What Eresult does

Eresult GmbH is a full-service User Experience agency headquartered in Cologne, Germany, founded in 2000 as a spin-off from the marketing department at the University of Göttingen. The firm operates four German offices (Cologne, Hamburg, Munich, and Göttingen) and serves enterprise, industrial, automotive, and healthcare clients across the DACH region, with a roster that includes BMW, Continental, Schneider Electric, Hilti, ING, DAK, Carl Zeiss Meditec, Sartorius, and the Goethe-Institut.

The company delivers a Human-Centered Design (HCD) service portfolio organized across six disciplines: User Research (qualitative and quantitative methods, personas, contextual inquiry), Experience Design (interface design, prototyping, design systems in Figma), Usability Testing (studio, field, expert, and remote evaluations), Strategy & Enabling (UX maturity assessments, organizational change), Accessibility (WCAG and EN 301 549 compliance), and HMI Design for industrial machinery, automotive, and medical devices. Underpinning the services are three equipped usability laboratories in Cologne, Hamburg, and Munich, and a team described as 30+ certified UX professionals with backgrounds in psychology, sociology, anthropology, and design. eresult is also an official UXQB-certified training provider since 2015, running four CPUX certification tracks (CPUX-F, CPUX-UR, CPUX-DS, CPUX-M) and reporting a ~90% exam pass rate versus a ~80% German average.

Commercially, eresult operates a sales-led, project-based professional services model. Revenue is generated through quote-based consulting engagements (HMI projects priced from approximately EUR 6,000 to higher five-digit amounts), CPUX certification training (EUR 990 per seat plus exam fees), and free/premium webinar content used for thought leadership and demand generation. Distribution is direct enterprise sales targeting DAX-listed companies, the Mittelstand, and Hidden Champions, supplemented by CPUX seminars, webinars, and conference participation. In 2025, eresult formally affiliated with MAI Group as a strategic operating subsidiary and now also does business as 'MAI eresult'. Revenue is not publicly disclosed, no external funding rounds are recorded, and ownership is held privately within the MAI Group structure.

Name

Eresult

Legal name

eresult GmbH

Website

https://eresult.de

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Eresult is a German full-service UX agency offering research, experience design, usability testing, accessibility, HMI design, and UXQB-certified CPUX training to enterprise, automotive, industrial, and healthcare clients across the DACH region from offices in Cologne, Hamburg, Munich, and Göttingen, operating as a subsidiary of MAI Group.

Ownership category

akta.pro rank

Headquarters

HQ city

Göttingen

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. UX Consulting & Design Services: Project-based consulting engagements for user research, experience design, usability testing, and UX strategy. Pricing ranges from 6,000 EUR for smaller projects to higher five-digit amounts for comprehensive HMI design projects.
2. CPUX Certification Training: Official UXQB-certified training programs (CPUX-F, CPUX-UR, CPUX-DS, CPUX-M) with exam fees. Training formats include on-site and remote options, with Inhouse training available.
3. Webinars & Knowledge Content: Free and premium webinar content on UX topics including UX ROI, accessibility, and cultural UX considerations for thought leadership and lead generation.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Eresult (operating as MAI eresult) is a full-service UX agency delivering user research, experience design, usability testing, accessibility, UX strategy, and HMI design consulting to enterprise clients. The company pairs these advisory and design services with official UXQB-certified CPUX training programs (CPUX-F, CPUX-UR, CPUX-DS, CPUX-M) and CPUX exam preparation, all grounded in a Human-Centered Design process aligned with ISO 9241.

Product overview

Eresult is a Full Service UX Agency providing research-based user experience design and consulting services. The company operates a portfolio of service offerings organized by UX discipline: User Research (qualitative and quantitative research methods), Experience Design (interface and interaction design), Usability Testing (user evaluation across various settings), Accessibility (WCAG-compliant inclusive design), HMI Design (industrial and automotive interface design), and Strategie & Enabling (organizational UX strategy and training). Supporting the core services, Eresult offers CPUX certification training programs (CPUX-F, CPUX-UR, CPUX-DS, CPUX-M) based on UXQB curriculum, educational webinars, and a UX blog. The company serves enterprise, industrial, automotive, and healthcare sectors across Germany from offices in Cologne, Hamburg, Munich, and Göttingen.

