Preceptor Link
PreceptorLink is a US-based clinical education marketplace connecting nurse practitioner, APRN, and RN students with clinical preceptors across all 50 states via a web application that handles matching, paperwork, and honorarium payments.
- Company typePrivate
- Founded2015
- HeadquartersEncinitas, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Preceptor Link does
PreceptorLink is a US-based, privately-held clinical education marketplace that connects nurse practitioner (NP), advanced practice registered nurse (APRN), and registered nurse (RN) students with qualified clinical preceptors across all 50 states. The company operates a web-based application (app.preceptorlink.com) offering self-serve preceptor search with filters for dates, hours, specialty, and location; profiles include pricing and availability; and the platform handles school paperwork via SignNow integration and processes student fees and preceptor honoraria. A database of 4,500+ preceptors supports both paid and unpaid placements, with stated acceptance and paperwork turnaround most often in 1-3 days.
The company's primary customer is the NP/APRN student seeking required clinical rotations, with secondary segments being nursing schools and preceptor/clinical sites. Revenue is transactional: a non-refundable $150 student application fee, variable custom search fees of $50-$300 when standard searches are insufficient, and rotation placement fees structured as preceptor honorarium plus business expenses with 50% due on preceptor acceptance and 50% on paperwork completion. A payment plan option splits remaining balances into four installments with a 15% service fee. A Schools Program offers institutional placement support with affiliation agreement handling and student discounts.
The company was founded by Lynn McComas, DNP, ANP-C, a practicing nurse practitioner and Duke University doctorate whose dissertation addressed the preceptor shortage. In 2025 PreceptorLink was acquired by AMOpportunities (AMO), a Chicago-based tech-enabled clinical education company founded in 2013 that serves medical and physician assistant students; McComas transitioned to Chief Nursing Officer at AMO. Marketing is content-led (blog, YouTube, LinkedIn, speaking engagements) with a $100 preceptor referral program; distribution is digital self-serve for individuals and direct sales/support for institutional accounts.
Preceptor Link firmographics
Firmographics- Name
- Preceptor Link
- Legal name
- PreceptorLink, Inc.
- Website
- https://preceptorlink.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PreceptorLink is a US-based clinical education marketplace connecting nurse practitioner, APRN, and RN students with clinical preceptors across all 50 states via a web application that handles matching, paperwork, and honorarium payments.
- Ownership category
- akta.pro rank
Preceptor Link industry classification
Industry- Product category
- Healthcare Education Matching
- NAICS
- Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Nursing & Allied Health Certification Prep (CNA, EMT/Paramedic, Radiology, Sonography, PT/OT) (EDANAIAB)
Keywords
Where Preceptor Link is headquartered
LocationHeadquarters
- HQ city
- Encinitas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Preceptor Link business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Student Application Fees: Non-refundable $150 application fee charged when students request a preceptor. Covers administrative and processing costs.
- Custom Search Fees: Additional non-refundable fees for specialized preceptor matching when standard search results are insufficient. Variable fee typically $50-$300.
- Rotation Placement Fees: Fees based on preceptor honorarium plus business expenses. 50% autopay upon preceptor acceptance, 50% final payment after paperwork signed. Payment plans available with 15% service fee.
- Preceptor Honorarium Management: Platform facilitates payment of honorariums to preceptors as a token of thanks. Honorarium amounts set by preceptors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Placement with Paid Preceptor |
| Transaction based/ take rate | Pay-as-you-go | Custom Search Service |
| Hybrid | Pay-as-you-go | Payment Plan Option |
| Transaction based/ take rate | Pay-as-you-go | Free/Unpaid Preceptor Option |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Preceptor Link product offering
Product offeringCore offering
PreceptorLink operates a web-based marketplace platform that matches nurse practitioner (NP), advanced practice registered nurse (APRN), and registered nurse (RN) students with a national database of 4,500+ clinical preceptors across all 50 states. The platform handles the full lifecycle of clinical placement, including preceptor search, school paperwork processing via SignNow, application and rotation fees, preceptor honorarium disbursement, and placement guarantees with replacement options. A complementary Schools Program provides institutional placement coordination for nursing programs.
Product overview
PreceptorLink operates as a unified healthcare education matching platform consisting of a core web-based application and complementary resource modules. The main PreceptorLink Platform serves as the national preceptor database and matching service connecting NP, APRN, and RN students with clinical preceptors, handling the full lifecycle from search through payment. The Schools Program module provides institutional support for academic programs. Supporting the platform are resource content modules including NP Student Resources, Preceptor Resources, App Learning Videos, and a Blog—collectively providing educational content, clinical references, and professional development materials for both students and preceptors. The platform was acquired by AMOpportunities in 2025, combining nursing/advanced practice placements with AMO's medical student clinical experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- PreceptorLink Platform Web-based preceptor matching application that connects NP, APRN, and RN students with clinical preceptors across all 50 states. Features search filters, preceptor profiles with pricing and availability, and integrated payment processing for honorariums.
- Schools Program Clinical placement support service for NP and APRN programs, assisting with preceptor matching, placement coordination, affiliation agreements, paperwork collection, and student discounts for partner schools.
