What Miyoshi Kasei does

Miyoshi Kasei, Inc. (三好化成株式会社) is a privately held Japanese specialty chemical manufacturer founded in 1976 by Ryota Miyoshi, headquartered in Tokyo with manufacturing operations in Saitama, Japan. The company designs and produces surface-treated cosmetic pigments, functional composite powders, and high-concentration dispersions — collectively called "silicon-added" cosmetic materials — that are sold business-to-business to cosmetic manufacturers and brand owners worldwide. Its competitive position rests on three proprietary technology platforms: Surface Treatment Technology (including the patented MiBrid® hybrid double-layer treatment and SE/SILICONE ELEGANCE® silicone treatment), Composite Technology, and Dispersion Technology. Miyoshi was the first company globally to commercialize silicone-treated cosmetic pigments, pioneering the two-way cake powder format, and the company continues to expand its portfolio into sunscreen dispersions (inorganic UV filters), soft focus powders, oil-control composites (MiyoSTAY SM), and silica beads.

The company operates through four wholly owned regional subsidiaries — Miyoshi America, Inc. (Dayville, CT, originally established 1984 and wholly owned since 1997), Miyoshi Europe SAS (Lyon, France, established 2003), and Miyoshi Suzhou, CO., LTD. (Suzhou, China, established 2011) — alongside its Japanese headquarters and Iwatsuki Plant. It sells exclusively through direct B2B sales teams supported by a dedicated Application Lab that provides formulation technical support to customers. Pricing is not publicly disclosed and is handled through direct sales inquiry. Miyoshi holds RSPO Supply Chain Certification (Mass Balance model) across Japan, USA, and Europe, maintains ISO9001 and SA8000 certifications at its Chinese subsidiary, and has been recognized with EcoVadis Gold Medals in 2023 and 2024 and a Silver Medal in 2026. The company's revenue and ownership structure are not publicly disclosed; it operates as an independent private corporation with no parent entity, external funding, or venture capital backing.

Name

Miyoshi Kasei

Legal name

Miyoshi Kasei, Inc.

Website

https://miyoshikaseigroup.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Short description

Miyoshi Kasei is a privately held Japanese specialty chemical manufacturer founded in 1976 that develops surface-treated cosmetic pigments, functional composite powders, and high-concentration dispersions, selling business-to-business to cosmetic manufacturers worldwide through subsidiaries in Japan, the USA, France, and China.

Ownership category

akta.pro rank

Product category

Cosmetic Raw Materials / Surface-Treated Pigments and Powders

NAICS

Synthetic Dye and Pigment Manufacturing (325130)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844), Miscellaneous Chemical Products (2890)

akta.pro primary industry

Personal Care & Cosmetic Ingredients (IMAEABAJ)

akta.pro secondary industries

Pigments & Dyes (IMAEAHAJ), Colors & Color Systems (Natural/Artificial, Caramel Colors) (CRADAOAG)

Keywords

• Surface treated pigments
• Cosmetic raw materials
• Functional powders
• Cosmetic pigment dispersions
• Inorganic UV filters

Headquarters

HQ city

Saitama-shi

HQ country

Japan

HQ region

Asia

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Surface Treated Powders and Pigments Manufacturing and Sales: Design, development, and manufacturing of surface-treated cosmetic pigments and functional powders sold directly to B2B customers in the cosmetics industry. Products include treated color pigments (iron oxides, titanium dioxide), fillers (talc, mica, sericite), and specialty powders sold globally to cosmetic formulators and manufacturers.
2. Specialized Functional Cosmetic Material Sales: Sale of specialized functional cosmetic material bases including inorganic UV filters (microfine titanium dioxide, zinc oxide), functional powders (soft focus, oil control), and specialty materials to cosmetics manufacturers.

Go-to-market motion3 records

Distribution channels2 records

Marketing channels6 records

Core offering

Miyoshi Kasei designs, manufactures, and sells surface-treated cosmetic pigments, functional composite powders, and high-concentration pigment/UV-filter dispersions to B2B customers in the personal care and color cosmetics industry. Its products are sold globally through direct sales teams and regional subsidiaries in Japan, the USA, France, and China, and are supported by an Application Lab that provides technical formulation assistance to cosmetic manufacturers and brand owners.

