What Infinite does

Infinite (万丈金数), legally 广东万丈金数信息技术股份有限公司, is a Guangzhou-based financial big data and AI services company founded in 2011 by Li Tingwei, Lin Chunmei, and Chen Bingbiao. The company targets licensed financial institutions — primarily commercial banks, life and property insurers, and securities firms — and has grown to serve 50+ named clients including Ping An, China Merchants Bank, CITIC Bank, Bank of Communications, China Life, China Taiping, CPIC, and GF Securities. Its core go-to-market is direct enterprise field sales with dedicated on-site technical and business personnel embedded in client teams, delivered through three regional offices in Guangzhou, Beijing, and Shanghai.

The company's product portfolio centers on three integrated series — I-Data (data products), I-Operations (operations products), and I-Sale (transaction facilitation) — supplemented by the GEO Intelligent Scene Service (spatiotemporal modeling for offline-online financial triggering), a Precision Marketing System using big data user profiling and AI algorithms, the Wanjiang Auxiliary Sales System (omnichannel intelligent sales support), and the E-DMP enterprise data management platform as the foundational infrastructure. The company emphasizes a proprietary 'data application closed-loop' architecture (data insight → product understanding → scenario integration → intelligent transaction) and holds 32+ software copyrights and 15+ patents (as of 2017). More recently, it has expanded into adjacent verticals via subsidiaries including Zhongzhi Shutong (2021, IP big data finance with the Shenmou patent evaluation system), Zhongwang Nengke (2022, energy industry digitalization), Youlaiyun (2023, industrial digitalization and cybersecurity), and Zushouyi (2023, commercial real estate data).

Revenue is generated through a mix of enterprise big data solutions (custom 'technology + service' engagements), software product licensing (I-Series, E-DMP, specialized systems), and scenario-based financial services (transaction facilitation between financial products and consumer scenarios). Pricing is not publicly disclosed and is negotiated per-project with multi-year contracts typical. The company has raised a Series A (2015, led by Wutongshu Capital) and a Series B (September 2016, led by DaChen Venture Capital with IDG Capital and Wutongshu participation); funding amounts were not disclosed. It converted to a joint-stock corporation in February 2016 but has not pursued an IPO. Notable regulatory credentials include China Insurance Industry Association membership, China Payment and Clearing Association Fintech Committee membership, Level 3 Information System Security certification, MIIT Big Data Industry Development Demonstration Project selection (2020), and Guangzhou Innovation Benchmark and Future Unicorn designations (2018).

Name

Infinite

Legal name

广东万丈金数信息技术股份有限公司

Website

https://infinite.net.cn

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

251–500 employees

Short description

Infinite (万丈金数) is a Guangzhou-based financial big data and AI services provider founded in 2011, serving Chinese banks, insurance companies, and securities firms with precision marketing, GEO spatiotemporal scene services, and an enterprise data management platform (E-DMP) across a three-city Guangzhou-Beijing-Shanghai footprint.

Ownership category

akta.pro rank

Product category

Financial Big Data & AI Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Software Publishers (5132)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Transaction Analytics & Cash-Flow Insights (risk signals, forecasting) (FSAGACAG)

Keywords

• Financial big data services
• AI marketing platform
• Enterprise data management
• Precision marketing software
• Credit card lifecycle management

Headquarters

HQ city

Guangzhou

HQ country

China

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. 企业大数据解决方案 (Enterprise Big Data Solutions): 万丈金数 generates revenue by providing financial institutions with customized 'technology + service' big data application solutions. The company assigns dedicated technical and business personnel to financial clients, designing and implementing big data application solutions including user profiling, precision marketing, and data management systems. The model is primarily project-based or retainer-based engagements with banks and insurance companies, with multi-year partnerships common.
2. 软件产品授权 (Software Product Licensing): The company licenses its proprietary software product series including the I-Data, I-Operations, and I-Sale series, as well as the E-DMP (Enterprise Data Management Platform) and various specialized systems (Apollo member marketing service system, intelligent semantic analysis system, big data visualization system).
3. 场景金融服务 (Scenario-based Financial Services): Revenue is generated by connecting financial institution products with consumer life scenarios, charging fees for facilitating precise matching between financial products and end users across various offline and online touchpoints.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Infinite (万丈金数) is a B2B financial big data and AI service provider that helps banks, insurance companies, and securities firms connect financial products with consumer life scenarios. The company sells a three-product matrix (I-Data Series, I-Operations Series, I-Sale Series) along with specialized modules including E-DMP enterprise data management platform, GEO Intelligent Scene Service, Precision Marketing System, and the Wanjiang Auxiliary Sales System. Engagements are customized 'technology + service' projects with dedicated on-site technical and business personnel assigned to client institutions.

