What wild does

Wild is a Vienna-based design and technology studio founded in 2014 that creates websites, applications, and digital content for modern brands, startups, and enterprises. The studio operates as a remote-first organization with approximately 30 team members distributed across five time zones, anchored by three Managing Partners (Thomas Ragger, Thomas Lichtblau, Matthias Mentasti) and a Technology Lead (Oskar Wild). Wild's core service offering spans UX/UI design, frontend and backend development, 3D visualization, motion design, brand strategy, and WebGL experiences — delivered through a 'craft, engineered' methodology that integrates AI tools (Claude, Figma/Weavy, Replit, Framer) with human judgment. The studio's flagship proprietary methodology is the Brand Context Protocol (BCP), a git-native standard for structuring brand voice, design, and rules as markdown/YAML files readable by both humans and AI agents.

Wild generates revenue through professional services engagements delivered on a project basis for named clients including IBM, Nutrafol, Serve Robotics, The Ordinary, Bain Capital Ventures, Montefiore Einstein, Replit, H&M, Google, and Samsung. Pricing is not publicly disclosed and operates through direct partnerships. The studio is one of eight independent member agencies within the Residence creative network (founded by BUCK in 2022), which provides collaborative access to enterprise clients including Apple, Meta, and Google. Wild markets primarily through its public project portfolio, industry awards (Cannes Lions Bronze 2024, multiple Awwwards Site of the Day, Webby nominations), and a Labs publication platform producing thought leadership on AI tooling, design systems, and agentic software engineering.

Wild is privately held with no disclosed funding rounds, no revenue figures, and no patents or trademarks on record. The company was formally acquired by Residence as its 8th member agency in June 2026, while maintaining operational independence and cultural identity rooted in Vienna's Wiener Werkstätte craft tradition.

Name

wild

Legal name

wild

Website

https://wild.as

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Wild is a Vienna-based design and technology studio with ~30 team members working across five time zones, creating award-winning websites, applications, and digital content for brands, startups, and enterprises including IBM, Nutrafol, and Bain Capital Ventures. The studio integrates AI tools with craft methodology under its proprietary Brand Context Protocol.

Ownership category

akta.pro rank

Product category

Creative Digital Design Services

NAICS

Graphic Design Services (541430), Specialized Design Services (5414)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Advertising (7310)

akta.pro primary industry

Naming & Verbal Identity (Taglines, Messaging) (MPAAAEAB)

akta.pro secondary industry

UGC (User-Generated Content) Production & Creator Networks (MPAAAHAF)

Keywords

• Creative design services
• Digital product development
• Brand design studio
• Interactive web experiences
• WebGL 3D visualization

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Design and Development Services: Wild generates revenue through professional services engagements, delivering design and technology solutions for client projects including websites, apps, digital campaigns, and brand experiences. Projects are delivered for clients such as IBM, Nutrafol, Serve Robotics, The Ordinary, and Bain Capital Ventures.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Wild is a creative agency and design technology studio that designs and develops award-winning websites, applications, and digital content for modern brands, startups, and enterprises. Its service mix spans UX/UI design, frontend and backend development, WebGL and 3D visualization, motion design, and brand strategy, delivered with an AI-assisted craft engineering workflow. Its proprietary flagship is the Brand Context Protocol, a git-native standard for structuring brand identity so both humans and AI agents can produce consistent, on-brand output.

Product overview

Wild is a design and technology studio based in Vienna, Austria, offering digital product creation services (websites, apps, and digital content) for modern brands, startups, and enterprises. Their flagship proprietary offering is the Brand Context Protocol—a structured methodology for making brands AI-ready by organizing voice, design, and rules as git-native markdown files. Services include UX/UI design, frontend/backend development, 3D visualization, motion design, and brand strategy. Wild operates as part of the Residence creative network and is known for integrating AI tools (Claude, Figma, Framer, Weavy, Replit) with human craft judgment to deliver projects across e-commerce, corporate websites, digital campaigns, and experimental work.

Differentiator

Problem solved

Functional benefit

Brands

• Brand Context Protocol: A methodology for writing a brand down as something usable, by people and by machines. A git-native standard for everything that makes a brand itself.

