What infoWERK Medien & Technik does

infoWERK Medien & Technik GmbH is a privately held Austrian company, headquartered in Innsbruck with a German subsidiary in Korntal-Münchingen, that operates two distinct business divisions. The Aviation division provides a proprietary Learning Management System (LMS) — branded Aviation eLearning — combining standardized regulatory-compliant aviation content with customer-specific processes, alongside Aviation Competence+, a self-paced online subscription platform with knowledge testing and continuously updated course content for student pilots and dispatchers. The Medientechnik division sells professional AV hardware (lecterns, media carts, conferencing systems, terminals, TV boards, media racks) bundled with modular design media furniture, and delivers custom project and installation services for teaching facilities and conference environments. The company is led by managing partners Roland Gatt and Wolfgang Lachinger, with Gatt also serving as Managing Director of the German entity.

The business model spans three revenue streams. Aviation eLearning is sold via direct sales to enterprise customers — flight schools, airlines, maintenance operations, and airports — with claim of deployment in days rather than months. Aviation Competence+ operates on auto-renewing monthly, quarterly, or annual subscriptions accessible globally. Medientechnik revenue is generated through quote-based hardware sales with 60-day delivery in the EU, weight-based pricing for Switzerland, and custom professional services for project installations. The four-language website (DE/EN/FR/IT), active social channels, and e-commerce storefront using Mollie payment processing indicate a multi-channel GTM spanning enterprise field sales, self-serve PLG, and online shop distribution.

Customer segments are aviation organizations (vertical) and businesses plus educational institutions (horizontal), with marketing concentrated on DACH and international reach. The company has been recognized with the 2022 eLearning Journal Innovation Award and Top 100 Innovator designation, signaling positioning in the aviation eLearning niche rather than the broader L&D market. No public revenue, headcount, or funding figures are disclosed, and the ownership structure is described as founder/management-owned with no institutional or PE backing identified in the source material.

Name

infoWERK Medien & Technik

Legal name

infoWERK Medien & Technik GmbH

Website

https://infowerk.systems

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

infoWERK Medien & Technik is a DACH-based private company that sells an aviation-focused LMS platform (Aviation eLearning, Aviation Competence+) and professional AV/media furniture solutions, serving flight schools, airlines, maintenance operators, airports, businesses, and educational institutions through subscriptions, hardware sales, and project services.

Ownership category

akta.pro rank

Product category

Aviation Training and Professional AV Solutions

NAICS

Flight Training (611512), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)

akta.pro primary industry

Aviation & Aerospace (EDABALAC)

akta.pro secondary industries

Vertical/Industry-Specific LMS (e.g., Healthcare, Safety, Aviation, Government) (EDAFAAAM), Private Aviation Pilot & Crew Staffing/Training Services (THABAFAJ)

Keywords

• Aviation eLearning
• Professional AV systems
• Media furniture solutions
• Regulatory pilot training
• Modular conference technology

Headquarters

HQ city

Innsbruck

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Aviation eLearning: Online aviation training courses and learning management system services for aviation organizations including flight schools, airlines, maintenance operations, and airports. Revenue generated through course subscriptions and platform access.
2. Aviation Competence+ Subscriptions: Monthly, quarterly, or annual subscription model for flexible online aviation courses for pilots and dispatchers. Subscriptions auto-renew for indefinite periods unless cancelled with one month's notice.
3. Media Technology Products: Sale of professional AV systems, lecterns, trolleys, media carts, conferencing systems, terminals, TV boards, and media racks. Hardware products with 60-day delivery times within EU.
4. Project and Development Services: Custom development and installation of teaching facilities and audiovisual systems for training and conference providers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

infoWERK develops and delivers two complementary product lines. Its Aviation division provides the Aviation eLearning LMS platform combining standardized regulatory-compliant aviation content with customer-specific processes for rapid deployment, plus the Aviation Competence+ self-paced online course and question-bank platform for student pilots and dispatchers. Its Medientechnik division provides professional AV systems (conferencing systems, terminals, TV-boards, media racks) combined with modular media furniture (lecterns, trolleys, media carts, media caddys) for meeting rooms, conference areas, and training environments.

