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Sinthesi

Full company profile

uuid002x31j

Namestring
Sinthesi
Legal namestring
Sinthesi Srl
Websiteurl
sinthesi.com
Company typeenum
Private
Founded yearint
1994
Descriptiontext

Sinthesi Srl is an Italian private limited company founded in 1994 and headquartered in Busto Garolfo (Milan), that designs, develops, manufactures, and sells proprietary hardware and software for home, building, and hotel automation under its PICnet brand. The core technology is a 100% Made-in-Italy BUS-based building automation platform positioned for top-tier performance globally, spanning more than 1,000 product codes including room controllers (PN RSA), master units (PN MAS), touch displays (PN TOUCH), visualization modules (PN VIS), climate controllers (PN CLIMA), light controllers (PN LIGHTON with DALI), air quality monitoring (QualitAIR/PN AIR), and a radio-based patient presence detection system for healthcare. Patented infrared transmitter technology enables PICnet modules to fully replicate HVAC remote-control commands from split units made by brands including Daikin, Fujitsu, LG, Mitsubishi Electric, Panasonic, Sharp, Toshiba, and GREE. The portfolio is rounded out by hospitality-specific device series (Glass, Metal, Classic) and web-based supervision software such as Hotel Manager Web.

The business operates on a direct B2B sales-led model, selling hardware, one-time-licensed software (Hotel Manager Web, PN LINK PRO), and professional services (installation, configuration, ongoing phone-based technical assistance) to installers, system integrators, and end customers across hospitality, B&B/apartment, retail, industrial, parking, hospital/nursing-home, port/campsite, and technological-center verticals. Pricing is non-public and quote-based, with no disclosed price list. Named enterprise customers include DHL Express, Camera di Commercio di Milano, AUSL Piacenza, Centro Don Orione Bergamo, Il Centro di Arese, San Luigi dei Francesi, Q71 Timeless Suite Torino, Camplus Valverde, and the Pompeii Sanctuary lighting project, sitting on a base of 10,000+ installations over 25+ years. The company operates without disclosed external funding, M&A activity, or leadership transitions in the source data; its registered capital is €10,400, and no revenue, ARR, or valuation figures are disclosed.

Short descriptiontext

Founded 1994 in Italy, Sinthesi Srl designs and manufactures the proprietary PICnet building and hotel automation platform — over 1,000 products covering lighting, climate, air quality, and nurse-call modules — sold direct to installers and enterprises across hospitality, healthcare, retail, and industrial sectors.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersBusto Garolfo, Italy
HQ citystring
Busto Garolfo
HQ countrystring
Italy
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Industry1 code
1Smart Lighting Control (Switches, Dimmers, Scenes) Integration
CodeHSAOANAFPrimaryYes
NAICS code3 codes
  • Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use334512
  • Other Measuring and Controlling Device Manufacturing334519
  • Computer Systems Design and Related Services54151
SIC code3 codes
  • Auto Controls For Regulating Residential & Comml Environments3822
  • Measuring & Controlling Devices, Nec3829
  • Services-Computer Integrated Systems Design7373
Product category
Building Automation
Social media profiles2 records
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Hardware Products
TypeHardware Sales
Description

Sale of proprietary PICnet hardware modules including room controllers, master units, touch panels, displays, climate controllers, light controllers, access control readers, sensors, and related building automation equipment. Products are sold directly to installers, system integrators, and end customers.

sinthesi.com
2Software Solutions
TypeOne Time License
Description

Sale of PICnet system software including supervision platforms, management software, and configuration tools. Web-based hotel management software (Hotel Manager Web) enables complete facility management.

sinthesi.com
3System Integration Services
TypeProfessional Services
Description

Professional services for installation, configuration, and ongoing technical support of PICnet systems. Technical assistance provided via telephone with dedicated service hours.

sinthesi.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 record
1PICnet
Description

Proprietary bus-based home and building automation system designed, developed, and produced by Sinthesi. One of the most advanced BUS systems available on the global market.

sinthesi.com
Core offering1 text field

Sinthesi designs, develops, and manufactures the proprietary PICnet BUS-based automation system and a 1,000+ code catalog of hardware modules (room controllers, master units, touch panels, climate controllers, light controllers, air quality monitors, presence sensors, and input/output modules) along with web-based supervision software (Hotel Manager Web, PN LINK PRO). The PICnet system is deployed for home, building, hotel, healthcare, retail, industrial, and parking automation, with PICnet modules communicating over a high-speed BUS to deliver integrated lighting, climate, access control, energy management, and nurse call/patient monitoring functions.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Energy consumption savings of up to 35% with PICnet hotel revamping solutions
+2 more records
Product overview1 text field

Sinthesi offers a unified platform architecture centered on the PICnet system, a 100% Made-in-Italy BUS-based automation platform for home, building, and hotel automation applications. The product portfolio includes core platform (PICnet), multiple add-on modules (PN LIGHTON for lighting control, PN CLIMA for climate control, QualitAIR/PN AIR for air quality monitoring, and healthcare-specific modules including PN MAS master controller, PN RSA room controllers, PN TOUCH touchscreen, and PN VIS displays for nurse call and patient detection systems), and sub-branded device series (Glass, Metal, and Classic series) for hotel automation. The system supports both local supervision via dedicated dashboards and remote supervision via web platforms, with management software including Hotel Manager Web and PN LINK PRO accessible from PCs, tablets, and smartphones.

