FINE
FINE is a privately held Osaka-based Japanese company (founded 1993) that provides AI-powered architectural visualization, VR/metaverse platforms, CG rendering, and environmental procurement data services to housing manufacturers, real estate developers, municipalities, and the golf industry.
- Company typePrivate
- Founded1993
- HeadquartersOsaka, Japan
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What FINE does
FINE (株式会社ファイン) is a privately held Japanese digital content and visualization company founded in 1993, headquartered in Osaka with a Tokyo office (relocated June 2025 to Chiyoda-ku). The company operates six integrated business lines: AI Solutions (AI Pers, AUTOPERS AI, Coordinate AI, Recommend AI, Reform AI), VR Content Development (Housing VR, AUTOPERS VR, Web VR, FINE VERSE, construction-safety VR), Digital Content Services (CG rendering, the 140,000+ item DATA STATION material portal, and application/simulation systems), Data Management and Product Information BPO, Environmental Information Services (Green Station Plus catalog serving 1,788 municipalities and the Eco Mall e-commerce site), and a Golf business (the GOLF WING 24-hour indoor practice facility and WING NOTE/PGA NOTE lesson management platforms).
The technology stack combines proprietary 3D CG rendering pipelines with generative AI (leveraging AWS Bedrock) and patented interactive VR (Patent No. 6629528, registered December 2019) for housing presentation use cases. Cloud-based rendering enables photorealistic VR/metaverse experiences on any device without high-performance local hardware. Production scale is signaled at 7,500+ CG renders per year, supported by a 20+ year curated environmental product database and a 30+ year track record in architectural visualization.
FINE's revenue model is primarily enterprise B2B with custom pricing on multi-year contracts. Direct sales teams in Osaka and Tokyo engage major Japanese homebuilders (including Panasonic Homes and Mitsui Home), real estate developers, and municipalities, supplemented by inbound via contact forms and recurring presence at Japan Home Show, XR/Metaverse Expo, and Web/Digital Marketing Expo. Recurring subscription/managed-service revenue streams include the Green Station Plus catalog platform, DATA STATION portal, and lesson management SaaS (WING NOTE, PGA NOTE); project-based revenue comes from custom VR content development and AI rendering services. The company's Chief Technical Advisor is Prof. Yasushi Yagi of Osaka University, a globally recognized computer vision researcher.
FINE firmographics
Firmographics- Name
- FINE
- Legal name
- 株式会社ファイン
- Website
- https://fine-d.co.jp
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- FINE is a privately held Osaka-based Japanese company (founded 1993) that provides AI-powered architectural visualization, VR/metaverse platforms, CG rendering, and environmental procurement data services to housing manufacturers, real estate developers, municipalities, and the golf industry.
- Ownership category
- akta.pro rank
FINE industry classification
Industry- Product category
- Architectural Visualization Software
- NAICS
- Graphic Design Services (541430), Software Publishers (5132)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- CG Asset Creation (Modeling, Texturing, Lookdev, Rigging) (MPAHABAE)
- akta.pro secondary industries
- XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF), Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Golf Simulators, Nets & Practice Equipment Retail (CRAMAGAI)
Keywords
Where FINE is headquartered
LocationHeadquarters
- HQ city
- Osaka
- HQ country
- Japan
- HQ region
- Asia
Offices2 records
Markets served
FINE business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- AI Solutions: AI-powered rendering and visualization services including AI Pers, AUTOPERS AI, Coordinate AI, Recommend AI, and Reform AI. Provided as SaaS/subscription model to housing manufacturers and real estate developers for residential sales and design workflows.
- VR Content Development: Custom VR content development services including Housing VR, AUTOPERS VR, Web VR, FINE VERSE, and construction site safety education VR. One-time development fees with ongoing maintenance.
- Digital Content Services: CG rendering production, digital material portal (DATA STATION), application/software development, color simulation systems, equipment decision support systems, and named-print simulation systems.
- Data Management & Product Information: Data collection, management, and verification services for BPO clients. Supports environmental product databases, government procurement data, and corporate data management needs.
- Environmental Services: Green Station Plus and Eco Mall platforms providing environmental product information and catalog services to public institutions. Revenue from catalog publishing and platform services for green procurement.
