Reach the World
Reach the World is a Washington, DC-based nonprofit, founded in 1998, that runs virtual exchange programs connecting US K-12 classrooms with volunteer travelers abroad via live sessions, expedition content, and the GeoGames mobile app, operating through institutional and educational partnerships.
- Company typePrivate
- Founded1998
- HeadquartersNew York, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Reach the World does
Reach the World is a 501(c)(3) nonprofit organization headquartered in Washington, DC, with an additional office in New York. Founded in 1998, the organization runs virtual exchange programs that connect K-12 classrooms in the United States with volunteer travelers based abroad. Its core offerings are the Traveler Program, a 1:1 classroom-to-traveler pairing model, and the Explorer Program, a 1:Many broadcast format. Content is delivered through a combination of live video sessions (Zoom, Streamyard), recorded media (YouTube), and lesson-plan integration via Google Classroom. Reach the World is COPPA-compliant for K-12 student data and offers its programs free of charge to schools.
The organization supplements its classroom programs with GeoGames, a gamified geography application co-developed with the National Geographic Society Education Foundation and distributed through mobile app stores on iOS and Android. It has also produced expedition-themed educational content, most prominently the Endurance22 Expedition in partnership with the Falklands Maritime Heritage Trust, and operates a Travel Club offering that extends the product surface toward consumer-facing community and expedition content. The website is localized into French, German, Hindi, Portuguese, Spanish, and Turkish, supporting international traveler recruitment.
Reach the World's business model is donation-driven as a nonprofit, with no transactional pricing on classroom services and only nominal pricing on GeoGames mobile downloads. Go-to-market relies on a network of institutional partnerships — including the National Geographic Society Education Foundation, Peace Corps, Fulbright, the Gilman Scholarship program, the Explorers Club, the Royal Geographical Society, and Teachers College Columbia — which serve as low-cost distribution channels for both travelers and educator adoption. Pat Hedley chairs the board. Employee headcount is reported at 51–100.
Reach the World firmographics
Firmographics- Name
- Reach the World
- Legal name
- Reach the World
- Website
- https://reachtheworld.org
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Reach the World is a Washington, DC-based nonprofit, founded in 1998, that runs virtual exchange programs connecting US K-12 classrooms with volunteer travelers abroad via live sessions, expedition content, and the GeoGames mobile app, operating through institutional and educational partnerships.
- Ownership category
- akta.pro rank
Reach the World industry classification
Industry- Product category
- Educational Services / Virtual Exchange
- NAICS
- Educational Support Services (611710), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Virtual World Language & Electives Providers (K–12) (EDAJADAK)
Keywords
Where Reach the World is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Reach the World business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Donations and Fundraising: Reach the World operates as a nonprofit organization relying primarily on donations from individuals and organizations. The website prominently features a donation button and states 'Every dollar pledged helps students connect with travelers who will inspire them to become curious, confident global citizens.'
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | GeoGames Free Version |
| One time/ perpetual license | Others | GeoGames Paid Version |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Reach the World product offering
Product offeringCore offering
Reach the World runs curriculum-aligned virtual exchange programs that connect K-12 classrooms with volunteer travelers around the world via online journaling and live video interactions. It complements these programs with the GeoGames educational app and livestreamed global expeditions, giving teachers and students standards-based access to international perspectives and cultures.
Product overview
Reach the World is a global education nonprofit offering virtual exchange programs that connect K-12 classrooms with travelers and explorers around the world. The core offerings include the Traveler Program (1:1) for personalized matching between individual travelers and classrooms, and the Explorer Program (1:Many) for broadcast-style expeditions to larger audiences. Key featured expeditions include the Endurance22 Antarctic expedition, Madagascar wildlife research, and South African elephant ecology studies. Supporting these programs are GeoGames (an interactive geography education game), Teacher Resources (curated classroom materials), and Itineraries (structured learning paths). The organization also operates volunteer programs including the Volunteer Editor Program and Local Hosts Program. All content is delivered through the reachtheworld.org platform via articles, livestreams, and video conferences.
Differentiator
Problem solved
Functional benefit
Brands
- GeoGames: Interactive geography education game created in partnership with National Geographic Society Education Foundation, designed to teach geography through drag-and-drop gameplay on Planet Earth.
Products and services
- Traveler Program (1:1) A curriculum-aligned virtual exchange program that pairs a K-12 classroom with a single international traveler correspondent. The traveler posts regular online journals and engages with students and teachers over the course of a school year, bringing authentic global perspectives into the classroom. Designed for K-12 teachers and students.
- Explorer Program (1:Many) A group-format virtual exchange offering that connects a K-12 classroom with multiple international travelers simultaneously, enabling broader global exposure and comparative cultural learning. Designed for K-12 classrooms.
- GeoGames Reach the World's proprietary geography learning game, free to download on iOS, Android, and Chromebook, with a $0.99 in-app purchase that unlocks all trivia questions. Targeted at students, parents, and general geography enthusiasts.
- Endurance22 Expedition A livestreamed Antarctic expedition program produced in connection with the Endurance22 expedition, broadcasting real-time scientific exploration to K-12 classrooms via YouTube, StreamYard, and Zoom.
- Madagascar Expedition A livestreamed educational expedition focused on the wildlife and ecosystems of Madagascar, delivered to K-12 classrooms through Reach the World's expedition programming.
- Elephant Expedition A livestreamed educational expedition focused on elephant conservation and field research, delivered as part of Reach the World's expedition programming for K-12 classrooms.