Products and services

• Award-winning Websites, Apps, and Digital Content End-to-end design and development service for websites, mobile and web applications, and digital content campaigns, delivered for modern brands, startups, and enterprises. Includes UX/UI design, frontend and backend development, 3D and WebGL visualization, motion design, brand refreshes, design systems, and e-commerce builds (including Shopify).
• Brand Context Protocol (BCP) Wild's proprietary git-native methodology and standard for writing a brand down as something usable by both people and machines. Uses markdown/YAML files to capture Brand Truth (voice, design, rules), Skills (reusable task templates), Output (generated work), and Brand Check (scoring/auditing), enabling consistent on-brand AI-assisted output generation and governance. The format is portable, open-source, and owned by the client.

Quantifiable outcome

• Site of the Day recognition from Awwwards
• +1 more outcomes

Named customers13 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, major and minor.

• ResidencecoreStrategic or Co-development Partner · 1 January 2022Residence is a creative network founded by the BUCK team in 2022, positioning itself as a 'third option' between large holding companies and standalone independent agencies. Wild is one of eight member companies (BUCK, OK COOL, Acronym, It's Nice That, Creative Lives in Progress, Giant Ant, Wild, Part and Sum). The network offers scale while preserving each member company's distinct identity and culture, enabling collaboration to serve major clients including Apple, Meta, and Google.
• BUCKcoreStrategic or Co-development PartnerCreative collaboration with BUCK on major projects including Replit Agent 3 landing page and Brawl Stars campaign (which won Bronze Lion at Cannes Lions). Both companies are member agencies of the Residence network.
• VTProDesignmajorStrategic or Co-development PartnerPartnership with VTProDesign on IBM watsonx.data experience. VTPro led creative direction and animation while wild designed and developed WebGL modules for IBM's global THINK Tour.
• PixiemajorStrategic or Co-development PartnerCollaboration with Pixie on Unstructured brand website and Bain Capital Ventures redesign. Pixie served as agency partner on these projects.
• Uncommon LondonmajorStrategic or Co-development PartnerPartnership with Uncommon London on The Ordinary 'The Truth Should Be Ordinary' microsite campaign. Wild provided UX/UI design and development while Uncommon served as advertising agency.
• Squared CirclesminorStrategic or Co-development PartnerSquared Circles served as lead agency on Amulet women's health brand digital launch, with wild providing design and development execution.
• Part & SumminorStrategic or Co-development PartnerPart & Sum provided UX strategy on IPS power systems website project. Both Part & Sum and Wild are member companies of the Residence creative network.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Unit9: Global production studio combining storytelling, technology, and interactive experiences. Directly comparable in offering websites, branded digital experiences, and campaigns for global brands.
• Active Theory: Los Angeles-based digital experience studio specializing in immersive web, WebGL, and interactive brand sites. Closely comparable to Wild's WebGL/3D-heavy work for IBM, Montefiore, and Serve Robotics, and serves the same enterprise/agency-of-record demand.
• Fantasy: Independent design and engineering studio working on digital products and brand experiences for tech-forward companies. Strong overlap in WebGL, brand systems, and AI-augmented workflows.
• Tool of North America: Independent design and technology studio working at the intersection of branding, motion, and product. Comparable in scale, craft positioning, and enterprise client mix.
• BUCK: Fellow Residence network member and direct creative counterpart. Both are independent design+tech studios of similar size serving enterprise and consumer brands with award-winning digital work; they have co-delivered Cannes Lions-graded projects (Brawl Stars) and the Replit Agent 3 launch.
• Giant Ant: Fellow Residence network member, an animation and design studio. Comparable in independent-creative positioning and enterprise/brand client work, with overlap on brand campaigns and storytelling.
• Jam3: Digital experience studio (now part of S4 Capital / MediaMonks) producing interactive campaigns, websites, and immersive experiences for global brands. Directly comparable offering and client mix.
• Resn: New Zealand creative technology studio building award-winning interactive brand experiences and digital products. Same product category (websites, digital campaigns, brand experiences) for similarly enterprise brand clients.

Broad incumbents

• R/GA: Global digital agency offering brand, product, and marketing services to enterprise clients. Comparable in targeting enterprise brands with digital products and campaigns, but at vastly larger scale and scope.
• Pentagram: Largest independent design studio globally, with multi-discipline brand and digital work. Overlaps with Wild on brand identity and digital design but operates at much larger scale and broader portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/madebywild
• LinkedInlinkedin.com/company/we-are-wild-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about wild