Design Intelligence

What Design Intelligence does

Design Intelligence LLC is a Rexburg, Idaho-based structural engineering and architectural design firm founded in 1996. The company provides structural engineering, architectural drafting, and design services, operating with a workforce of 11-50 employees and serving nine western US states.

The firm's offering combines a catalog of standard plans with custom design and engineering services, indicating a hybrid business model that pairs a scalable, repeatable plan product with project-based bespoke work. End customers appear to include homeowners, contractors, architects, and developers seeking structural engineering and architectural documentation across the western United States. The multi-state footprint suggests the firm has invested in licensing or jurisdictional coverage beyond its Idaho home base to broaden its addressable project pipeline.

No technology platform, patents, certifications, awards, or named leadership were disclosed in the available data, and the operation appears to be a traditional professional services practice. The company's value proposition rests on regional reach across nine states, an integrated engineering-and-drafting workflow, and three decades of operating history. There is no evidence of proprietary technology, AI tooling, outside capital, or recent material change in scale.

Name

Design Intelligence

Legal name

DESIGN INTELLIGENCE LLC

Website

https://designintel.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Design Intelligence is a Rexburg, Idaho-based structural engineering and architectural design firm founded in 1996. It offers standard plans and custom design and engineering services to homeowners, contractors, architects, and developers across nine western US states.

Ownership category

akta.pro rank

Product category

Architectural and Structural Engineering Services

NAICS

Architectural Services (54131), Drafting Services (541340)

SIC

Services-Engineering Services (8711)

akta.pro primary industry

Architectural Design Services (BPAHAKAA)

akta.pro secondary industries

Civil & Structural Engineering Consulting (BPAHAIAA), Construction Engineering & Constructability Consulting (BPAHAIAN)

Keywords

• Structural engineering services
• Architectural drafting services
• Residential design services
• Light commercial design
• Pre-designed house plans

Headquarters

HQ city

Rexburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Standard Plans Sales: Sale of pre-designed standard house plans (traditional, modern, garage/shop plans) that can be purchased as-is or modified to fit customer needs.
2. Custom Design and Engineering Services: Custom residential and light commercial architectural drafting and structural engineering services provided based on client concept ideas and requirements. Services include conventional framed structures, log structures, reinforced concrete structures, site plans, and construction drawings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Design Intelligence LLC provides structural engineering services and architectural drafting and design for residential and light commercial projects. The firm delivers custom engineering and design drawings — covering conventional framed structures, log structures, reinforced concrete structures, site plans, and construction drawings — and also sells pre-designed standard house plans (traditional, modern, garage/shop) that can be purchased as-is or modified to client requirements. Engineering services are available across 9 western U.S. states.

Product overview

Design Intelligence LLC offers a unified service model combining structural engineering and architectural drafting/design for residential and light commercial projects. The company operates three interconnected offerings: (1) Structural Engineering Services providing engineering plans in 9 western states with 2-3 week turnaround; (2) Residential and Light Commercial Architectural Drafting and Design delivering custom design services; and (3) Standard Plans product line offering pre-designed Traditional House Plans, Modern House Plans, and Garage and Shop Plans that can be purchased as-is or customized. The integrated process coordinates architectural and structural drawings to deliver efficient, cost-saving designs.

Differentiator

Problem solved

Functional benefit

Products and services

• Structural Engineering Services

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves3 records

Expansion highlights2 records

Direct peers

• Hacker: Pacific Northwest architecture firm with strong residential and custom home design practice. Comparable in western U.S. regional focus and residential design orientation.
• BSB Design: Residential architecture firm offering single-family, multifamily, and community design services. Comparable scope to Design Intelligence's residential and light commercial design practice.
• Architectural Designs: Sells a large online catalog of pre-designed house plans with modification services. Direct competitor to Design Intelligence's Standard Plans business line, with significantly larger digital distribution and instant pricing.
• The Plan Collection: Online house plan marketplace selling plans from numerous designers with modification options. Direct competitor to Design Intelligence's Standard Plans revenue stream.
• Lionakis: California-based architecture and engineering firm delivering integrated design services across multiple building types. Comparable in offering integrated architectural and engineering services for commercial and institutional clients.
• Donald A. Gardner Architects: Residential home plan design firm offering pre-designed house plans as well as custom home design services. Closely comparable business model to Design Intelligence's combined standard plans + custom design offering.
• Houseplans.com: Online marketplace for residential house plans from multiple designers. Competes directly with Design Intelligence's Standard Plans catalog on selection, online purchase, and modification services.
• CSHQA: Boise, Idaho-based architecture and engineering firm with integrated AE services for residential, commercial, and institutional clients. Most direct regional comparable given similar integrated AE service model and Idaho base.

Broad incumbents

• Arup: Global engineering consulting firm with deep structural engineering practice. Comparable structural engineering competency but operates at much larger scale, broader geographies, and more complex project types than Design Intelligence.
• Stantec: Global architecture and engineering firm with broad service portfolio including structural engineering. Operates in the same professional services category as Design Intelligence but at vastly larger scale and broader geographic reach.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Design-Intelligence-LLC-1144813958907397
• LinkedInlinkedin.com/company/design-intelligence

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Design Intelligence