Neon Shake

What Neon Shake does

Neon Shake sp. z o.o., operating as Neon Shake Advertising, is a full-service 360° advertising agency headquartered in Wrocław, Poland. Founded in 2009 and employing between 20 and 50 people, the firm delivers integrated marketing services across social media management, influencer marketing, digital campaign execution (Meta, Google, TikTok, programmatic, OOH/DOOH), video and TV production, creative strategy and brand positioning, employer branding, public relations, event marketing, and BTL activations. It operates no proprietary software platform and competes as a professional-services agency. Beyond client services, Neon Shake has built a recurring content IP portfolio comprising the SoMe Booster Report on social media trends, the AI in Marketing Report, and the Halo Marketing Podcast, which double as thought-leadership and top-of-funnel marketing assets. Customer acquisition runs through dedicated New Business Executives (Laura Tąkiel, Patricia Kosterski) using a consultative sales motion centered on a 'marketing consultation' entry point, supplemented by conference participation (Forum Ekonomiczne Karpacz, Women in Tech Summit, CRASH Mondays, Affiliate World Asia) and webinars.

The agency's client roster spans consumer electronics (Sony, ASUS, HP), beverages and FMCG (Oranżada Hellena, Monini, Valio, Oddlygood), retail (Decathlon, Bricomarché, Wrocław Fashion Outlet, Magnolia Park), financial services (EFL/Credit Agricole, Generali, Uniqa, LINK4, Western Union, Getin Bank, SkyCash), gaming (Ubisoft, ASUS Republic of Gamers, Ten Square Games), beauty (Remington, Soraya), and pharmaceuticals/healthcare (Lundbeck, Bausch+Lomb, Invimed). Notable long-tenure engagements include Bricomarché since 2013 across a 4,000-store European network and Generali since 2017. Campaign outcomes documented include the #1 FMCG social engagement ranking in Poland per Sotrender (Oranżada Hellena), 2,000+ tester activation with 2M+ impressions (Bausch+Lomb ReNu), the IAB MIXX Awards 2020 Bronze and Kreatura 2019 Distinction (Decathlon), and the Spectrum Brands Marketing Excellence Award (Remington 'Mamy styl'). In August 2025 the agency joined AMIN Worldwide, a global network of independent agencies, providing cross-border execution capability for multinational clients such as Western Union (campaigns across 3 continents), Spotify (London office), Sony, and Ubisoft. Revenue is generated on project-based and multi-year retainer contracts with pricing disclosed only on bespoke quote; no parent company, venture funding, or institutional investors were identified in the input data.

Name

Neon Shake

Legal name

Neon Shake sp. z o.o.

Website

https://neonshake.pl

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Neon Shake is a full-service 360° advertising agency in Wrocław, Poland, serving enterprise brands across Poland and Europe with integrated marketing spanning social media, influencer marketing, digital campaigns, video, PR, and events.

Ownership category

akta.pro rank

Product category

Advertising Services

NAICS

Advertising Agencies (541810), Advertising Agencies (54181)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Out-of-Home (OOH), DOOH & Ambient Advertising (BPAFAAAI)

akta.pro secondary industries

Alternative OOH & Ambient Media (Guerrilla, Pop-Up Installations) (BPAFALAI), Experiential OOH & Ambient Media (Guerilla, Pop-Ups) (MPAAAKAH)

Keywords

• Advertising agency services
• Integrated marketing campaigns
• Social media management
• Influencer marketing agency
• Creative brand strategy

Headquarters

HQ city

Wroclaw

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising and Marketing Services: Neon Shake generates revenue by providing comprehensive 360-degree marketing services to brands — including strategy, creative, digital, social media, influencer marketing, video production, events, and BTL activations. Revenue is project-based and retainer-based for ongoing client relationships.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels12 records

Core offering

Neon Shake is a full-service 360° advertising agency delivering integrated marketing services including brand strategy, creative development, social media management, influencer marketing, digital campaign management, video production, employer branding, public relations, event marketing, and below-the-line (BTL) activations. The agency also produces proprietary research publications such as the SoMe Booster Report and AI in Marketing Report, and hosts marketing podcasts to position itself as a thought leader.

Product overview

Neon Shake Advertising is a full-service 360° advertising agency based in Wrocław, Poland. The agency operates as a single integrated service offering rather than a software product portfolio. Its core services include social media marketing, influencer marketing, digital advertising, video production, strategy and creative services, employer branding, public relations, event marketing, and BTL marketing. The agency also produces proprietary research publications including the SoMe Booster Report on social media trends and the AI in Marketing Report, and hosts the Halo Marketing Podcast. The agency serves clients across Poland and Europe, with notable work for brands including Decathlon, Remington, EFL, Western Union, Sony, ASUS, Valio, and many others.

