Netiks International

Name

Netiks International

Legal name

Netiks International sal

Website

https://netiks.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Banking CRM and Digital Banking Software

NAICS

Software Publishers (51321), Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)

akta.pro secondary industries

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA), AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG), Technology, Software & IT Services (FSABACAJ)

Keywords

• Banking CRM software
• Omnichannel banking platforms
• Digital banking solutions
• AI-powered CRM
• Microsoft Dynamics 365 partner

Headquarters

HQ city

Hazmie

HQ country

Lebanon

HQ region

Middle East

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. CRM Software Licenses: Netiks generates revenue from licensing its proprietary CRM solutions including Netiks 360CRM, Netiks 360Bank, Netiks OmniChannel, and Netiks Neo Bank Solutions. Products require valid licenses to function, with trial licenses available for 1 month. The Netiks 360Bank product requires three separate licenses (Netiks 360, Smart Notifications, Sales Recommendations) for full functionality.
2. CRM Implementation Services: Professional services revenue from customizing, deploying, and integrating Microsoft Dynamics 365-based CRM solutions for financial institutions, banks, insurance companies, government, and other sectors.
3. Partnership Program - Reseller Revenue: Netiks extends its reach into new global markets through its Partnership Program, where partners resell Netiks' CRM, AI-powered tools, and omnichannel banking software, generating revenue through channel partner sales.
4. ERP Implementation Services: Netiks delivers expert implementations of Microsoft Dynamics 365 Finance & Operations (F&O) and Dynamics 365 Business Central ERP platforms for medium and large enterprises.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Netiks International develops, licenses, and implements Microsoft Dynamics 365-based CRM and digital banking software for financial institutions and other enterprises in the MENA region. Its core offerings are Netiks 360CRM (AI-powered CRM), Netiks 360Bank (banking vertical CRM with KYC, sales recommendations, and smart notifications), Netiks OmniChannel (omnichannel retail and corporate internet/mobile banking), and Netiks Neo Bank Solutions (branchless digital banking with eKYC and conversational banking). The company also sells AI sub-brands (Genetiks AI Recommender and Assistant, and Agentiks Agentic AI platform) and delivers professional implementation services including Microsoft Dynamics 365 ERP (Finance & Operations and Business Central) deployments.

Product overview

Netiks International is a Microsoft Dynamics 365-based CRM and digital banking solutions provider operating a platform-plus-modules architecture. The core platform Netiks 360CRM built on Microsoft Dynamics 365 serves as the foundation, with specialized vertical solutions including Netiks 360Bank (banking), Netiks 360Insurance, Netiks 360RealEstate, Netiks 360Gov, Netiks 360Education, and Netiks 360Telco targeting specific industry sectors. The digital banking portfolio encompasses Netiks OmniChannel (omnichannel banking across web, mobile, ATM, and branch channels) and Neo Bank Solutions (branchless digital banking with eKYC). Add-on delight modules including Sales Recommendations, Smart Notifications, Integrated View, and OTP enhance the core CRM. AI capabilities are delivered through Genetiks AI (recommendations and chat assistant) and Agentiks (agentic AI for process automation). ERP offerings include Microsoft Dynamics 365 F&O and Business Central implementations.

Differentiator

Problem solved

Functional benefit

Brands

• Agentiks: Enterprise-ready Agentic AI platform providing intelligent agents for real-world enterprise impact.
• Genetiks AI
• Netiks 360CRM
• Netiks 360Bank
• Netiks OmniChannel
• Netiks Neo Bank Solutions
• Netiks Delights

Products and services

• Netiks 360CRM AI-powered CRM solution built on Microsoft Dynamics 365 for enterprises, covering customer journeys, event management, sales force automation, multi-level approvals, customer care automation, 360-degree customer view, and a Fast Track implementation approach.
• Netiks 360Bank Microsoft Dynamics 365-based CRM platform for banks that unifies customer data across channels into a single customer view, with sales recommendations, smart notifications, KYC, account opening, AI Profile using Image Recognition and Big Data for Next Best Actions, and omnichannel customer journey management.
• Netiks OmniChannel Omnichannel banking platform providing Retail and Corporate Internet & Mobile Banking, Financial Institution Online Banking, MoF e-Taxation Payment Portal, Teller/Branch solutions, and Loyalty Applications with consistent customer experience across ATMs, web, internet, and mobile.
• Netiks Neo Bank Solutions Branchless digital banking platform for financial institutions featuring eKYC powered by OCR, real-time identity verification, facial recognition with liveness detection and anti-spoofing, AI-powered chatbot integrated with WhatsApp and web chat for 24/7 conversational banking, and CRM with a 360-degree customer view.
• Genetiks AI Recommender AI-powered recommendation platform powered by ChatGPT and Azure Machine Learning, providing hyper-personalized suggestions based on user behavior, profile, affinities, seasonality, and location-based insights, with a three-step API-based setup (create account, upload data, call APIs).
• Genetiks AI Assistant AI-driven chat assistant powered by the Copilot engine with Retrieval-Augmented Generation (RAG) Data Connections, Avatar capability, Voice-to-Text input, automated CRM activity creation, and seamless integration with Microsoft Teams and Microsoft Dynamics CRM.
• Agentiks Enterprise-ready Agentic AI platform providing intelligent agents for orchestrating business processes autonomously, including KYC onboarding and customer service acceleration powered by Copilot Studio agents.
• Netiks 360Insurance CRM solution for insurance companies covering customer management for brokers, third-party administrators, and service providers; 360-degree customer view with policy and claims data; policy/claim/contract management; sales automation; SLA monitoring; inspection and expertise management; and marketing automation.
• Netiks 360RealEstate CRM solution for real estate businesses covering customer management (brokers, contractors, owners, tenants, service providers), property management, contract management, and budget/expenses/proceeds tracking.
• Netiks 360Gov CRM solution for the government sector featuring service request and process management, inspection management, licensing management, customer care, customer portal, payment engine, and process automation.
• Netiks 360Education CRM solution for the education sector streamlining relationships between educational institutes and government authorities, with enrollment management and stakeholder tracking.
• Netiks 360Telco

