable energy products including solar, heat pumps, and EV charging. Operates a comparable small-Stadtwerke multi-utility model with renewable-energy retail solutions and network operation, similar to SWH's product portfolio.
• Lechwerke AG: Regional utility operating in Bavarian Swabia with electricity distribution, retail energy products, and renewable/heat pump offerings. Operates a comparable municipal-affiliated regional multi-utility model offering renewable energy, EV-charging (AllgäuNetz/Ladestationen), and customer portals — adjacent to SWH in scale and product mix.

Broad incumbents

• Stadtwerke München (SWM): Largest municipal utility in Germany, supplying Munich with electricity (M-Naturpur renewable), gas, water, and public transport. While much larger, it operates the same German Stadtwerke multi-utility model (electricity, gas, water, renewable, leisure facilities like M-Bäder) that defines SWH's structure and product portfolio.
• EWE AG: One of Germany's largest municipal-affiliated utilities serving Lower Saxony, Bremen, Brandenburg, and parts of Saxony-Anhalt with electricity, gas, heat, water, and telecom. Operates comparable regional network and heat-pump/renewable retail business, including behind-the-meter solutions that overlap with SWH's SWH-Solarpaket and heat pump offerings.
• envia Mitteldeutsche Energie: The largest regional energy supplier in eastern Germany and the host distribution system operator in the Sachsen-Anhalt region where Stadtwerke Haldensleben operates. Both companies serve overlapping retail and network customers in Sachsen-Anhalt through municipal and regulated utility operations including electricity, gas, and heat pump-adjacent services.

Direct peers

• N-ERGIE Aktiengesellschaft: Municipal-owned multi-utility serving Nuremberg and the Middle Franconia region with electricity, gas, water, heat, and renewable products. Directly comparable Stadtwerke model (electricity, gas, water distribution combined with renewable/heat offerings) and similar mid-sized regional scope to SWH.
• Mainova AG: Municipal-affiliated regional utility serving Frankfurt am Main and surrounding Hesse communities with electricity, natural gas, heat, and water. Closely comparable multi-utility offering, municipal ownership structure, and mid-sized regional German footprint similar to Stadtwerke Haldensleben.
• Stadtwerke Leipzig: Major municipal utility (Stadtwerke) offering electricity, gas, district heating, and water to a German city and surrounding region. Operates the same multi-utility municipal model as SWH, including renewable energy products, customer portals, and leisure/sports facilities (e.g., Sportbad) — closely comparable GTM and product breadth.
• Stadtwerke Stuttgart: Municipal utility of Stuttgart providing electricity, gas, district cooling, water, and heating solutions (including heat pump and solar) to the Stuttgart metropolitan area. Demonstrates how mid-sized Stadtwerke expand electrification portfolios — directly informative on SWH's forward product/technology roadmap.

Emerging players

• Stiebel Eltron GmbH & Co. KG: Leading German heat pump and domestic hot water manufacturer offering rental and HVAC-as-a-service models. Comparable to the Viessmann partnership that underpins SWH's Mietheizung heat pump rental program — represents an alternative heat pump brand SWH customers could be cross-sold by regional installation partners.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/swhdl
• LinkedInlinkedin.com/company/stadtwerke-haldensleben-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stadtwerke Haldensleben