Product and service3 records
1PICnet System
CategoryBuilding Automation Platform
Description

Proprietary BUS-based automation platform for Home, Building, and Hotel Automation, described as one of the most advanced systems globally in terms of computing power per unit and BUS communication speed. Supports integrated lighting, climate, access control, energy management, and healthcare monitoring through a unified module ecosystem.

2PN LIGHTON Light Controller
CategoryLighting Control Module
Description

Multifunction light controller for the PICnet system combining a DALI controller (up to 64 lamps in 16 groups), 8 relay outputs (12A), 16 digital inputs, master controller with network port, astronomical clock, data logger, 128 timers, and built-in power supply in a compact 9-module DIN form factor, designed for small retail and tertiary installations.

3PN MAS Master Controller
Scale indicator6 records

Each record includes

Type, Value, Description, Source

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Global industrial and building automation incumbent offering ABB i-bus KNX and broader smart building solutions. Comparable as a large multinational competitor with deeper partner ecosystems and global reach than Sinthesi.

TypeBroad incumbent
Description

Global specialist in electrical and digital building infrastructure including KNX-based home/building automation and lighting control. Comparable as a larger broad incumbent addressing the same Sinthesi verticals.

TypeDirect peer
Description

Provider of smart home and building automation platforms sold through a dealer/integrator channel. Comparable to Sinthesi on integrator-led home/hotel automation go-to-market and integrated control platforms.

TypeDirect peer
Description

German manufacturer of KNX-based home and building automation systems, switches and intelligent building controls. Comparable as a specialist European vendor competing with Sinthesi's PICnet in mid-to-high-end residential and commercial automation.

TypeBroad incumbent
Description

Global energy management and automation incumbent with a broad BMS/building automation portfolio (EcoStruxure). Comparable as a much larger incumbent competing against Sinthesi's PICnet in commercial building and hospitality automation.

TypeBroad incumbent
Description

Diversified building technologies and automation vendor with the Niagara/Forge BMS and Honeywell Home product lines. Comparable as a broad incumbent competing across Sinthesi's commercial building and hospitality verticals.

TypeBroad incumbent
Description

Incumbent BMS/automation provider (Desigo CC, KNX-based portfolios) serving commercial real estate, healthcare and hospitality. Comparable as a global player competing with Sinthesi in integrated building automation.

TypeDirect peer
Description

Global provider of integrated automation and control solutions for commercial and residential buildings, including hotels. Directly comparable to Sinthesi on premium building automation platforms and luxury hospitality deployments.

TypeDirect peer
Description

Italian manufacturer of home and building automation systems, electrical wiring devices and smart lighting controls. Directly comparable to Sinthesi as another Italy-based vendor offering proprietary building/home automation platforms serving residential, hospitality and commercial end markets.

TypeDirect peer
Description

Specialist in lighting controls and shading solutions for residential, hospitality and commercial buildings. Directly comparable to Sinthesi on smart lighting control (Sinthesi's flagship PN LIGHTON product line) and energy-saving automation.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment8 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile6 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Sinthesi

Building Automationsinthesi.com

Founded 1994 in Italy, Sinthesi Srl designs and manufactures the proprietary PICnet building and hotel automation platform — over 1,000 products covering lighting, climate, air quality, and nurse-call modules — sold direct to installers and enterprises across hospitality, healthcare, retail, and industrial sectors.

What Sinthesi does

Sinthesi Srl is an Italian private limited company founded in 1994 and headquartered in Busto Garolfo (Milan), that designs, develops, manufactures, and sells proprietary hardware and software for home, building, and hotel automation under its PICnet brand. The core technology is a 100% Made-in-Italy BUS-based building automation platform positioned for top-tier performance globally, spanning more than 1,000 product codes including room controllers (PN RSA), master units (PN MAS), touch displays (PN TOUCH), visualization modules (PN VIS), climate controllers (PN CLIMA), light controllers (PN LIGHTON with DALI), air quality monitoring (QualitAIR/PN AIR), and a radio-based patient presence detection system for healthcare. Patented infrared transmitter technology enables PICnet modules to fully replicate HVAC remote-control commands from split units made by brands including Daikin, Fujitsu, LG, Mitsubishi Electric, Panasonic, Sharp, Toshiba, and GREE. The portfolio is rounded out by hospitality-specific device series (Glass, Metal, Classic) and web-based supervision software such as Hotel Manager Web.

