De Reclameplakkers
De Reclameplakkers is a small Dutch visual communication firm based in Woerden that designs, produces, and installs custom signage, vehicle wraps, facade advertising, wayfinding, and window/facade renovation projects for Dutch B2B clients ranging from SMBs to national accounts.
- Company typePrivate
- Founded2002
- HeadquartersWoerden, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What De Reclameplakkers does
De Reclameplakkers is a privately held, full-service visual communication and signage company operating from a single office in Woerden, Netherlands. Founded around 2002 and employing approximately 6 staff, the firm designs, produces, and installs custom signage and branding solutions for Dutch B2B clients, with a portfolio spanning nine product categories: vehicle wrapping and lettering, construction and advertising boards, facade signage (including illuminated and LED options), banners and flags, wayfinding systems, large-format printed wallpaper, retail environment signing, window lettering and films, and window/facade renovation using Avery Facade film. Customer work ranges from a single storefront sign to complete national rebranding campaigns, executed by VCA-certified in-house installers using branded materials (3M, Avery, Trespa, Prepanell).
De Reclameplakkers firmographics
Firmographics- Name
- De Reclameplakkers
- Legal name
- De Reclameplakkers
- Website
- https://dereclameplakkers.nl
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- De Reclameplakkers is a small Dutch visual communication firm based in Woerden that designs, produces, and installs custom signage, vehicle wraps, facade advertising, wayfinding, and window/facade renovation projects for Dutch B2B clients ranging from SMBs to national accounts.
- Ownership category
- akta.pro rank
De Reclameplakkers industry classification
Industry- Product category
- Signage Services
- NAICS
- Indoor and Outdoor Display Advertising (541850), Sign Manufacturing (33995), Sign Manufacturing (339950), Drywall and Insulation Contractors (238310), Residential Remodelers (236118)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330), Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Event Signage, Props & Custom Installations (HSACAOAG)
- akta.pro secondary industry
- Wallpaper Installation & Removal (HSAPAHAJ)
Keywords
Where De Reclameplakkers is headquartered
LocationHeadquarters
- HQ city
- Woerden
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
De Reclameplakkers business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Visual Communication Services: Project-based services including vehicle lettering/wrapping, facade advertising, window lettering, signage, construction boards, banners, flags, wayfinding, wall decoration, and window/facade renovation. Revenue is generated through custom project quotes based on scope, materials, and labor. Services are provided by in-house VCA-certified installers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Signmonteur (experienced) position salary range |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
De Reclameplakkers product offering
Product offeringCore offering
De Reclameplakkers is a Dutch signing firm that designs, produces, and installs visual communication solutions for businesses, including vehicle wrapping and lettering, facade signage, construction and advertising boards, banners and flags, wayfinding systems, custom wall decoration/wallpaper, retail store decoration, window lettering, and window/facade renovation using vinyl films. All installation work is performed by VCA-certified in-house installers using premium materials from 3M and Avery, serving projects that range from a single facade sign to complete national rebranding campaigns for Dutch B2B clients.
Product overview
De Reclameplakkers is a full-service visual communication company offering a comprehensive portfolio of signage and advertising products. The company operates as a single integrated service provider with distinct product categories including vehicle advertising (wrapping and lettering), construction/advertising boards, facade signage, banners/flags, wayfinding systems, wall decoration (custom printed wallpaper), retail store decoration, window lettering, and window/facade renovation using vinyl films. All services are executed by VCA-certified technicians using high-quality materials from brands such as 3M and Avery, with preparation handled in-house and professional installation provided.
Differentiator
Problem solved
Functional benefit
Products and services
- Voertuigreclame (Vehicle Advertising) Vehicle wrapping and lettering services for cars and fleets, using 3M and Avery branded films in a wide range of colors and textures, including full-colour printed vinyl. Services cover single-vehicle lettering, complete fleet rebranding, and individual car wraps for Dutch B2B clients.
- Bouw- en reclameborden (Construction and Advertising Boards) Production and installation of construction site boards, advertising boards, sponsor boards, and sports club boards in Trespa or Prepanell materials, available in various formats with optional mounting frames. Used by construction firms, real estate developers, sports clubs, and event sponsors needing durable outdoor signage.
- Gevelreclame (Facade Advertising) Facade signage solutions including illuminated and non-illuminated options, contour-milled facade letters, aluminium box letters, lightboxes, LED lighting, plus maintenance and cleaning services. Designed for businesses seeking professional building-mounted signage and storefront branding.
- Spandoeken en vlaggen (Banners and Flags) High-quality printed banners including 510gr solid banner cloths, 610gr double-sided printed banner cloths, and breathable mesh cloths, plus conventional horizontal flags, vertical banners, and beachflags with aluminium frames. Used for events, storefronts, and outdoor promotions.
- Bewegwijzering (Wayfinding and Signage) Custom wayfinding and directional signage solutions using powder-coated steel, aluminium, glass, or wood, ranging from single door panels to complete routing systems in public buildings. Designed for offices, public buildings, and retail environments needing clear navigation.