Quantifiable outcome
- 97% of preceptors surveyed would recommend services (2018)
- +3 more outcomes
Companies that use Preceptor Link
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Preceptor Link technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Preceptor Link partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AMOpportunities (AMO)coreIn 2025, PreceptorLink joined the AMOpportunities family, a tech-enabled clinical education company. This merger combines PreceptorLink's NP preceptor matching with AMO's medical student rotation services. The combined entity offers expanded services with PreceptorLink checking AMO when they don't have a preceptor available, providing students with access to two national databases.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
Preceptor Link competitors and assessment
Company assessmentBroad incumbents
- HealthStream: HealthStream is a publicly traded healthcare workforce and education platform serving hospitals and health systems. It is broader and more established than PreceptorLink, but its healthcare education and credentialing footprint overlaps with what an enterprise-grade Schools Program at PreceptorLink would compete against.
- Relias: Relias is a large, established healthcare workforce education and compliance training platform serving health systems, payers, and post-acute providers. While it does not run a student-facing preceptor marketplace, it competes for institutional training and education budgets that PreceptorLink's Schools Program is targeting.
- Kaplan (Nursing): Kaplan is a major incumbent in nursing and allied health test preparation and certification support, including NCLEX prep. Although PreceptorLink does not sell test prep, Kaplan is an incumbent that supports the broader NP credentialing pathway and could expand into clinical placement over time.
Direct peers
- NPHub: NPHub is a direct competitor that matches nurse practitioner students with clinical preceptors for required rotations. It is the closest head-to-head rival to PreceptorLink in the paid NP preceptor placement market and uses a similar transaction-fee business model.
- AMOpportunities: PreceptorLink's parent company since 2025. AMOpportunities is a tech-enabled clinical education company that matches U.S. and international medical students, graduates, and PA students with U.S. clinical rotations, observerships, and clerkships. It is the most directly comparable business because it runs an analogous two-sided marketplace for clinical placements, just focused on MD/PA rather than NP/APRN.
- Practicing Clinician: Practicing Clinician provides preceptor matching and clinical placement services for NP and advanced practice students, directly competing with PreceptorLink in the same customer segment with a similar marketplace-style offering.
- Clinical Placements (NursingClinical.org): Clinical Placements is a smaller preceptor matching service focused specifically on NP and nursing student clinical rotations. It competes with PreceptorLink in the same niche and serves a similar student-paid transaction model.
Emerging players
- Vivian Health: Vivian Health is a healthcare staffing marketplace with strong penetration among nursing professionals. It is not a clinical placement company, but it shares the same nurse-customer base and the same marketplace DNA, and represents a credible threat if it chose to enter the preceptor matching category.
- Incredible Health: Incredible Health is a nurse-focused two-sided marketplace for permanent nursing jobs. It is adjacent rather than directly competing, but it is building employer relationships in the same nursing workforce market and could plausibly extend into preceptor or clinical placement services.
Others
- American Association of Colleges of Nursing (AACN): AACN is the national association that sets standards for nursing education programs and accredits schools. It is an ecosystem participant rather than a competitor, but it influences the rules around clinical placements and is a key institutional stakeholder PreceptorLink must work with to scale the Schools Program.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Preceptor Link social profiles
Digital presencePreceptor Link compliance and trust
Trust signalCompliance1 record
Preceptor Link financial estimates
Financial estimateRevenue estimate
Valuation estimate
Preceptor Link leadership team
Management profileNumber of profiles
Profiles12 records
Preceptor Link funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Preceptor Link M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Preceptor Link
What does Preceptor Link do?
PreceptorLink operates a web-based marketplace platform that matches nurse practitioner (NP), advanced practice registered nurse (APRN), and registered nurse (RN) students with a national database of 4,500+ clinical preceptors across all 50 states. The platform handles the full lifecycle of clinical placement, including preceptor search, school paperwork processing via SignNow, application and rotation fees, preceptor honorarium disbursement, and placement guarantees with replacement options. A complementary Schools Program provides institutional placement coordination for nursing programs.
Is Preceptor Link a public or private company?
Preceptor Link is a private company. It is classified as corporate owned and is currently operating.
When was Preceptor Link founded?
Preceptor Link was founded in 2015. It employs 11 to 50 people.
Where is Preceptor Link based?
Preceptor Link is headquartered in Encinitas, United States, in the North America region.
How does Preceptor Link make money?
Four revenue lines are on record. Student Application Fees are the primary driver. The others are custom Search Fees, rotation Placement Fees and preceptor Honorarium Management.
Who are Preceptor Link's main competitors?
Broad incumbents on record are HealthStream, Relias and Kaplan (Nursing). Direct peers are NPHub, AMOpportunities, Practicing Clinician and Clinical Placements (NursingClinical.org). Emerging players are Vivian Health and Incredible Health. American Association of Colleges of Nursing (AACN) is listed as an others.
Does Preceptor Link have an API?
No public API is recorded for Preceptor Link.
What industry is Preceptor Link in?
Preceptor Link's product category is Healthcare Education Matching. Its primary akta.pro industry code is EDANAIAB, Nursing & Allied Health Certification Prep (CNA, EMT/Paramedic, Radiology, Sonography, PT/OT). Its NAICS code is 611710 and its SIC code is 8200.