Ascoli Calcio 1898 FC

What Ascoli Calcio 1898 FC does

Ascoli Calcio 1898 FC is a privately held Italian professional football club (legally "Ascoli Calcio fc 1898 S.p.A.") headquartered in Ascoli Piceno, Marche, Italy. Founded in 1898, it is the fourth-oldest football club in Italy and represents the city of Ascoli Piceno and the broader Marche region. The club fields a men's first team that competes in Serie B (promoted for the 2026-27 season under coach Tomei) and participates in the Coppa Italia, alongside a women's first team, a Primavera (U20) squad, and a comprehensive youth sector spanning U17 down to U8-U9 in both male and female categories. Home matches are played at Stadio Cino e Lillo Del Duca, with training operations based at Picchio Village.

The club's commercial operations are supported by a WordPress-based official website (ascolicalcio1898.it) with integrated e-commerce for merchandise (sold domestically and internationally via SDA courier, with payment options including Visa, Mastercard, PayPal, Apple Pay, and Google Pay), ticketing sales routed through TicketOne (ascolicalcio1898.ticketone.it), a physical retail store at Via Del Duca, and social media presence on Facebook and Instagram. Web TV content (interviews, highlights, exclusives) is produced in-house. The registered share capital stands at €1,000,000 fully paid-in, and the club is controlled by patron Massimo Pulcinelli, with a management team that includes Sporting Director Fabio Lupo, General Director Piero Ducci, and President Andrea Neri.

The revenue model is diversified across five streams: match-day revenue (tickets, season tickets/abbonamenti, premium seating), merchandise sales (match jerseys, apparel, accessories), broadcasting rights (shared Serie B pool distributed via DAZN and other media partners), commercial sponsorship (kit supplier Hummel, hotel partner Hotel La Corte del Sole, and a roster of regional sponsors including Distretti Ecologici, Fainplast, Bricofer, Fam Costruzioni, and Prosperi), and player transfer fees (e.g., Federico Gattoni acquired from Sevilla FC in August 2026). Customer engagement is structured around three segments: football supporters/fans (primary), commercial partners and sponsors (B2B), and youth players in the development pipeline. No AI/ML capabilities, no external funding, and no parent company structure are evidenced.

Name

Ascoli Calcio 1898 FC

Legal name

Ascoli Calcio fc 1898 S.p.A.

Website

https://ascolicalcio1898.it

Company type

Private

Founded year

1898

Operating status

Operating

Headcount range

51–100 employees

Short description

Ascoli Calcio 1898 FC is a privately held Italian football club founded in 1898 (the fourth-oldest in Italy), based in Ascoli Piceno, competing in Serie B. It operates men's, women's, and extensive youth teams, generating revenue from tickets, merchandise, broadcasting, sponsorships, and player transfers.

Ownership category

akta.pro rank

Product category

Professional Football Club

NAICS

Sports Teams and Clubs (711211)

akta.pro primary industry

Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.) (MPAKABAD)

Keywords

• Professional football club
• Match ticketing services
• Youth football academy
• Club merchandise sales
• Football competition events

Headquarters

HQ city

Ascoli Piceno

HQ country

Italy

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Match Revenue: Revenue from ticket sales, season tickets (abbonamenti), and premium seating at Stadio Del Duca. Includes Coppa Italia and Serie B matches.
2. Merchandise Sales: Sale of official merchandise including match jerseys, apparel, and accessories through the online shop and physical store (Ascoli Calcio Store). Fixed shipping rates apply: €7.00 for Italy, variable for international.
3. Broadcasting Rights: Serie B broadcasting rights shared with other Serie B clubs, distributed through DAZN and other media partners.
4. Sponsorship: Commercial partnerships with sponsors displayed on team kit, stadium branding, and digital platforms. Includes Official Partners like Hotel La Corte del Sole and kit supplier Hummel.
5. Player Transfers: Transfer fees from player transactions. Recent examples include player acquisitions from Sevilla FC (Federico Gattoni) and other clubs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Ascoli Calcio 1898 FC operates a professional Italian football club competing in Serie B and Coppa Italia with a men's first team, women's first team, Primavera youth squad, and a youth development sector covering U17 down to U8/U9 across male and female categories. The club sells match tickets, season passes, and official Hummel-supplied merchandise through its website, TicketOne, and the Ascoli Calcio Store, and monetizes its brand through commercial sponsorships and shared Serie B broadcasting rights.

Product overview

Ascoli Calcio 1898 FC is a professional Italian football club offering a comprehensive football ecosystem. The club operates its core sporting products through the men's first team competing in Serie B (with promotion to Serie A history), a women's first team, a Primavera youth team (U20 level in Primavera 2), and extensive youth development categories spanning U17 down to U8-U9 for both males and females. Commercially, the club provides match ticketing services, season pass subscriptions, and an e-commerce merchandise store. The club also runs youth academies (Settore Giovanile), women's football programs, and various partnership programs under its 'Facciamo Squadra' campaign. The team's home venue is Stadio Del Duca (Cino e Lillo Del Duca) in Ascoli Piceno, with training facilities at Picchio Village.

