My Camp

What My Camp does

My Camp (MyCamp), legally Em Campo, Animação Turística Unipessoal, Lda., is a Portuguese private limited company that has organized youth camps and school programs for over 33 years since its founding in 1992. It operates from Quinta da Broeira, a 10-hectare rural estate in Vale da Pinta, Cartaxo, approximately 45 minutes from Lisbon via the A1 motorway, which serves as the single operational hub for all activities, accommodation, and programming.

The company's core offerings are two complementary products. Campos de Férias de Verão (Summer Holiday Camps) are overnight week-long programs for children and youth ages 6-17, operating from June 23 to September 7 each year, featuring more than 100 structured activities including adventure, sports, arts, and music. Programas Escolares (School Programs) are excursion and overnight programs for groups ages 3-17, available year-round and ranging from single-day circuits to multi-day stays of up to four days, targeting end-of-year trips, graduation trips, and class retreats. Glamping accommodation is offered as a premium lodging add-on alongside standard dormitory housing. Supporting the operation is a proprietary online reservation and booking management platform at reservations.mycamp.pt, complemented by a mobile app, which together handle direct consumer registration and school program inquiries.

MyCamp sells directly to consumers through its own booking platform with phone and WhatsApp support, and to schools and youth groups through a custom proposal system with a 30% adjudication fee and balance due 48 hours before the program. Pricing is quote-based and not publicly disclosed. The company is founder-owned and operated (Ana Catarina Carvalho e Silva serves as General Director and Owner), is not publicly listed, has no disclosed outside funding, and has received co-financing from the Alentejo 2030 EU regional development program. Dedicated English and Spanish-language websites (mycamp.international, mycamp.es) exist alongside the primary Portuguese site (mycamp.pt), though physical operations remain entirely domestic.

Name

My Camp

Legal name

Em Campo, Animação Turística Unipessoal, Lda.

Website

https://mycamp.pt

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

My Camp is a Portuguese private company operating since 1992 that runs overnight summer camps (ages 6-17) and year-round school excursion programs (ages 3-17) from a 10-hectare estate in Cartaxo, near Lisbon, selling direct to families and schools.

Ownership category

akta.pro rank

Product category

Youth Summer Camps and School Outdoor Education Programs

NAICS

Recreational and Vacation Camps (except Campgrounds) (721214), RV (Recreational Vehicle) Parks and Recreational Camps (7212)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)

akta.pro secondary industries

Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ), Adventure Base Camps (Trek/Climb/Expedition Camps) (THAGAOAG)

Keywords

• Summer camps
• School programs
• Youth outdoor education
• Children adventure camps
• School excursions

Headquarters

HQ city

Vale Da Pinta

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Summer Holiday Camps: Weekly summer camp programs for children and youth ages 6-17, running from late June to early September. Parents pay per participant per week of camp.
2. School Programs: School excursion and overnight programs for groups of students ages 3-17. Programs range from single-day circuits to multi-day stays. Schools and groups receive custom proposals with 30% adjudication fee.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

My Camp organizes overnight summer holiday camps for children and youth aged 6-17 at its 10-hectare Quinta da Broeira estate in Cartaxo, Portugal, running weekly sessions from late June to early September with 100+ structured activities. The company also delivers school excursion and group programs for ages 3-17, available year-round as single-day to multi-day (up to four-day) stays, with custom proposals for educational institutions and youth groups.

Product overview

My Camp is a camp and school program operator, not a software product. Its core offering consists of Campos de Férias de Verão (overnight summer holiday camps for ages 6–17, running June–September with 100+ activities on a 10-hectare estate) and Programas Escolares (day and multi-day school programs for ages 3–17, running year-round with options from 1 to 4 days). Optional glamping accommodation is available as an add-on. Bookings are managed through a dedicated online reservations platform. The company operates from Quinta da Broeira in Cartaxo, Portugal.

Differentiator

Problem solved

Functional benefit

Products and services

• Campos de Férias de Verão (Summer Holiday Camps) Overnight week-long summer camp programs for children and teens aged 6-17, running from June 23 to September 7 at Quinta da Broeira, featuring over 100 activities on a 10-hectare rural estate. Sold to parents and guardians booking directly through the reservations.mycamp.pt platform for individual participants.
• Programas Escolares (School Programs) School excursion and group programs for children and teens aged 3-17, ranging from single-day circuits to multi-day stays of one to four days, including end-of-year trips, graduation trips, and youth group retreats. Sold to schools and organized youth groups via custom proposal requests, with a 30% adjudication fee to confirm booking and the balance due 48 hours before the program.

Quantifiable outcome

• Children develop independence and self-confidence through supervised challenges away from parental supervision
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Alentejo 2030minorOthersEU regional development fund providing co-financing for the company's operations and activities. Reference to Alentejo 2030 program displayed on website footer.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Camp Beaumont: Runs day and residential holiday camps for children across the UK during school holidays. Compares to MyCamp on family-targeted summer programming and multi-activity curriculum.
• PGL Travel: UK-based operator of residential adventure camps and school activity trips for children and youth. Highly comparable to MyCamp's dual family/school program model and on-site adventure programming.
• Barracuda Adventure Camps (Aspiro): Operates multi-activity school holiday camps for children across the UK. Highly comparable family-channel offering to MyCamp's Campos de Férias.
• Kingswood (Inspiring Learning): Operates UK outdoor education centers delivering residential and day programs for schools and youth groups. Directly comparable as a school-channel outdoor education operator with multi-day stay offerings.
• JCA Adventure: UK provider of residential adventure activity trips for school groups. Overlaps directly with MyCamp's Programas Escolares school excursion channel.

Broad incumbents

• Eurocamp: European operator of family camping and outdoor holidays. Comparable on the family outdoor lodging + activities proposition, though broader and more lodging-led than MyCamp's youth focus.
• Center Parcs: Family short-break destination with on-site activities for children. Comparable as a wider family accommodation-and-activities incumbent, though longer-stay and resort-modeled versus MyCamp's camp model.
• Mark Warner: Family activity holiday provider with kids' clubs and structured children's programming. Overlaps with MyCamp's supervised child programming and family segment.
• Butlins: UK family resort operator offering on-site kids' clubs and structured children's activities. Comparable as a broader incumbent providing family activity-based short stays.

Regional players

• Acampados.pt: Portugal-based summer camp operator serving the Portuguese family market. Most direct geographic and category peer to MyCamp, competing for the same Portuguese summer camp families.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@mycampOficial
• Xx.com/MyCampBroeira
• LinkedInlinkedin.com/company/mycampbroeira

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Camp