Valuence

What Valuence does

Valuence Holdings Inc. (TSE Growth: 9270) is a Tokyo-headquartered holding company that operates a vertically integrated circular-design platform for luxury and other tangible assets. Founded in December 2011 as SOU Corporation and listed on the Tokyo Stock Exchange Growth Market in March 2018 (reorganized under a holding company structure in March 2020), the group runs a portfolio of consumer-facing brands — Nanboya (131 stores, branded-goods purchasing), BRAND CONCIER (department-store purchasing), ALLU (5-store pre-owned luxury retail plus a unique 'wear-and-sell' e-commerce mechanism), Ko Bijutsu Hakkodo (antiques), and Repair Workshop Nanboya (watches/bags/footwear repair; 30,000+ units in FY2025, +120% YoY). Distribution and authentication depth is paired with auction infrastructure — STAR BUYERS AUCTION (B2B/B2C luxury auction, including SaaS-style functionality extended to partners such as KINGRAM), ALLU AUCTION (high-end watches), and THE EIGHT AUCTION (antiques) — enabling global online bidding. The company earns transaction-based revenue on resale spread and auction commissions (FY2025 sales of 848 billion yen / ~$565M, 49.3% repeat customer ratio for purchasing services), supported by ancillary verticals in real estate (Nanboya Real Estate), luxury automotive (Valuence AUTOMOTIVE / TWISTED JAPAN), and sports/entertainment (HATTRICK auctions plus the D.LEAGUE-professional Valuence INFINITIES dance team). Its technology subsidiary, Valuence Technologies, sells internal back-office automation — notably the AI chatbot 'helpmeee! KEIKO' and IT infrastructure tool 'helpmeee! 情シス!! (Josys)' — primarily for in-group and listed-company-grade secure-work deployments. The group operates 188 stores across 14 countries (Japan plus Hong Kong, Singapore, Indonesia, Malaysia, Dubai, France, China, USA, Korea, and others) via regional subsidiaries (ALLU Hong Kong, ALLU SGP, ALLU USA, ALLU Europe SAS, ALLU MEA, ALLU Shanghai), anchoring a Distributed international growth engine.

Name

Valuence

Legal name

Valuence Holdings Inc.

Website

https://valuence.inc

Company type

Public

Founded year

2011

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Valuence Holdings is a Tokyo-listed holding company (TSE Growth: 9270) operating a vertically integrated luxury and tangible-asset reuse platform with 188 stores across 14 countries, combining purchasing (Nanboya), retail (ALLU), auctions, repair, real estate, and automotive services.

Ownership category

akta.pro rank

Product category

Luxury Goods Resale

NAICS

Used Merchandise Retailers (459510)

SIC

Retail-Jewelry Stores (5944), Wholesale-Jewelry, Watches, Precious Stones & Metals (5094), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Authenticated Luxury Resale Marketplaces (CRAKAKAA)

akta.pro secondary industries

Managed Consignment & Authentication-led Resale (CRAFAGAN), B2B Trade-in, Buyback & Recommerce Programs (CRAKAKAK), Luxury Consignment Boutiques (Online/Offline) (CRAKAKAE)

Keywords

• Luxury goods resale
• Brand purchasing services
• Online luxury auctions
• Watch and bag repair
• Circular fashion reuse

