Name

Hansel

Legal name

Hansel Oy

Website

https://hansel.fi

Company type

Private

Founded year

1941

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Public Procurement Services

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Sourcing Support & RFx Administration (RFI/RFP/RFQ) (BPAAAJAC)

akta.pro secondary industry

Procurement & Strategic Sourcing (BPAHAHAB)

Keywords

• Public procurement services
• Joint procurement agreements
• Framework agreements
• Dynamic purchasing systems
• Procurement consulting

Headquarters

HQ city

Helsinki

HQ country

Finland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Service fees from suppliers: Hansel operates as a non-profit company and finances operations through service fees charged to contract suppliers based on the value of purchases made. The service fee averages less than 1% of procurement value, with a maximum cap of 1.5% of contract value.
2. Professional services fees: Expert consulting services for procurement development and tendering assistance, charged at daily rates.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Hansel provides joint public procurement services for the Finnish central and local government, including pre-competed framework agreements, Dynamic Purchasing Systems (DPS), small-scale procurement support, and mini-competition management. Its digital platform offers tools such as Kisa-apuri (mini-competition management), Hankintapulssi (procurement analytics with carbon footprint data), and Hankintatutka (procurement maturity self-assessment), complemented by expert consulting services (Kilpailutuspalvelut) and full-service mini-competition handling (MinikisaPlus).

Product overview

Hansel operates as Finland's central public procurement unit, offering a portfolio of joint procurement solutions including Framework Agreements (Puitejärjestely) and Dynamic Purchasing Systems (DPS) that allow public sector organizations to procure without conducting their own tendering. The offering is complemented by Small-scale Procurement (Pienhankinta) for purchases under EUR 60,000 and Mini-competitions (Minikilpailutus) for selecting suppliers within pre-competed agreements. Digital tools include Kisa-apuri for conducting mini-competitions, Hankintapulssi for procurement analytics and carbon tracking, and Hankintatoimen kehitysmittari for self-assessing procurement maturity. Premium services include Kilpailutuspalvelut for expert-led tendering support and MinikisaPlus for full-service mini-competition management. The company serves central government, municipalities, universities, and other public sector organizations across Finland.

Differentiator

Problem solved

Functional benefit

Products and services

• Yhteishankinnat (Joint Procurements) Pre-competed framework agreements and dynamic purchasing systems (DPS) for public sector organizations to procure products and services without conducting their own tendering processes.
• Puitejärjestely (Framework Agreement) Pre-negotiated agreements with suppliers established through competitive tendering, allowing customers to procure without individual tendering procedures. Typically four-year contract terms.
• Dynaaminen hankintajärjestelmä DPS (Dynamic Purchasing System) Fully digital procurement system open for suppliers to join throughout its duration, providing flexibility for customers to source products and services via mini-competitions.
• Pienhankinta (Small-scale Procurement) Procurement service for purchases below the EUR 60,000 national threshold, utilizing Hansel's dynamic purchasing system.
• Minikilpailutus (Mini-competition) Internal competition process within framework agreements or DPS where customers select suppliers among contracted vendors by requesting competitive bids.
• Kisa-apuri (Competition Assistant) Free digital tool for conducting mini-competitions within DPS and small-scale procurements. Allows users to create tender requests, compare bids, and select winners digitally.
• Kilpailutuspalvelut (Tendering Services) Expert consulting services including legal counsel and tendering specialists to assist customers with their own procurement projects, priced at EUR 1,100 per diem.
• MinikisaPlus Paid service where Hansel manages the entire mini-competition process on behalf of the customer, priced at EUR 700 per diem plus VAT.
• Hankintojen kehittäminen (Procurement Development) Expert services to help customers analyze procurement operations, develop guidelines, and build tools for improving procurement maturity.
• Hankintapulssi (Procurement Pulse) Visualization service aggregating customer organization's procurement data from invoices to show what has been purchased, from which suppliers, and when, including carbon footprint data.
• Hankintatoimen kehitysmittari (Procurement Development Meter) Self-assessment tool helping organizations evaluate their procurement maturity level and identify development areas. Free for Hansel customers.

Quantifiable outcome

• 16% savings on joint procurement
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• CloudiacoreTechnology or IntegrationCloudia Supplier Portal is used by suppliers to submit entry applications and bids for Hansel's dynamic purchasing systems and framework agreements. Integration enables digital tender submission process.
• Hilma (hankintailmoitukset.fi)coreTechnology or IntegrationOfficial Finnish public procurement notice service where Hansel publishes tender notices, contract awards, and procurement announcements.
• HAKA FederationcoreTechnology or IntegrationIdentity federation enabling researchers and teachers from Finnish universities to authenticate and access Hansel's services.
• VIRTUcoreTechnology or IntegrationFinnish Government joint single sign-on solution enabling civil servants to authenticate and access Hansel's services securely.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Mercell: Nordic procurement platform (Norwegian origin) offering e-tendering, supplier management, and contract lifecycle tools to public-sector buyers across the Nordics. Direct competitor on the digital procurement tooling layer where Hansel offers Kisa-apuri and DPS.
• Crown Commercial Service: UK central government's central purchasing body, providing framework agreements and commercial services to the public sector. Closest international analogue in scale and mandate, with comparable product portfolio including DPS-equivalent systems and supplier portal.
• Bundesbeschaffung GmbH (BBG): Austrian federal procurement agency operating as the central purchasing body for federal ministries and agencies. Comparable statutory mandate, state ownership structure, and framework agreement model serving the Austrian public administration.
• Cloudia: Finnish e-procurement SaaS provider whose Supplier Portal powers Hansel's supplier-side tendering workflow. While also a technology partner, Cloudia competes in the same e-tendering space and serves Finnish municipalities directly.
• SKI A/S: Denmark's central purchasing body for the public sector, operating under a similar statutory mandate to Hansel. Provides joint framework agreements, DPS-equivalent systems, and procurement services to Danish state, regional, and municipal buyers — directly comparable in mission, ownership (state-owned), and product set.
• Kammarkollegiet: Swedish central government agency providing framework agreements and joint procurement services to Swedish public sector buyers. Nordic peer operating under comparable legal mandate and serving a similar mix of government agencies, municipalities, and welfare institutions.
• DFØ (Direktoratet for forvaltning og økonomistyring): Norwegian agency for public and financial management that operates framework agreements and procurement support for the Norwegian state. Nordic peer with similar mandate and customer base across central government agencies.
• NHS Shared Business Services: UK joint venture between NHS and Sopra Steria providing framework agreements and back-office procurement services to the NHS. Healthcare-focused but operating the same centralized procurement model with framework agreements and supplier access.

Emerging players

• ProZorro: Ukrainian open-source public procurement platform adopted across multiple post-Soviet and Eastern European countries. Comparable mandate to drive transparency and efficiency in public procurement, though operating in very different market context.

Broad incumbents

• Jaggaer: Global procurement and supplier management platform serving large enterprises and public-sector buyers. Broader and more commercial than Hansel, but addresses overlapping buyer needs around framework agreements, supplier enablement, and analytics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC4LFqrOh4kpQqU0ccmZSGXw
• LinkedInlinkedin.com/company/hansel-oy
• Xx.com/hansel_oy

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hansel