Daughters of Israel

What Daughters of Israel does

Daughters of Israel is a non-profit skilled nursing facility founded in 1905 and headquartered at 1155 Pleasant Valley Way, West Orange, New Jersey. It operates a single integrated care campus delivering a full continuum of senior services: long-term skilled nursing, short-term sub-acute rehabilitation (physical, occupational, and speech therapy up to 7 days/week, 3 hours/day), a State-Certified Special Care Unit for Alzheimer's and dementia (Hirsch Pavilion) with Snoezelen multi-sensory environments, hospice and palliative care in partnership with area hospice centers, and short-term respite stays. The facility is distinguished by its Jewish heritage programming — on-site synagogue, full-time Rabbi and Director of Spiritual Care, kosher dietary adherence, and Music and Memory certification — while remaining non-sectarian in admissions. Supporting clinical capabilities include a 3,000 sq ft rehabilitation gym with Nautilus Next Generation equipment, a transfer training car and therapeutic kitchen, Accelerated Care Plus (ACP) pain management modalities (electrotherapy, therapeutic ultrasound, short-wave diathermy, infrared therapy), Wound VAC and advanced wound care, and 24-hour board-certified geriatrician coverage. The facility uses SigmaCare for electronic health records.

The organization's business model combines Medicaid, Medicare Part A/B, private pay, and managed care reimbursement for clinical services with structured philanthropy to offset a documented Medicaid reimbursement shortfall. Payer mechanics include private pay (3 months' security plus first month in advance), Medicaid assignment of resident Social Security income to the facility, and Medicare billing for eligible rehabilitation. Supplementary revenue comes from Metro Transport, a non-profit community transportation program established in September 2003 with seed funding from the Healthcare Foundation of New Jersey that delivers approximately 6,000 rides annually across Essex, Morris, and Union Counties at $2.50 per town zone per trip, plus group charter services to other facilities. A Director of Development oversees a tiered fundraising program including tribute cards ($25-$100), Tree of Life dedications ($250-$10,000), paver patio engravings, Golden Benefactors Wall plaques ($5,000), Builders of Tzedakah Wall ($10,000+), Jerusalem Wall Century Club ($100,000), and annual golf tournament and casino night events.

The facility is led by Executive Director Colleen Thompson, CFO David Stafford, Medical Director Nicholas Guittari MD (with Medical Director Emeritus Joshua Schor MD continuing in a part-time clinical role), and Director of Nursing Jeannine Sedlacik, operating under a Board of Governors chaired by President Jodi Silbermann. Strategic alliances include the Jewish Federation of Greater MetroWest NJ, MetroWest CARES collaborative, Healthcare Foundation of New Jersey, Leading Age NJ, JCC MetroWest, Jewish Family Service of MetroWest, Alzheimer's Association Northern NJ Chapter, and NJ TRANSIT (federal funding conduit). Recent operational milestones include the June 2023 Medical Director transition and a comprehensive facility renovation; however, no revenue, bed count, or occupancy figures are publicly disclosed, and the organization explicitly acknowledges operating at an annual shortfall.

Name

Daughters of Israel

Legal name

Daughters of Israel

Website

https://daughtersofisrael.org

Company type

Private

Founded year

1905

Operating status

Operating

Headcount range

11–50 employees

Short description

Daughters of Israel is a non-profit skilled nursing facility in West Orange, New Jersey, founded in 1905, providing a full continuum of senior care — long-term skilled nursing, sub-acute rehabilitation, memory care, hospice, and respite — in a Jewish-heritage environment with kosher dining, on-site synagogue, and ACP-based pain management.