Product overview

Miyoshi Kasei provides a comprehensive portfolio of cosmetic raw materials organized around three core technologies: Surface Treatment Technology, Composite Technology, and Dispersion Technology. The product portfolio consists of Surface Treated Pigments (with SA, NAI, LP, CAI, SI, ALT, SE, NHS, MI treatment series), Functional Powders including Soft Focus Powders, Oil Control Powders (MiyoSTAY SM), and Inorganic UV Filters (EZ Powder, MiBrid treated powders), and Dispersion Products (MiBrid Color Dispersions and MiBrid Sunscreen Dispersions). The company also offers Specialty products like Silica Beads and regulatory services for China market compliance through NMPA IS Code registration. These products serve the cosmetics industry for use in foundations, eyeshadows, sunscreens, and other personal care applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Surface Treated Pigments (表面処理粉体) Surface-treated cosmetic pigments and powders with multiple proprietary treatments (silicone, amino acid, ester, metal soap, alkyl silane) that enhance pigment functionality, skin feel, adhesion, water repellency, and color development; sold to cosmetic manufacturers and brand companies for use in foundations, eyeshadows, lipsticks, and other color cosmetic formulations.
• Functional Powders and Specialty Products (機能性粉体/特殊品) Multi-functional composite powders including Soft Focus Powders (light-diffusing to minimize pores and wrinkles), Oil Control Powders such as MiyoSTAY SM (selective sebum fatty acid adsorption with antimicrobial effect), and Inorganic UV Filters (zinc oxide and titanium dioxide-based UV-protective powders); sold to cosmetics manufacturers for skincare, color cosmetics, and sunscreen formulations.
• Dispersion Products (分散体) High-concentration dispersions including MiBrid Color Dispersions (65-80% pigment loading) and MiBrid Sunscreen Dispersions (up to 73% zinc oxide) using patented MiBrid hybrid surface treatment, providing superior dispersion stability, surfactant-free formulation, enhanced SPF, transparency, and long-term storage stability; sold to cosmetic manufacturers for foundation, lipstick, sunscreen, and skincare product formulations.
• Silica Beads (シリコンビーズ) Porous spherical silica particles for texture improvement and sebum absorption in cosmetic formulations, available in SB-300, SB-700, and SB-705 grades and with optional surface treatments (MI, SA, CAI) for customized skin feels; sold to cosmetics manufacturers for use in face powders, foundations, and skincare products.
• NMPA IS Code Service (中国化粧品原料コード) Regulatory documentation service providing China NMPA IS code registration and Annex information sheets for Miyoshi Kasei's cosmetic ingredients, enabling customer compliance with Chinese cosmetics regulations; sold to cosmetic manufacturers and brand companies distributing products in China.

Quantifiable outcome

• MiBrid Sunscreen dispersions achieve up to 73% concentration for zinc oxide and 80% for color pigments, enabling highly loaded, stable formulations
• +2 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Four partnerships are on record, tiered core and minor.

• RSPO (Roundtable on Sustainable Palm Oil)coreOthersMiyoshi Kasei Group is a member of RSPO (joined 2018) and has obtained RSPO Supply Chain Certification (Mass Balance model) across Japan, USA (Miyoshi America), and Europe (Miyoshi Europe) operations. The certification was effective April 2022, enabling the company to sell RSPO-certified products. RSPO promotes sustainable palm oil production through global standards.
• Responsible Mica InitiativeminorOthersMiyoshi Kasei Group is a member of the Responsible Mica Initiative, a cross-industry platform aiming to resolve issues involving child labor in mica mining in India. The group participates in international efforts to ensure sustainable mica procurement as part of its responsible sourcing commitment.
• CDP (Carbon Disclosure Project)minorOthersMiyoshi Kasei proactively cooperates with CDP (Carbon Disclosure Project) research annually as part of its environmental conservation activities. CDP evaluates corporate environmental impact disclosures across climate, water, and forests.
• Ecocert & Cosmos (Organic/Natural Cosmetic Standards)minorOthersMiyoshi Group sells products certified by Ecocert & Cosmos, which is the global standard for organic and natural cosmetics. This partnership enables the company to serve customers requiring naturally-derived cosmetic ingredients.

Scale indicators8 records

Recent moves10 records

Expansion highlights4 records

Broad incumbents

• Sun Chemical (DIC Corporation): World's largest pigment producer, part of DIC Corporation, with a significant cosmetic pigments and effect pigments business. Overlaps with Miyoshi on treated pigments and effect pigments for color cosmetics, but at substantially greater scale and broader industry reach (inks, coatings, plastics).
• Clariant: Swiss specialty chemicals company producing pigments, personal care ingredients, and UV filters. Overlaps with Miyoshi on cosmetic-grade pigments and surface-treated materials, but serves much broader industrial and consumer markets.
• Merck KGaA (Surface Solutions): German science and technology company with a Surface Solutions unit producing effect pigments and functional materials for cosmetics. Comparable on treated pigments and functional powders, with significantly larger R&D and global commercial footprint.
• Sensient Cosmetic Technologies: Division of Sensient Technologies producing pigments, dyes, and color systems for cosmetics and personal care. Larger scale, broader geographic reach, and integrated pigment-to-color-system portfolio — competes with Miyoshi across treated pigments and specialty powders.
• BASF Colors & Effects: Global chemical major with a pigments and cosmetic ingredients portfolio. Competes with Miyoshi on cosmetic pigments and UV filters but operates across far broader end markets (plastics, coatings, agriculture) with much greater scale.

Direct peers

• Daito Kasei Kogyo: Japan-based specialty manufacturer of surface-treated pigments, fillers, and UV filters for color cosmetics. Most direct comparable peer — overlapping product portfolio (SA, SI, alkyl-silane treatments), Japan heritage, B2B sales model, and Application Lab-style technical service.
• Kobo Products: US-based manufacturer of surface-treated pigments, microspheres, and dispersions for cosmetics. Closely comparable on technology (surface treatments, dispersions), customer base (cosmetics brand owners), and business model (B2B specialty ingredients with technical service).
• Geotech International: Dutch manufacturer of special effect pigments and surface-treated pigments for color cosmetics, personal care, and inks. Direct comparable on surface-treated pigments, European market presence, and B2B service model.

Regional players

• Koel Colours: India-based manufacturer of cosmetic and personal care pigments, including surface-treated grades. Comparable product overlap with Miyoshi but primarily serving South Asian and Middle Eastern markets.

Emerging players

• Daan Vision (Suzhou) New Material: Chinese manufacturer of cosmetic pigments and surface-treated powders. Smaller and more regionally focused than Miyoshi but increasingly competitive in the Chinese market, particularly for cost-sensitive color cosmetic brands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Miyoshi Kasei