- Wanddecoratie (Wall Decoration) Full-colour printed custom wallpaper with seamless application up to 5 x 40 meters in a single piece, using B1 fire-retardant materials suitable for public buildings. Used for branded interiors, office feature walls, and retail environments.
- Retail (Store Decoration) End-to-end in-store and out-store signing for retailers, including facade advertising, window lettering, shelf navigation, product presentation, and overall retail environment creation. Aimed at retail chains and stores seeking a cohesive customer experience.
- Raambelettering (Window Lettering) Decorative window lettering, promotional stickers, sun-blocking films, and security/break-in resistant films for glass surfaces on storefronts, offices, and public buildings.
- Kozijn- en gevelrenovatie (Window and Facade Renovation) Window and facade renovation using certified Avery Facade film with a 15-year warranty, applicable to aluminium, plastic (Kunststof), HPL panels, stainless steel, and coated aluminium surfaces, including doors, cabinets, and kitchens. Aimed at businesses and property owners seeking to refresh building exteriors without full replacement.
Quantifiable outcome
- 15-year warranty on Avery Facade film applications
- +1 more outcomes
Companies that use De Reclameplakkers
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
De Reclameplakkers technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
De Reclameplakkers partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
De Reclameplakkers competitors and assessment
Company assessmentRegional players
- Antalis Netherlands: Netherlands-based distributor of sign-making substrates, large-format print media, and visual communication materials - comparable as a regional one-stop supplier competing for the same Dutch small-business signage customer wallet as De Reclameplakkers.
Emerging players
- Hexis Group: French-headquartered manufacturer of self-adhesive vinyl films for vehicle wrapping, signage, and architectural visual communication - comparable as a competitor brand in the sign-film supply chain that De Reclameplakkers' installers select between.
Others
- Mimaki Europe: Manufacturer of industrial inkjet printers, cutting plotters, and textile printers for the sign and graphics industry - comparable as an adjacent equipment supplier whose technology underpins large-format print service businesses like De Reclameplakkers' wall decoration offering.
- Roland DG Benelux: Manufacturer and distributor of large-format printers, cutters, and signmaking equipment - comparable as an enabling/adjacent company whose hardware is used by sign production shops like De Reclameplakkers to fabricate their output.
Broad incumbents
- Avery Dennison Graphics Solutions: Global manufacturer of Avery vinyl films (including the Facade Film line that De Reclameplakkers is certified to apply) - comparable because they overlap in signage substrate supply, certified-installer programs, and large-format visual communication markets across Europe.
- 3M Commercial Solutions: Manufacturer of 3M vehicle wrap films, Controltac, and IJ print films used by De Reclameplakkers for car wrapping - comparable as a major sign-film supplier and operator of a global certified-installer network for visual communication projects.
- Spandex: Pan-European sign-making materials distributor and converter offering vinyl, digital print media, and finishing equipment - comparable because it operates in the same sign-production value chain as De Reclameplakkers, though at much larger scale and with a materials-distribution rather than end-customer service model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
De Reclameplakkers compliance and trust
Trust signalCompliance2 records
De Reclameplakkers financial estimates
Financial estimateRevenue estimate
Valuation estimate
De Reclameplakkers leadership team
Management profileNumber of profiles
Profiles8 records
De Reclameplakkers funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De Reclameplakkers M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De Reclameplakkers
What does De Reclameplakkers do?
De Reclameplakkers is a Dutch signing firm that designs, produces, and installs visual communication solutions for businesses, including vehicle wrapping and lettering, facade signage, construction and advertising boards, banners and flags, wayfinding systems, custom wall decoration/wallpaper, retail store decoration, window lettering, and window/facade renovation using vinyl films. All installation work is performed by VCA-certified in-house installers using premium materials from 3M and Avery, serving projects that range from a single facade sign to complete national rebranding campaigns for Dutch B2B clients.
Is De Reclameplakkers a public or private company?
De Reclameplakkers is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was De Reclameplakkers founded?
De Reclameplakkers was founded in 2002. It employs 1 to 10 people.
Where is De Reclameplakkers based?
De Reclameplakkers is headquartered in Woerden, Netherlands, in the Europe region.
How does De Reclameplakkers make money?
One revenue line is on record: visual Communication Services.
Who are De Reclameplakkers's main competitors?
Antalis Netherlands is listed as a regional player. Hexis Group is listed as an emerging player. Others are Mimaki Europe and Roland DG Benelux. Broad incumbents are Avery Dennison Graphics Solutions, 3M Commercial Solutions and Spandex.
Does De Reclameplakkers have an API?
No public API is recorded for De Reclameplakkers.
What industry is De Reclameplakkers in?
De Reclameplakkers's product category is Signage Services. Its primary akta.pro industry code is HSACAOAG, Event Signage, Props & Custom Installations, with a secondary code of HSAPAHAJ, Wallpaper Installation & Removal. Its NAICS code is 541850 and its SIC code is 7330.