Ownership category

akta.pro rank

Product category

Skilled Nursing Facility / Senior Care Services

NAICS

Nursing Care Facilities (Skilled Nursing Facilities) (623110), Nursing and Residential Care Facilities (623), Nursing Care Facilities (Skilled Nursing Facilities) (6231)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050), Services-Social Services (8300)

akta.pro primary industry

Skilled Dementia Nursing / Memory Care SNFs (HLADADAE)

akta.pro secondary industries

Memory Care Units within Skilled Nursing Facilities (SNF/Nursing Homes) (HLADACAC), Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB), Dementia & Alzheimer’s Respite Care (HSABAGAF)

Keywords

• Skilled nursing care
• Sub-acute rehabilitation
• Memory care services
• Senior living community
• Non-emergency medical transport

Headquarters

HQ city

West Orange

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Long-Term Skilled Nursing Care: Room, board, and 24-hour nursing care for residents requiring extended skilled nursing services. Revenue generated through private pay, Medicare, Medicaid, and managed care plans.
2. Short-Term Sub-Acute Rehabilitation: Inpatient rehabilitation services for patients recovering from surgery, illness, or injury. Includes physical, occupational, and speech therapy. Billed through Medicare Part A, Medicare Part B, and private insurance.
3. Hospice and Palliative Care: End-of-life care services provided in partnership with leading area hospice centers. Covered through Medicare hospice benefit and Medicaid.
4. Respite and Transitional Care: Short-term stays for caregiver relief and transitional care. Private pay option not generally covered by insurance.
5. Donations and Fundraising: Non-profit relies on individual donations, tribute cards, dedication opportunities (walls, paver patio, Tree of Life), and fundraising events (golf tournament, casino night) to supplement operating costs due to Medicaid reimbursement shortfalls.
6. Metro Transport Services: Transportation services for seniors and adults with special needs. Income-based subsidies available. $2.50 per town zone per trip.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Daughters of Israel is a multi-faceted, state-of-the-art skilled nursing facility offering a full continuum of senior care services from a single campus in West Orange, New Jersey. Core offerings include long-term skilled nursing, short-term sub-acute rehabilitation (physical, occupational, and speech therapy), a State-Certified Alzheimer's/Memory Care Special Care Unit, hospice and palliative care, respite care, and the affiliated Metro Transport community transportation program for seniors and adults with special needs.

Product overview

Daughters of Israel is a multi-faceted, state-of-the-art skilled nursing facility offering a comprehensive continuum of care services. The organization operates as a single integrated healthcare delivery platform providing short-term rehabilitation for sub-acute care, long-term skilled nursing, memory care (The Healthcare Foundation of New Jersey Special Care Unit at Hirsch Pavilion), hospice and palliative care, and respite stays. Supporting these core care services are specialized therapy programs (cardiac, orthopedic, stroke, physical, occupational, speech), IV therapy, wound care management, and pain management using Accelerated Care Plus modalities. The facility also operates Metro Transport, a community transportation service, and provides amenities including kosher dining, social/recreational activities, and spiritual care programs. The organization is distinguished by its Jewish heritage and commitment to kosher dietary laws, on-site synagogue with rabbinical services, and warm family-like atmosphere.