Differentiator

Problem solved

Functional benefit

Products and services

• Men's First Team (Serie B) The senior men's football team competing in Serie B (second tier of Italian football) and Coppa Italia, including pre-season friendlies. Matches are played at Stadio Cino e Lillo Del Duca in Ascoli Piceno.
• Women's First Team The senior women's football team representing Ascoli Calcio in women's national competitions, forming part of the club's comprehensive football offering alongside the men's teams.
• Primavera (U20 Youth Team) The under-20 youth team (Primavera 2) competing in national youth championships, serving as the final step in the club's youth development pathway toward the first team.
• Youth Teams (Settore Giovanile) Youth development teams for male and female players across age categories from U17 down to U8-U9, forming the club's comprehensive football academy (Settore Giovanile) for grassroots and developmental players in the Marche region.
• Official Merchandise Shop Online and physical retail store selling official club merchandise including match jerseys, training apparel, and accessories supplied by Hummel. Ships domestically (€7.00 flat) and internationally, with payment via Visa, Mastercard, PayPal, Apple Pay, and Google Pay.
• Match Ticketing (Biglietteria) Online and box-office ticket sales for home matches at Stadio Cino e Lillo Del Duca, including Serie B league matches and Coppa Italia fixtures, sold through the TicketOne platform.
• Season Passes (Abbonamenti) Annual season ticket subscriptions for the 2026-2027 season offering access to home matches at Stadio Del Duca, available in different tiers and purchased via TicketOne.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Nine partnerships are on record, tiered minor and core.

• Monticelli Calcio S.S.D.minorStrategic or Co-development Partner · 13 June 2026Sporting and educational partnership agreement focused on youth development. The partnership places young players at the center of its mission, combining sports training with educational development.
• Hotel La Corte del SolecoreStrategic or Co-development Partner · 30 July 2021Official Partner until 2023 (renewed for two additional seasons). Country house hotel in Castel di Lama providing accommodation and hospitality services for team pre-season camps, training retreats, and gatherings. The Damiani-Di Lorenzo family-run establishment offers restaurant, bar, and conference facilities in strategic location between Ascoli Piceno and the highway.
• Hummel (Hummel Sport)coreOthersSportswear brand providing official match kits, training apparel, and club merchandise for Ascoli Calcio. Hummel is an international sportswear company based in the Netherlands.
• Distretti EcologiciminorOthersLocal sponsor displayed on official website partner section. Ecological district company from the region.
• FainplastminorOthersRegional commercial partner displayed on official website partner section. Fainplast is a plastics/materials company.
• BricoferminorOthersDIY retail chain partner. Bricofer is an Italian hardware and home improvement store chain.
• My Soccer PlayerminorOthersFootball-related commercial partner displayed on partner section. Platform for football players and enthusiasts.
• Fam Costruzioni SrlminorOthersConstruction company sponsor featured on official website partner section.
• ProsperiminorOthersLocal business sponsor displayed on official website partner section.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ternana Calcio: Italian football club from the Umbria region with comparable historic profile, operating between Serie B and Serie C, and similar reliance on regional sponsorship and matchday revenue.
• Brescia Calcio: Italian football club competing in Serie B/Serie C, similar mid-sized northern Italian city profile, comparable matchday and sponsorship structure, making it a directly comparable professional Italian football club.
• Feralpisalò: Italian football club operating in Serie B/Serie C with comparable small-market structure and dependence on collective broadcasting revenue.
• Cesena FC: Historic Italian football club operating in lower professional divisions, comparable in scale, structure, and transfer-market activity to Ascoli Calcio.
• Lanerossi Vicenza: Historic Italian football club operating in lower professional tiers with a comparable heritage-led brand and regional catchment economics.
• FC Südtirol: Italian football club currently in Serie B, similar recent promotion profile and reliance on collective broadcasting rights and regional commercial partnerships.
• Modena FC: Italian football club from Emilia-Romagna with a similar Serie B/Serie C profile, comparable historical heritage and mid-tier revenue model.
• SPAL: Italian football club competing in Serie B/Serie C tiers with comparable operating structure, traditional fan base, and dependency on broadcasting pools.
• Reggiana 1919: Italian football club competing in Serie B/Serie C, comparable mid-sized city base, historic heritage, and regional sponsorship structure.

Broad incumbents

• Palermo FC: Larger and more historic Italian football club with Serie A history, broader fan base and city catchment, providing a comparable but materially larger reference point for the same football-club business model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ascolicalcio1898fc
• Instagraminstagram.com/ascolicalcio1898fc
• LinkedInlinkedin.com/company/ascoli-calcio-1898-fc-spa

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ascoli Calcio 1898 FC