Ifield Golf Club

What Ifield Golf Club does

Ifield Golf Club is a privately operated members' golf club founded in 1927 in Crawley, West Sussex. It runs a single 18-hole mature parkland course measuring 6,319 yards at par 70, designed by the same architects entrusted with the Royal Birkdale redesign that year and laid out in two 9-hole loops. The club's operations are managed by a small team led by General Manager Daren Francis, an Office Manager, a Head Greenkeeper, a Golf Professional (Jon Earl), a Competitions/Societies coordinator (Sam Best), and catering provided by partner APS CATERING (Aaron Bryan).

The club monetises the asset through five discrete revenue streams: (1) annual membership subscriptions across multiple tiers (7 Day £1,000; Intermediate £250–£730 by age band; Flexible £680 with 180 credits; Junior £90; Overseas £530); (2) visitor green fees, tiered by time of day and weekday/weekend (£25–£45 for 18 holes); (3) society group packages at £47.50–£56.50 per person for groups of ten or more; (4) clubhouse function and event hire (£100–£500) covering weddings, corporate events, wakes and christenings; and (5) ancillary equipment hire (buggies, trolleys). A full calendar of Opens and member competitions supports secondary tournament revenue.

The operating model is direct-to-consumer: visitors self-book tee times online through the intelligentgolf platform (10-day rolling window), while memberships, society bookings and function hire are coordinated through a small office team via phone and email. Customer segments span individual golf visitors, members across age/geography tiers, society groups, and event hosts. Technology footprint is limited to the intelligentgolf SaaS stack for bookings, member PINs and competition management; no proprietary systems, apps, or AI capabilities are disclosed. Geographic scope is regional, with no signals of cross-county or international expansion.

Name

Ifield Golf Club

Legal name

Ifield Golf Club

Website

https://ifieldgolf.com

Company type

Private

Founded year

1927

Operating status

Operating

Headcount range

11–50 employees

Short description

Ifield Golf Club is a private members' golf club operating an 18-hole parkland course in Crawley, West Sussex, founded in 1927. It serves members, visiting golfers, society groups and event hosts through subscriptions, green fees, society packages and venue hire.

Ownership category

akta.pro rank

Product category

Golf Club Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industries

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE), Athletic Field & Golf Course Groundskeeping (IMAIAIAH)

Keywords

• Golf course operations
• Golf club membership
• Event venue hire
• Golf tournament hosting
• Society golf packages

Headquarters

HQ city

Crawley

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Green Fees: Visitor green fees charged per person for 18 or 9 holes, with varying rates by time of day and day of week. County Card rates available on request.
2. Membership Subscriptions: Annual membership fees with multiple tiers including 7 Day (£1,000), Flexible Membership (£680 with 180 credits), Intermediate (£250-£730), Junior (£90), and Overseas (£530). Subscription year runs from 1st May. Affiliation fees to England Golf & Sussex County Golf are additional (£28).
3. Society Bookings: Group golf packages for societies with minimum 10 people, including weekday packages (£47.50-£52.50 per person) and weekend packages (£56.50 per person). Packages include 18 holes plus breakfast options.
4. Function & Event Hire: Clubhouse and bar area available for hire including evening functions (£350 + £100 deposit), weddings (£500 + £100 deposit), dinners (£150), wakes (£150), christenings (£200), and lunches/business events (£100).
5. Equipment Hire: Buggy hire at £25 per round or £45 per day, and electric trolleys from £10.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Ifield Golf Club sells access to its 18-hole, 6,319-yard par-70 mature parkland golf course, primarily through visitor green fees (pay-per-round, time- and day-tiered) and annual membership subscriptions (7 Day, Flexible, Intermediate, Junior, and Overseas tiers). The course is supplemented by society group packages for groups of 10 or more, clubhouse function and event hire (weddings, parties, wakes, corporate events), equipment hire (buggies and electric trolleys), and a calendar of open golf competitions. All bookings are coordinated directly through the club's office and its intelligentgolf online booking system.

Product overview

Ifield Golf Club operates a single golf course as its primary offering, supplemented by green fees for visitors, various membership tiers, society group packages, function/event hosting, tournament competitions, and an online booking system. The golf course (18 holes, 6319 yards, par 70, established 1927) is the core product, while membership packages, society bookings, opens/tournaments, function venue hire, and tee time booking are supporting services that serve different customer segments.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Course Access (18-hole Parkland Course)
• Visitor Green Fees
• Membership Packages
• Society Packages
• Function and Event Hire
• Open Competitions and Tournaments
• Equipment Hire (Buggies and Trolleys)

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• intelligentgolfcoreTechnology or IntegrationIntelligentgolf provides the club's online tee time booking system, member management, and competition management platform. The club website integrates with intelligentgolf for visitor bookings (opening 10 days ahead), competition entries, and member PIN management.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hayling Golf Club: UK championship links/members' club with visitors, society packages, open competitions, and clubhouse functions — a close operational peer at similar scale.
• Cottesmore Golf & Country Club: UK regional private members' club with green-fee visitor access, society packages, weddings/events, and tiered membership — a like-for-like operating model to Ifield.
• Mannings Heath Golf Club & Wine Estate: Sussex-based members' club with 18-hole courses, society/wedding trade, and function hire — closely comparable operating mix to Ifield within the same county.
• The Dyke Golf Club: Sussex downland course with visitor tee times, society packages, and clubhouse function hire; comparable membership and event business model in the same region.
• Tilgate Forest Golf Centre: Also a Crawley-area pay-and-play and society-friendly golf facility, directly overlapping Ifield's local catchment in West Sussex with similar visitor green-fee and society packages.
• Piltdown Golf Club: Established Sussex members' club offering green-fee play, society days, and clubhouse events; another like-for-like regional private club comparable to Ifield.

Broad incumbents

• Foxhills Club & Resort: Multi-facility Surrey private members' club with golf, leisure, and large event/wedding trade; a scaled-up UK club benchmark on function hire and membership.
• East Sussex National Golf Resort: Larger Sussex golf resort with multiple courses, accommodation, and extensive event hire; broader portfolio than Ifield but overlapping in society and function business.
• BGL Group (Beverley, Get Golfing, etc.): Multi-site UK golf club operator running several members' courses with shared central services; useful comparable for club-operator economics and pricing.

Others

• intelligentgolf: Software vendor providing Ifield's tee-time booking, member management, and competition platform; not a competitor but a direct operating dependency and ecosystem peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ifieldgolfclub
• Facebookfacebook.com/167181903295409

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ifield Golf Club