Differentiator

Problem solved

Functional benefit

Products and services

• Short-Term Rehabilitation (Sub-Acute Care) State-of-the-art sub-acute rehabilitation program offering short-term stays for patients recovering from surgery, illness, or hospitalization, with comprehensive therapy services including physical, occupational, and speech therapy at a 3,000 sq ft Nautilus-equipped rehab gym.
• Long-Term Skilled Nursing 24-hour skilled nursing care for residents requiring extended care, delivered by dedicated professionals in a warm, nurturing, and safe environment addressing physical, emotional, mental, and spiritual needs.
• Memory Care & Alzheimer's Unit (The Healthcare Foundation of New Jersey Special Care Unit at Hirsch Pavilion) State-Certified Special Care Unit designed for residents with memory impairments due to Alzheimer's Disease and related disorders, featuring Snoezelen Multi-sensory environments, therapeutic activities, Music and Memory certified programming, and specialized dementia-trained staff.
• Hospice & Palliative Care Services End-of-life care services partnering with leading area hospice centers, emphasizing pain control and emotional support for residents and families, including music therapy, art therapy, massage, and bereavement counseling.
• Respite Stay Option Short-term stays for caregivers needing temporary relief, providing skilled nursing care, meals, and full array of social, cultural, and recreational activities for guests.
• Metro Transport Non-profit community transportation program providing rides to senior citizens and adults with special needs for medical appointments and social/quality of life transportation throughout Essex, Morris, and Union Counties in New Jersey; approximately 6,000 rides annually with income-based subsidies.
• Metro Transport Group Charter Services Group transportation charter services for nursing homes, assisted living facilities, adult medical day centers, and other organizations serving the special needs population throughout New Jersey at competitive rates.
• Cardiac Rehabilitation Recovery program for patients recovering from heart disease and/or cardiac-related surgery, combining physical therapy, nutritional counseling, and mental health support to improve cardiovascular fitness.
• Orthopedic Rehabilitation Multidisciplinary rehabilitation program addressing orthopedic conditions including cervical/lumbar injuries, arthritis, and osteoporosis, combining specialized therapies, pain management, and mobility training.
• Stroke Rehabilitation Specialized stroke rehabilitation program designed to restore patients to optimum functionality through physical, occupational, speech therapy, gait training, and dysphagia therapy.
• IV Therapy Intravenous therapy services delivered by experienced staff including fluid balance maintenance, drug effectiveness monitoring, infection treatment, and pain relief.
• Wound Care Management Comprehensive wound care program including surgical debridement, wound VAC therapy, burn care, ultraviolet light therapy, tissue ultrasound, and electrical stimulation for diabetic ulcers, pressure ulcers, and complex wounds.
• Pain Management Pain management program using Accelerated Care Plus (ACP) modality treatments including electrotherapy, therapeutic ultrasound, short-wave diathermy, infrared therapy, and psychological support.
• Dining Experience & Kosher Cuisine Restaurant-style dining with kosher dietary laws adherence, personalized menus, dietitians managing dietary restrictions and therapeutic diets, and Two Cents Café for residents and guests.
• Social & Recreational Activities Full range of therapeutic and stimulating activities including art classes, horticulture, current event discussions, chair yoga, spa time, bowling, concerts, pet therapy, and intergenerational programs.

Quantifiable outcome

• Sub-acute rehab patients receive therapy up to 7 days/week, up to 3 hours/day
• +2 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

15 partnerships are on record, tiered core, major and minor.