Product overview

Infinite (万丈金数) is a financial big data and AI service provider offering a platform-plus-modules architecture. The core product matrix consists of three I-Series product lines: I-Data Series (data products), I-Operations Series (operations products), and I-Sale Series (transaction facilitation products). These are complemented by specialized solutions including the GEO Intelligent Scene Service for spatial-temporal financial data integration, the Precision Marketing System leveraging big data user portraits and AI algorithms, the Wanjiang Auxiliary Sales System for omnichannel sales support, and the E-DMP (Enterprise Data Management Platform) as the foundational big data infrastructure. The company also offers the 'Shenmou' patent big data application system for technology evaluation and the 'Blue Book' patent value assessment report. The portfolio follows a 'small切口, large闭环' (small entry point, large closed loop) philosophy, centered on helping financial institutions achieve full-cycle digital transformation from precise customer acquisition through retention.

Differentiator

Problem solved

Functional benefit

Brands

• I-Data Series: 数据产品系列 - 帮助企业构建以用户为中心的大数据资产管理核心能力
• I-Operations Series
• I-Sale Series
• 深眸
• 小蓝书
• 中知数通

Products and services

• I-Data Series (数据产品系列) Data product series that helps enterprises build user-centered big data asset management core capabilities, including enterprise-level data collection, labeling, and dynamic data growth management for financial institutions.
• I-Operations Series (运营产品系列) Operations product series that combines enterprise business to create data application scenarios, enabling financial institutions to operationalize big data insights across business functions.
• I-Sale Series (交易促成产品系列) Transaction facilitation product series that connects financial institutions with life scenarios, enabling precise matching between financial products and consumers across online and offline touchpoints.
• E-DMP (Enterprise Data Management Platform) Enterprise-level big data management platform that helps financial enterprises connect internal and external data, online and offline data, and PC and mobile data, enabling precise customer acquisition and data operations.
• GEO Intelligent Scene Service (GEO智能场景服务) Intelligent scene service based on financial big data and AI spatiotemporal modeling that deeply integrates geographic scenarios with financial needs to build an intelligent scene awareness system for financial institutions.
• Precision Marketing System (精准营销系统) Marketing system using big data user portraits and AI intelligent algorithms to create a full lifecycle intelligent marketing system for credit cards, enabling precise customer screening, intelligent demand prediction, and personalized benefit matching.
• Wanjiang Auxiliary Sales System (万丈辅助销售系统) Intelligent sales assistance service system covering online, mobile, and offline scenarios through smart customer service, intelligent telemarketing, and O2O customer sharing platforms for financial institutions.
• Shenmou (深眸) - China Enterprise Patent Evaluation and Technology Strength Prediction System Patent big data application system that analyzes enterprise patent data to quantify 'technology hardness' scores and predict future technology development potential and market value using 340+ data resources totaling over 500 million records.

Quantifiable outcome

• Personal consumer loan consultation conversion rate improved from industry average 4% to double digits for a major bank client (招商银行)
• +3 more outcomes

Named customers21 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature9 records

Partnerships

13 partnerships are on record, tiered core and minor.

