What Arrow Games does

Arrow Games/Bazaar & Novelty (legal entity: AGC Games Corporation) is a Canadian manufacturer and full-line distributor of charitable gaming products headquartered in Niagara Falls, Ontario, operating as a subsidiary of Arrow International Inc. (Cleveland, OH). Founded in 1967 and now in its 58th year, the company is described as Canada's largest full-line supplier of bingo paper, pull tabs, ink daubers, and related gaming equipment, distributing through a worldwide network of independently owned distributors and selling to religious, benevolent, educational, fraternal, veteran, and youth-athletic organizations that use gaming products as regulated fundraisers. Core offerings span (i) disposable consumables — UniMax, PerfectMax, C Max, and Capitol bingo paper in multiple specialty/novelty patterns; Popp-Opens pull tab tickets configured for eight Canadian provinces; and a broad ink dauber line including licensed-character (Betty Boop, Looney Tunes, Pink Panther, Popeye, Superman, Batman, Elvis) and holiday-themed SKUs; (ii) electronic gaming hardware and software — E-Max and Blue Dog platforms with proprietary nine-million-card non-duplicating libraries, Max8 and Max10 handsets, the LD8 mobile unit with 128-bit encryption and eWallet, Echo and Prestige POS systems with player tracking, console families (Elite, Express, Envoy, Liberty, Statesman), flashboards (MaxFlash video, Access traditional), and Nevada Gold II dispensers; and (iii) services — Advergaming promotional solutions (instant win, text & win, web-based) and Lottery ticket customization.

The business model combines hardware sales (consumables and equipment) with limited professional services (advergaming, lottery customization, prize insurance). Pricing is not publicly disclosed; transactions are handled via direct sales and the distributor channel with pay-as-you-go billing. Go-to-market relies on distributor relationships, a dedicated sales/regulatory team, and supporting content marketing (catalogues, the Spotlight newsletter, bingo-knowledge videos, and a website resource hub covering bingo history, lingo, and gameplay education). The company is a member of NAFTM and operates within the Arrow International group alongside UK subsidiary Cowells Arrow and partner firms Trade Products, Bingo King, Jarodo, and Specialty Manufacturing. The legal entity is privately held under AGC Games Corporation with no public ticker.

Name

Arrow Games

Legal name

AGC Games Corporation

Website

https://arrowgames.com

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

101–250 employees

Short description

Arrow Games/Bazaar & Novelty is Canada's largest full-line supplier and distributor of bingo paper, pull tabs, ink daubers, and electronic gaming equipment, serving charitable gaming organizations and bingo halls across Canada and select international markets via a worldwide distributor network, within the Arrow International Inc. group.

Ownership category

akta.pro rank

Product category

Charitable Gaming Products

NAICS

Other Gambling Industries (713290)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Bingo Content & Game Suppliers (Themes, RNG, Chat/Community Features) (MPAEAGAF)

Keywords

• Charitable gaming products
• Bingo paper supplies
• Pull tab tickets
• Electronic bingo systems
• Bingo ink markers

Headquarters

HQ city

Niagara Falls

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Bingo Paper Sales: Sale of disposable bingo paper products including UniMax, PerfectMax, Capitol, and specialty novelty paper in various colors and series configurations. Sold in collation packs and books to bingo halls.
2. Bingo Ink Markers: Sale of ink daubers and markers including branded products like Dabbin' Fever, Bingo Brite, Dabbin' Glow, Glitter Ink, and licensed novelty markers featuring properties like Betty Boop, Looney Tunes, Pink Panther, Popeye.
3. Pull Tab Tickets: Sale of pull tab (Popp-Opens) tickets including 1-window, 3-window, 5-window variants, seal cards, event games, cashboards, coinboards, and Nuggets products. Distributed across Canadian provinces.
4. Bingo Equipment & Electronics: Sale and distribution of electronic bingo consoles (E-max Elite, Express, Envoy, Liberty, Statesman Premier), electronic handsets (Max8, Max10, LD7, LD8), flashboard displays, pull tab dispensers, and accessories.
5. Advergaming Services: Custom promotional gaming solutions including instant win, collect-to-win, enter-to-win, text & win, venue-interactive and web-based initiatives for organizations. Features unique game cards, customized probability tables, and prize insurance.
6. Lottery Solutions: Customized lottery ticket solutions for lottery providers including licensed properties, die-cut tickets, customized graphic design, game development, and strategic planning services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Arrow Games/Bazaar & Novelty manufactures and distributes a full line of charitable bingo gaming products including disposable bingo paper (UniMax, PerfectMax, Capitol), pull tab tickets (Popp-Opens), ink daubers and markers, and electronic gaming systems (E-Max, Blue Dog) such as touchscreen handsets, consoles, point-of-sale systems, and flashboard displays. The company also offers advergaming and customized lottery ticket solutions for promotional initiatives.

