Gierre
Gierre is an Italian family-owned manufacturer founded in 1980 that designs and produces elevation equipment — ladders, step stools, scaffolding, mobile towers, ramps and hand trucks — sold primarily through a certified Italian dealer network and a trilingual e-commerce platform to DIY consumers and professional contractors across Europe.
- Company typePrivate
- Founded1980
- HeadquartersOlginate, Italy
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Gierre does
Gierre S.r.l. a socio unico is an Italian manufacturer of elevation equipment, founded in 1980 by Peppino Turrisi and now led by his son Giorgio Turrisi. The company designs and produces ladders, step stools, scaffolding, mobile towers, loading ramps, and hand trucks in aluminium and steel across two Olginate, Lecco facilities covering more than 10,000 m². The catalogue comprises over 500 SKUs, including customisations and exclusive lines for specific markets or customers. Production is fully in-house, and the company holds UNI EN ISO 9001:2015 certification alongside compliance with EN131, EN14183, EN1004, EN1398, Italian Legislative Decree 81/08, and — for loading ramps — TUV RHEINLAND certification. Proprietary innovations include the patented G-LEVEL pedal adjustment system for combination ladders and the patented PEPPina semi-automatic opening/closing mechanism for telescopic ladders, supported by anti-opening cords, anti-slip feet, and load capacities ranging from 100 kg to 410 kg depending on product type.
The company serves two primary segments: DIY/home users purchasing household ladders, domestic stepladders, and occasional-use products, and professional/trade users — contractors, builders, and industrial operators — requiring certified, heavy-duty elevation equipment. Gierre commits to spare-parts availability for products up to 10 years from manufacture date, which is a meaningful aftermarket differentiator in the category.
Revenue is generated through unit hardware sales distributed across three channels: a two-tier Italian certified dealer network (Gierre Store with 60%+ product range availability and Gierre Point with 80%+ availability and fully Gierre-trained staff), direct-to-consumer e-commerce via the trilingual elevationshop.com platform (Italian, English, French), and lead generation through participation in major European trade shows including Eisenwarenmesse Cologne, International Hardware Fair Italy Bergamo, SiFerr Naples, Artigiano Domani, and JDC Garden Trends Marseille. Pricing is unit-based, with prices disclosed only through the e-commerce platform and authorised dealers, not on the corporate website. No revenue, headcount, or external funding figures are publicly disclosed; the company operates as a privately held, family-controlled S.r.l. a socio unico with no identified institutional investors.
Gierre firmographics
Firmographics- Name
- Gierre
- Legal name
- GIERRE S.r.l. a socio unico
- Website
- https://gierrescale.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Gierre is an Italian family-owned manufacturer founded in 1980 that designs and produces elevation equipment — ladders, step stools, scaffolding, mobile towers, ramps and hand trucks — sold primarily through a certified Italian dealer network and a trilingual e-commerce platform to DIY consumers and professional contractors across Europe.
- Ownership category
- akta.pro rank
Gierre industry classification
Industry- Product category
- Elevation Equipment and Access Hardware
- NAICS
- Agriculture, Construction, and Mining Machinery Manufacturing (3331), Building Material and Supplies Dealers (4441)
- SIC
- Construction, Mining & Materials Handling Machinery & Equip (3530), Construction Machinery & Equip (3531), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082)
- akta.pro primary industry
- Specialty Access & Scaffolding Rental/Leasing (TLABAFAL)
- akta.pro secondary industry
- Workplace/Jobsite Supplies Retail (Site Consumables, Tarps, Ropes, Chains) (CRAIADAN)
Keywords
Where Gierre is headquartered
LocationHeadquarters
- HQ city
- Olginate
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Gierre business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Hardware Product Sales: Gierre generates revenue through the sale of physical elevation equipment products including ladders, step stools, scaffolding, mobile towers, ramps, and hand trucks. Products are sold through dealer network (Gierre Store, Gierre Point), direct e-commerce, and trade channels. The company offers spare parts for products up to 10 years old from manufacturing date.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Product catalog available through e-commerce and dealer network |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Gierre product offering
Product offeringCore offering
Gierre designs and manufactures elevation equipment in aluminium and steel, offering ladders (telescopic multifunction, transformable, household, professional double, special), step stools, mobile scaffolding, mobile access towers, loading ramps, and hand trucks across a 500+ product catalog. All production is conducted in-house at the Olginate, Lecco facilities (over 10,000 m²) and is sold through a certified two-tier Italian dealer network and the ElevationShop direct e-commerce platform. Products comply with EN131, EN14183, EN1004, EN1398, and Italian D.Lgs 81/08 standards, with spare parts availability guaranteed for 10 years from manufacture date.
Product overview
Gierre is an Italian manufacturer of elevation equipment founded in 1980, producing ladders, step stools, scaffolding, mobile towers, ramps, and hand trucks. The company offers over 500 products across these categories, including both aluminium and steel options. Key product lines include PEPPina multifunction telescopic ladders with patented articulation systems, G-LEVEL transformable ladders with pedal adjustment, Stabila domestic ladders, Flecto foldable scaffolding, and professional mobile towers. Products are designed and manufactured in Italy at the Olginate facilities and comply with European standards including EN131, EN14183, EN1004, and Italian Legislative Decree 81/08.
Differentiator
Problem solved
Functional benefit
Brands
- PEPPina: Multifunction telescopic ladder product line in aluminum, featuring patented articulation and semi-automatic opening-closing system.