The business operates on a direct B2B sales-led model, selling hardware, one-time-licensed software (Hotel Manager Web, PN LINK PRO), and professional services (installation, configuration, ongoing phone-based technical assistance) to installers, system integrators, and end customers across hospitality, B&B/apartment, retail, industrial, parking, hospital/nursing-home, port/campsite, and technological-center verticals. Pricing is non-public and quote-based, with no disclosed price list. Named enterprise customers include DHL Express, Camera di Commercio di Milano, AUSL Piacenza, Centro Don Orione Bergamo, Il Centro di Arese, San Luigi dei Francesi, Q71 Timeless Suite Torino, Camplus Valverde, and the Pompeii Sanctuary lighting project, sitting on a base of 10,000+ installations over 25+ years. The company operates without disclosed external funding, M&A activity, or leadership transitions in the source data; its registered capital is €10,400, and no revenue, ARR, or valuation figures are disclosed.

Sinthesi firmographics

Firmographics
Name
Sinthesi
Legal name
Sinthesi Srl
Website
https://sinthesi.com
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
11–50 employees
Short description
Founded 1994 in Italy, Sinthesi Srl designs and manufactures the proprietary PICnet building and hotel automation platform — over 1,000 products covering lighting, climate, air quality, and nurse-call modules — sold direct to installers and enterprises across hospitality, healthcare, retail, and industrial sectors.
Ownership category
akta.pro rank

Sinthesi industry classification

Industry
Product category
Building Automation
NAICS
Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Other Measuring and Controlling Device Manufacturing (334519), Computer Systems Design and Related Services (54151)
SIC
Auto Controls For Regulating Residential & Comml Environments (3822), Measuring & Controlling Devices, Nec (3829), Services-Computer Integrated Systems Design (7373)
akta.pro primary industry
Smart Lighting Control (Switches, Dimmers, Scenes) Integration (HSAOANAF)

Where Sinthesi is headquartered

Location

Headquarters

HQ city
Busto Garolfo
HQ country
Italy
HQ region
Europe

Offices1 record

Markets served

Sinthesi business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales

Revenue model

  1. Hardware Products: Sale of proprietary PICnet hardware modules including room controllers, master units, touch panels, displays, climate controllers, light controllers, access control readers, sensors, and related building automation equipment. Products are sold directly to installers, system integrators, and end customers.
  2. Software Solutions: Sale of PICnet system software including supervision platforms, management software, and configuration tools. Web-based hotel management software (Hotel Manager Web) enables complete facility management.
  3. System Integration Services: Professional services for installation, configuration, and ongoing technical support of PICnet systems. Technical assistance provided via telephone with dedicated service hours.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Sinthesi product offering

Product offering

Core offering

Sinthesi designs, develops, and manufactures the proprietary PICnet BUS-based automation system and a 1,000+ code catalog of hardware modules (room controllers, master units, touch panels, climate controllers, light controllers, air quality monitors, presence sensors, and input/output modules) along with web-based supervision software (Hotel Manager Web, PN LINK PRO). The PICnet system is deployed for home, building, hotel, healthcare, retail, industrial, and parking automation, with PICnet modules communicating over a high-speed BUS to deliver integrated lighting, climate, access control, energy management, and nurse call/patient monitoring functions.

Product overview

Sinthesi offers a unified platform architecture centered on the PICnet system, a 100% Made-in-Italy BUS-based automation platform for home, building, and hotel automation applications. The product portfolio includes core platform (PICnet), multiple add-on modules (PN LIGHTON for lighting control, PN CLIMA for climate control, QualitAIR/PN AIR for air quality monitoring, and healthcare-specific modules including PN MAS master controller, PN RSA room controllers, PN TOUCH touchscreen, and PN VIS displays for nurse call and patient detection systems), and sub-branded device series (Glass, Metal, and Classic series) for hotel automation. The system supports both local supervision via dedicated dashboards and remote supervision via web platforms, with management software including Hotel Manager Web and PN LINK PRO accessible from PCs, tablets, and smartphones.

Differentiator

Problem solved

Functional benefit

Brands

  • PICnet: Proprietary bus-based home and building automation system designed, developed, and produced by Sinthesi. One of the most advanced BUS systems available on the global market.

