Olympico Club

What Olympico Club does

Olympico Club is a traditional private sports and social club founded in 1940 and headquartered in the Serra neighborhood of Belo Horizonte, Minas Gerais, Brazil. The club operates from a single physical site at R. Professor Estevão Pinto, 783, with an auxiliary gymnasium on Rua Caraça, offering sports facilities including courts, swimming pools, event spaces, and a restaurant. It is governed by an elected Board of Directors under a member-ownership structure, with Nismar Alves dos Reis elected President for the 2026/2027/2028 triennium.

The club's service portfolio is anchored on the Escola de Esportes (Sports School) with structured courses in Basketball, Futsal, Swimming, Tennis, and Volleyball, plus an Iniciação Esportiva program for children aged 3-8. It runs an annual internal tournament circuit spanning more than 12 modalities (Beach Tennis, Futsal, 3x3 Basketball, Pickleball, Squash, Tennis, Sinuca, Truco, Peteca, Volleyball variants, Chess, Buraco), operates competitive teams in regional and national championships via CBC (CBI basketball, Estadual volleyball), and runs talent identification programs (Seletivas de Atletas) feeding the Atleta Olympico XI pipeline that has served 252 athletes. Complementary services include the Colônia de Férias vacation program for children 4-12, recreational sports access, social events (Arraiá, Carnival, Happy Hours), the Clube de Vantagens partner discount network, and a digital magazine (Revista Olympico).

Olympico's business model is multi-stream and subscription-anchored. Recurring monthly membership fees and sports course fees form the core, supplemented by transaction-based tournament registration (R$150 first tournament, R$20 subsequent), one-time social event tickets (R$90-R$150), and pay-as-you-go vacation packages. Customer segments include member families, children and youth (ages 3-18), and competitive athletes in talent development. GTM is direct-to-consumer via the club secretary office, website (olympico.com.br), Google Forms registration, and multi-platform social media (Facebook, Instagram, YouTube, WhatsApp, Twitter). The club's Core partnership with CBC provides access to federal and state sports incentive funding under Lei de Incentivo ao Esporte, supplementing member-derived revenue.

Name

Olympico Club

Legal name

Olympico Club

Website

https://olympico.com.br

Company type

Private

Founded year

1940

Operating status

Operating

Headcount range

51–100 employees

Short description

Olympico Club is a private traditional sports and social club founded in 1940 in Belo Horizonte, Brazil, serving member families with sports training, competitive athletics, recreational activities, social events, and a youth talent development pipeline.

Ownership category

akta.pro rank

Product category

Sports & Social Club Services

NAICS

Fitness and Recreational Sports Centers (713940), Sports Teams and Clubs (711211), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Membership Organizations (8600)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Recreational & Intramural Sports Programs (MPAKACAG), Amateur Event & Tournament Organizers (Meets, Invitationals, Opens) (MPAKACAL)

Keywords

• Sports club services
• Recreational athletics
• Youth sports training
• Social club events
• Membership recreation

Headquarters

HQ city

Belo Horizonte

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Fees: Recurring monthly fees charged to club members (associados) for access to club facilities, sports programs, and events. Fees vary between members and non-members for sports courses.
2. Sports Courses and Schools: Revenue from sports education programs including Iniciação Esportiva (ages 3-8), swimming, tennis, basketball, volleyball, and futsal courses offered to members and non-members.
3. Tournament Registration Fees: Fees charged for participation in internal tournaments across multiple sports modalities. First tournament registration costs R$ 150, with R$ 20 fee for subsequent tournaments in the same year.
4. Social Event Tickets: Revenue from social events such as the Arraiá (June festival), birthday celebrations, and other gatherings. Tickets range from R$ 90 for members to R$ 150 for event invitations.
5. Vacation Programs: Colônia de Férias (Vacation Colony) program for children aged 4-12, offered in packages of 1 day, 3 days, or full week.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Olympico Club is a private sports and social club that provides sports instruction (Escola de Esportes), early-sports initiation (Iniciação Esportiva), recreational and competitive athletics, athlete selection (Seletivas), an internal tournament circuit (Torneio Interno), vacation programs (Colônia de Férias), and social/cultural events for its members and their families. Offerings are delivered on club premises and through digital channels for registration, payments, and member communication.

Product overview

Olympico Club is a traditional sports and social club based in Belo Horizonte, MG, founded in 1940, offering a comprehensive portfolio of sports and recreational services. The core offering consists of the Escola de Esportes (Sports School) providing structured training programs including Iniciação Esportiva for children ages 3-8, and specialized courses in Basketball, Futsal, Swimming, Tennis, and Volleyball for various skill levels. The club operates an extensive internal tournament circuit (Torneio Interno) spanning over 12 sports modalities annually. Competitive teams participate in regional and national championships including CBI (Brazilian Interclub Championship) in Basketball and Estaduais in Volleyball. Additional services include Colônia de Férias vacation programs for children, seletivas (talent identification programs) for youth categories, recreational sports access, social events (Arraiá, Carnival, Happy Hours), the Clube de Vantagens partner discount program, Área do Associado member services portal, and digital magazine publication. The club maintains partnerships with ASTTTER (TRT-MG employees), CQM (Clube de Quem Malha fitness center), and Escola SEB educational institution.

