AMI-Quebec

What AMI-Quebec does

AMI-Quebec (also known as AMI-Quebec Allies in Mental Health) is a registered Canadian non-profit organization headquartered at 5800 boul. Decarie, Montreal, Quebec. Founded in 1977, the organization helps families manage the effects of mental illness through support, education, guidance, and advocacy. Its primary constituency is English-speaking family members, friends, and caregivers of people living with mental illness in Quebec, with additional programming for Young Carers aged 5-35, students (18-35), seniors (55+), Indigenous peoples (in Tiohtià:ke and across Quebec), the 2SLGBTQIA+ community, and various cultural and ethnic communities.

The organization delivers a suite of free services from its Montreal office and online via Google Meet. Core programs include SOS-Famille individual counselling, peer support groups (including specialized groups for young adults and the 2SLGBTQIA+ community), educational workshops, hospital support, and the AMI Library, which holds nearly 500 specialized books on mental health. Complementary programs include the Young Carers Program, the Walking Group, Well Nest wellness events, Process Groups, and the bilingual KARE Magazine (launched 2024) for high school and CEGEP students. The Young Carers Program is supported by a dedicated Outreach Coordinator, and the library and events are managed by specialized staff.

AMI-Quebec is funded through donations, the $25/year library membership, and grants such as the Bell Let's Talk community fund. All programs are free to end users. The organization is governed by a Board of Directors, operates independently with no parent company, and distributes services across Quebec through healthcare professional referrals (CLSC workers, doctors, social workers, 811), community organization partnerships, a multi-platform social media presence, an email newsletter, and a comprehensive website with blog and resource directories. A toll-free line (1-877-303-0264) supports access outside Montreal.

Name

AMI-Quebec

Legal name

AMI-Quebec

Website

https://amiquebec.org

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

AMI-Quebec is a Montreal-based registered charity, founded in 1977, that provides free mental health support, education, and advocacy services to English-speaking family caregivers and their loved ones across Quebec. Programs include counselling, support groups, workshops, and a specialized library.

Ownership category

akta.pro rank

Product category

Mental Health Support Services

NAICS

Other Individual and Family Services (62419), Social Assistance (624)

SIC

Services-Social Services (8300)

akta.pro primary industry

Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling) (BPAGAJAG)

akta.pro secondary industry

Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG)

Keywords

• Mental health support
• Family caregiver services
• Peer support groups
• Mental illness advocacy
• Community mental health

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Pricing tiers

Distribution channels4 records

Marketing channels7 records

Core offering

AMI-Quebec is a non-profit organization that provides free mental health programs and services to English-speaking families, caregivers, and individuals across Quebec who are affected by mental illness. Its offerings include peer-led support groups, one-on-one counselling, educational workshops, walking groups, a lending library, and a youth-focused program, supplemented by a quarterly magazine and outreach to schools, hospitals, and community partners.

Product overview

AMI-Quebec is a non-profit mental health organization offering free programs and services for English-speaking families and caregivers affected by mental illness. The organization operates a hub-and-spoke model with core services including support groups, individual counselling (SOS-Famille), educational workshops, and a library resource center. Complementary programs include the Walking Group, Well Nest events, and a Young Carers Program with KARE Magazine publication. All programs are free and available both in-person and online across Quebec, with services delivered from their Montreal office at 5800 boul. Decarie.

Differentiator

Problem solved

Functional benefit

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Canadian Mental Health Association (CMHA): Canada's most established community mental health organization, providing mental health promotion, support services, and advocacy nationwide. Broad incumbent that overlaps with AMI-Quebec's mission but operates at much larger national scale across many mental health domains.
• Mental Health Commission of Canada: Federal policy and advocacy organization leading Canada's mental health strategy. Operates at a broader policy and systemic level but shares AMI-Quebec's mission of advancing mental health awareness, stigma reduction, and support.

Direct peers

• Schizophrenia Society of Canada: National non-profit supporting individuals and families affected by schizophrenia and psychotic illnesses. Direct peer in family caregiver support model with a similar mission of education, support, and advocacy across Canada.
• Hope for Wellness Helpline: Indigenous-specific mental health counselling and support service operating across Canada. Direct peer in providing culturally relevant mental health support and crisis intervention to a specific community in Quebec — a comparable community-focused model to AMI-Quebec.
• Mood Disorders Society of Canada: National organization supporting Canadians affected by mood disorders (depression, bipolar). Provides education, support, and advocacy for patients and families, mirroring AMI-Quebec's caregiver-focused service model at a national level.
• Anxiety Canada: National non-profit providing resources, support, and education for people affected by anxiety disorders. Direct peer with a similar mission of supporting patients and families through education, self-help resources, and community-based programs.
• L'Appui pour les proches aidants: Quebec organization dedicated to supporting caregivers (proches aidants) of elderly or chronically ill family members. Direct peer in caregiver support services within Quebec, with comparable service offerings including counselling, information, and respite.
• Revivre: Quebec-based mental health NGO providing support services for people affected by anxiety, depression, and bipolar disorder, and their families. Direct peer serving a similar caregiver/family support mission in Quebec, though French-focused rather than English.

Regional players

• Centre de prévention du suicide de Québec: Quebec City-based suicide prevention organization offering crisis support, training, and postvention services. Regional peer providing mental health crisis support in the same province but serving a different geography and narrower mandate.

Emerging players

• Kids Help Phone: Canada's national 24/7 e-mental health service for young people. Comparable in serving youth (overlapping with AMI-Quebec's Young Carers Program aged 5-35) but operates at much larger scale with digital-first delivery.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/AMIQuebec
• YouTubeyoutube.com/channel/UCFTfo9ARR2O4hSZ_p9Q2uEA/featured
• Facebookfacebook.com/AMIQuebec
• LinkedInlinkedin.com/company/ami-quebec
• Instagraminstagram.com/paquebec
• TikToktiktok.com/@paquebec

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds2 records

Investors1 record

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AMI-Quebec