DTM Print

What DTM Print does

DTM Print GmbH is a German-based international OEM and solution provider specializing in specialty printing systems, headquartered in Wiesbaden, Germany and founded in 1986. Operating as part of the DTM Group, the company runs three primary product verticals: label printers (LX-series inkjet color label printers, OKI Pro1050 LED printer, FX-series foil imprinters, and the new DTM CLP2200e), specialty printers (Eddie edible ink printer, Freddie frosting machine, and medical slide/cassette printers via DTM Medical), and disc publishers (SE-3 and DP-4200 series for automated CD/DVD/Blu-ray production). Originally operating as Primera Europe GmbH representing US-based Primera Technology in EMEA for 18 years, the company rebranded to DTM Print GmbH in January 2019 while maintaining its distribution partnership with Primera Technology and adding OKI's Pro1050 to its portfolio.

The company's business model is anchored on hardware sales of specialty printing equipment, complemented by recurring consumables revenue (ink cartridges, toner, ribbons, foil rolls, edible inks) and tiered extended warranty programs (free standard warranty, €300 Express Repair, €450 Exchange Warranty, €600 Hot-Swap). DTM Print distributes through a hybrid channel combining direct online sales (dtm-shop.eu), an EMEA reseller and distributor network, and dedicated sales channels including Primera Gallery. Customer segments span small-to-medium manufacturers in food & beverage, breweries, wineries, and specialty food; healthcare and medical laboratories; industrial manufacturers; media and broadcasting; and government/legal entities. Pricing is not publicly disclosed for products.

The company maintains a robust regulatory and compliance portfolio including RoHS, REACH, NSF, GMP, halal, kosher, BIS, GS, BS5609, and GDPR certifications, and has actively pursued BIS certification for India, signaling a geographic expansion beyond its core EMEA market. DTM Print is privately held with two Managing Directors, Andreas Hoffmann and Frank Droste, and shows no evidence of external institutional investment. The company continues to launch new products as of 2024, including the DTM CLP2200e Color Label Printer and Catalyst V8e Laser Marking System, alongside the DTM AP380e Label Applicator.

Name

DTM Print

Legal name

DTM Print GmbH

Website

https://dtm-print.eu

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

DTM Print GmbH is a German specialty printing OEM and EMEA distributor offering color label printers, edible ink printers, medical printers, disc publishers, and laser marking systems to SMB manufacturers, food producers, healthcare labs, and industrial customers across EMEA.

Ownership category

akta.pro rank

Product category

Specialty Printing Equipment

NAICS

Printing and Related Support Activities (3231), Support Activities for Printing (323120), Packaging and Labeling Services (56191)

SIC

Printing Trades Machinery & Equipment (3555), Papers & Allied Products (2600)

akta.pro primary industry

Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser) (IMALAOAD)

akta.pro secondary industries

Sustainable Labels, Adhesives & Inks (Wash-Off Labels, De-inkable Inks, Low-VOC) (IMALAMAJ), Security, Tamper-Evident & Track-and-Trace Printing (IMALAKAJ), Packaging Inks (IMAEAHAH)

Keywords

• Color label printers
• Edible ink printers
• Disc publishing systems
• Specialty printing solutions
• Label printer consumables

Headquarters

HQ city

Wiesbaden

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Sales: Sale of specialty printing equipment including color label printers (LX series, CX series, OKI Pro1050), foil imprinting systems (FX series), edible ink printers (Eddie, Freddie), disc publishers, laser marking systems, and label finishers/applicators. Primary revenue driver.
2. Consumables & Supplies: Sale of ink cartridges, toner, ribbons, foil rolls, label materials, and edible inks as recurring consumable revenue tied to hardware installed base.
3. Extended Warranty & Service Plans: Paid warranty upgrades including DTM Express Repair (€300), DTM Exchange Warranty (€450), and DTM Hot-Swap (€600), providing faster turnaround and unit exchange services. Offered within 90 days of purchase, in 12 or 36 month terms.
4. Professional Services & Support: Technical support, troubleshooting, product registration, and warranty services. Free support via email for registered customers; paid services through warranty upgrade programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

DTM Print GmbH sells specialty printing hardware and consumables, including color label printers (LX, CX, OKI Pro1050, CLP2200e series), foil imprinters (FX series), edible ink printers (Eddie), frosting machines (Freddie), automated disc publishers (SE-3, DP-4200 series), laser marking systems (Catalyst V8e), and medical slide/cassette printers, alongside label finishing and applicator accessories. The company serves as both an OEM for its own proprietary product lines and the exclusive EMEA distributor for Primera Technology, Inc., with supporting consumables (inks, toners, ribbons, label materials including the DTM EcoTec eco-friendly line) and tiered warranty/service programs.

