Amigo Safety
Amigo Safety is a Mexican PPE distributor founded in 1993, operating 20+ retail branches across 8 states plus an e-commerce platform, distributing 60+ safety brands to industrial, construction, security, and food industry buyers in Mexico and the US.
- Company typePrivate
- Founded1993
- HeadquartersCuliacán, Mexico
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
Amigo Safety firmographics
Firmographics- Name
- Amigo Safety
- Legal name
- Amigo Safety
- Website
- https://amigosafety.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Amigo Safety is a Mexican PPE distributor founded in 1993, operating 20+ retail branches across 8 states plus an e-commerce platform, distributing 60+ safety brands to industrial, construction, security, and food industry buyers in Mexico and the US.
- Ownership category
- akta.pro rank
Amigo Safety industry classification
Industry- Product category
- Personal Protective Equipment
- NAICS
- General Merchandise Retailers (455)
- SIC
- Wholesale-Durable Goods, Nec (5099), Wholesale-Misc Durable Goods (5090)
- akta.pro primary industry
- Safety, PPE & Workwear Retail (Gloves, Respirators, Eye/Ear Protection) (CRAIADAK)
- akta.pro secondary industry
- PPE, Safety & Infection Control Supplies Distribution (JanSan-adjacent) (CRAOAGAK)
Keywords
Where Amigo Safety is headquartered
LocationHeadquarters
- HQ city
- Culiacán
- HQ country
- Mexico
- HQ region
- Latin America
Offices11 records
Markets served
Amigo Safety business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Product Sales - E-commerce and Retail: Amigo Safety generates revenue through direct product sales of personal protective equipment and safety products via their e-commerce platform (amigosafety.com) and physical retail branches. Products include safety eyewear, helmets, gloves, footwear, respirators, hearing protection, high-visibility clothing, and industrial safety equipment. The transaction model involves one-time purchases with prices listed in Mexican pesos including IVA.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard unit pricing for individual products |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Amigo Safety product offering
Product offeringCore offering
Amigo Safety distributes and sells personal protective equipment (PPE) and industrial safety products across more than 60 brands, including its own Amigo Safety private label and international manufacturers such as 3M, Honeywell, DuPont, MSA, and Ansell. Products span eye, head, respiratory, hearing, hand, foot, body, and fall protection, plus disposable, security, traffic, hydration, and spill-response equipment, sold to industrial, construction, security, food, and outdoor workers. Sales occur through an e-commerce storefront and over 20 physical retail branches across 8 Mexican states, with shipping across Mexico and the United States.
Product overview
Amigo Safety is a Mexican e-commerce retailer specializing in personal protective equipment (PPE) and industrial safety products. The company operates as a multi-brand distributor offering a comprehensive catalog of safety equipment across 15 product categories including eye protection, head protection, respiratory protection, hearing protection, body protection, fall protection, rain gear, hand protection, disposable products, and footwear. The portfolio includes Amigo Safety's own private label brand alongside approximately 50+ third-party brands including international manufacturers (3M, Honeywell, DuPont, MSA, Ansell) and Mexican brands (Lamira, SIISA, JYRSA, Duramil, Armada). The platform features an e-commerce website enabling online purchasing with multiple branch locations throughout Mexico.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Protective Equipment (PPE) Catalog Multi-brand catalog of PPE including eye, head, respiratory, hearing, hand, foot, body, and fall protection equipment, plus disposable, hydration, and security products, sold via e-commerce and physical branches to industrial, construction, security, food, and outdoor workers.
- Amigo Safety Private Label Brand Amigo Safety's own branded line of safety equipment including first aid kits, safety signage, waist belts, reflective bands, anti-fatigue mats, and high-visibility clothing, sold across the e-commerce and branch network.
- Foot Protection (Safety Footwear) Safety footwear including dielectric shoes, steel toe and composite toe boots, polyamide cap boots, rubber/PVC boots, and athletic work shoes from brands such as Reebok Work, Puma Safety, Caterpillar, Timberland PRO, Armada, Duramil, Dry Pro, Bata Industrial, Berrendo, Brosca, Establo, and Pro Rubber.
- Head and Eye Protection Hard hats, safety caps, face shields, welding helmets, helmet suspensions, and polycarbonate safety eyewear from brands including MSA, Lamira, SIISA, Herhild, Nemesis Kleenguard, Pyramex, and MCR Safety.
- Respiratory and Hearing Protection Disposable respirators and dust masks (including N95-type), reusable earplugs, and hearing protection devices from brands such as 3M, Moldex, Lamira, Prosit, and AP Mascarillas.
- Hand Protection (Gloves) Disposable nitrile, latex, and vinyl gloves, plus cut-resistant, chemical-resistant, nitrile-coated, and canvas work gloves from brands including Ansell, Safety Zone, Hill Safe, Microflex, Lamira, GISA, and Derma Care.
- Fall Protection Equipment Full body harnesses, lanyards, self-retracting devices, tripod systems, lifeline components, lineman belts, and climbing gear from brands such as UFS, Golden Eagle, 3M, and Klein Tools.
- Body Protection and High-Visibility Clothing Disposable protective coveralls (Tyvek/Tychem by DuPont), PVC protective suits, high-visibility vests, reflective clothing, waterproof clothing, and rescue vests from brands such as Lamira, JYRSA, MCR Safety, and Totalmente Reflejante.
- Security Guard Equipment Uniforms, nylon belts, tonfa batons, radio holders, pepper spray, handcuffs, padlocks, and security locks for guards and vigilance personnel from brands such as Gaucin, Master Lock, ABUS, and Mr. Seguridad.