- Golf Business: Membership-based indoor golf practice facility (GOLF WING) operating 24 hours, golf lesson management systems (WING NOTE, PGA NOTE), and shaft fitting studio services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom enterprise pricing - B2B services for housing manufacturers and developers |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
FINE product offering
Product offeringCore offering
FINE develops and sells AI-powered architectural visualization software, VR/metaverse presentation platforms, and CG content services for housing manufacturers, real estate developers, and municipalities. Its portfolio includes AI rendering tools (AI Pers, AUTOPERS AI), patented VR systems (Housing VR, FINE VERSE), a 140,000+ item CG material database (DATA STATION), environmental product catalogs (Green Station Plus, Eco Mall), and golf lesson management SaaS (WING NOTE, PGA NOTE).
Product overview
FINE operates as a diversified technology company offering multiple integrated product lines across AI solutions, VR content development, digital content services, environmental information management, and golf-related services. The core portfolio includes: AIパース and AUTOPERS AI for AI-powered architectural visualization; ハウジングVR, AUTOPERS VR, Web VR, and FINE VERSE for VR experiences; データステーション for CG material portal services; multiple simulation systems (カラーシミュレーション, 設備決定支援, 名入れシミュレーション, 住宅合成プレゼン); environmental catalog services (グリーンステーション・プラス, エコモール); and golf services (GOLF WING, WING NOTE, PGA NOTE). The architecture is modular—AI rendering tools feed into VR presentation systems, and CG素材 portal supports all visualization products.
Differentiator
Problem solved
Functional benefit
Brands
- FINE: 株式会社ファイン（FINE）は、建築プレゼンVR・AIソリューション・デジタルコンテンツ開発・環境関連事業・ 골프関連事業の5つの事业を展開するデジタルコンテンツ企業。
- ハウジングVR®
- AUTOPERS® / AUTOPERS VR
- FINE VERSE
- DATA STATION®
- グリーンステーション・プラス
- エコモール®
- GOLF WING®
- WING NOTE
- PGA NOTE
- AIパース
- コーディネートAI
- レコメンドAI
- リフォームAI
Products and services
- AI Pers (AIパース) AI-powered image processing service that enhances conventional CG renders and hand-drawn perspectives to photorealistic quality for both exterior and interior architectural visualization, targeted at housing manufacturers and real estate developers.
- AUTOPERS AI AI service that automatically determines optimal angles and presentation methods from CAD data to generate photorealistic architectural perspectives, with style variations such as Modern, Industrial, and European, for housing manufacturers and developers.
- Coordinate AI (コーディネートAI) AI service that reflects real commercially available building materials (doors, floors, wallpapers, furniture) into AI-generated perspectives, enabling product-based proposals from rendered images for housing sales workflows.
- Recommend AI (レコメンドAI) AI recommendation system that automatically proposes multiple candidate real products similar to items used in architectural renders, enabling rapid item selection in ranking format for design proposals.
- Reform AI (リフォームAI) AI service that generates photorealistic post-renovation space images from pre-renovation photos, reflecting equipment and materials to support renovation decision-making for residential customers.
- Housing VR (ハウジングVR®) Residential virtual model room VR system that allows instant changes to colors, sizes, and designs. Uses patented VR technology (Patent No. 6629528) for user-operated VR simulation, enabling property-specific 3DCG VR experiences for housing manufacturers and real estate developers.
- AUTOPERS VR VR system that reads 3D data from CAD software to create immersive virtual spaces for property viewing and customer presentations, enabling immersive 3D VR experiences for housing sales.
- Web VR Streaming VR service accessible via web browser on smartphones, tablets, and PCs without requiring specialized equipment, enabling convenient VR experiences for remote property viewing.
- FINE VERSE Photorealistic metaverse platform using cloud rendering enabling high-quality spatial experiences across smartphones, tablets, and PCs with real-time simulation of seasons, weather, time-of-day, and material changes. No app download or account creation required.
- Construction Site Safety Education VR (建築現場安全教育VR) VR system for construction site safety education using immersive virtual reality training experiences for construction industry safety training.
- DATA STATION (データステーション®) Portal site offering over 140,000 high-quality architectural CG materials including textures, 3D models, and landscape elements for architectural visualization, accessible to registered enterprise users.