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices10 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Purchasing (Brand Buying Services): Core reuse purchasing business acquiring luxury goods (watches, bags, jewelry, apparel, precious metals) from individual consumers and corporate partners, generating revenue through subsequent resale. Includes both in-store and home-visit/postal purchasing services under brands Nanboya, BRAND CONCIER, ALLU, and Hakokodo.
2. Retail Sales: Resale of pre-owned luxury goods through ALLU retail stores and online e-commerce platform. The online store features a unique 'wear and sell' mechanism where customers can list items they have purchased.
3. Auction Services: B2B and B2C auction operations through STAR BUYERS AUCTION (luxury brand online auction), ALLU AUCTION (high-end watch specialty auction), and THE EIGHT AUCTION (antiques/art). Auctions are fully online-enabled for domestic and international bidding.
4. Repair Services: Watch, bag, footwear, and general repair services through 修理工房なんぼや (Repair Workshop Nanboya, formerly ALLU REPAIR) with domestic top-level repair facilities and skilled technicians. Repairs exceeded 30,000 units in FY2025 (120% YoY growth) with 92% customer satisfaction.
5. Real Estate Services: Luxury property purchasing and sales support under Nanboya Real Estate, handling apartments, houses, land, and investment properties leveraging the group's tangible asset expertise.
6. Automotive: Luxury used car reuse business under Valuence AUTOMOTIVE and TWISTED JAPAN, providing full-service support from pre-purchase consultation through maintenance, inspection, insurance, asset management, and resale.
7. Sports & Entertainment: HATTRICK auction platform (sports team-affiliated auctions) and Valuence INFINITIES professional dance team (D.LEAGUE), generating revenue through auction commissions and sponsorships.

Go-to-market motion1 record

Distribution channels8 records

Marketing channels11 records

Core offering

Valuence operates a vertically integrated luxury reuse ecosystem that purchases pre-owned branded goods (watches, bags, jewelry, apparel, precious metals) from individuals through its Nanboya, ALLU, and BRAND CONCIER storefronts, then resells them via ALLU retail shops, online auctions (STAR BUYERS AUCTION, ALLU AUCTION, THE EIGHT AUCTION), and its e-commerce platform. The group extends into luxury watch/bag repair (Repair Workshop Nanboya), real estate, used luxury cars (Valuence AUTOMOTIVE), and proprietary technology tools such as the helpmeee! KEIKO AI chatbot and the Resale Impact environmental quantification methodology.

Product overview

Valuence is a Circular Design Company operating a multi-segment reuse and luxury goods business. The core purchasing operations are conducted through Nanboya (131 stores in Japan and internationally), its sister brand BRAND CONCIER (department store locations), and Ko Bijutsu Hakkodo (antiques). Pre-owned luxury retail is served by ALLU (5 domestic stores plus online). The auction segment comprises STAR BUYERS AUCTION (luxury brand online auctions), THE EIGHT AUCTION (antiques), and ALLU AUCTION (high-end watches). Supporting services include Repair Workshop Nanboya (watch/bag/shoe repair), Nanboya Real Estate, Valuence AUTOMOTIVE (luxury cars), technology products helpmeee! 情シス!! (IT infrastructure management) and helpmeee! KEIKO (AI chatbot), and sports/entertainment services HATTRICK (sports team auctions) and Valuence INFINITIES (professional dance team). The company operates 188 stores across 14 countries with FY2025 sales of 848 billion yen and 1,124 employees.

Differentiator

Problem solved

Functional benefit

Brands

• Nanboya (なんぼや): Brand goods purchasing service with stores across Japan and internationally, offering sustainable lifestyle proposals through reuse.
• BRAND CONCIER
• ALLU
• Star Buyers Auction
• The Eight Auction
• ALLU Auction
• Repair Workshop Nanboya (修理工房なんぼや)
• HATTRICK
• Valuence INFINITIES
• Valuence AUTOMOTIVE
• helpmeee! KEIKO

Products and services

• Nanboya (なんぼや) Branded goods purchasing service operating 131 stores across Japan and internationally, acquiring luxury watches, bags, jewelry, apparel, and precious metals from individual sellers.
• ALLU (pre-owned brand shop)

Quantifiable outcome

• Repair volume exceeded 30,000 units in FY2025, representing 120% YoY growth
• +7 more outcomes

Named customers12 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

22 partnerships are on record, tiered minor and core.

