Aubay

What Aubay does

Aubay is a France-headquartered, Euronext Paris-listed IT services firm (ticker AUB, ISIN FR0000063737, Small CAC member) operating as a pan-European pure-player in critical application services since 1997. The group employs more than 9,000 consultants across 23 offices in seven countries (France, Belgium, Spain, Portugal, Italy, UK, Luxembourg), with 2025 revenue of €601.6M split roughly evenly between France (€280.5M, 52.5%) and international markets (€253.6M, 47.5%). Aubay is organized around service lines covering digital consulting, application lifecycle management, intelligent automation (RPA, OCR/IDP, NLP), agile transformation, data & AI (operated via a dedicated sub-brand at data.aubay.com with proprietary tools Calista Data Quality and Data Stack Repository), cybersecurity, cloud infrastructure (Azure, AWS, GCP), and test automation. Internal R&D is conducted through the Aubay Innov' lab and Fast Lab, which co-construct POCs with clients.

Aubay generates revenue through time-and-materials and fixed-price professional services engagements, sold via direct enterprise sales and account management teams to large accounts primarily in banking, insurance, and financial services, with secondary exposure to energy, aerospace, defense, transportation, retail, and cosmetics. The go-to-market relies on a deep consultant bench, multi-cloud technology partnerships (Microsoft, AWS, Google, Snowflake, Databricks, Dataiku, dbt, Informatica, Red Hat), and an active M&A program (over 30 growth operations since founding, including the 2025 Solutec acquisition). Governance is anchored by strong founder-director ownership — roughly 46% of capital held by directors and their families, including Chairman Philippe Rabasse (14.53%) and co-founder Vincent Gauthier — and the firm maintains a comprehensive compliance posture with ISO 9001/14001/27001, CyberVadis Platinum (971-973/1000), Ecovadis 81/100 (top 5%), and Label Numerique Responsable Level 2 certifications.

Name

Aubay

Legal name

Aubay

Website

https://aubay.com

Company type

Public

Founded year

1997

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Aubay is a pan-European IT services firm specializing in critical application services, digital transformation, data & AI, cybersecurity, and cloud infrastructure for enterprise clients, primarily in banking, insurance, and finance across seven countries.

Ownership category

akta.pro rank

Product category

IT Consulting & Application Services

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Enterprise Architecture & IT Operating Model (BPAHAEAB)

Keywords

• IT consulting services
• Application services
• Digital transformation services
• Cloud infrastructure consulting
• Data and AI services

Headquarters

HQ city

Boulogne

HQ country

France

HQ region

Europe

Offices24 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Application Services & Consulting: Aubay provides tailor-made IT consulting and application services across the full lifecycle of critical applications. Revenue is generated through professional services engagements, billed on a time-and-materials or fixed-price basis, with long-term client relationships supporting recurring revenue streams.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Aubay provides tailor-made IT consulting and application services across the full lifecycle of business-critical applications for enterprise clients. Service offerings span consulting, digital experience design, intelligent automation (RPA, AI, IDP), agile transformation, application development and maintenance, data and AI, cybersecurity, cloud infrastructure, test automation, and DevOps. The company specializes in serving the banking, insurance, energy, aerospace, and transportation sectors across 7 European countries.

Product overview

Aubay is a pan-European pure-player IT services company specializing in critical application services and digital transformation for nearly 30 years. The company's portfolio consists of multiple service lines organized around core competencies: Consulting/Digital Consulting, Digital Experience, Smart Automation (Automatisation Intelligente), Agile Organization, Application Services, Data & AI (with dedicated sub-brand Data.aubay.com offering Calista Data Quality and Data Stack Repository), Cybersecurity (Cybersécurité/Sécurité), Cloud Infrastructure, Test & Automation, and specialized practices in Software Development, Infrastructure/Production, Cloud & DevOps, Quality, Project Management, Recruitment/Administration, and Fast Lab Innovation. The offering combines deep business expertise with technological capabilities to support clients throughout the application lifecycle, with particular strengths in data/AI, cybersecurity, cloud transformation, and intelligent automation. Revenue in 2025 was €601.6 million with over 9,000 consultants across 23 offices in 7 countries.