- AUTOPERS (AUTOPERS®) Automated architectural perspective creation tool that generates photorealistic architectural perspectives from CAD data without manual rendering work, with style and angle variations.
- Residential Color Simulation System (住宅外観・内観カラーシミュレーションシステム) Color simulation system for residential exterior and interior color coordination, enabling visualization of color and material changes on architectural renders for housing manufacturers' material selection workflows.
- Equipment Decision Support System (設備決定支援システム) System supporting equipment selection decisions for residential construction projects, enabling efficient decision-making on equipment and facility specifications.
- Name Printing Simulation System (名入れシミュレーションシステム) Online 3D name printing simulation system for custom-made products, enabling digital management of customer information, specifications, and 3D simulation of finished products for sales operations.
- Residential Composite Presentation System (住宅合成プレゼンシステム) Residential composite presentation system combining housing elements for comprehensive project proposals, enabling unified visual communication across building components.
- Equipment Composite Presentation System (設備合成プレゼンシステム) Equipment composite presentation system for visualizing equipment installations in context, supporting equipment selection and presentation for residential construction projects.
- WING NOTE Golf lesson management SaaS platform for coaches to manage lessons with swing video recording, share records with students, and track curriculum progress, connecting instructors and trainees.
- PGA NOTE Official golf lesson management SaaS platform jointly developed with Japan Professional Golf Association (PGA) for professional coaches to provide consistent lessons with swing video analysis and record sharing.
- GOLF WING (GOLF WING®) 24-hour membership-based indoor golf practice facility with TrackMan technology and shaft fitting studio featuring shafts from 16 companies (approximately 2,000 shafts), for golf enthusiasts and learners.
- Green Station Plus (グリーンステーション・プラス) Environmental product information catalog and website service supporting green procurement with Eco Mark, Green Purchase Law-compliant products, biomass marks, FSC marks, and energy star labels, used by 1,788 municipalities nationwide.
- Eco Mall (エコモール®) Online mall specializing in environmental products featuring Eco Mark certified products for sustainable purchasing, supporting SDG initiatives for organizations and consumers.
- Data Management & Product Information Management Service (データ管理・商品情報マネジメント事業) BPO service for data collection, management, and verification supporting DX initiatives, serving municipalities, housing manufacturers, and large retailers with 20+ years of environmental product database expertise.
Quantifiable outcome
- Eliminates need for physical model rooms, reducing costs and construction waste
- +2 more outcomes
Companies that use FINE
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
FINE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability10 records
Feature9 records
FINE partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Amazon Web Services (AWS)coreAWS generative AI infrastructure (Amazon Bedrock) powering FINE's internal workflow automation and customer-facing recommendation systems. AWS published a case study on FINE's AI implementation on the official AWS News Blog.
- Kobe University Fujiwara Laboratory / Tea Ceremony ClubminorCollaborative project recreating traditional tea rooms in VR using AUTOPERS VR technology. Demonstrates application of VR technology beyond real estate to cultural preservation.
- Japan Professional Golf Association (PGA)coreCo-developed PGA NOTE official golf lesson management system combining PGA's teaching expertise with FINE's software development capabilities. System enables professional golf instructors to manage lessons with video analysis.
- Osaka Business Creation馆 (大阪産業創造館)minorFINE exhibits at Osaka Business Creation馆 events and shows including Web/Digital Marketing Expo to reach small and medium businesses in the Kansai region.
- GOLF WING MemberscoreFINE operates GOLF WING 24-hour membership-based indoor golf practice facility with trackman technology and shaft fitting studio. Supports golf lesson management systems (WING NOTE, PGA NOTE).
Scale indicators6 records
Recent moves8 records
Expansion highlights6 records
FINE competitors and assessment
Company assessmentDirect peers
- Chaos (V-Ray / Enscape): Global architectural visualization software company offering V-Ray rendering and Enscape real-time VR. Enscape competes directly with FINE's Housing VR and AUTOPERS VR for real-time architectural visualization, though FINE's advantage is deeper integration with Japanese housing workflows and AI-driven automation.
- Act-3D (Lumion): Lumion is a leading architectural visualization software specializing in real-time rendering for architects. Competes with FINE's AUTOPERS AI and AIパース in the photorealistic rendering category, with broader international reach but less Japan-specific housing industry customization.
