Cartonpack

What Cartonpack does

Industrias Francisco Guillem, S.L., commercially known as Cartonpack, is a Spanish private limited company that manufactures corrugated cardboard packaging for the industrial sector. Founded in 1988, the company operates a single manufacturing facility in Ibi, Alicante, and serves a B2B industrial customer base with a headcount reported in the 11–50 range. Its product portfolio spans eight lines, including standard shipping boxes, agricultural packaging, the PackMaster line engineered for compatibility with automated picking and packing systems, die-cut containers, point-of-sale displays, and shelf-ready packaging. All products are built on corrugated cardboard substrates using approximately 85% recycled paper and 15% virgin fibre.

The company holds ISO 9001 (quality management) and ISO 14001 (environmental management) certifications and operates a multilingual commercial website in Spanish, English, and French. Its go-to-market is direct B2B sales to industrial clients requiring custom and semi-custom corrugated packaging, with revenue generated per production run rather than via subscription, licensing, or platform mechanics. No pricing model, distribution partners, or named anchor customers are disclosed.

No data was disclosed on revenue, headcount beyond the 11–50 range, customer concentration, ownership changes, M&A activity, or capital structure. The absence of disclosed partnerships, patents, social media presence, or AI/ML initiatives indicates a traditional SME manufacturing operation with limited publicly observable strategic signaling.

Name

Cartonpack

Legal name

Industrias Francisco Guillem, S.L.

Website

https://cartonpack.es

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

Cartonpack (Industrias Francisco Guillem, S.L.) is a Spanish manufacturer of corrugated cardboard industrial packaging, operating from a single facility in Ibi, Alicante, with 11–50 employees and eight product lines including the PackMaster automated-packing range.

Ownership category

akta.pro rank

Product category

Industrial Corrugated Cardboard Packaging

NAICS

Corrugated and Solid Fiber Box Manufacturing (322211), Paperboard Container Manufacturing (32221)

SIC

Paperboard Containers & Boxes (2650)

akta.pro primary industry

Corrugated Packaging & Boxes (RSC, die-cut, bulk bins) (IMAMAHAA)

akta.pro secondary industry

Folding Cartons & Paperboard Packaging Converting (IMAMAHAB)

Keywords

• Corrugated cardboard packaging
• Industrial packaging solutions
• Shelf-ready packaging
• Corrugated boxes manufacturer
• Sustainable packaging products

Headquarters

HQ city

Ibi

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Cardboard packaging sales: Manufacture and sale of corrugated cardboard packaging and containers for the industrial sector. The company produces various types of packaging including standard boxes, agricultural boxes, containers, displays, self-assembling packaging, shelf-ready packaging, and PackMaster boxes.

Distribution channels1 record

Marketing channels1 record

Core offering

Cartonpack manufactures corrugated cardboard packaging products for the industrial sector from its single facility in Ibi, Alicante, Spain. The company produces a portfolio of eight product lines including standard boxes, self-assembling packaging, agricultural boxes, PackMaster automated-packing boxes, large containers, shelf-ready packaging, point-of-sale displays, and complementary accessories such as separators. All products are made from 85% recycled paper and are 100% biodegradable.

Product overview

Cartonpack (Industrias Francisco Guillem, S.L.) is a cardboard packaging manufacturer offering a comprehensive portfolio of corrugated cardboard packaging solutions. The product portfolio consists of eight distinct product lines: Standard Packaging (standard boxes with tabs for manual or automated packing), Self-Assembling Packaging (manual assembly format boxes adaptable to products), Agricultural Boxes (for agricultural and meat industries, delivered assembled or flat), Packmaster Boxes (for automated industrial packing processes), Containers (large high-resistance packaging for transport and display), Shelf Ready Packaging (dual-functionality transport and display boxes for quick shelf placement), Displays (point-of-sale display units in various shapes and sizes), and Accessories (pieces and separators for packaging protection). The company focuses on environmentally sustainable packaging solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Packaging (Embalaje Estándar)

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Smurfit Kappa: Irish-headquartered global leader in corrugated packaging with extensive European converting footprint. Comparable to Cartonpack on core product (corrugated boxes and packaging) but vastly larger scale and pan-European reach.
• Mondi Group: UK/Austrian-listed integrated paper and packaging group with significant European corrugated converting operations. Broad incumbent comparable to Cartonpack on corrugated products with vertically integrated paper production.
• Mayr-Melnhof Karton: Austrian paper and folding carton group with European converting operations. Comparable to Cartonpack in folding cartons and paperboard packaging with a broader cartonboard supply chain.
• DS Smith: UK-based major corrugated packaging producer with strong European converting operations including Iberia. Competes directly with Cartonpack in industrial corrugated boxes but at much greater scale with sustainability-led positioning.
• Stora Enso: Finnish-Swedish forest products company with European packaging board and converting operations. Comparable to Cartonpack through its consumer board and packaging segments supplying industrial converters.

Regional players

• Hinojosa Packaging Group: Spanish family-owned packaging group with corrugated and folding carton operations across Spain. Closely comparable to Cartonpack on geography, customer segment, and product mix, with somewhat larger scale.
• Saica Group: Spanish-headquartered paper and packaging group with corrugated converting operations in Spain and across Europe. Direct regional competitor to Cartonpack with overlapping Iberian customer base.
• Cartonajes Levante (Cartonajes Míreia): Spanish folding carton and corrugated packaging converter in the Valencia/Alicante region. Highly comparable to Cartonpack as a regional Spanish competitor serving similar industrial customers in the same geography.

Direct peers

• VPK Packaging Group: Belgian-headquartered European corrugated packaging converter serving industrial customers across multiple countries. Comparable to Cartonpack in corrugated industrial packaging focus with similar niche-converter positioning.
• Model Group: Swiss-based corrugated packaging manufacturer with operations across several European countries. Comparable to Cartonpack as a mid-sized corrugated converter serving industrial end-markets with emphasis on quality and sustainability.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/industrias-francisco-guillem-sl

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cartonpack