- Volunteer Editor Program A volunteer contributor program recruiting individuals, including current and aspiring world travelers, students, and retirees, to produce educational content for Reach the World's platform in exchange for international publishing experience.
Quantifiable outcome
- GeoGames used by hundreds of schools and home users across the nation
Companies that use Reach the World
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Reach the World technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Reach the World partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- National Geographic Society Education FoundationcoreNational Geographic Society Education Foundation co-created GeoGames with Reach the World. National Geographic serves as the dissemination partner for Reach the World's interactive GeoGames educational tool. The partnership was established when GeoGames was created, and National Geographic continues as the official dissemination partner.
- Peace CorpsminorPeace Corps is featured as a partner organization on the Reach the World travelers page, suggesting collaboration in recruiting volunteer travelers for virtual exchange programs.
- Fulbright ProgramminorFulbright program featured as a partner organization on the travelers page, suggesting collaboration in recruiting Fulbright scholars as volunteer travelers for virtual exchanges.
- Gilman ScholarshipminorGilman Scholarship program featured as a partner organization, suggesting collaboration in recruiting Gilman recipients as volunteer travelers.
- The Explorers ClubminorThe Explorers Club featured as a partner organization on the travelers page.
- Royal Geographical SocietyminorRoyal Geographical Society is listed as a partner providing additional classroom resources for the Endurance22 Expedition program.
- Falklands Maritime Heritage TrustcoreFalklands Maritime Heritage Trust partnered with Reach the World for the Endurance22 Expedition to Antarctica, which searched for Ernest Shackleton's sunken ship Endurance. RTW served as the educational partner, bringing the expedition to K-12 classrooms through virtual exchange content.
- Teachers College, Columbia UniversityminorResearchers at Teachers College, Columbia University conducted studies validating GeoGames as a proven way to teach geography quickly and effectively, providing academic credibility to the educational tool.
- Exploring By The Seat Of Your PantsminorPartnered with Reach the World for video calls from the field, such as Mai's Expedition to Madagascar live video call from Ranomafana National Park.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
Reach the World competitors and assessment
Company assessmentDirect peers
- TakingITglobal: TakingITglobal operates global citizenship and virtual exchange programs for K-12 youth, historically partnering with schools and using web-based collaboration similar to RTW's platform approach.
- Empatico: Empatico (a program of the NEA Foundation) provides free K-12 virtual exchange tools that match classrooms across countries for live video interaction — directly overlapping Reach the World's core virtual exchange offering.
- PenPal Schools: PenPal Schools runs project-based virtual exchange programs connecting K-12 classrooms globally — the same 1:many model and K-12 educator buyer that Reach the World targets.
- Generation Global: Tony Blair Institute's Generation Global runs moderated virtual exchange programs for adolescents worldwide, addressing the same global citizenship / intercultural learning outcomes that Reach the World's Traveler and Explorer programs serve.
- iEARN (International Education and Resource Network): iEARN facilitates K-12 virtual exchange projects across 140+ countries — a long-standing direct peer for global-education collaboration with similar teacher-recruitment and classroom-matching mechanics.
Emerging players
- Nearpod: Nearpod delivers interactive K-12 virtual lessons including virtual-reality field trips that approximate RTW's global-exploration use case, targeting the same U.S. K-12 teacher buyer with a freemium SaaS model.
- Outschool: Outschool offers live online classes — including world cultures and languages — to K-12 learners, addressing parts of the same demand for global/cultural enrichment that Reach the World's Explorer and GeoGames programs serve.
Broad incumbents
- Google for Education: Google for Education (Classroom, Meet, YouTube) dominates the K-12 EdTech stack and is integrated into Reach the World's product, representing a broad-incumbent peer with overlapping distribution and free K-12 offerings.
- National Geographic Society Education: National Geographic's Education division is RTW's dissemination partner on GeoGames and offers K-12 geography resources at scale — a broad incumbent and strategic partner with overlapping curriculum content.
- Microsoft Education (Microsoft Teams for Education): Microsoft Teams for Education provides virtual classroom infrastructure used by U.S. school districts — a broad incumbent whose capabilities overlap the live video conferencing layer of Reach the World's virtual exchange delivery.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Reach the World social profiles
Digital presenceReach the World compliance and trust
Trust signalCompliance1 record
Reach the World financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reach the World leadership team
Management profileNumber of profiles
Profiles1 record
Reach the World funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reach the World M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reach the World
What does Reach the World do?
Reach the World runs curriculum-aligned virtual exchange programs that connect K-12 classrooms with volunteer travelers around the world via online journaling and live video interactions. It complements these programs with the GeoGames educational app and livestreamed global expeditions, giving teachers and students standards-based access to international perspectives and cultures.
Is Reach the World a public or private company?
Reach the World is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Reach the World founded?
Reach the World was founded in 1998. It employs 51 to 100 people.
Where is Reach the World based?
Reach the World is headquartered in New York, United States, in the North America region.
How does Reach the World make money?
One revenue line is on record: donations and Fundraising.
Who are Reach the World's main competitors?
Direct peers on record are TakingITglobal, Empatico, PenPal Schools, Generation Global and iEARN (International Education and Resource Network). Emerging players are Nearpod and Outschool. Broad incumbents are Google for Education, National Geographic Society Education and Microsoft Education (Microsoft Teams for Education).
Does Reach the World have an API?
No public API is recorded for Reach the World.
What industry is Reach the World in?
Reach the World's product category is Educational Services / Virtual Exchange. Its primary akta.pro industry code is EDAJADAK, Virtual World Language & Electives Providers (K–12). Its NAICS code is 611710 and its SIC code is 8200.