Product overview

DTM Print is an international OEM and solution provider based in Germany offering specialty printing solutions. The product portfolio is organized into three main categories: Label Printers (including the LX-series inkjet color label printers, OKI Pro1050, DTM CX86e, and foil printers FX510e/FX810e), Specialty Printers (including Eddie Edible Ink Printer and Freddie Frosting Machine for food applications, and medical printers from DTM Medical for slides and cassettes), and Disc Publishers (including the SE-3 and DP-4200 series for automated CD/DVD/Blu-ray production). The company also offers complementary equipment including label finishing systems (LF140e), label applicators (AP series), rewinder/unwinder systems, and eco-friendly label materials under the EcoTec line. DTM Print was established in 1986 and rebranded from Primera Europe to DTM Print in 2019, serving as an authorized distributor and solution provider for Primera Technology products while also developing proprietary products.

Differentiator

Problem solved

Functional benefit

Brands

• DTM EcoTec: Eco-friendly, recycled or natural label product line including Hemp Paper, Grass Paper, Paper Matte Nature, and Poly Clear Gloss R90.
• Eddie Edible Ink Printer
• Freddie The Frosting Machine
• Catalyst Laser Marking System
• AP-CODE

Products and services

• LX4000e Color Label Printer Desktop color label printer with separate large CMY ink tanks (BIG INK), up to 210 mm print width, capable of producing up to 10,000 labels per day with a pizza-wheel style label cutter. Targeted at small-to-medium label production environments.
• LX3000e Color Label Printer Color label printer with large ink tanks, high speed, and low cost-per-label design intended for small to medium production runs.
• LX610e Pro Color Label Printer World's first desktop color label printer with integrated x/y cutting plotter, combining inkjet printing up to 4800 dpi with digital contour cutting of labels in a single workflow.
• LX600e Color Label Printer Compact desktop color label printer with up to 127 mm (5 inch) print width and up to 114 mm per second print speed.
• LX500e Color Label Printer Cost-effective color label printer with faster print speed, optional built-in cutter, and improved print quality.
• LX910e Color Label Printer Fastest color label printer in Primera's desktop lineup, prints a 10.16 cm x 7.62 cm label at 50% coverage in just three seconds.
• RX500e Color RFID Label Printer Color RFID label printer combining full-color printing with RFID encoding in a single integrated workflow for product identification and tracking applications.
• DTM CLP2200e Color Label Printer Color label printer from DTM Print's own product line, featured as a 2024 launch on the company's main product page.
• OKI Pro1050 Color Label Printer Five-color LED label printer (CMYK + W) with unique white printing capability on transparent or colored label stock, available as a complete solution with an All-in-One-PC.
• DTM FX510e Foil Printer Foil printer that adds elegant metallic and glossy foil accents to labels, with integrated cutter for precise cutting and versatile design possibilities.
• DTM FX810e Foil Printer Industrial foil imprinting system for labels up to 220 mm width, adding brilliant metallic or laminate accents to pre-printed or unprinted labels for premium product packaging.
• Eddie Edible Ink Printer World's first NSF and GMP certified edible ink printer that prints directly onto food items such as cookies, pastries, and cakes for celebrations, events, and trade show giveaways.
• Freddie The Frosting Machine Frosting decoration machine for applying edible frosting designs to baked goods, complementing the Eddie edible ink printer in DTM Print's specialty food printer portfolio.
• Disc Publisher SE-3 Compact all-in-one automated disc production system with 4800 dpi print quality, borderless and touchless printing, and USB 3.0 connection.
• DP-4200 Series Disc Publisher Automated disc publishing system that burns and prints CDs, DVDs, and Blu-ray discs with bin selection option to specify different media types; seven models available in the series.
• DP-4202 XRP Series Disc Publisher Professional-grade rack-mountable disc publisher with locking front cover and optional Blu-ray Disc recordable drive for high-volume disc production environments.
• DTM CX86e Colour Tag Printer World's smallest LED color tag printer on dry toner basis designed for production, POS (point-of-sale), and POI (point-of-information) applications.
• Catalyst V8e Laser Marking System Laser marking system for durable label marking of various label materials in harsh industrial environments.
• Signature Slide Printer Medical slide printer that prints directly onto microscope slides, eliminating handwriting with chemical-resistant ink and a small footprint suitable for laboratory environments.
• Signature EVO Cassette Printer Medical cassette printer with on-demand or batch mode printing, black or color options, and a 4 cassette hopper for laboratory and histology workflows.
• LF140e Label Finishing System Compact label finishing system for unwinding, laminating, contour cutting, die-cutting, slitting, and rewinding labels on-demand.
• AP550e Label Applicator Semi-automatic label applicator for precise application of product and type labels on flat surfaces.
• DTM AP380e Label Applicator Label applicator with increased speeds and label liner rewinder for front and back label application in production environments.
• AP362e Label Applicator Label applicator specifically designed for beer bottle labels with precise and fast application.
• AP360e Label Applicator Semi-automatic label applicator for applying labels to various containers.
• PL400e Pouch Labeller Pouch labeling system for applying labels to pouches and bags in packaging operations.
• RW-7/RW-8/RW-9 Label Rewinders and Unwinders Automatic label rewinder and unwinder systems for handling label rolls in label production workflows.
• DTM EcoTec Label Materials Eco-friendly label materials including hemp paper, grass paper, paper matte nature, and poly clear gloss made from recycled or natural materials.
• DTM Print Warranty and Service Programs Tiered warranty and service programs including Standard Warranty (free, 12 months), Extended Warranty (free with registration within 30 days, 36 months), DTM Express Repair (€300), DTM Exchange Warranty (€450), and DTM Hot-Swap (€600) for 12 or 36 month terms, available within 90 days of purchase.

