Chiarli

What Chiarli does

Chiarli 1860 is a fifth-generation, family-owned Italian winery founded in 1860 in Modena, Emilia-Romagna, and recognized as the oldest Lambrusco winery in the world. The group produces still and sparkling Lambrusco wines under three vertically positioned brands: Chiarli Modena (mainstream range from sourced grapes through long-standing grower relationships), Cleto Chiarli (premium estate wines produced exclusively from owned vineyards at Tenuta Cialdini in Castelvetro di Modena), and Quintopasso Metodo Classico (prestige classic-method sparkling wines from 100% Sorbara grapes). Core production technology centers on the Charmat/Martinotti method for sparkling wines — which Chiarli pioneered and has perfected into a unique single-fermentation process — alongside the metodo classico for prestige cuvées, mass selection of historical Sorbara and Grasparossa clones dating to the 1970s–1980s recovery programme, and Agriculture 4.0 tools for climate and water resource monitoring. Industry-first innovations include the mushroom cork (1860), the English Bottle (1900), and the introduction of autoclaves in Emilia-Romagna (1952).

The company operates a multi-channel go-to-market model combining direct-to-consumer e-commerce (shop.chiarli.it serving Europe and the United States), the HORECA channel (restaurants and specialist wine shops concentrated in France, the USA, and Italy), retail distribution through major French chains Carrefour and Leclerc (where the French market alone accounts for 400,000–500,000 bottles per year), and a wine tourism and hospitality business at Tenuta Cialdini encompassing guided tours, tastings, corporate events, and the Galleria Chiarli museum. Revenue is generated through one-time wine sales across the price ladder from accessible flagship to prestige cuvées, with no publicly disclosed pricing tiers. Customer segments include HORECA buyers, retail consumers, US wine trade professionals, and corporate/private event clients. The company is headquartered on Via Manin in Modena, with production at Via Manin and Via Poletti in Modena and the estate winery at Tenuta Cialdini in Castelvetro di Modena, and is led by General Manager Anselmo Chiarli alongside fifth-generation Communication Manager Tommaso Chiarli.

Name

Chiarli

Legal name

Chiarli 1860

Website

https://chiarli.it

Company type

Private

Founded year

1860

Operating status

Operating

Headcount range

51–100 employees

Short description

Chiarli 1860 is a fifth-generation, family-owned Italian winery founded in 1860 in Modena, producing premium Lambrusco wines under three brands (Chiarli Modena, Cleto Chiarli, Quintopasso) and distributing through European and US retail, HORECA, direct-to-consumer e-commerce, and wine tourism at Tenuta Cialdini.

Ownership category

akta.pro rank

Product category

Sparkling Wines

NAICS

Wineries (312130), Beer, Wine, and Liquor Retailers (4453)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Wine Shops (Off-Premise) (CRANAAAB), Fine Wine & Luxury Spirits Retail (CRANABAE)

Keywords

• Lambrusco production
• Italian sparkling wine
• Metodo Classico wines
• Wine tourism experiences
• Emilia-Romagna winery

Headquarters

HQ city

Modena

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Wine product sales: Chiarli generates revenue primarily through the sale of still and sparkling Lambrusco wines across three brands: Chiarli Modena (mainstream range from sourced grapes), Cleto Chiarli (premium estate wines from owned vineyards), and Quintopasso Metodo Classico (prestige classic method sparkling from Sorbara grapes). Products are sold through direct-to-consumer e-commerce, the HORECA channel (restaurants and wine shops), and retail distribution.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Chiarli manufactures and sells Lambrusco wines (still and sparkling) across three brands: Chiarli Modena (mainstream range from sourced grapes), Cleto Chiarli (premium estate wines from owned vineyards), and Quintopasso Metodo Classico (prestige classic method sparkling from Sorbara grapes). Products are sold through direct-to-consumer e-commerce, the HORECA channel, and major retail chains, complemented by wine tourism and hospitality experiences at Tenuta Cialdini.