• Meisei High School — Dance Education PartnershipminorStrategic or Co-development Partner · 1 January 2026Valuence INFINITIES dancers serve as special instructors at Meisei High School, providing dance education that nurtures expression, communication, and collaboration skills. Partnership part of Valuence's community co-prosperity initiatives.
• Texas Christian University — International Business LectureminorStrategic or Co-development Partner · 1 January 2026MBA program international business lecture on Japan's luxury resale market and Valuence's circular supply chain strategy, sharing circular economy model perspectives from an international business viewpoint.
• University of North Texas — International Business LectureminorStrategic or Co-development Partner · 1 January 2025Merchandising department international business lecture on Japanese luxury resale market and Valuence's circular business model.
• Blue Sky Associates Co., Ltd.minorGTM or Marketing Partner · 1 November 2024MEMBERS sponsor partnership. Blue Sky Associates supports Valuence INFINITIES dance team through the 'chikuratsuku hotel' (country school converted to accommodation facility in Chiba), which serves as training base. Partnership aims at regional revitalization through dance and hospitality.
• Yokohama F. MarinosminorStrategic or Co-development Partner · 21 October 2024Upcycling partnership converting 8m tall photo display from 16-year-return Tokyo match into tote and shoulder bags through HATTRICK Auction. SDGs-themed upcycling collaboration combining sustainability with fan engagement.
• Tokyo GreatBearsminorGTM or Marketing Partner · 4 April 2024Charity auction partnership through HATTRICK featuring guest celebrity items. Proceeds donated to Civic Force for disaster relief and community social contribution.
• Envision RacingminorGTM or Marketing Partner · 1 April 2024First motorsport partnership through HATTRICK Auction. Racing suits, helmets, and naming rights on Formula E Berlin race car offered. Envision Racing's mission is 'Race Against Climate Change (RACC)'. Auction proceeds directed to climate initiatives chosen by bidders.
• Japan Athletics Federation Athletes CommitteeminorGTM or Marketing Partner · 12 February 2024Noto Peninsula earthquake disaster relief charity auction. Olympic and World Championship athletes' uniforms, wear, and shoes donated with autographs; proceeds to Japanese Red Cross Society.
• Japan Judo Federation Athletes CommitteeminorGTM or Marketing Partner · 28 August 2023Ukraine Judo support charity auction. Olympians and world champions donated training gear and uniforms with signatures to support Ukrainian cadet/junior judo athletes through HATTRICK platform.
• Mitsukoshi IsetancoreChannel Partner/ Reseller/ Distributor · 12 January 2023Partnership collaboration 'i'm green' for branded goods purchasing services within Mitsukoshi Isetan department stores. Valuence operates concession counters and partnership services expanding customer access to reuse within high-end retail environments.
• Kawakami Sangyo Co., Ltd.coreStrategic or Co-development PartnerLoop recycling partnership for bubble wrap cushioning material. Kawakami Sangyo collects used packaging materials from Valuence logistics warehouses, sorts and recycles them into new cushioning materials which are reused within Valuence Group. 65% of plastic packaging materials contain recycled content as of FY2025.
• Nankatsu SCminorStrategic or Co-development PartnerSports team operation support; Nankatsu SC (based in Katsushika, Tokyo) is associated with Captain Tsubasa manga creator Takahashi Yoichi; Valuence provides operational support and conducts charity auctions using merchandise proceeds for SDGs activities.
• Tama Art University — Department of Integrated DesignminorStrategic or Co-development PartnerEducational partnership for 'Material and Value Circulation Design' course. Students visit Valuence facilities to experience reuse and upcycling operations, exploring new value creation possibilities for a circular society.
• Japan Ministry of the EnvironmentcoreOthersValuence's sports/entertainment upcycling business selected for Ministry of Environment's 'Dekokatsu' (DECO-KATSU) Promotion Project, which promotes sustainable consumption through fashion upcycling from sports/entertainment materials.
• Civic ForceminorOthersPublic interest incorporated association receiving charity auction proceeds from Tokyo GreatBears and other partnerships for disaster relief activities.
• Chances for Children Japan (公益社団法人チャンス・フォー・チルドレン)minorOthersBLUE BATON charity program: full proceeds from customer-donated clothing sales are donated to Chances for Children Japan to help break child poverty cycles in Japan.
• Asics CorporationminorOthersAsics provided special permission for HATTRICK auction featuring Japan Athletics Federation athletes' official wear and equipment, enabling auction of Olympic-level athletic gear.
• Tezuka ProductionsminorOthersIP licensing partnership for Captain Tsubasa manga characters enabling merchandise collaborations (e.g., Kourakuen restaurant chain sticker promotions) under Valuence's Nankatsu SC brand.
• Japan Sustainable Fashion Alliance (JSFA)coreOthersValuence is a member of JSFA, a domestic organization promoting transition to sustainable fashion industry, collaborating with other companies and organizations on circular fashion initiatives.
• Ellen MacArthur FoundationcoreOthersValuence is a member of the Ellen MacArthur Foundation, international charity developing and promoting the circular economy concept.
• The Fashion PactcoreOthersValuence is a signatory of The Fashion Pact, a global initiative where fashion and textile companies collaborate on climate change prevention, biodiversity restoration, and ocean protection.
• GX Future ConsortiumcoreOthersValuence is a member of GX Future Consortium (formerly TCFD Consortium), driving Japan's GX (Green Transformation) implementation for decarbonization and economic growth synergy.