• 中国保险报业股份有限公司 (China Insurance News Co., Ltd.)coreStrategic or Co-development PartnerSigned strategic cooperation framework agreement in January 2016. The two companies jointly hold 'Big Data Innovation Application Salon' events, co-create mobile internet-based insurance knowledge content products, and plan to establish a Big Data Application Professional Committee within the insurance industry.
• 广东外语外贸大学 (Guangdong University of Foreign Studies)minorStrategic or Co-development PartnerProfessor Du Jianfeng, Director of the E-Commerce Department, was appointed as a technical advisor to 万丈金数. The partnership brings academic expertise in data mining, artificial intelligence, and web intelligence to support product R&D.
• 中国人保财险广东分公司 (PICC Property Guangdong Branch)coreStrategic or Co-development PartnerCo-founder of the Guangzhou Financial Big Data Innovation Application Industry-Academia-Research Alliance, one of 33 member organizations. PICC is a major insurance institution serving as a key alliance member.
• 广发证券股份有限公司 (GF Securities Co., Ltd.)coreStrategic or Co-development PartnerCo-founder of the Guangzhou Financial Big Data Innovation Application Industry-Academia-Research Alliance, one of 33 member organizations. Actively participates in alliance technical seminars on big data application in securities.
• 华南理工大学 (South China University of Technology)coreStrategic or Co-development PartnerCo-founder of the Guangzhou Financial Big Data Innovation Application Industry-Academia-Research Alliance, contributing academic research capabilities in computer science and data technology.
• 工业和信息化部电子第五研究所 (China Electronics Technology Group Corporation No.5 Research Institute)coreStrategic or Co-development PartnerCo-founder of the Guangzhou Financial Big Data Innovation Application Industry-Academia-Research Alliance, providing government research institute expertise in electronics and information technology.
• 中央财经大学保险学院 (School of Insurance, Central University of Finance and Economics)coreStrategic or Co-development PartnerCo-founder of the Guangzhou Financial Big Data Innovation Application Industry-Academia-Research Alliance, contributing academic expertise in insurance and risk management.
• 清华大学 (Tsinghua University)minorStrategic or Co-development PartnerListed as a partner institution. 万丈金数's case study was included in the Tsinghua University SEM case library, and Tsinghua SEM provided academic support for the 2015 'Internet+' award program.
• 对外经济贸易大学 (University of International Business and Economics)minorStrategic or Co-development PartnerListed as a partner institution with collaborative engagement in academic research and talent development.
• 中央财经大学 (Central University of Finance and Economics)minorStrategic or Co-development PartnerListed as a partner institution for talent exchange and academic collaboration in financial data research.
• 中知数通（北京）信息技术有限公司 (Zhongzhi Shutong (Beijing) Information Technology Co., Ltd.)coreStrategic or Co-development PartnerEstablished in 2021 as a subsidiary/sister company focused on intellectual property big data financial applications. Co-developed the 'Shen Mou' (深眸) patent evaluation system with the Intellectual Property Publishing House. 万丈金数 is a co-founder of Zhongzhi Shutong.
• 国家知识产权局知识产权出版社 (Intellectual Property Publishing House, National Intellectual Property Administration)coreStrategic or Co-development PartnerStrategic co-development partner共建单位 for intellectual property big data applications. Jointly developed the 'Shen Mou' patent evaluation system and 'Xiaolanshu' (小蓝书) patent value assessment report with Zhongzhi Shutong. Co-building the first domestic IP digital circulation ecosystem platform with Alibaba Assets.
• 阿里资产 (Alibaba Assets)coreStrategic or Co-development PartnerDigital asset trading platform partnering with Zhongzhi Shutong and the IP Publishing House to build the 'IP Digital Circulation Ecosystem Platform'. Alibaba Assets provides blockchain technology and online asset transaction infrastructure.

Scale indicators9 records

Recent moves13 records

Expansion highlights5 records

Broad incumbents

• Ant Group: Massive Chinese fintech ecosystem offering payments, lending, insurance, and wealth management with deep AI/data capabilities. A broad incumbent that increasingly sells into the same financial institutions Infinite serves.
• Tencent: Chinese tech conglomerate whose fintech arm (WeChat Pay and consumer credit) competes for the same financial-institution customers, with vastly larger user-data assets and platform reach.
• Lufax Holding: Major Chinese fintech holding company providing lending and wealth-management technology to financial institutions. Broad incumbent in the Chinese fintech B2B space with overlapping enterprise customers.

Direct peers

• Rong360 (Jianzhi Technology): Chinese financial-services marketplace and comparison platform using big data to match consumers with financial products. Comparable in connecting financial institutions with end users via data-driven matching.
• Yixin Group: Chinese auto-finance technology platform that uses big data and AI to underwrite and originate automotive loans. Comparable as a Chinese fintech that pairs data analytics with financial transaction facilitation.
• Tongdun Technology: Chinese AI fintech company providing intelligent risk-control, decisioning, and analytics solutions to banks, insurance, and internet-finance clients. Comparable in B2B AI/data focus and target customer base of Chinese financial institutions.
• Lexin (LexinFintech): Chinese consumer-finance technology firm using AI and big data for credit decisioning and consumer lending. Comparable as a Chinese B2B fintech with AI-driven analytics at the core of its offering.

Emerging players

• ZhongAn Online P&C Insurance: Chinese digital-only insurer using AI and big data for underwriting, marketing, and customer engagement. Comparable in financial-services AI focus and digital customer-acquisition capabilities.
• Pintec: Chinese fintech solutions provider using AI and data analytics to serve banks, insurers, and consumer-finance firms. Comparable as a B2B fintech technology vendor for Chinese financial institutions.

Others

• FICO: Global leader in credit scoring and predictive analytics, providing data-driven decisioning tools to financial institutions worldwide. Comparable in financial-industry data analytics expertise, though operating in different geographies and at much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries4 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infinite