Differentiator

Problem solved

Functional benefit

Products and services

• Chiarli Modena Wines
• Cleto Chiarli Wines
• Quintopasso Metodo Classico Wines
• Vecchia Modena Brut
• Wine Tourism Experiences at Tenuta Cialdini
• Cleto Chiarli & Co Direct-to-Consumer Online Shop
• Galleria Chiarli Museum Exhibition

Quantifiable outcome

• Tre Bicchieri (Gambero Rosso 2025) for Vigneto Cialdini Lambrusco Grasparossa di Castelvetro DOC 2023 — the highest recognition in the Italian wine scene
• +6 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• MuseimpresaminorOthers · 6 August 2025Museimpresa is the Italian Association of Business Archives and Museums. Galleria Chiarli officially joined Museimpresa, becoming part of a network of over 140 museums and corporate archives. The membership reinforces Chiarli's commitment to preserving and sharing its cultural heritage and participating in national initiatives celebrating Made in Italy and family business history.
• DivineaminorImplementation/ SI/ Consulting Partner · 13 May 2025Chiarli partnered with Divinea for wine tourism management, CRM (customer relationship management), and communications infrastructure. This partnership supported the 2025 digital reorganisation of the Chiarli Group's online presence across its five websites.
• Custodi del Lambrusco (Association of 26 Lambrusco producers)coreStrategic or Co-development Partner · 10 May 2025Cleto Chiarli is among the founding members of 'Custodi del Lambrusco', an association of 26 Emilian producers united to defend, promote, and reposition Lambrusco in national and international wine markets. The shared mission is to rewrite the perception of Lambrusco, overcoming territorial divisions and affirming its cultural, historical, and identity value through a contemporary language without compromising on quality.

Scale indicators9 records

Recent moves8 records

Expansion highlights10 records

Broad incumbents

• Antinori: Historic multi-generation Italian wine family with a global fine-wine portfolio. Comparable as a heritage-driven family-owned Italian producer leveraging premium positioning and export markets.
• Marchesi de' Frescobaldi: Historic Italian wine group (Tuscany-based) with multi-region, multi-category portfolio and global distribution. Comparable as a long-standing family-owned Italian producer leveraging heritage and premium positioning across channels.
• Zonin 1821: Large multi-region Italian wine group with deep US distribution (Zonin USA). Comparable as a family-owned Italian incumbent with a portfolio approach spanning price tiers and significant international scale.
• Cantine Ferrari (Ferrari Trento): Italy's leading classic-method sparkling wine producer (Trento DOC). Comparable as an Italian prestige sparkling producer that has built international recognition and competes for the same on-trade and fine-wine consumer.
• Banfi (Castello Banfi): Major Italian wine producer with strong US presence and multi-tier portfolio. Comparable as a leading Italian exporter that has invested in premium positioning and US trade relationships.

Direct peers

• Mionetto: Italian sparkling wine producer (Prosecco-led) with strong international distribution including the US. Comparable as an Italian sparkling specialist pursuing tiered brand architecture and global expansion.
• Cantine Riunite & Civ: Italy's largest Lambrusco producer and a cooperative group headquartered in Emilia-Romagna. Comparable as the volume leader in the same category Chiarli competes in, with overlapping retail distribution in France and Italy.
• Medici Ermete: Family-owned Lambrusco specialist based in Emilia-Romagna with a multi-tier portfolio (including Metodo Classico sparkling) and significant international distribution. Directly comparable as a fellow Lambrusco-focused producer pursuing premiumization and export growth.
• Cavicchioli 1928: Lambrusco specialist producer in Emilia-Romagna with deep heritage (founded 1928) and broad international distribution including US presence. Comparable in category focus and multi-tier brand architecture.

Regional players

• Cantina di Sorbara: Cooperative producer in the Sorbara zone of Emilia-Romagna focused on Lambrusco di Sorbara DOC. Comparable as a Lambrusco Sorbara specialist, though primarily domestic/regional rather than internationally distributed.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Cleto_Chiarli
• Facebookfacebook.com/ChiarliModena
• LinkedInlinkedin.com/company/chiarli-modena

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chiarli