Imaging Central
Imaging Central is an Australian diagnostic and radiology clinic offering a comprehensive range of medical imaging services including CT, MRI, ultrasound, X-ray, mammography, and nuclear medicine, primarily bulk-billed to Medicare and delivered through a network of physical clinic locations serving patients and healthcare-provider referrals.
- Company typePrivate
- Founded2010
- HeadquartersClermont, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Imaging Central does
Imaging Central is an Australian diagnostic and radiology clinic providing a comprehensive suite of medical imaging services. The firmographic record describes it as a Perth-based clinic with 11–50 employees founded in 2010, while the detailed product and partnership records describe a 40+ clinic network operating throughout Victoria (principally Melbourne) as a subsidiary of Integral Diagnostics (IDX). The service mix spans General X-Ray, CT, MRI, Ultrasound, Mammography, Nuclear Medicine, Bone Densitometry, Dental Imaging (OPG), Echocardiography, CTCA Coronary Angiography, Interventional Procedures, and Lung Screening — a full-modality diagnostic offering with selected image-guided treatment capabilities. The internal inconsistency between the firmographic data and the detailed records is a material data-quality issue that materially affects any valuation or scale inference.
The business model is built on direct patient service through physical clinic locations, supported by healthcare provider referral networks. The majority of services are bulk-billed to Medicare, making them accessible without out-of-pocket cost for patients with valid Medicare cards, and the company explicitly accepts all referrals. Customer segments are horizontal: general public/patients (primary) and healthcare providers/referrers (secondary). The go-to-market is multi-channel, with a comprehensive website, active social media presence (Facebook, Instagram, YouTube, LinkedIn), and a strong general-practitioner/specialist referral pipeline. Notable strategic positioning includes participation in the National Lung Cancer Screening Program via a partnership with Chest Scan Australia, and the corporate backing of Integral Diagnostics, which provides scale, capital, and integration within a larger diagnostic imaging group.
The firmographic header records a domestic for-profit private company with no disclosed funding rounds and no independent financial reporting; ownership and operational scale are therefore anchored in the IDX parent relationship and the 40+ clinic footprint described in the detailed data. The most reliable interpretation is that the relevant operating entity is the multi-site Victorian network under IDX, while the "Imaging Central" firmographic record may reflect a smaller or differently scoped operation. This ambiguity is flagged as a primary risk for any investor due-diligence process.
Imaging Central firmographics
Firmographics- Name
- Imaging Central
- Legal name
- Capital Radiology
- Website
- https://imagingcentral.com.au
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Imaging Central is an Australian diagnostic and radiology clinic offering a comprehensive range of medical imaging services including CT, MRI, ultrasound, X-ray, mammography, and nuclear medicine, primarily bulk-billed to Medicare and delivered through a network of physical clinic locations serving patients and healthcare-provider referrals.
- Ownership category
- akta.pro rank
Imaging Central industry classification
Industry- Product category
- Diagnostic Imaging Services
- NAICS
- Diagnostic Imaging Centers (621512)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)
- akta.pro primary industry
- Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)
Keywords
Where Imaging Central is headquartered
LocationHeadquarters
- HQ city
- Clermont
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Imaging Central business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Medical Imaging Services: Revenue generated from providing diagnostic medical imaging services to patients, including X-ray, CT, MRI, ultrasound, mammography, nuclear medicine, and other imaging modalities. Services are primarily bulk-billed to Medicare for the majority of cases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Medicare Bulk-Billed Services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Imaging Central product offering
Product offeringCore offering
Imaging Central is a premier diagnostic and radiology clinic providing medical imaging services to patients. The clinic offers a comprehensive range of imaging modalities including general X-ray, CT, MRI, ultrasound, mammography, nuclear medicine, echocardiography, bone densitometry, dental imaging (OPG), CTCA coronary angiography, lung screening, interventional procedures, and image-guided injections for osteoarthritis, delivered through physical clinic locations with services bulk-billed to Medicare.
Product overview
Capital Radiology is a major provider of advanced diagnostic imaging services operating 40+ clinics across Victoria, Australia. The company operates as a subsidiary of Integral Diagnostics and offers a comprehensive portfolio of medical imaging services including General X-Ray, Ultrasound, CT scans, MRI, Nuclear Medicine, Mammography, Bone Densitometry, Dental Imaging (OPG), Echocardiography, CTCA Coronary Angiography, Lung Screening, Interventional Procedures, and Injections for Osteoarthritis. The services are delivered through a network of conveniently located clinics utilizing cutting-edge technology, with most services bulk-billed to Medicare for accessible and affordable patient care.
Differentiator
Problem solved
Functional benefit
Products and services
- Bone Densitometry
- CT – Computed Tomography
- CTCA – Coronary Angiography
- Dental Imaging (OPG)
- Echocardiography
- General X-Ray
- Injections for Osteoarthritis
- Interventional Procedures
- Lung Screening
- Mammography
- MRI – Magnetic Resonance Imaging
- Nuclear Medicine
- Ultrasound
Companies that use Imaging Central
Customer profileSegments2 records
Ideal customer profiles2 records
Imaging Central technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Imaging Central partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Chest Scan AustraliacoreCapital Radiology has partnered with Chest Scan Australia to participate as a provider in the National Lung Cancer Screening Program. This partnership enables the company to offer targeted lung cancer screening services to eligible patients, expanding their service offerings in preventive healthcare.