- Matterport: Leading 3D space capture and digital twin platform serving real estate, architecture, and construction. Overlaps with FINE's VR presentation and property visualization offerings, though Matterport focuses on scan-based reality capture while FINE focuses on CG-based architectural visualization.
- Epic Games (Twinmotion): Twinmotion is a leading architectural visualization platform owned by Epic Games. Directly competes with FINE's photorealistic rendering and VR capabilities for architecture, real estate, and construction visualization, particularly for customers seeking Unreal Engine-quality real-time rendering.
- VRC (Visual Reality Co., Ltd.): Japanese VR content developer specializing in enterprise and industrial VR applications. Directly competes with FINE in the Japanese market for custom VR content development, with overlapping customers in manufacturing and construction. Both companies serve enterprise clients with VR simulation and visualization solutions.
Regional players
- LIFULL: Japanese real estate and housing technology platform operating LIFULL HOME'S. Adjacent to FINE's housing visualization market, serving real estate developers and consumers with property information, with growing interest in VR/3D property viewing that overlaps with FINE's offerings.
Broad incumbents
- Unity Technologies: Unity's real-time 3D platform is a foundational technology for VR/AR experiences across industries. While not a direct visualization competitor, Unity competes indirectly by enabling customers to build in-house VR visualization capabilities, potentially reducing demand for FINE's VR content services.
- Autodesk (3ds Max, Revit): Autodesk's 3ds Max and Revit are foundational CAD/3D tools for architectural design. While FINE builds on top of CAD data output, Autodesk's ecosystem competes indirectly by enabling in-house visualization capabilities that could reduce dependence on external services like FINE's.
Others
- Daiwa House Industry: Japan's largest homebuilder and a potential customer/partner for FINE's VR and AI visualization tools. Similar in profile to FINE's existing customers (Panasonic Homes, Mitsui Home), representing both a comparable customer archetype and a potential sales target.
- Recruit (SUUMO): Operates SUUMO, Japan's largest real estate marketplace, serving housing manufacturers and developers. While primarily a marketplace/advertising platform, SUUMO's interest in 3D/VR property viewing creates adjacency to FINE's visualization platform capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks4 records
Key highlights6 records
Customer concentration
FINE social profiles
Digital presenceFINE compliance and trust
Trust signalCompliance2 records
FINE financial estimates
Financial estimateRevenue estimate
Valuation estimate
FINE leadership team
Management profileNumber of profiles
Profiles2 records
FINE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FINE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FINE
What does FINE do?
FINE develops and sells AI-powered architectural visualization software, VR/metaverse presentation platforms, and CG content services for housing manufacturers, real estate developers, and municipalities. Its portfolio includes AI rendering tools (AI Pers, AUTOPERS AI), patented VR systems (Housing VR, FINE VERSE), a 140,000+ item CG material database (DATA STATION), environmental product catalogs (Green Station Plus, Eco Mall), and golf lesson management SaaS (WING NOTE, PGA NOTE).
Is FINE a public or private company?
FINE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FINE founded?
FINE was founded in 1993. It employs 51 to 100 people.
Where is FINE based?
FINE is headquartered in Osaka, Japan, in the Asia region.
How does FINE make money?
Six revenue lines are on record. AI Solutions are the primary driver. The others are VR Content Development, digital Content Services, data Management & Product Information, environmental Services and golf Business.
Who are FINE's main competitors?
Direct peers on record are Chaos (V-Ray / Enscape), Act-3D (Lumion), Matterport, Epic Games (Twinmotion) and VRC (Visual Reality Co., Ltd.). LIFULL is listed as a regional player. Broad incumbents are Unity Technologies and Autodesk (3ds Max, Revit). Others are Daiwa House Industry and Recruit (SUUMO).
Does FINE have an API?
No public API is recorded for FINE.
What industry is FINE in?
FINE's product category is Architectural Visualization Software. Its primary akta.pro industry code is MPAHABAE, CG Asset Creation (Modeling, Texturing, Lookdev, Rigging), with a secondary code of MPAFAFAF, XR/AR/VR/MR Development Frameworks & Toolchains. Its NAICS code is 541430 and its SIC code is 7330.