• Jewish Community Foundation of Greater MetroWest NJcoreStrategic or Co-development Partner · 1 September 2003Metro Transport is a collaborative program between Daughters of Israel and the Jewish Community Foundation of Greater MetroWest NJ, established in September 2003 with seed funding from The Healthcare Foundation of New Jersey. The program provides transportation for seniors and adults with special needs regardless of ability to pay.
• MetroWest CAREScoreStrategic or Co-development PartnerCollaborative effort of the Jewish Federation of Greater MetroWest NJ and its agencies to create a continuum of care for the elderly; a comprehensive, consumer-oriented network of services including physical/mental health care, spiritual well-being, social services, advocacy, transportation, and housing.
• Alzheimer's AssociationmajorStrategic or Co-development PartnerThe Special Care Unit at Hirsch Pavilion is endorsed by the Northern New Jersey Alzheimer's Chapter, indicating collaboration on dementia care best practices and standards.
• Jewish Family Service of MetroWest NJmajorStrategic or Co-development PartnerClinical social worker from Jewish Family Services of MetroWest provides consulting services. MetroWest CARES collaboration provides Elderlink information and referral services. Jewish Family Services provides two consulting psychologists for residents.
• Leading Age NJmajorStrategic or Co-development PartnerState affiliate of Leading Age national organization. Multiple staff members have received awards from Leading Age NJ including Excellence in Care Awards, Professional Achievement Awards, and the Amos Wilcox Award.
• Leading AgemajorStrategic or Co-development PartnerNational organization for aging services providers. Daughters of Israel is affiliated and staff members have received recognition through Leading Age awards programs.
• Jewish Community Center (JCC) MetroWestminorStrategic or Co-development PartnerAffiliation for community programming and potential referrals. Metro Transport provides rides to the JCC and affiliated senior centers.
• Jewish Community Health Corporation (JCHC)minorStrategic or Co-development PartnerAffiliated organization within the Jewish Federation network serving the healthcare needs of the community.
• OptumminorStrategic or Co-development PartnerDr. Joshua Schor, former Medical Director of Daughters of Israel, joined Optum after stepping down from his role at the facility. He continues as Medical Director Emeritus seeing patients on the short-term unit.
• RWJBarnabas HealthminorStrategic or Co-development PartnerAffiliation indicated on website affiliations page. May provide referral pathways and healthcare coordination for shared patients.
• NJ TRANSITminorOthersMetro Transport receives federal funding through NJ TRANSIT for transportation services. Compliance with Title VI of the Civil Rights Acts required as condition of federal funding.
• SeniorCorps RSVPminorStrategic or Co-development PartnerAffiliation indicated on website. RSVP (Retired and Senior Volunteer Program) may provide volunteer support for senior programs.
• United Healthcare (UHC)minorChannel Partner/ Reseller/ DistributorAffiliation indicated on website. UHC is accepted as insurance for covered services.
• Accelerated Care Plus (ACP)majorTechnology or IntegrationACP is a specialized modality program provider for pain management. Daughters of Israel is one of few facilities in the region offering ACP's pain management techniques including Electrotherapy, Therapeutic Ultrasound, Short-Wave Diathermy, and Infrared Therapy.
• SigmaCarecoreTechnology or IntegrationElectronic health records (EHR) and documentation system used by Daughters of Israel for resident care documentation and compliance with facility policies and procedures.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The New Jewish Home: The New Jewish Home operates Jewish-affiliated skilled nursing facilities and senior services in the New York metro area, including long-term care, short-term rehab, memory care, and hospice. It is a direct peer given its parallel faith-based mission, full continuum of services, and metropolitan Northeast SNF focus.
• CareOne: CareOne is a New Jersey-based skilled nursing and assisted living operator with multiple SNF locations across the state, offering sub-acute rehabilitation, long-term care, memory care, and respite. It competes directly with Daughters of Israel for hospital referrals and short-term rehab patients in northern New Jersey.
• Alaris Health: Alaris Health operates a network of skilled nursing facilities and assisted living residences throughout New Jersey, providing long-term care, sub-acute rehab, memory care, and post-acute services. It is a direct competitor for the same Essex County and MetroWest referral pipeline that feeds Daughters of Israel.
• Parker at River Road / Parker Health Group: Parker at River Road is a New Jersey-based skilled nursing and rehabilitation facility operating a long-term care, sub-acute rehab, and assisted living continuum with a non-sectarian mission. It competes for the same post-hospital Medicare patients and discharge planner referrals in northern New Jersey.
• Jewish Home Family: Jewish Home Family operates Jewish-sponsored skilled nursing and assisted living campuses in northern New Jersey (Rockleigh), offering long-term care, short-term rehabilitation, memory care, and home care. It is the closest direct competitor to Daughters of Israel in the Jewish-affiliated SNF category within the same geographic region.

Broad incumbents

• The Ensign Group: The Ensign Group operates a large portfolio of skilled nursing facilities and senior living communities across the U.S., with a focus on post-acute and rehabilitation services. It competes for the same Medicare Part A post-acute referrals and skilled nursing labor pool as Daughters of Israel at a national scale.
• Genesis Healthcare: Genesis Healthcare is one of the largest skilled nursing facility operators in the United States, offering long-term care, short-term rehabilitation, and specialty services across hundreds of locations. It is a broad incumbent competitor that pressures pricing, staffing, and referral economics for independent and regional SNFs like Daughters of Israel.
• Brookdale Senior Living: Brookdale Senior Living is the largest operator of senior living communities in the United States, offering assisted living, memory care, independent living, and skilled nursing. While more weighted toward assisted living, it represents a broad incumbent competing for the same affluent New Jersey seniors and family decision-makers.
• Five Star Senior Living: Five Star Senior Living operates independent living, assisted living, memory care, and skilled nursing communities across the U.S. It is a broad incumbent competing for the same affluent suburban Northeast senior population and operates at a scale that pressures pricing and referral pipelines.

Regional players

• St. Joseph's Healthcare and Rehab Center: St. Joseph's Healthcare and Rehab Center is a faith-based skilled nursing facility in northern New Jersey offering long-term care, sub-acute rehabilitation, and specialty services. It is a regional peer with overlapping referral sources and similar faith-based positioning to Daughters of Israel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DaughtersofIsrael
• LinkedInlinkedin.com/company/daughters-of-israel

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daughters of Israel