Differentiator

Problem solved

Functional benefit

Products and services

• User Research Research service employing qualitative and quantitative methods including contextual interviews, diary studies, focus groups, and persona development to understand user needs, behaviors, and contexts. Targeted at enterprise clients needing validated user insights before product or service design.
• Experience Design UX design service covering interface design, prototyping, and design systems development using tools such as Figma. Targeted at enterprise and product teams building complex digital applications.
• Usability Testing Testing service evaluating products with real users through studio-based tests, field observations, expert evaluations, and remote testing across various device types. Targeted at enterprise product teams requiring usability validation pre- or post-launch.
• Strategie & Enabling Strategic consulting and training services including UX strategy development, UX maturity assessments, organizational change management, and CPUX certification preparation courses. Targeted at leaders building internal UX capability.
• Accessibility Accessibility consulting service ensuring digital products meet WCAG standards and EN 301 549 requirements, including inclusive design testing with users with disabilities. Targeted at organizations needing accessible digital products and regulatory compliance.
• HMI Design (Human Machine Interface) Specialized UX service for industrial applications, medical devices, and automotive HMIs, covering requirements analysis, prototyping, iterative testing, and metrics-based optimization for machine and system interfaces. Targeted at industrial, automotive, and medical device manufacturers.
• CPUX-F (Foundation) Certification Training Basic-level certification training covering fundamental UX and Human Centered Design knowledge based on UXQB curriculum and ISO 9241 standards. Targeted at professionals beginning their UX career or formalizing foundational UX knowledge.
• CPUX-UR (User Requirements Engineering) Certification Training Advanced certification training focusing on user requirements analysis methods and theory with emphasis on human-centered requirements engineering. Targeted at UX professionals handling complex requirements specification.
• CPUX-DS (Designing Solutions) Certification Training Advanced certification training covering user-centered interface design, specification development, and systematic evaluation methodologies. Targeted at UX designers seeking formal qualification in solution design.
• CPUX-M (UX and HCD Management) Certification Training Certification training for UX management professionals covering UX vision development, HCD maturity assessment, UX KPIs, risk management, and organizational culture change for user-centered design adoption. Priced at 990 EUR per person + VAT + exam fee. Targeted at UX managers and team leads.

Quantifiable outcome

• Net Promoter Score exceeds 90
• +3 more outcomes

Named customers29 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• MAI GroupcoreStrategic or Co-development Partnereresult is 'Part of MAI Group' - the parent company structure providing strategic direction and shared services. MAI Marketing Automation Intelligence GmbH shares office space in Hamburg location. The partnership provides access to broader digital transformation capabilities.
• UXQB (Usability Qualifications Board)coreStrategic or Co-development PartnerOfficial certification partner for CPUX (Certified Professional for Usability and User Experience) training programs. eresult has been an authorized training provider since 2015, offering official UXQB curriculum aligned with ISO 9241 standards. This partnership establishes eresult as a leading UX certification provider with ~90% pass rates.
• German UPAminorOthersProfessional membership organization for UX professionals in Germany. eresult benefits from professional network access, industry standards alignment, and member discounts on certification exams (240 EUR vs 300 EUR standard).
• BitkomminorOthersGerman digital industry association membership representing technology and digital transformation interests.
• Softwareallianz DeutschlandminorOthersGerman software alliance membership for industry collaboration and standards.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Zeix AG: Zeix is a Swiss UX agency based in Zurich delivering research, design, and strategy to enterprise clients across the German-speaking market. Comparable in service mix and DACH focus; regional rather than head-to-head competitor due to Swiss market emphasis.

Direct peers

• Centigrade GmbH: Centigrade is a German UX and usability consultancy providing research, design, and embedded UX team services to enterprise clients. Directly comparable in service mix, geographic focus, and customer base to eresult.
• denkwerk GmbH: denkwerk is a Cologne-based digital agency combining UX, service design, and software development for enterprise and consumer clients. Comparable in size, geography, and integrated digital product offering.
• Karer Consulting AG: Karer is a German UX research and design firm with deep experience in usability engineering and certified UX training. Closely comparable to eresult's mix of research, design, and CPUX-style training services.
• User Interface Design GmbH (UID): UID is one of Germany's largest independent UX design agencies, offering strategy, research, design, and prototyping across enterprise and consumer verticals. It is the most direct head-to-head competitor to eresult in the DACH UX market.
• Ustwo Studios: Ustwo is a global digital product studio delivering research, experience design, and engineering for enterprise and consumer clients. Comparable in full-service UX delivery model and premium client roster, but operates at larger global scale.
• elaborode GmbH: elaborode is a mid-sized German UX strategy and design consultancy serving enterprise and B2B clients. Comparable in service offering, regional focus, and enterprise engagement model to eresult.

Broad incumbents

• Thoughtworks: Thoughtworks is a global technology consultancy with significant experience strategy and design capabilities serving enterprise and industrial clients. Comparable in serving DAX/enterprise clients but broader in scale and tech-services scope.
• IDEO: IDEO is a global design and innovation consultancy with deep UX research and human-centered design heritage. Comparable in methodology and premium positioning, but operates at significantly larger scale and broader geographic reach than eresult.
• Frog (Capgemini Engineering): Frog is a global design and engineering firm (now part of Capgemini Engineering) operating in industrial, automotive, and consumer HMI design. Comparable in automotive and industrial HMI design capabilities; broader portfolio and global footprint than eresult.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/eresult
• Xx.com/eresult

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eresult