BIG
BiG Agency is a Tampa-based independent insurance brokerage that helps individuals, families, and small businesses compare and enroll in health, life, dental, critical illness, and accident supplemental insurance plans from multiple top-rated carriers across the United States.
- Company typePrivate
- Founded2019
- HeadquartersTampa, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What BIG does
BiG Agency is a Tampa, Florida-based independent insurance brokerage operating as a multi-carrier agent representing top-rated insurers including Aetna, Allstate, Aflac, Cigna, United Healthcare, and Mutual of Omaha. Founded in 2019 as BiG Agency, LLC, the company serves individuals, families, and small businesses across the United States through a direct-to-consumer model, claiming to have helped more than 1 million people find insurance coverage since inception. The company operates on a nationwide basis with licensed insurance advisors supporting customers across multiple states.
The company's core product is a web-based insurance comparison and enrollment platform accessible at mybigagency.com, covering five insurance categories: health, life, dental, critical illness, and accident supplemental coverage. The platform architecture consists of a multi-step online intake form (zip code, insurance type, coverage needs) that feeds leads to licensed insurance advisors who guide customers through plan selection and enrollment via phone and SMS. No proprietary underwriting engine, claims infrastructure, mobile app, or public API is disclosed. The company displays industry recognition badges (BOB, BOB 2024, Gold Google) on its website, signaling carrier and third-party validation but no formal awards program participation.
BiG Agency's revenue model is affiliate/referral-based: the company earns commissions from insurance carriers when customers successfully enroll in plans through its platform. Plan pricing is quote-based and varies by coverage type, age, location, and carrier, and is not publicly disclosed by BiG Agency. The go-to-market motion blends self-serve digital lead capture with high-touch inside sales from licensed advisors. No revenue figures, premium volume, funding history, management team, or institutional ownership are disclosed in available source material, and there is no evidence of mobile applications, proprietary technology IP, AI/ML capabilities, or data flywheel mechanics that would suggest deeper product differentiation beyond the carrier portfolio and advisor-led service model.
BIG firmographics
Firmographics- Name
- BIG
- Legal name
- BiG Agency, LLC
- Website
- https://bestinsurancegroup.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BiG Agency is a Tampa-based independent insurance brokerage that helps individuals, families, and small businesses compare and enroll in health, life, dental, critical illness, and accident supplemental insurance plans from multiple top-rated carriers across the United States.
- Ownership category
- akta.pro rank
BIG industry classification
Industry- Product category
- Insurance Brokerage Services
- NAICS
- Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411), Accident & Health Insurance (6321), Life Insurance (6311)
- akta.pro primary industry
- Ancillary & Supplemental Health Products (Accident/Critical Illness/Hospital Indemnity) (HLAEABAJ)
- akta.pro secondary industries
- Individual/Retail Critical Illness & Hospital Indemnity (FSAIAKAE), Standalone Hospital Indemnity Insurance (FSAIAKAB)
Keywords
Where BIG is headquartered
LocationHeadquarters
- HQ city
- Tampa
- HQ country
- United States
- HQ region
- North America
Markets served
BIG business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Insurance Carrier Commissions: BiG Agency earns commissions from insurance carriers (Aetna, Allstate, Aflac, Cigna, United Healthcare, Mutual of Omaha, and others) when customers enroll in plans through their platform. The agency acts as an independent agent representing multiple carriers, earning referral/affiliate fees on successful enrollments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Insurance plans vary by type (health, life, dental, critical illness, accident supplemental) and coverage level |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
BIG product offering
Product offeringCore offering
BiG Agency is an independent insurance brokerage that helps individuals, families, and small businesses compare and enroll in insurance plans from multiple top-rated carriers (Aetna, Allstate, Aflac, Cigna, United Healthcare, Mutual of Omaha, and others). The agency offers health, life, dental, critical illness, and accident supplemental insurance through a guided enrollment process supported by licensed insurance advisors and a web-based comparison platform.