Differentiator

Problem solved

Functional benefit

Brands

• Aubay Data & AI (data.aubay.com): Dedicated data and AI practice within Aubay offering services in data strategy, data management, data architecture, data engineering, modern BI & analytics, and data science & AI

Products and services

• Consulting / Digital Consulting Business and digital transformation consulting services including organizational consulting, change management, program direction, enterprise architecture, and functional architecture for large enterprise clients.
• Digital Experience UX/UI design and digital marketing services combining expertise in user experience and interface design for customer-facing digital solutions.
• Smart Automation (Automatisation Intelligente) Intelligent process automation combining RPA, AI, process mining, OCR/IDP, and NLP technologies for end-to-end business process optimization.
• Agile Organization Agile transformation services including SAFe, LESS, Scrum@scale, and Spotify framework implementations, along with maturity audits, training, and operational agility coaching for enterprise clients.
• Application Services Full lifecycle management of business-critical applications including development, maintenance, and evolution of software solutions for enterprise clients across all verticals.
• Data & Analytics Data platform engineering, architecture, and analytics services covering strategy, governance, engineering, and modern BI implementation with AI/ML capabilities.
• Cybersecurity Cybersecurity services including GRC consulting, secure architecture, project security, operational security maintenance, and audit/pentesting for enterprise clients.
• Cloud Infrastructure Cloud infrastructure management covering hybrid infrastructure, DevOps, digital workplace, application management, and cybersecurity for cloud transformation projects.
• Test & Automation IT and business testing services with risk-based approaches, automation, BDD/shift-left practices, and performance testing capabilities for enterprise software delivery.
• Software Development Software engineering services covering Java J2EE, .NET, BI, web, mobile technologies, ITSM, and embedded systems (C++, C#) for diverse industry sectors.
• Infrastructure / Production Infrastructure management and production services including virtualization, SysOps, networks, network security, IT production engineering, and infrastructure project management.
• Cloud & DevOps Cloud architecture, DevOps engineering, SysOps, and FinOps consulting for hybrid infrastructure deployments across major cloud platforms (Azure, AWS, GCP).
• MOA / Project Management Project management and contracting authority services bridging customer and technical teams for information system development projects, from strategy through specifications.
• Fast Lab & Innovation Innovation laboratory and expert community focused on latest technological innovations, AI engineering, and innovation project management, including co-construction of POC projects with clients.
• Automation & AI Intelligent automation and AI implementation services covering RPA, IDP, NLP, and chatbot technologies for process automation and hyperautomation.
• Data & AI (data.aubay.com) Specialized data and artificial intelligence practice spanning strategy, data management, architecture, engineering, and AI implementation. Offers services in modern BI, analytics, and data science with proprietary tools (Calista Data Quality, Data Stack Repository).
• Calista Data Quality Proprietary data quality management solution within the Aubay Data & AI portfolio, ensuring accuracy, consistency, and reliability of organizational data assets across client environments.
• Data Stack Repository Proprietary repository solution for managing and documenting data stack configurations and metadata across enterprise data environments, offered as part of the Aubay Data & AI ecosystem.

Quantifiable outcome

• 82% of documents fully automated in a Cognitive OCR project vs. initial expectation of 45%
• +2 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability10 records