- Integral Diagnostics (IDX)coreCapital Radiology is a subsidiary of Integral Diagnostics (IDX), a major provider of advanced diagnostic imaging services and radiology education across Victoria. This corporate relationship provides operational support, scale benefits, and integration within a larger diagnostic imaging network.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Imaging Central competitors and assessment
Company assessmentBroad incumbents
- Healius (formerly Primary Health Care): Healius operates one of Australia's largest diagnostic imaging networks (Lumus Imaging) plus pathology and day hospitals. It competes in the same outpatient imaging, bulk-billed segment and pursues similar scale-driven economics.
- Sonic Healthcare Imaging: Sonic Healthcare is a global diagnostics group with a substantial Australian imaging footprint. It competes for radiology referrals, Medicare-funded imaging volume, and corporate contracts across the same modality set.
- I-MED Radiology Network: I-MED is Australia's largest diagnostic imaging network with hundreds of clinics nationwide. It offers a substantially overlapping modality mix (CT, MRI, ultrasound, X-ray, nuclear medicine, interventional) and bulk-bills Medicare, directly competing for GP referrals and patient volume.
- Capital Radiology: Capital Radiology operates a network of 40+ diagnostic imaging clinics across Victoria, Australia, offering the same core modalities (X-ray, CT, MRI, ultrasound, mammography, nuclear medicine). It is the most directly comparable operator in terms of service menu and Australian geography, and is a subsidiary of Integral Diagnostics.
- Integral Diagnostics (IDX): Integral Diagnostics is the ASX-listed parent company of Capital Radiology and several other regional imaging brands across Australia and New Zealand. It is the relevant corporate/peer benchmark for a multi-modality outpatient radiology operator in Australia.
Direct peers
- PRP Diagnostic Imaging: PRP Diagnostic Imaging operates a national network of community imaging clinics in Australia offering X-ray, CT, MRI, ultrasound, mammography, and interventional procedures with bulk-billing. Directly comparable mid-tier competitor for GP-referred outpatient imaging.
- Healthcare Imaging Services: Healthcare Imaging Services operates community-based diagnostic imaging clinics across New South Wales with the same modality set (X-ray, CT, MRI, ultrasound, nuclear medicine) and Medicare bulk-billing approach. Directly comparable mid-size Australian radiology operator.
Emerging players
- Castlemaine Health Imaging: Castlemaine Health Imaging is a community diagnostic imaging service in rural Victoria offering X-ray, CT, ultrasound, and mammography. Comparable as a small-scale, community-anchored radiology provider competing for the same Medicare-funded patient pool.
Regional players
- Imaging Queensland: Imaging Queensland operates diagnostic radiology clinics across regional Queensland, offering X-ray, CT, MRI, ultrasound, mammography, and interventional services. Comparable as a regional Australian operator with a similar bulk-billed, multi-modality model.
- QLD X-Ray (Queensland Diagnostic Imaging): QLD X-Ray is a Queensland-focused diagnostic imaging provider operating multiple clinics across the state with CT, MRI, ultrasound, mammography, and nuclear medicine services. Relevant as a regional multi-site radiology competitor comparable in modality mix and Medicare-billing model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
Imaging Central social profiles
Digital presenceImaging Central financial estimates
Financial estimateRevenue estimate
Valuation estimate
Imaging Central leadership team
Management profileNumber of profiles
Profiles1 record
Imaging Central funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Imaging Central M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Imaging Central
What does Imaging Central do?
Imaging Central is a premier diagnostic and radiology clinic providing medical imaging services to patients. The clinic offers a comprehensive range of imaging modalities including general X-ray, CT, MRI, ultrasound, mammography, nuclear medicine, echocardiography, bone densitometry, dental imaging (OPG), CTCA coronary angiography, lung screening, interventional procedures, and image-guided injections for osteoarthritis, delivered through physical clinic locations with services bulk-billed to Medicare.
Is Imaging Central a public or private company?
Imaging Central is a private company. It is classified as unknown and is currently operating.
When was Imaging Central founded?
Imaging Central was founded in 2010. It employs 11 to 50 people.
Where is Imaging Central based?
Imaging Central is headquartered in Clermont, Australia, in the Oceania region.
How does Imaging Central make money?
One revenue line is on record: medical Imaging Services.
Who are Imaging Central's main competitors?
Broad incumbents on record are Healius (formerly Primary Health Care), Sonic Healthcare Imaging, I-MED Radiology Network, Capital Radiology and Integral Diagnostics (IDX). Direct peers are PRP Diagnostic Imaging and Healthcare Imaging Services. Castlemaine Health Imaging is listed as an emerging player. Regional players are Imaging Queensland and QLD X-Ray (Queensland Diagnostic Imaging).
Does Imaging Central have an API?
No public API is recorded for Imaging Central.
What industry is Imaging Central in?
Imaging Central's product category is Diagnostic Imaging Services. Its primary akta.pro industry code is HLAFAKAA, Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound). Its NAICS code is 621512 and its SIC code is 8011.