Product overview
BiG Agency is an insurance agency offering a portfolio of insurance products including Health Insurance, Life Insurance, Dental Insurance, Critical Illness Insurance, and Accident Supplemental Coverage. The company helps individuals, families, and small businesses compare plans from multiple top-rated carriers (Aetna, Allstate, Aflac, Cigna, United Healthcare, Mutual of Omaha, and others), understand their options through a guided enrollment process, and choose coverage that fits their lives and budgets.
Differentiator
Problem solved
Functional benefit
Products and services
- Health Insurance Health insurance products helping individuals, families, and small businesses compare plans from multiple top-rated carriers and choose coverage that fits their lives and budgets.
- Life Insurance Life insurance products helping individuals and families understand options and choose coverage that provides financial protection and peace of mind for their loved ones.
- Dental Insurance Dental insurance products helping individuals and families compare dental plans, understand preventive and routine care benefits, and choose coverage that keeps oral health affordable.
- Critical Illness Insurance Critical illness insurance providing extra financial support during serious health events, helping individuals and families prepare for unexpected health situations.
- Accident Supplemental Coverage Accident supplemental coverage providing additional protection that works alongside existing insurance plans to fill coverage gaps.
- Group Insurance Group health insurance options for small business owners and their employees, with personalized recommendations provided through BiG Agency's licensed advisors.
Quantifiable outcome
- Over 1 million people helped with insurance coverage
Companies that use BIG
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
BIG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BIG partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- AetnacoreAetna is one of the major insurance carriers available through BiG Agency's platform, offering health insurance products to customers seeking coverage through the agency's comparison and enrollment services.
- United HealthcarecoreUnited Healthcare is one of the major insurance carriers available through BiG Agency's platform, offering health insurance products to customers seeking coverage through the agency's comparison and enrollment services.
- CignacoreCigna is one of the major insurance carriers available through BiG Agency's platform, offering health insurance products to customers seeking coverage through the agency's comparison and enrollment services.
- AllstatecoreAllstate is one of the major insurance carriers available through BiG Agency's platform, offering insurance products to customers seeking coverage through the agency's comparison and enrollment services.
- AflaccoreAflac is one of the major insurance carriers available through BiG Agency's platform, offering supplemental insurance products to customers seeking coverage through the agency's comparison and enrollment services.
- Mutual of OmahacoreMutual of Omaha is one of the major insurance carriers available through BiG Agency's platform, offering health and life insurance products to customers seeking coverage through the agency's comparison and enrollment services.
- New EraminorNew Era is one of the insurance carriers available through BiG Agency's platform.
- AmericominorAmerico is one of the insurance carriers available through BiG Agency's platform.
- Philadelphia AmericanminorPhiladelphia American is one of the insurance carriers available through BiG Agency's platform.
- NatGen AllstateminorNatGen Allstate is one of the insurance carriers available through BiG Agency's platform.
- SGICminorSGIC is one of the insurance carriers available through BiG Agency's platform.
Scale indicators2 records
Recent moves4 records
Expansion highlights5 records
BIG competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
BIG social profiles
Digital presenceBIG financial estimates
Financial estimateRevenue estimate
Valuation estimate
BIG leadership team
Management profileNumber of profiles
BIG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BIG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BIG
What does BIG do?
BiG Agency is an independent insurance brokerage that helps individuals, families, and small businesses compare and enroll in insurance plans from multiple top-rated carriers (Aetna, Allstate, Aflac, Cigna, United Healthcare, Mutual of Omaha, and others). The agency offers health, life, dental, critical illness, and accident supplemental insurance through a guided enrollment process supported by licensed insurance advisors and a web-based comparison platform.
Is BIG a public or private company?
BIG is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BIG founded?
BIG was founded in 2019. It employs 11 to 50 people.
Where is BIG based?
BIG is headquartered in Tampa, United States, in the North America region.
How does BIG make money?
One revenue line is on record: insurance Carrier Commissions.
Does BIG have an API?
No public API is recorded for BIG.
What industry is BIG in?
BIG's product category is Insurance Brokerage Services. Its primary akta.pro industry code is HLAEABAJ, Ancillary & Supplemental Health Products (Accident/Critical Illness/Hospital Indemnity), with a secondary code of FSAIAKAE, Individual/Retail Critical Illness & Hospital Indemnity. Its NAICS code is 524210 and its SIC code is 6411.