Products and services

  • PICnet System Proprietary BUS-based automation platform for Home, Building, and Hotel Automation, described as one of the most advanced systems globally in terms of computing power per unit and BUS communication speed. Supports integrated lighting, climate, access control, energy management, and healthcare monitoring through a unified module ecosystem.
  • PN LIGHTON Light Controller Multifunction light controller for the PICnet system combining a DALI controller (up to 64 lamps in 16 groups), 8 relay outputs (12A), 16 digital inputs, master controller with network port, astronomical clock, data logger, 128 timers, and built-in power supply in a compact 9-module DIN form factor, designed for small retail and tertiary installations.
  • PN MAS Master Controller

Quantifiable outcome

  • Energy consumption savings of up to 35% with PICnet hotel revamping solutions
  • +2 more outcomes

Companies that use Sinthesi

Customer profile

Named customers10 records

Segments8 records

Ideal customer profiles6 records

Sinthesi technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature6 records

Sinthesi partnerships and signals

Strategic signal

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Sinthesi competitors and assessment

Company assessment

Broad incumbents

  • ABB: Global industrial and building automation incumbent offering ABB i-bus KNX and broader smart building solutions. Comparable as a large multinational competitor with deeper partner ecosystems and global reach than Sinthesi.
  • Legrand: Global specialist in electrical and digital building infrastructure including KNX-based home/building automation and lighting control. Comparable as a larger broad incumbent addressing the same Sinthesi verticals.
  • Schneider Electric: Global energy management and automation incumbent with a broad BMS/building automation portfolio (EcoStruxure). Comparable as a much larger incumbent competing against Sinthesi's PICnet in commercial building and hospitality automation.
  • Honeywell: Diversified building technologies and automation vendor with the Niagara/Forge BMS and Honeywell Home product lines. Comparable as a broad incumbent competing across Sinthesi's commercial building and hospitality verticals.
  • Siemens Building Technologies: Incumbent BMS/automation provider (Desigo CC, KNX-based portfolios) serving commercial real estate, healthcare and hospitality. Comparable as a global player competing with Sinthesi in integrated building automation.

Direct peers

  • Control4 (Snap One): Provider of smart home and building automation platforms sold through a dealer/integrator channel. Comparable to Sinthesi on integrator-led home/hotel automation go-to-market and integrated control platforms.
  • Gira: German manufacturer of KNX-based home and building automation systems, switches and intelligent building controls. Comparable as a specialist European vendor competing with Sinthesi's PICnet in mid-to-high-end residential and commercial automation.
  • Crestron Electronics: Global provider of integrated automation and control solutions for commercial and residential buildings, including hotels. Directly comparable to Sinthesi on premium building automation platforms and luxury hospitality deployments.
  • Vimar: Italian manufacturer of home and building automation systems, electrical wiring devices and smart lighting controls. Directly comparable to Sinthesi as another Italy-based vendor offering proprietary building/home automation platforms serving residential, hospitality and commercial end markets.
  • Lutron Electronics: Specialist in lighting controls and shading solutions for residential, hospitality and commercial buildings. Directly comparable to Sinthesi on smart lighting control (Sinthesi's flagship PN LIGHTON product line) and energy-saving automation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

Sinthesi social profiles

Digital presence

Sinthesi financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Sinthesi leadership team

Management profile

Number of profiles

Profiles1 record

Sinthesi funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Sinthesi M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sinthesi

What does Sinthesi do?

Sinthesi designs, develops, and manufactures the proprietary PICnet BUS-based automation system and a 1,000+ code catalog of hardware modules (room controllers, master units, touch panels, climate controllers, light controllers, air quality monitors, presence sensors, and input/output modules) along with web-based supervision software (Hotel Manager Web, PN LINK PRO). The PICnet system is deployed for home, building, hotel, healthcare, retail, industrial, and parking automation, with PICnet modules communicating over a high-speed BUS to deliver integrated lighting, climate, access control, energy management, and nurse call/patient monitoring functions.

Is Sinthesi a public or private company?

Sinthesi is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Sinthesi founded?

Sinthesi was founded in 1994. It employs 11 to 50 people.

Where is Sinthesi based?

Sinthesi is headquartered in Busto Garolfo, Italy, in the Europe region.

How does Sinthesi make money?

Three revenue lines are on record. Hardware Products are the primary driver. The others are software Solutions and system Integration Services.

Who are Sinthesi's main competitors?

Broad incumbents on record are ABB, Legrand, Schneider Electric, Honeywell and Siemens Building Technologies. Direct peers are Control4 (Snap One), Gira, Crestron Electronics, Vimar and Lutron Electronics.

Does Sinthesi have an API?

No public API is recorded for Sinthesi.

What industry is Sinthesi in?

Sinthesi's product category is Building Automation. Its primary akta.pro industry code is HSAOANAF, Smart Lighting Control (Switches, Dimmers, Scenes) Integration. Its NAICS code is 334512 and its SIC code is 3822.

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