Quantifiable outcome

• 30% increase in sales for clients using Netiks 360CRM built on Microsoft Dynamics 365
• +5 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability11 records

Feature10 records

Partnerships

Two partnerships are on record, tiered core and strategic.

• MicrosoftcoreTechnology or Integration · 1 January 2006Netiks is a Microsoft Gold Partner in CRM, Software Development, and Software Integration (since 2006). The company delivers CRM solutions powered by Microsoft Dynamics 365 across Lebanon, UAE, and KSA. Netiks builds its flagship products (Netiks 360CRM, Netiks 360Bank) on the Microsoft Dynamics 365 platform, leveraging AI-powered analytics, Copilot Studio, and agentic AI capabilities. The partnership enables seamless integration with Microsoft tools including Outlook, Teams, Power BI, and AppSource marketplace.
• XN ConsultantsstrategicStrategic or Co-development PartnerNetiks and XN Consultants combine cutting-edge technology with strategic business advisory. XN offers agile, high-impact advisory services in Marketing, Finance, Operations, Retail, and HR. The partnership aligns software solutions with business strategy and accelerates user adoption through expert guidance and hands-on support. Netiks co-hosted an Agentic AI webinar with XN on May 13th titled 'How Organizations Can Capture Real Value from AI.'

Scale indicators8 records

Recent moves9 records

Expansion highlights7 records

Direct peers

• Temenos: Global banking software platform serving retail, corporate, and Islamic banks with CRM, digital onboarding, and digital banking modules. Comparable to Netiks in selling end-to-end banking customer-experience and core workflow software to mid-tier banks globally.
• Hitachi Solutions: Global Microsoft Gold Partner delivering Dynamics 365 CRM, ERP, and analytics implementations across industries including financial services. Directly comparable as a Dynamics-only systems integrator; lacks Netiks' banking-specific vertical IP but offers larger delivery capacity.
• Infosys Finacle: Banking platform from Infosys covering digital channels, CRM, origination, and customer servicing for retail and corporate banks worldwide. Comparable to Netiks' full-stack banking offering with stronger global brand and delivery scale.
• TCS BaNCS: TCS's banking platform offering CRM, digital channels, KYC, and customer onboarding for retail and corporate banks. Closely parallels Netiks 360Bank and Neo Bank Solutions in target buyer (mid-to-large banks), functional scope, and MENA / emerging-market footprint.
• Sopra Banking Software: European-headquartered banking software vendor serving retail and corporate banks with CRM-adjacent digital and core banking platforms. Directly comparable to Netiks 360Bank and OmniChannel as a banking-specific software suite sold to mid-sized financial institutions.

Broad incumbents

• Avanade: Accenture/Microsoft joint venture and largest global Microsoft Dynamics 365 implementation partner, with deep financial-services practice. Competes head-to-head with Netiks on Dynamics-based CRM deployments for banks and insurance, but at vastly larger scale and broader geographic footprint.
• FIS (Fidelity National Information Services): One of the largest global financial-technology vendors, with CRM, digital banking, and core-banking products used by many of the same Tier-1 and Tier-2 banks Netiks targets. Competes as a much larger incumbent across the full banking technology stack.
• Salesforce Financial Services Cloud: Global CRM leader with a dedicated financial-services vertical and Einstein/Agentforce AI features. Competes with Netiks 360CRM for enterprise banking CRM wallets and increasingly for AI-driven sales recommendations, though anchored on the Salesforce platform rather than Dynamics.
• Oracle Financial Services: Oracle's banking-analytics and CRM products target large retail and corporate banks globally, including MENA. Competes with Netiks for the CRM, customer-360, and digital-engagement budget at larger accounts but is anchored on Oracle's own stack rather than Microsoft Dynamics.

Others

• Murex: Provider of capital-markets and treasury trading software with strong MENA bank penetration. Not a direct CRM competitor but frequently deployed alongside banking CRM and digital-banking platforms at the same large MENA institutions Netiks serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/netiksint

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Netiks International