Webgenix

What Webgenix does

Webgenix is a private digital marketing agency headquartered in Melbourne, Australia, established in 2020. It sells website design, WordPress development, search engine optimization, social media marketing, graphic design, animated video, Google Ads management, and Google My Business optimization primarily to small and medium businesses across Australia. The firm is positioned as a full-stack marketing services provider rather than a single-channel specialist, with deliverables spanning creative, web, and paid/organic acquisition disciplines.

The agency's technical surface is built on mainstream marketing tooling: WordPress as the content management stack, the Google Ads and Google My Business platforms for paid and local search, social media platforms for distribution, and local directory integrations. Pricing is published transparently, with SEO packages ranging from A$450 to A$1,499 per month plus setup fees, and the firm explicitly states it does not require lock-in contracts and that clients retain ownership of work product. The combination of public pricing, no-lock-in terms, and client-owned deliverables is the principal commercial differentiator versus traditional agency engagement models.

The business model mixes project-based revenue (website design, graphic and video production) with recurring monthly retainers (SEO, social media, Google Ads, GMB). Customer evidence in the public footprint is limited to approximately six logos spanning small and mid-sized clients; no named enterprise anchor, no disclosed revenue, no disclosed funding, no management team, and no partnerships or alliances are present in the source material, materially limiting external visibility into scale and traction.

Name

Webgenix

Legal name

Webgenix

Website

https://webgenix.com.au

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Webgenix is a Melbourne-based digital marketing agency offering website design, WordPress development, SEO, social media marketing, Google Ads management, Google My Business optimization, and animated video services to small and medium businesses in Australia.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Graphic Design Services (541430), Custom Computer Programming Services (541511)

SIC

Services-Advertising Agencies (7311)

akta.pro industry

PRIMARYMPAAAAAD

Digital Creative & Experience Design Agencies (Web/App/UX)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

Keywords

• Digital marketing services
• Website design agency
• Search engine optimization
• Social media marketing
• Wordpress development

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. SEO Services: Monthly recurring SEO service packages with setup fees. Packages include keyword optimization, directory submissions, ranking guarantees, and monthly reporting.
2. Website Design & Development: Custom website design and WordPress development services billed as one-time projects.
3. Social Media Marketing: Social media marketing services for brand awareness, lead generation, and customer engagement.
4. Graphic Design: Graphic design services including logo design and branding materials.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Webgenix is a Melbourne-based digital marketing agency that designs and develops WordPress websites and delivers ongoing digital marketing services for Australian businesses. Its core offerings include responsive website design, WordPress development, monthly recurring SEO packages with ranking guarantees, social media marketing, and integrated digital marketing campaigns. The agency packages these services both as one-time website projects and as recurring SEO subscriptions.

Product overview

Webgenix is a Melbourne-based digital marketing agency offering a suite of digital marketing and web development services. The core offering consists of Website Design and WordPress Development as the primary website building services, supplemented by SEO Services and Social Media Marketing for digital visibility. The agency also provides Digital Marketing Services as an integrated wrapper combining these capabilities. Additional services include Graphic Design, Animated Video production, Google My Business Optimization, and Google Ads Management. The company operates on a service-based model with no lock-in contracts, offering these distinct service offerings to businesses of all sizes across Australia.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design Custom responsive website design services that build mobile-friendly, device-optimized websites for Australian businesses. The service covers new website builds and redesigns of existing sites, optimized for user experience and Google ranking.
• WordPress Website Design & Development Custom WordPress development, WP customization, and maintenance services for businesses that want to build and manage their websites on the WordPress CMS. Targets Australian businesses needing a tailored WordPress build.
• SEO Services Monthly recurring search engine optimization service including site analysis, keyword research, content optimization, local SEO, directory submissions, and Page 1 ranking guarantees. Sold as Basic, Standard, and Professional subscription tiers for Australian SMBs.
• Social Media Marketing Social media marketing service spanning Facebook, Instagram, Twitter, and LinkedIn. Targets businesses seeking brand awareness, customer engagement, and lead generation through social channels.
• Digital Marketing Services Integrated digital marketing service combining website design, SEO, social media marketing, and online advertising into a single offering for businesses seeking complete online brand presence.
• Graphic Design Professional graphic design service covering logo design, branding materials, and visual content creation to support marketing campaigns. Targets businesses that need creative assets alongside their website and digital marketing.
• Animated Video Animated business video production service for marketing, brand promotion, and engagement across websites and social media platforms. Targets businesses that want video content to support their digital presence.
• Google My Business Optimization Google Business Profile optimization service that improves local search visibility, manages business listings, and enhances customer engagement through reviews, photos, and posts. Targets local businesses that depend on Maps and local search discovery.
• Google Ads Management Google Ads management service including Search Ads and Display Ads setup, targeting, remarketing, and optimization. Aimed at businesses that want paid acquisition campaigns for brand awareness and lead generation.

Quantifiable outcome

• 1,300% increase in traffic within 17 months (case study mentioned for Webgenix's own content-led SEO approach)

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration15 records

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Dilate Digital: Australian digital marketing agency specializing in SEO, web design, and digital advertising for SMEs. Comparable in service scope and target market.
• Megaphone Marketing: Australian digital marketing agency with comparable SEO, web, and content marketing services targeting SMBs.
• Reload Media: Melbourne-based SEO and digital marketing agency serving Australian SMBs. Closely comparable in service mix (SEO, web design, Google Ads) and customer segment.
• Anchor Digital: Australian digital marketing agency offering SEO, web development, and digital advertising. Comparable service mix and SMB customer orientation.
• Bonfire: Australian digital marketing agency providing SEO, web design, and digital strategy to SMBs. Comparable service offering and customer profile.
• King Kong: Melbourne-based digital marketing agency offering SEO, web design, and PPC services to Australian businesses. Direct competitor in same geography, same SMB customer base, and same integrated service mix.
• Supple Digital: Australian digital services agency offering web design, SEO, and digital marketing. Comparable in SMB focus, geography, and integrated service model.
• StudioHatch: Melbourne-based digital agency offering web design, SEO, and digital marketing services to Australian businesses. Comparable in scope, geography, and SMB focus.

Broad incumbents

• Deloitte Digital: Global digital transformation and marketing arm of Deloitte serving enterprise clients. Comparable in offering web design and digital marketing but at significantly larger scale and enterprise tier.
• WPP / Ogilvy: Global marketing services holding company with digital, advertising, and web capabilities. Overlapping services but at multinational scale across enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/webgenix
• LinkedInlinkedin.com/company/webgenix-melbourne

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Webgenix