Product overview

infoWERK Medien & Technik operates two distinct business divisions with complementary offerings. The Aviation division comprises Aviation eLearning (a scalable LMS-based training platform combining standardized aviation content with custom organizational processes) and Aviation Competence+ (a self-paced online learning platform with courses and knowledge tests for pilots and dispatchers). The Media Technology division provides professional AV hardware solutions including lecterns, trolleys/media carts, media caddys, conferencing systems, terminals, TV-boards, and media racks combined with modular design furniture for meeting rooms and training environments. The company serves DACH-region and international customers from locations in Innsbruck, Austria and Korntal-Münchingen, Germany.

Differentiator

Problem solved

Functional benefit

Brands

• Aviation eLearning: Aviation eLearning platform providing standardized training content combined with organization-specific processes for airlines, maintenance organizations, flight schools, and airports.
• Aviation Competence+

Products and services

• Aviation eLearning
• Aviation Competence+
• Lecterns
• Trolleys and Media Carts
• Media Caddys
• Conferencing Systems
• Terminals
• TV-Boards
• Media Racks
• Project and Development Services

Quantifiable outcome

• Deployment time reduced from months to days for aviation training systems

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• MollieminorOthersPayment service provider (PSP) for processing online payment transactions including credit cards and various payment methods. infoWERK uses Mollie for e-commerce checkout and payment processing in their online shop.
• Dieter Kühl FotografieminorOthersProduct and promotional photography partner for media technology products. Responsible for product imagery on the website.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Cornerstone OnDemand: Enterprise talent and learning management platform serving large global organisations. Comparable as a broad incumbent LMS competitor for aviation enterprise accounts.
• SAP Litmos: Enterprise LMS from SAP offering training delivery across industries including compliance-heavy verticals. Comparable as a large-scale incumbent LMS alternative to infoWERK's regulated aviation training platform.
• Docebo: Global AI-powered LMS platform serving enterprise customers across multiple verticals. Comparable as a horizontal LMS competitor that infoWERK's vertical aviation platform must differentiate against.

Direct peers

• FlightSafety International: Major provider of aviation training for pilots, maintenance technicians, and cabin crew, with a strong eLearning and simulation footprint. Comparable in serving airlines, MROs, and flight schools with regulated training content.
• Kindermann: German-headquartered AV and media technology provider offering presentation, conference, and collaboration solutions. Closely comparable to infoWERK's Medientechnik division in geography, product range, and customer profile.
• CAE: Global aviation training leader offering pilot, crew, and maintenance training, including eLearning content and simulation. Directly comparable to infoWERK's aviation eLearning business in target customers and regulatory-compliant training delivery.
• Extron Electronics: Manufacturer and supplier of professional AV signal processing, distribution, and control systems for meeting and collaboration spaces. Comparable to infoWERK's Medientechnik AV systems product line.
• Lufthansa Aviation Training: DACH-headquartered aviation training subsidiary offering pilot, cabin crew, and technical training. Highly comparable to infoWERK in geography, customer base, and regulated aviation training offerings.
• CPaT Global: Specialised provider of aviation training curricula and eLearning content for airlines, MROs, and training centres. Closely comparable to infoWERK's vertical aviation eLearning and Competence+ content library approach.
• Padpilot: Provider of ATPL theory and pilot training eLearning content for student pilots. Directly comparable to infoWERK's Aviation Competence+ prosumer/self-paced pilot training subscription.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/c/infoWERKAustria-infoWERKGermany
• Facebookfacebook.com/infowerk
• LinkedInlinkedin.com/company/infowerk-aviationtraining
• Instagraminstagram.com/infowerk_medientechnik

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about infoWERK Medien & Technik