Kesselhaus

Digital Marketing Serviceskesselhaus.com

Kesselhaus (operating as purePepper Media & Sales GmbH) is a DACH-based performance marketing agency delivering integrated paid acquisition, SEO, social media, tracking, and conversion optimization services to mid-market and enterprise B2B and B2C clients.

Company typePrivate
Founded2009
HeadquartersOffenburg, Germany
Headcount11–50
GTM typeB2B
OfferingServices

What Kesselhaus does

Kesselhaus is listed as a digital marketing company headquartered in Offenburg, Germany, but the operating entity is purePepper Media & Sales GmbH, the performance marketing arm of the purePepper Group. The company delivers B2B and B2C performance marketing services through its purePepper.Performance division, structured as six integrated modules: Growth & Channel Strategy, Paid Acquisition across Google, Meta, LinkedIn, Criteo and other networks, Organic Growth via SEO and content, Social Media & Audience Building, Tracking/Data/Attribution, and Conversion & Performance Optimization. purePepper is a privately held German GmbH with no disclosed external funding, no parent company, and approximately 15 team members listed, led by Managing Director Oliver Suhm with functional heads across Performance, Consulting, Technical Solutions, and Sales. The company's technology footprint is service-oriented rather than product-oriented — there is no proprietary platform, SDK, or API; instead, value is delivered through certified platform partnerships (Google Premier Partner 2025, Microsoft Advertising Partner 2025, LinkedIn Marketing Partner, Pinterest, Criteo, Raidboxes Gold Partner). Revenue is generated on a quote-based, multi-year retainer or project basis through a consultative, sales-led GTM targeting mid-market and enterprise clients primarily in the DACH region, with named customers spanning hospitality (Hotel Liberty), energy (e.Optimum AG), construction (HB Brett Holzbau), healthcare (Heel GmbH), and consumer (DGG mbH). The agency participates in industry events for demand generation and uses its own case studies and Insights blog as marketing content.

Kesselhaus firmographics

Firmographics

Name: Kesselhaus
Legal name: purePepper Media & Sales GmbH
Website: https://kesselhaus.com
Company type: Private
Founded year: 2009
Operating status: Operating
Headcount range: 11–50 employees
Short description: Kesselhaus (operating as purePepper Media & Sales GmbH) is a DACH-based performance marketing agency delivering integrated paid acquisition, SEO, social media, tracking, and conversion optimization services to mid-market and enterprise B2B and B2C clients.
Ownership category
akta.pro rank

Kesselhaus industry classification

Industry

Product category: Digital Marketing Services
NAICS: Advertising Agencies (54181)
SIC: Services-Advertising Agencies (7311)
akta.pro primary industry: B2B Demand Generation & Lead Nurture Agencies (BPAFAKAA)

Keywords

Performance marketing services
Paid media advertising
Search engine optimization
Conversion rate optimization
Social media marketing

Where Kesselhaus is headquartered

Location

Headquarters

HQ city: Offenburg
HQ country: Germany
HQ region: Europe

Offices1 record

Markets served

Kesselhaus business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

Performance Marketing Services: The company generates revenue by providing paid acquisition, SEO, content marketing, social media management, tracking, and conversion optimization services to B2B and B2C clients on a project or retainer basis.

Pricing tiers

Model	Billing	Price
Other	Multi-year contract	Custom agency retainer or project-based engagement

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Kesselhaus product offering

Product offering

Core offering

purePepper.Performance is a B2B performance marketing agency that delivers measurable, data-driven growth for clients through an integrated portfolio of services: growth and channel strategy, paid acquisition (Google Ads, Meta, LinkedIn, Criteo), organic growth via SEO and content, social media and audience building, tracking and attribution, and conversion optimization. The agency operates as a consulting and managed-service partner rather than a software vendor, executing cross-channel campaigns on behalf of mid-market and enterprise clients primarily in the DACH region.

Product overview

purePepper.Performance is a performance marketing service offering that operates as a unified integrated portfolio of specialized modules rather than a standalone software product. The core offering combines six interconnected service areas: Growth & Channel Strategy (scalable performance strategy development), Paid Acquisition (campaign management across search, social, and performance networks), Organic Growth/SEO & Content (sustainable demand generation), Social Media & Audience Building (reach-to-demand translation), Tracking/Data & Attribution (measurement infrastructure), and Conversion & Performance Optimization (systematic funnel improvement). These modules work together to deliver measurable, data-driven marketing outcomes for clients.