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Microsoft AzurecoreTechnology or IntegrationAubay maintains a partnership with Microsoft Azure for delivering cloud infrastructure and transformation projects, particularly in Italy, as evidenced by the listing of Azure logos and cloud partnership branding on the company website.
• Amazon Web Services (AWS)coreTechnology or IntegrationAubay leverages AWS for cloud infrastructure, DevOps, and digital transformation projects. AWS is referenced in case studies involving collaborative portal deployment and cloud management for energy sector clients.
• Google Cloud Platform (GCP)coreTechnology or IntegrationAubay partners with Google Cloud for cloud transformation and data analytics projects. Case studies reference GCP-based digital transformation initiatives in the energy sector.
• DatabrickscoreTechnology or IntegrationAubay Data & AI is an official partner of Databricks for delivering data engineering, lakehouse architecture, and AI solutions to clients.
• DataikucoreTechnology or IntegrationAubay is a Dataiku partner, providing no-code/low-code data science and machine learning platform implementations for enterprise clients.
• SnowflakecoreTechnology or IntegrationAubay Data & AI is a Snowflake partner offering cloud data platform services, including architecture audits and optimization for enterprise clients.
• Microsoft (Data & AI)coreTechnology or IntegrationAubay Data & AI holds a Microsoft partnership for delivering data platform, analytics, and AI solutions leveraging Microsoft technology stacks.
• Google Cloud (Data & AI)coreTechnology or IntegrationAubay Data & AI is a Google Cloud partner for data and analytics engagements across European enterprise clients.
• Planet Tech'CareminorStrategic or Co-development PartnerAubay is a signatory of the Planet Tech'Care manifesto, joining other digital players committed to integrating environmental considerations into digital technology trajectories.
• UN Global CompactminorStrategic or Co-development PartnerAubay is a long-standing member of the UN Global Compact since 2004, committed to implementing 10 universal principles relating to human rights, labour standards, environmental protection, and anti-corruption.
• EcovadisminorStrategic or Co-development PartnerAubay participates in the Ecovadis sustainability rating assessment, receiving a score of 81/100 in 2025 placing it in the top 5% of suppliers evaluated.
• CyberVadisminorStrategic or Co-development PartnerAubay underwent CyberVadis cybersecurity maturity assessment, achieving Platinum Medal status with a score of 971-973/1000.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Sopra Steria: French-headquartered pan-European IT services and digital transformation firm serving banking, insurance and public-sector clients; the closest direct peer to Aubay by geography, vertical mix and service-line profile (consulting, application services, cybersecurity).
• Devoteam: French digital/IT consulting firm with strong emphasis on cloud (AWS, GCP, Azure), data/AI and cybersecurity partnerships — overlapping directly with Aubay's Data & AI, Cloud Infrastructure and Cybersecurity service lines.
• Alten: French IT/engineering consulting group providing technology and R&D services across Europe with comparable size band, vertical exposure and consultant-driven delivery model — directly comparable to Aubay's application services practice.
• Econocom: European-headquartered digital services and technology provider active in France, Benelux and Iberia; overlaps with Aubay's infrastructure/cloud, workplace and digital transformation offerings for mid-market and large enterprise clients.

Broad incumbents

• Capgemini: Global IT services and consulting giant with strong French roots, overlapping heavily with Aubay across application services, cloud, data/AI and cybersecurity for European enterprise clients — much larger, but competes for the same talent and contracts.
• Accenture: Global professional services leader with deep capabilities across strategy, consulting, digital, cloud, data/AI and cybersecurity — competing with Aubay for the largest pan-European enterprise and financial-services engagements where scale and breadth of investment matter.
• CGI Group: Canada-based IT and business consulting services provider with a large European footprint, particularly in France and the Nordics, competing with Aubay in application services and systems integration for mid/large enterprises.
• Atos: French-headquartered global IT services group that, despite recent restructuring, competes with Aubay in managed services, cybersecurity and digital transformation across European enterprise and public-sector accounts.

Regional players

• Bechtle: Germany-headquartered IT services and infrastructure provider; competes with Aubay in cloud infrastructure, managed services and application support, but primarily across the DACH region rather than Aubay's core France/Iberia/Italy footprint.
• Tietoevry: Nordic-headquartered IT services and software provider active across cloud, data and application services; comparable in service mix but geographically focused on the Nordics rather than Aubay's southern European core.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/groupeaubay
• YouTubeyoutube.com/user/aubaytv
• Facebookfacebook.com/aubayportugal
• LinkedInlinkedin.com/company/aubay
• Instagraminstagram.com/aubayfrance

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A7 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aubay