Optopia
Optopia is a privately held, single-location optical retailer based in Sutherland, Australia, offering eye tests, glasses, frames, contact lenses, sunglasses, and eye care services to local consumers.
- Company typePrivate
- Founded-
- HeadquartersSutherland, Australia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Optopia does
Optopia is a privately held, for-profit optical retail business headquartered in Sutherland, Australia. According to its firmographic profile, the company offers eye tests, glasses, frames, contact lenses, sunglasses, and general eye care products and services, positioning it as a single-location independent optometry/optical retailer serving local consumer demand in the Sutherland Shire area of New South Wales.
The company's product portfolio spans the standard optical retail stack: clinical eye examinations (refraction and eye health), prescription eyewear (frames and lenses), contact lens fitting and supply, non-prescription sunglasses, and ancillary eye care. No proprietary technology, software platform, telehealth component, or digital product surface is documented in the available source material; the website (optopia.com.au) returned only a generic loading/verification page, and no pricing, technology stack, partnerships, or supplier relationships were captured.
Operationally, Optopia is structured as a small independent retailer with 1-10 employees and no disclosed parent company, subsidiaries, franchises, or investment backing. Revenue mechanics are typical of a neighborhood optical practice: per-patient billings for consultations, retail margins on frames and lenses, and recurring revenue from contact lens supply. No customer logos, segment mix, marketing channels, certifications, or management team information is available in the input data, reflecting a limited publicly observable footprint.
Optopia firmographics
Firmographics- Name
- Optopia
- Website
- https://optopia.com.au
- Company type
- Private
- Headcount range
- 1–10 employees
- Short description
- Optopia is a privately held, single-location optical retailer based in Sutherland, Australia, offering eye tests, glasses, frames, contact lenses, sunglasses, and eye care services to local consumers.
- Ownership category
- akta.pro rank
Optopia industry classification
Industry- Product category
- Optical Retail and Eye Care
- NAICS
- Optical Goods Retailers (45613), Offices of Optometrists (62132), Optical Goods Retailers (456130)
- SIC
- Ophthalmic Goods (3851), Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Optometry Clinics (Primary Eye Care) (HLAKAKAB)
- akta.pro secondary industries
- Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses) (HLAKAKAL), Optical & Eyewear Store-in-Store (CRAGAHAF)
Keywords
Where Optopia is headquartered
LocationHeadquarters
- HQ city
- Sutherland
- HQ country
- Australia
- HQ region
- Oceania
Markets served
Optopia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Others
Optopia product offering
Product offeringCore offering
Optopia provides eye care services including eye tests, and sells optical products such as glasses, frames, contact lenses, and sunglasses. The business operates as a local optical retailer serving individual customers in the Sutherland area of Australia.
Differentiator
Problem solved
Functional benefit
Products and services
- Eye Tests
Companies that use Optopia
Customer profileIdeal customer profiles1 record
Optopia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Optopia competitors and assessment
Company assessmentEmerging players
- Clearly: Online-first eyewear retailer selling prescription glasses, sunglasses, and contact lenses. Represents the digital/online threat to Optopia's brick-and-mortar dispensing model.
Direct peers
- Bupa Optical: Optical retail chain affiliated with Bupa health insurance, offering eye exams, frames, lenses, and contact lenses. Competes with Optopia in Australian optical retail, often co-located with health insurance customers.
- OPSM: National optical retailer (part of Luxottica) providing eye exams, prescription glasses, frames, and contact lenses. Directly comparable to Optopia across both clinical and dispensing offerings.
- Oscar Wylee: Australian optical chain providing eye tests, prescription glasses, frames, and contact lenses at value price points. Directly comparable to Optopia on product/service offering and Australian market focus.
- Bailey Nelson: Australian eyewear retailer offering eye tests and a curated range of frames, lenses, and contact lenses. Directly comparable to Optopia as a design-forward independent optical retailer.
- ProVision Eyecare: Australian independent optometrist network and buying group supporting local optometry practices. Includes practices similar in scale and model to Optopia, providing peer benchmarks for independent optical retailers.
- Specsavers: Australia's largest optical retail chain offering eye tests, glasses, frames, and contact lenses. Direct competitor in the same product/service mix as Optopia, but at vastly greater scale.
Others
- Medicare (Australia): Government payer that reimburses optometry consultations in Australia. Not a direct competitor but a key partner/payer that influences revenue capture for Optopia's eye-test services.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat2 records
Key risks4 records
Key highlights3 records
Customer concentration
Optopia social profiles
Digital presenceOptopia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Optopia leadership team
Management profileNumber of profiles
Optopia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Optopia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Optopia
What does Optopia do?
Optopia provides eye care services including eye tests, and sells optical products such as glasses, frames, contact lenses, and sunglasses. The business operates as a local optical retailer serving individual customers in the Sutherland area of Australia.
When was Optopia founded?
Optopia was founded in -1. It employs 1 to 10 people.
Where is Optopia based?
Optopia is headquartered in Sutherland, Australia, in the Oceania region.
Who are Optopia's main competitors?
Clearly is listed as an emerging player. Direct peers are Bupa Optical, OPSM, Oscar Wylee, Bailey Nelson, ProVision Eyecare and Specsavers. Medicare (Australia) is listed as an others.
Does Optopia have an API?
No public API is recorded for Optopia.
What industry is Optopia in?
Optopia's product category is Optical Retail and Eye Care. Its primary akta.pro industry code is HLAKAKAB, Optometry Clinics (Primary Eye Care), with a secondary code of HLAKAKAL, Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses). Its NAICS code is 45613 and its SIC code is 3851.