Differentiator

Problem solved

Functional benefit

Products and services

• Escola de Esportes (Sports School) Structured multi-sport instruction program delivered at the club, teaching athletic fundamentals to members and their children.
• Iniciação Esportiva (Early Sports Initiation) Introductory sports program aimed at young children, developing motor skills and early athletic familiarity as a gateway to club sports.
• Torneio Interno (Internal Tournament Circuit) Series of in-house competitive tournaments across club sports for members, with registration and closing social events.
• Colônia de Férias (Vacation Program) Seasonal vacation program for children during school breaks, combining supervised recreational activities and sports at the club.
• Seletivas de Atletas / Projeto Atleta Olympico XI (Athlete Selections) Talent identification and athlete selection program that scouts members for inclusion in competitive club squads, including the flagship Atleta Olympico XI project.
• Competições Esportivas (Competitive Sports Teams) Competitive sports teams fielded by the club in inter-club championships (e.g., volleyball, Sub-11 football), representing members in external competition.
• Esportes Recreativos (Recreational Sports) Recreational sports activities available to members of all ages for leisure, fitness, and casual play at club facilities.
• Eventos Sociais (Social Events) Calendar of social and cultural events hosted by the club for members and their families, including internal tournament closing parties and member gatherings.
• Clube de Vantagens (Partner Discount Program) Member benefits program offering discounts and perks at partner establishments (e.g., financial institution Sicoob, tourism operators) to active club members.

Quantifiable outcome

• 252 athletes benefited through the Atleta Olympico XI sports talent development project
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• SicoobminorGTM or Marketing Partner · 1 January 2025Financial cooperative partnership hosting events such as 'Mulheres que Cooperam com o Futuro' (Women Who Cooperate with the Future) at Olympico Club facilities.
• CBC - Comitê Brasileiro de ClubescoreStrategic or Co-development Partner · 1 January 2025Brazilian Sports Clubs Committee partnership providing access to federal and state sports incentive funding. Through this partnership, Olympico receives funding for sports equipment, materials, and multidisciplinary technical team support via various public notices (Editais). The club participates in multiple CBC initiatives including acquisition of sports materials and equipment.
• Escola SEB - Unidade SerraminorStrategic or Co-development Partner · 1 January 2024Educational partnership where SEB school provides comprehensive infrastructure for students and encourages sports through curricular activities, olympics, and partnerships with athletes representing Olympico Club teams.
• Saint Germain TurismominorGTM or Marketing Partner · 1 January 2013Tourism partnership bringing advantages and benefits to Olympico Club members through travel services and packages.
• ASTTTER - Associação dos Servidores do TRT-MGminorChannel Partner/ Reseller/ Distributor · 1 January 2012Partnership providing exclusive benefits for TRT (Regional Labor Court) employees and their families, including sports facilities access, health and wellness services, legal assistance, discounts at various establishments, and participation in recreational, sports, and cultural activities. Also includes insurance brokerage and travel agency services.
• CQM - Clube de Quem MalhaminorStrategic or Co-development Partner · 1 January 2012Full-service gym partnership offering various physical activities including martial arts (Karate, Kung Fu, Tai Chi Chuan, Jiu-Jitsu, Kickboxing, Judô), group fitness (Spinning, Zumba, Pilates, Circuit Training, Kundalini Yoga), and personal training services. Special plans available for Olympico members. Located adjacent to Olympico's aquatic park with views of the facilities.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Praia Clube: Multi-sport social club in Uberlândia, Minas Gerais, with a strong competitive sports identity (notably volleyball) and member programming similar to Olympico. Highly comparable as a Minas Gerais multi-sport club with both recreational and high-performance ambitions.
• Clube de Regatas do Flamengo: Brazilian multi-sport club operating elite teams across multiple modalities (basketball, volleyball, futsal, swimming) alongside social membership. Comparable in operating model as a member-supported multi-sport club with high-performance teams.
• Sada Cruzeiro: Belo Horizonte-based volleyball powerhouse with elite competitive teams and structured athlete development. Comparable to Olympico in volleyball operations and in leveraging Brazilian incentive funding to underwrite competitive teams.
• Minas Tênis Clube: Also based in Belo Horizonte and a traditional multi-sport social and competitive club with swimming, basketball, volleyball, and tennis programs. Minas Tênis Clube is the most directly comparable Brazilian peer given shared city, multi-sport structure, member base, and elite athlete development pipeline.

Broad incumbents

• JCC Association (Jewish Community Centers): Network of community centers operating sports, recreation, swim, and youth programming on a membership basis. Comparable in the membership-club model combining sports instruction, leagues, and social programming for families.
• Boys & Girls Clubs of America: Network of community-based youth facilities offering sports, recreation, and after-school programming on membership terms. Comparable in the community-club membership model with structured youth sports and summer programming.
• YMCA: Global membership-based organization offering sports, swim, and youth programming across a wide portfolio. Comparable as a broad membership-sports incumbent with similar community and family programming at much larger scale.

Regional players

• Fluminense Football Club: Major Brazilian multi-sport club (football, basketball, futsal, Olympic sports) operating under a member-owned governance model. Comparable in the member-supported multi-sport club structure that competes across several modalities.
• Clube Atlético Mineiro: Belo Horizonte-headquartered sports club with member programs and multi-sport operations beyond its flagship football. Comparable as a regional Brazilian club with member-supported operations in the same city as Olympico.
• Clube Náutico Capibaribe: Brazilian member-owned sports and social club operating multiple modalities including swimming, basketball, and futsal. Comparable in the traditional member-club operating model with multi-sport programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC
• Facebookfacebook.com/olympicodaserra
• Xx.com/olympicobh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Olympico Club