Differentiator

Problem solved

Functional benefit

Brands

purePepper.Performance: Performance marketing division focusing on demand generation and growth scaling
purePepper.Media
purePepper.Solutions

Products and services

purePepper.Performance Integrated performance marketing agency service delivering measurable, data-driven demand, leads, and sales across paid and organic digital channels. The service covers growth and channel strategy, paid acquisition (Google Ads, Meta, LinkedIn, Criteo), organic growth (SEO and content), social media and audience building, tracking and attribution, and conversion optimization. Sold to mid-market and enterprise clients primarily in the DACH region via direct consulting engagement.

Quantifiable outcome

e.Optimum AG achieved a significant increase in lead generation through a new conversion-optimized landing page and expanded Google Ads campaigns
+2 more outcomes

Companies that use Kesselhaus

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Kesselhaus technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration7 records

Kesselhaus partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

GooglecoreTechnology or IntegrationGoogle Premier Partner 2025 — certified partnership with Google indicating advanced expertise in Google Ads, including search, display, YouTube, and shopping ads. Premier Partner status is reserved for agencies meeting Google's performance benchmarks and certification requirements.
Microsoft AdvertisingcoreTechnology or IntegrationMicrosoft Advertising Partner 2025 — certified partnership with Microsoft's advertising platform (Bing, Yahoo, AOL). Enables the agency to run paid search and display campaigns across the Microsoft Advertising network on behalf of clients.
LinkedIncoreTechnology or IntegrationLinkedIn Marketing Partner — certified partnership with LinkedIn for advertising solutions, enabling the agency to run LinkedIn Ads campaigns targeting professionals and B2B audiences for its clients.
OMT AgenturfinderminorGTM or Marketing PartnerListed in the OMT Agenturfinder, a German-language agency directory/platform for marketing and digital agencies. Provides visibility and discoverability among businesses seeking agency services.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Kesselhaus competitors and assessment

Company assessment

Direct peers

Peak Ace: Berlin-based performance marketing agency specializing in paid media and SEO across multiple platforms — directly comparable in scale, service mix, and channel mix.
Claneo: Berlin-based performance marketing agency offering paid media, SEO, content, and analytics for B2B and B2C clients — a directly comparable full-funnel performance agency operating in DACH.
Projecter: German digital agency offering performance marketing, SEO, paid ads, and CRO services — operates with a similar size and service mix in DACH.
diva-e: Karlsruhe-based digital agency with a strong DACH presence offering performance marketing, content, and platform implementation — similar geography and integrated offering.
Löwenstark: German full-service performance marketing agency focused on B2B lead generation, paid media, and SEO — directly comparable DACH peer with similar mid-market positioning.
netsoul: German performance marketing and SEO agency serving mid-market clients — comparable service portfolio and DACH focus.

Others

Raidboxes: WordPress hosting provider and existing purePepper partner (Gold Partner) — adjacent ecosystem enabler rather than a direct competitor.

Broad incumbents

Dept Agency: Large global digital agency with significant performance marketing, content, and engineering offerings — broader portfolio and wider geographic reach than purePepper.
Jellyfish: Global digital marketing agency with a dedicated performance media practice — comparable capability set but materially larger scale and global footprint.

Regional players

Webrepublic: Swiss digital performance marketing agency — comparable service mix and DACH language market, but operating primarily in Switzerland rather than Germany.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Kesselhaus financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Kesselhaus leadership team

Management profile

Number of profiles

Profiles10 records

Kesselhaus funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Kesselhaus M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kesselhaus

What does Kesselhaus do?

Is Kesselhaus a public or private company?

Kesselhaus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Kesselhaus founded?

Kesselhaus was founded in 2009. It employs 11 to 50 people.

Where is Kesselhaus based?

Kesselhaus is headquartered in Offenburg, Germany, in the Europe region.

How does Kesselhaus make money?

One revenue line is on record: performance Marketing Services.

Who are Kesselhaus's main competitors?

Direct peers on record are Peak Ace, Claneo, Projecter, diva-e, Löwenstark and netsoul. Raidboxes is listed as an others. Broad incumbents are Dept Agency and Jellyfish. Webrepublic is listed as a regional player.

Does Kesselhaus have an API?

No public API is recorded for Kesselhaus.

What industry is Kesselhaus in?

Kesselhaus's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAKAA, B2B Demand Generation & Lead Nurture Agencies. Its NAICS code is 54181 and its SIC code is 7311.