Samurai

Name

Samurai

Legal name

株式会社Samurai

Website

https://samurai-net.co.jp

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Contactless Commerce and Payment Software

SIC

Finance Services (6199)

akta.pro primary industry

In-Store Contactless & NFC Acceptance (Tap-to-Pay, EMV Contactless) (FSAMADAF)

akta.pro secondary industries

Merchant-Integrated BNPL (Online Checkout) (FSAKACAA), Buy Now, Pay Later (BNPL) (CRAFALAD)

Keywords

• Contactless payment software
• O2O ecommerce platforms
• FeliCa NFC solutions
• Cashless pre-payment SaaS
• Apparel ecommerce systems

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Samurai Order SaaS Subscription: Usage-based SaaS model for cashless pre-payment solution. Businesses pay based on transaction volume. Minimum contract period of 1 year with service launch approximately 1 month after contract signing.
2. Samurai Pay Subscription: SaaS no-code form payment generation solution enabling businesses to create payment forms and send invoices. Monthly management fees.
3. Goemon EC Construction Services: One-time EC site construction with tiered pricing: EC site plan from ¥3,000,000, omnichannel plan from ¥8,000,000, and full custom plans with custom pricing.
4. NFC Consulting Services: Professional consulting services for businesses exploring NFC/FeliCa implementation, including business support, technical support, prototype development, and system development assistance.
5. System Development Services: Custom system development for enterprise clients including point services, EC sites, smartphone applications, shopping center solutions, and blockchain integration.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels3 records

Core offering

Samurai (株式会社Samurai) develops and sells contactless commerce software platforms and custom applications built on FeliCa, NFC, QR code, and iBeacon wireless technologies. Its flagship Actual Revolution platform is described as the world's first NFC-compatible O2O (online-to-offline) package, integrating product, order, member, store, and inventory management. The company also offers the Samurai Order cashless pre-payment SaaS, Samurai Pay no-code payment form SaaS, the Goemon apparel e-commerce construction service, blockchain integration services, iBeacon location-based marketing apps, and NFC/FeliCa consulting.

Product overview

Samurai operates as a system and application development company offering an integrated portfolio of e-commerce, payment, and omnichannel solutions. The core platform is Actual Revolution, a NFC-enabled O2O package that provides e-commerce, inventory management, member management, and store-online integration. This platform is complemented by specialized solutions: Samurai Order for cashless pre-payment and ordering, Samurai Pay for no-code payment form creation, Goemon for apparel e-commerce, Blockchain Solution for distributed ledger technology services, NFC Consulting for contactless technology advisory, and iBeacon APPS for location-based O2O marketing. All solutions leverage FeliCa, NFC, QR code, and iBeacon wireless technologies.

Differentiator

Problem solved

Functional benefit

Brands

• Samurai Pay: SaaS型ノーコードフォーム決済生成ソリューション - A no-code form payment generation solution
• Samurai Order from Air Beyond
• Actual Revolution
• Goemon

Products and services

• Actual Revolution World's first NFC-enabled O2O omnichannel e-commerce platform that combines product, order, member, store information, and store inventory management with seamless in-store and online integration. Designed for retailers and commercial facilities that need to unify physical and digital commerce on a contactless wireless technology foundation.
• Samurai Order from Air Beyond Cashless pre-payment SaaS application that lets merchants offer ordering and payment through their own branded smartphone app, integrating member management, customer service, purchasing, and sales promotion tools. PCI DSS-compliant card storage is handled through Sony Payment Service. Pricing is usage-based with a minimum one-year contract.
• Samurai Pay

Quantifiable outcome

• Subsuc Kitchen - Japan's largest commercial kitchen equipment subscription service built on Samurai Order platform

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability1 record

Feature5 records

Partnerships

One partnership is on record.

• Sony Payment Service (索尼支付服务)coreTechnology or IntegrationSony Payment Service provides PCI DSS compliant card information storage functionality for Samurai Order, enabling secure credit card storage without card data residing on merchant databases.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Stripe: Global payment infrastructure provider with APIs for online checkout and developer-friendly payment integration. Comparable to Samurai Order's API-accessible payment capabilities and merchant-facing SaaS tools.
• Digital Garage: Established Japanese fintech/payments group with payment processing (Veritrans), marketing technology, and crypto/blockchain investments. Comparable to Samurai as a diversified Japanese fintech/payments player with both payments and blockchain exposure.
• Square (Block): Global payment and commerce platform offering POS, online checkout, and merchant SaaS. Comparable to Samurai Pay and Samurai Order in providing payment form/checkout solutions, but at a vastly larger scale and with a broader merchant base outside Japan.

Direct peers

• BASE: Japan's leading entry-level e-commerce platform (Pay ID / GMO Pepabo). Directly comparable to Goemon as an apparel-friendly EC platform targeting SMB fashion brands and individual sellers.
• LINE Pay: Major Japanese mobile payment service integrated with the LINE messaging platform. Competes with Samurai Order in Japanese cashless payments and merchant acceptance, particularly for SMB and mid-market merchants.
• STORES: Japanese e-commerce and digital storefront SaaS (STORES Co., Ltd.). Comparable to Goemon in the apparel EC segment, offering online shop construction with payment and inventory tooling.
• PayPay: Japan's dominant cashless QR payment service (Z Holdings/SoftBank/Yahoo Japan) with 50M+ registered users. Directly comparable to Samurai Order as a cashless payment solution for Japanese merchants, though at much larger scale and broader consumer reach.
• ecbeing: Japanese enterprise EC platform vendor serving major retailers with omnichannel, headless commerce, and large-scale storefront builds. Comparable to Goemon in the apparel EC segment but skewed to larger enterprise deployments.
• Rakuten Pay: Japanese QR payment service from Rakuten Group with strong loyalty integration via Rakuten Points. Comparable to Samurai Order's payment + point/coupon functionality for Japanese retail and food service merchants.

Emerging players

• Origami Pay: Japanese QR payment service now integrated into broader fintech operations. Comparable to Samurai Order in Japanese cashless merchant payment, though more focused on consumer-side payment experience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/samurainet.co.jp
• LinkedInlinkedin.com/company/-samurai

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Samurai