CityPoint Group

What CityPoint Group does

CityPoint Group is a private US commercial real estate brokerage specializing in multifamily investment properties. Founded from an investment firm rather than a traditional brokerage, the company operates from its Roselle, Illinois headquarters and has expanded into Arizona, Indiana, and Wisconsin, with Florida announced as a future market. It serves two primary customer segments: real estate investors seeking off-market multifamily and small-portfolio properties (including out-of-state buyers targeting the Midwest), and property owners looking to sell to a national pool of prequalified investors. The firm claims cumulative volume of $2B+ transacted across 1,000's of transactions and 10,000's of units, served by a 30+ person team of brokers, agents, analysts, and data engineers.

Name

CityPoint Group

Legal name

Citypoint Illinois, LLC

Website

https://citypoint.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

CityPoint Group is a private US commercial real estate brokerage that connects multifamily property investors and sellers nationwide, specializing in off-market inventory across Illinois, Arizona, Indiana, and Wisconsin through a technology-driven marketplace.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531), Real Estate (6500)

akta.pro primary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

akta.pro secondary industries

Seller Representation & Listing Services (BPAJAAAK), Closing Coordination & Transaction Management (Broker/Agent Support) (BPAJAOAH)

Keywords

• Commercial real estate brokerage
• Multifamily investment properties
• Off-market property sourcing
• Real estate investment platform
• Property valuation services

Headquarters

HQ city

Roselle

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Brokerage Commission: Transaction-based commission model where sellers pay a commission fee at closing. No upfront costs to clients.
2. Property Management Services: Property management and leasing services for investors

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

CityPoint Group operates a commercial real estate brokerage that connects multifamily property sellers with a nationwide network of prequalified real estate investors through a technology-driven marketplace. The platform aggregates both on-market listings (posted to MLS and major real estate sites) and exclusive off-market inventory identified by in-house analysts and data engineers. The company earns revenue through brokerage commissions at closing and complementary property management services, with no upfront cost to sellers and free access for buyers.

Product overview

CityPoint is a multifamily investment properties platform operating as a unified marketplace with integrated modules. The core CityPoint Platform serves as the marketplace connecting buyers with both off-market and on-market multifamily properties throughout the Midwest. Supporting modules include the Investor Dashboard for portfolio management, Deal Sourcing Services for identifying off-market opportunities, Acquisition Financing for connecting with lenders, and a Property Valuation Tool for free property analysis. CitypointU provides educational resources including guides and videos, while Full Marketing Campaigns offer seller services. The platform differentiates through exclusive off-market inventory not found on LoopNet or MLS, with properties across Illinois, Arizona, Indiana, and Wisconsin.

Differentiator

Problem solved

Functional benefit

Brands

• CitypointU: Educational platform offering free resources including blogs, guides, videos, tools, and shop for real estate investing education.

Products and services

• CityPoint Platform A multifamily real estate investment marketplace that connects buyers with off-market and on-market properties nationwide, featuring real-time inventory updates, property search filters, and access to exclusive deals not available on mainstream platforms like LoopNet.
• Deal Sourcing Services

Quantifiable outcome

• $2B+ in real estate volume transacted
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Commercial LenderscoreStrategic or Co-development PartnerStrong relationships with lenders specializing in commercial property financing including local commercial lenders, agency debt (Fannie, Freddie, HUD), renovation loans, lines of credit, credit unions, and mezzzanine financing options.
• Property Management CompaniesminorStrategic or Co-development PartnerPreferred management companies offering competitive rates and unparalleled service for investors.
• Inspection ProfessionalsminorStrategic or Co-development PartnerNetwork of top industry professionals for property inspection services.
• Legal and Estate Planning ProfessionalsminorStrategic or Co-development PartnerConnections to legal and estate planning professionals to ensure investors have all ingredients for success.
• Financing ProfessionalsminorStrategic or Co-development PartnerNetwork of financing professionals to support investor acquisition and refinance options.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• LoopNet / CoStar: Dominant online CRE listings marketplace (CoStar-owned). CityPoint explicitly differentiates against LoopNet by emphasizing off-market inventory not available on these platforms.
• Colliers: Global CRE services firm with capital markets and investment sales capabilities across property types including multifamily. Comparable as a competitor for mid-market multifamily investment mandates.
• Newmark Group: Global commercial real estate services firm offering investment sales, capital markets, and brokerage across property types. Comparable as a CRE investment sales competitor for multifamily and commercial investment properties.
• JLL (Jones Lang LaSalle): Global real estate services company with significant multifamily investment sales and capital markets advisory. Comparable at the larger end of investment sales mandates that CityPoint targets.
• Cushman & Wakefield: Global CRE services firm with a multifamily investment sales practice. Competes with CityPoint for institutional and private capital investment property mandates in U.S. markets.
• CBRE Group: Global full-service CRE firm with major investment properties sales and capital markets capabilities. Competes with CityPoint for institutional multifamily seller mandates, especially at the national/larger-deal end.

Emerging players

• Crexi: Online CRE marketplace emphasizing off-market listings, data, and deal-making tools. Closest direct tech-enabled marketplace competitor to CityPoint's off-market multifamily inventory positioning.
• Roofstock: Online marketplace for single-family and small multifamily rental investment properties with off-market sourcing. Comparable as a tech-enabled investment property marketplace serving individual/small-portfolio investors.

Direct peers

• Marcus & Millichap: Largest U.S. investment real estate brokerage focused on multifamily and commercial investment property sales. Directly comparable to CityPoint's multifamily investment brokerage model, though at vastly greater scale across more markets.
• Apartment Buildings.com: Online multifamily investment property marketplace focused on apartment building sales. Direct competitor to CityPoint's multifamily brokerage and marketplace offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Citypointgroup
• LinkedInlinkedin.com/company/citypoint-group
• Instagraminstagram.com/citypointgroup
• Xx.com/citypoint_group

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CityPoint Group