Scale indicators14 records

Recent moves15 records

Expansion highlights6 records

Broad incumbents

• Bonhams: International auction house with luxury watches, jewelry, and Asian art divisions. Comparable in authenticated luxury auction operations, particularly relevant for Valuence's Hakokodo (antiques) and ALLU AUCTION businesses.
• Farfetch: Global online luxury fashion platform with both new and pre-owned inventory offerings and marketplace infrastructure. Comparable as a luxury e-commerce platform with authentication and global reach, though much broader in scope.
• Christie's: Major global auction house with online luxury handbags, watches, and jewelry auctions. Comparable in luxury auction operations and authentication expertise, though operates across broader categories.
• Sotheby's: Global auction house with online luxury goods, watches, and jewelry auctions including the Jane Birkin bag transaction precedent. Comparable as a luxury auction operator at the high end, with broader art and collectibles focus.

Direct peers

• StockX: Authenticated resale marketplace emphasizing sneakers, watches, and luxury items with auction-based pricing. Comparable in authentication-led, market-driven pricing model for collectible luxury goods.
• Hardly Ever Worn It (HEWI): UK-based authenticated pre-owned luxury designer fashion marketplace focused on handbags, clothing, and accessories. Comparable in authentication-led luxury resale with similar C2C/B2C marketplace model.
• Lyst: Global luxury fashion marketplace aggregating pre-owned and new luxury inventory across multiple retailers. Comparable as a discovery and transaction platform for luxury buyers, though operates without Valuence's owned purchasing/inventory model.
• Geek+ (formerly Brand Off / Komehyo): Japanese-based competitor in luxury resale, operating purchase and retail stores for watches, bags, jewelry, and precious metals. Closest domestic competitor to Nanboya/ALLU with similar purchase and resale business model.
• Vestiaire Collective: Global C2C luxury fashion resale marketplace with strong authentication operations and Asian/European footprint. Closely comparable in authentication-led resale model and geographic expansion strategy.
• The RealReal: US-based authenticated luxury resale marketplace operating both online and physical locations (consignment stores). Directly comparable as an authenticated luxury resale platform with similar focus on watches, handbags, jewelry, and apparel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/valuence_group
• Facebookfacebook.com/valuence.inc
• Instagraminstagram.com/allu.malaysia
• LinkedInlinkedin.com/company/valuence-holdings-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries9 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valuence