- G-LEVEL
- Stabila
- Scalamìa
Products and services
- PEPPina Multifunction Telescopic Ladders Multifunction telescopic ladders that can be used as a double ladder (a-frame), fully extended (leaning), or uneven to overcome height differences; feature the patented PEPPina semi-automatic opening/closing system and D.Lgs 81/08 compliance, with load capacities of 125-150 kg. Targeted at professional trade and industrial users.
- G-LEVEL Transformable Ladders with Pedal Adjustment Transformable combination ladders with patented pedal adjustment system for overcoming level differences up to 15 cm, available in 2-section and 3-section configurations; aimed at professional users who work on uneven surfaces such as stairs.
- MULTIPLA Multi-Position Ladder with Platform Multifunction aluminium ladder with platform offering multiple positions and configurations for professional working-at-height applications.
- Professional Transformable Ladders (3-Section) Professional 3-section aluminium transformable ladders, EN131 certified with 150 kg load capacity, plus lightweight Modula 3-section transformable ladder variant for trade users.
- Stabila Domestic Aluminium Ladders Domestic aluminium ladders with galvanised steel articulation, reinforced ribs, 11 cm-wide steps, anti-slip feet, and plastic/fibreglass platform; targeted at household users for safe and stable home access.
- Scalaméca Household Aluminium Ladders Household aluminium ladders (ALU150, ALU125) with reinforced rear structure, anti-slip feet, steel anti-slip platform, and safety rope on 6/7/8-step models; designed for occasional domestic use.
- Professional Double Aluminium Ladders Professional aluminium double ladders, EN131 certified with 150 kg load capacity, designed for trade and construction use.
Companies that use Gierre
Customer profileSegments2 records
Ideal customer profiles2 records
Gierre technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Gierre partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Gierre Store DealerscoreCertified dealer partners offering over 60% of Gierre product range with focus on most popular products.
- Gierre Point DealerscoreHigher-tier certified dealer partners with over 80% range availability including new products, with staff fully trained by GIERRE on all available products.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Gierre competitors and assessment
Company assessmentBroad incumbents
- Layher: German global leader in modular scaffolding and access systems. Comparable to Gierre's mobile tower and scaffold lines but at materially larger scale, with deeper industrial and rental-channel penetration.
- Hailo: German-established brand producing ladders, step stools and household access products. Comparable to Gierre in step-stool and household-ladder categories but operating at larger scale and broader pan-European retail distribution.
- ZARGES: German access equipment specialist producing aluminum ladders, mobile scaffolds and platform systems. Comparable to Gierre's professional access range, especially mobile towers and platform ladders, with broader industrial and logistics clientele.
- WernerCo: Global incumbent in climbing and access equipment (Werner ladders, etc.). Comparable to Gierre on professional ladder category but operates at much larger scale with extensive North American and global distribution.
Direct peers
- Faraone: Italian manufacturer of ladders, steps and scaffolding for professional and DIY use. Directly comparable to Gierre as a domestic Italian elevation-equipment specialist with overlapping product categories (aluminum ladders, mobile towers, platforms) and similar dealer-driven distribution.
- Altrex: European (Polish/Dutch) manufacturer of ladders, scaffolding and access towers. Direct peer to Gierre in product scope (telescopic, combination and platform ladders, mobile towers) and B2B professional distribution model.
- Svelt: Italian manufacturer of aluminum ladders, step stools and professional access equipment. Closely overlaps with Gierre in product mix, target customer (Italian professionals and DIY) and reliance on EN-certified, Italy-made positioning.
- Tubesca Comabi: French manufacturer of ladders, steps, mobile scaffolding and access platforms. Direct European peer to Gierre across the full ladder and scaffolding portfolio, serving similar professional and DIY segments.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Gierre social profiles
Digital presenceGierre compliance and trust
Trust signalCompliance7 records
Gierre financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gierre leadership team
Management profileNumber of profiles
Profiles1 record
Gierre funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gierre M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gierre
What does Gierre do?
Gierre designs and manufactures elevation equipment in aluminium and steel, offering ladders (telescopic multifunction, transformable, household, professional double, special), step stools, mobile scaffolding, mobile access towers, loading ramps, and hand trucks across a 500+ product catalog. All production is conducted in-house at the Olginate, Lecco facilities (over 10,000 m²) and is sold through a certified two-tier Italian dealer network and the ElevationShop direct e-commerce platform. Products comply with EN131, EN14183, EN1004, EN1398, and Italian D.Lgs 81/08 standards, with spare parts availability guaranteed for 10 years from manufacture date.
Is Gierre a public or private company?
Gierre is a private company. It is classified as family owned and is currently operating.
When was Gierre founded?
Gierre was founded in 1980. It employs 51 to 100 people.
Where is Gierre based?
Gierre is headquartered in Olginate, Italy, in the Europe region.
How does Gierre make money?
One revenue line is on record: hardware Product Sales.
Who are Gierre's main competitors?
Broad incumbents on record are Layher, Hailo, ZARGES and WernerCo. Direct peers are Faraone, Altrex, Svelt and Tubesca Comabi.
Does Gierre have an API?
No public API is recorded for Gierre.
What industry is Gierre in?
Gierre's product category is Elevation Equipment and Access Hardware. Its primary akta.pro industry code is TLABAFAL, Specialty Access & Scaffolding Rental/Leasing, with a secondary code of CRAIADAN, Workplace/Jobsite Supplies Retail (Site Consumables, Tarps, Ropes, Chains). Its NAICS code is 3331 and its SIC code is 3530.