- Traffic and Spill Response Equipment Traffic cones, delineators, reflective road barriers, parking stops, universal spill kits, fire extinguishers, anti-slip tapes, and lockout/tagout devices from brands including Xire, Enpac, Fanex, Totalmente Reflejante, and ABUS.
- Cooling and Hydration Products Evaporative cooling vests, cooling towels, bandanas, cooling caps, hydration drinks, electrolyte supplements, and insulated thermoses for outdoor and hot-environment workers, from brands such as INUTEQ, Mividra, and Hidro 220.
- Food-Grade Packaging and Disposable Products Food-grade plastic wrap, packaging materials, disposable shoe covers, aprons, and hygiene consumables for food processing and handling environments, from brands including Masterpak and Safety Zone.
- Physical Retail Branches (Sucursales) Over 20 in-person retail branch locations across 8 Mexican states (Sinaloa, Sonora, Baja California, Guanajuato, Estado de México, Querétaro, San Luis Potosí, and Yucatán) providing walk-in sales, product consultation, and order pickup for online purchases, with some branches operating as CEDIS distribution centers.
Companies that use Amigo Safety
Customer profileSegments4 records
Ideal customer profiles2 records
Amigo Safety technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Amigo Safety partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights4 records
Amigo Safety competitors and assessment
Company assessmentDirect peers
- Grupo Truper: Mexico's largest tool and PPE manufacturer-distributor with extensive multi-channel distribution across Mexico. Highly comparable to Amigo Safety as a broad-line industrial safety/PPE supplier serving similar industrial, construction, and DIY customer segments.
- El Surtidor (Distribuidora de Equipo de Seguridad): Mexican distributor specializing in industrial safety equipment and PPE. Directly comparable to Amigo Safety as a multi-brand PPE distributor serving industrial and construction customers in Mexico.
- Proveedora de Seguridad Industrial (PSI): Mexican industrial safety equipment distributor offering PPE, fire protection, and fall protection. Directly comparable to Amigo Safety as a multi-brand PPE specialist serving similar Mexican industrial customers.
- Urrea: Mexican tool and hardware brand with retail and distribution into industrial segments. Comparable to Amigo Safety in offering safety-relevant hardware, hand tools, and PPE across Mexican retail and B2B channels.
Broad incumbents
- Fastenal México: North American industrial and construction supplies distributor with growing Mexican presence. Comparable as a multi-brand industrial PPE and fastener distributor serving contractors and industrial buyers through branches and on-site vending.
- Grainger México: Mexican operations of W.W. Grainger, the largest industrial distribution company in North America. Comparable as a broad-line industrial/MRO supplier carrying PPE, safety products, and facility maintenance items via catalog and online channels.
- Würth México: Mexican arm of global industrial supplies giant Würth, distributing PPE, fasteners, and workshop consumables via direct sales and branches. Comparable to Amigo Safety as a multi-channel industrial safety supplier targeting professional trades.
Others
- 3M México: Mexican subsidiary of 3M, one of Amigo Safety's largest distributed brands. Comparable as a supplier-side relationship: 3M is a key inventory source and competitor if it pursues more direct fulfillment in Mexico.
- Honeywell México: Mexican operations of Honeywell, a major PPE and safety equipment manufacturer carried by Amigo Safety. Relevant as both a supplier and a potential direct-sales competitor in respiratory, hearing, and fall protection.
Emerging players
- MercadoLibre México: Latin America's largest e-commerce marketplace carrying extensive PPE listings. Comparable as an online channel where Mexican buyers also purchase safety equipment, putting pricing pressure on Amigo Safety's e-commerce SKUs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Amigo Safety social profiles
Digital presenceAmigo Safety financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amigo Safety leadership team
Management profileNumber of profiles
Amigo Safety funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amigo Safety M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amigo Safety
What does Amigo Safety do?
Amigo Safety distributes and sells personal protective equipment (PPE) and industrial safety products across more than 60 brands, including its own Amigo Safety private label and international manufacturers such as 3M, Honeywell, DuPont, MSA, and Ansell. Products span eye, head, respiratory, hearing, hand, foot, body, and fall protection, plus disposable, security, traffic, hydration, and spill-response equipment, sold to industrial, construction, security, food, and outdoor workers. Sales occur through an e-commerce storefront and over 20 physical retail branches across 8 Mexican states, with shipping across Mexico and the United States.
Is Amigo Safety a public or private company?
Amigo Safety is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Amigo Safety founded?
Amigo Safety was founded in 1993. It employs 51 to 100 people.
Where is Amigo Safety based?
Amigo Safety is headquartered in Culiacán, Mexico, in the Latin America region.
How does Amigo Safety make money?
One revenue line is on record: product Sales - E-commerce and Retail.
Who are Amigo Safety's main competitors?
Direct peers on record are Grupo Truper, El Surtidor (Distribuidora de Equipo de Seguridad), Proveedora de Seguridad Industrial (PSI) and Urrea. Broad incumbents are Fastenal México, Grainger México and Würth México. Others are 3M México and Honeywell México. MercadoLibre México is listed as an emerging player.
Does Amigo Safety have an API?
No public API is recorded for Amigo Safety.
What industry is Amigo Safety in?
Amigo Safety's product category is Personal Protective Equipment. Its primary akta.pro industry code is CRAIADAK, Safety, PPE & Workwear Retail (Gloves, Respirators, Eye/Ear Protection), with a secondary code of CRAOAGAK, PPE, Safety & Infection Control Supplies Distribution (JanSan-adjacent). Its NAICS code is 455 and its SIC code is 5099.