Quantifiable outcome

• Up to 10,000 labels per day production capacity with LX4000e
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Primera Technology, Inc.coreStrategic or Co-development PartnerDTM Print represented Primera Technology under the name Primera Europe GmbH in EMEA for many years before rebranding as DTM Print in 2019. They distribute Primera's full portfolio of color label printers (LX series), disc publishers, and related solutions in Europe, Middle East, and Africa. DTM Print's expertise was instrumental in positioning Primera's CX1200e and FX1200e as the most successful digital printing system for medium label runs in the European market over the last decade.
• OKIcoreChannel Partner/ Reseller/ DistributorDTM Group announced partnership with OKI to distribute the OKI Pro1050 five-color label printer with LED technology (CMYK + White) across EMEA through DTM Print. This expanded DTM Print's label printer portfolio to include LED toner-based printing with unique white ink capability.
• comServio GmbHminorStrategic or Co-development PartnerJoint promotion with comServio's web-to-print solution enabling customers to design and order custom labels in small quantities online, with DTM Print producing the labels. Aimed at consumers and small businesses needing personalized labels for events and special occasions.
• MediaCom IT-Distribution GmbHminorChannel Partner/ Reseller/ DistributorExclusive distribution partnership in Germany for CD/DVD/BD publishing systems. MediaCom, one of Germany's leading distributors for storage media products, distributes Primera disc publishing systems through the German trade channel.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• SATO Holdings: Japan-based global provider of auto-identification and labeling solutions, including industrial thermal label printers and RFID systems. Competes with DTM Print in industrial labeling and offers broader enterprise software and services.
• Brady Corporation: Global manufacturer of industrial identification solutions including label printers, RFID tags, and durable marking systems. Overlaps with DTM Print's industrial labeling, GHS-compliant chemical labels, and RFID (RX500e) product lines, but serves a broader industrial-safety customer base.
• Zebra Technologies: Global leader in barcode and label printing, RFID, and enterprise asset intelligence. Overlaps with DTM Print's industrial labeling and RFID color label capabilities, with a much broader portfolio and global distribution footprint.
• HP Inc. (Industrial Printing): Global incumbent with HP Indigo and Latex industrial printing presses serving commercial label converters and packaging print service providers. Overlaps at the higher end of the digital label printing market and represents a structural competitive threat as it expands into shorter-run industrial color label production.
• Epson (ColorWorks): Global printing incumbent with the ColorWorks line of color label printers (CW-C4000, C6000, C7500) targeting similar on-demand industrial and commercial labeling customers. Significant broader R&D resources and global distribution versus DTM Print's EMEA focus.

Direct peers

• Rimage Corporation: US-based specialist in automated disc publishing and digital-to-physical media production systems. Rimage EMEA GmbH is actually a DTM Group subsidiary, and the two share a closely aligned disc publisher product family and customer base.
• Afinia Label (now Colordyne Technologies / Afinia Division): Direct competitor in desktop and industrial color label printing, serving SMB and enterprise customers with on-demand inkjet and toner-based label printers and applicators. Competes head-to-head with the LX series and OKI Pro1050 in the short-run premium label market.
• VIPColor Technologies: Manufacturer of high-speed color label printers using Memjet technology, serving industrial and on-demand label converters. Competes with DTM Print in the high-throughput color label segment.
• Primera Technology, Inc. US-based manufacturer of color label printers, disc publishers, and specialty printing equipment. DTM Print distributes Primera's full product portfolio across EMEA, and the two companies share nearly two decades of channel and co-development history. Product lines, customer segments (food/beverage, industrial labeling, disc publishing), and technology base (inkjet color labels) are closely aligned.

Emerging players

• AstroNova, Inc. Specialty printer manufacturer offering color label printers (QuickLabel) and digital data acquisition/recording systems. Direct overlap with DTM Print's color label printer portfolio for SMB food/beverage and industrial customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/dtm-print
• Xx.com/DTM_Print_
• LinkedInlinkedin.com/company/dtm-print

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DTM Print