Product overview

Arrow Games/Bazaar & Novelty is Canada's largest full-line supplier of charitable gaming products, offering a comprehensive portfolio centered around bingo paper, pull tab tickets, bingo ink markers, electronic gaming systems, and equipment. The core product lines include UniMax, PerfectMax, C Max, and Capitol bingo paper in various specialty and novelty patterns; Popp-Opens pull tab tickets in multiple window configurations; award-winning ink daubers including branded licensed characters and seasonal designs; and the E-max and Blue Dog electronic gaming platforms featuring touchscreen handsets (Max8, Max10, LD8), consoles, and point-of-sale systems (Echo, Prestige). Supporting equipment includes Nevada Gold pull tab dispensers, PrecisionCounter 500 ticket counters, flashboards (MaxFlash video system, Access flashboards), bingo balls (Tru-Max, Samson), LED bulbs, and video equipment. The company also provides lottery and advergaming services for promotional initiatives. Arrow Games serves charitable gaming organizations across Canada with distribution throughout North America and Europe.

Differentiator

Problem solved

Functional benefit

Brands

• UniMax: Industry standard bingo paper with unique audit features and superior playability characteristics
• PerfectMax
• Popp-Opens
• E-Max
• Blue Dog
• Dabbin' Win
• Nevada Gold
• MaxFlash
• PrecisionCounter 500
• Samson Bingo Balls
• Tru-Max

Products and services

• UniMax Bingo Paper

Quantifiable outcome

• Canada's largest full-line supplier of bingo paper, pull tabs and related gaming products
• +1 more outcomes

Segments2 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Arrow International Inc.coreStrategic or Co-development PartnerParent company of Arrow Games/Bazaar & Novelty. Arrow International has over 50 years of industry experience with facilities in North America and Europe, providing the highest quality gaming products and reliable service in the industry.
• Cowells ArrowcoreStrategic or Co-development PartnerUK-based subsidiary and the UK's biggest name in bingo gaming products, part of the Arrow group of companies.
• NAFTM (National Association of Fundraising Ticket Manufacturers)minorOthersTrade association of companies that manufacture pull tabs, bingo paper, and related supplies for the North American charitable gaming industry.
• VFW (Veterans of Foreign Wars)minorGTM or Marketing PartnerVFW has partnered with Arrow International to offer gaming tickets with the trademark protected VFW logo for VFW posts.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• PlayAGS: Supplier of slot machines, table products and bingo-focused electronic gaming equipment (the AGS Bingo division historically). Direct overlap with Arrow's E-Max and Blue Dog electronic bingo platforms in markets where electronic bingo faces slot-style competition.
• Light & Wonder: Owner of SciPlay, Bally and former Scientific Games assets; major supplier to lotteries, casinos and iGaming operators. Competitor in printed products, electronic bingo-style games and pull-tab-adjacent instant ticket markets.
• International Game Technology (IGT): Diversified gaming, lottery and digital company that operates large instant-win ticket printing, lottery systems and casino gaming platforms. Comparable on lottery ticket printing, security features and game development that compete with Arrow's Lottery Solutions business unit.
• Aristocrat Leisure Limited: Global gaming content and hardware manufacturer (slots, table products, mobile gaming) with broad gambling-industry reach. While not focused on charitable bingo paper, it operates in adjacent electronic gaming hardware and adjacent regulatory/licensing regimes where Arrow's E-Max platform competes for floor capex dollars.
• Everi Holdings: Provides gaming machines, player loyalty and fintech solutions to casinos and gaming operators. Comparable on electronic gaming hardware and player tracking software (e.g., EasyID-style) that increasingly overlap with bingo hall management systems.

Direct peers

• Bingo Supply Company: US distributor specializing in bingo paper, daubers, pull tabs, flashboards and consumables to charitable and commercial bingo operators. Competes head-to-head with Arrow's UniMax/PerfectMax and Popp-Opens product families in the North American fundraising-gaming channel.
• Cowells Arrow: UK-based sibling company within the Arrow International group, described by Arrow as 'the UK's biggest name in bingo gaming products'. Sells essentially the same bingo paper, pull tabs and equipment product family to UK charitable gaming operators, making it the closest direct comparable.
• Pollard Bingo Supplies: North American distributor and manufacturer of bingo supplies (paper, daubers, pull tabs, equipment) serving the charitable and commercial bingo market. Direct competitor to Arrow's paper, ink and pull-tab product lines across the same customer base of bingo halls and fundraising organizations.

Others

• Innovative Technology Limited: UK manufacturer of cash-handling, payment and ticket-validation hardware used in amusement, gaming and bingo environments. Adjacent supplier of hardware peripherals (validators, dispensers) that pair with electronic bingo systems like Arrow's E-Max and Blue Dog suites.

Emerging players

• Gaming Arts: Developer of bingo, keno and electronic gaming content and hardware focused on tribal, charitable and commercial bingo operators. Emerging competitor specifically in electronic bingo game content and bingo terminals, the niche where Arrow's E-Max platform is concentrated.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/arrowgamescorp
• Facebookfacebook.com/Arrow-Games-Corporation-147201365730109
• Pinterestpinterest.com/arrowgames0157
• LinkedInlinkedin.com/company/arrow-games

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arrow Games