Differentiator

Problem solved

Functional benefit

Products and services

• Social Media Marketing Comprehensive social media management including content creation, community management, and paid campaigns across Meta (Facebook, Instagram), TikTok, LinkedIn, YouTube, and Pinterest for consumer and B2B brands.
• Influencer Marketing Campaign development and management with influencers across Instagram, TikTok, and other platforms, including creator selection, contract negotiation, and performance tracking.
• Digital Campaign Management Multi-channel digital advertising including Meta Ads, Google Ads, programmatic advertising, OOH and DOOH campaigns for brand awareness and performance objectives.
• Video Production Creation of TV commercials, online video content, motion graphics, and animated materials for advertising campaigns.
• Strategy and Creative Services Brand strategy development, creative concepting, visual identity design, and brand positioning services for new and established brands.
• Employer Branding Internal communications, recruitment marketing, employee engagement campaigns, and corporate culture messaging for B2B and HR-focused clients.
• Public Relations Media relations, press office management, crisis communications, and PR campaign development for consumer and corporate clients.
• Event Marketing Organization and promotion of promotional events, product launches, brand activations, and experiential marketing campaigns.
• BTL (Below-the-Line) Marketing Point-of-sale materials, promotional displays, direct marketing, and targeted local advertising initiatives.
• SoMe Booster Report Periodic industry research report on social media trends, platform updates, and marketing best practices, published by Neon Shake to establish thought leadership.
• AI in Marketing Report Research publication covering artificial intelligence applications, tools, and implementations in marketing.
• Halo Marketing Podcast Podcast series covering marketing topics including social media, influencer marketing, and AI in marketing with expert guests and agency team members.

Quantifiable outcome

• Achieved #1 Facebook engagement ranking in entire FMCG category in Poland per Sotrender for Oranżada Hellena social media management
• +3 more outcomes

Named customers69 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• AMIN WorldwidecoreStrategic or Co-development Partner · 1 January 2025Neon Shake officially joined AMIN Worldwide, a global network of independent advertising agencies, after attending conferences in Helsinki and London. The partnership provides access to global project opportunities, trusted campaign partners across multiple markets, valuable business connections, and local market insights through knowledge exchange with member agencies worldwide.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• VML Poland: WPP's customer experience / digital agency with strong social media and influencer capabilities, comparable to Neon Shake in category scope and similarly targeting enterprise marketers with integrated campaigns.
• K2 (K2 Precise / K2 Create): One of Poland's leading independent digital and creative agency groups, offering social media, performance, influencer, and integrated brand campaigns for enterprise clients — directly comparable to Neon Shake in scale and scope in the Polish market.
• Brain (Group One / Brain): Polish independent creative and digital agency group comparable to Neon Shake in size and integrated service offering, competing for social media, influencer marketing, and 360° campaign mandates from Polish enterprise brands.

Broad incumbents

• BBDO Poland: Omnicom-owned global advertising network with Polish operations, offering creative, digital, and integrated campaign work to enterprise clients similar to Neon Shake's target segments.
• McCann Poland: IPG-owned global creative network with Polish operations, providing full-service advertising including digital, social, and event-driven campaigns for major brands — directly competitive with Neon Shake's service portfolio.
• Dentsu Creative Poland: Global network's creative arm in Poland, offering full-service advertising including social, influencer, and digital campaign execution, competing head-to-head for the same enterprise client roster.
• Publicis Groupe Poland: Largest global advertising holding company's Polish operations, offering the same 360° campaign services (strategy, creative, digital, social) as Neon Shake but with vastly larger bench and media buying scale for the same enterprise prospect set.
• TBWA Poland: Omnicom's disruption-focused global network with full-service Polish operations covering strategy, social, influencer, and digital campaigns — competing for the same Polish enterprise mandate pool.
• Ogilvy Poland: WPP-owned global network operating in Poland with full-service advertising, social media, influencer marketing, and brand strategy capabilities directly competitive with Neon Shake's 360° proposition for enterprise clients.

Emerging players

• Dentsu / Publicis digital performance specialists (e.g., iProspect Poland, Performics): Performance and digital marketing arms of global networks operating in Poland that overlap with Neon Shake's paid social, Google Ads, and performance capabilities for enterprise clients, representing both competitive and partnership surfaces.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubevimeo.com/neonshake
• Facebookfacebook.com/NeonShake
• LinkedInlinkedin.com/company/neon-shake-advertising
• Instagraminstagram.com/neonshakeadvertising

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neon Shake